LT2026-019 JUNK-TIQUEN IN THE BURG FINAL

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Response 3: Describe how you will promote your event/activity/facility to attract tourists.* 4| Collaboration Our marketing strategy for Junk-tiquen Vintage Markets is designed to attract tourists from outside the immediate area and ensure a broad, diverse audience. By leveraging Ellensburg’s central location, strong vendor networks, and targeted multi-state advertising, we will draw visitors from across Washington and neighboring regions. Targeted Marketing Approach: • Western Washington: We will focus on urban centers and surrounding communities, where vintage markets are especially popular, to attract dedicated shoppers. • Central Washington: Marketing will highlight easy access from Wenatchee, Moses Lake, and the Tri-Cities, where visitors are eager for weekend destinations. • Eastern Washington: Regional ads and vendor promotion will engage attendees from Spokane and surrounding rural areas. • Out-of-State Outreach: We’ll extend outreach into Oregon and Idaho, targeting vintage lovers and tourists who travel for artisan markets and curated events. Vendor Collaboration: Our vendors are one of our most powerful marketing tools. Participants join us from across the region, including Sandpoint (ID), Hermiston (OR), Waterville, Moses Lake, Puyallup, Edmonds, and Spokane. Each vendor brings loyal customers and followers who help expand our reach through social media shares, email newsletters, and word-of-mouth referrals. Their promotion helps generate excitement in communities well beyond Kittitas County. Community & Tourism Integration: Junk-tiquen doesn’t just promote the event, we promote the entire county experience. Our website and social platforms highlight local accommodations, restaurants, and attractions in Ellensburg, Kittitas, Cle Elum, Roslyn, and beyond. This increases overnight stays, restaurant visits, and retail traffic during market weekends. Cross-Promotion & Regional Collaboration: We align our campaigns with other local events and tourism initiatives to reinforce Ellensburg and Kittitas County as a vibrant destination. Flyers, posters, and digital ads are distributed across Washington, Oregon, and Idaho, while shared tourism calendars and event partnerships help broaden visibility. 2500 character limit Application Questions: Part 3