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B *KING <br />�k & ASSOCIATES LTD <br />Recreation Planning and Operations Consultants <br />Table N — Primary Service Area Tapestry Segment Comparison (ESRI estimates) <br />Primary Service <br />Area <br />Demo ra hics <br />Percent <br />Cumulative <br />Percent <br />Median <br />Age <br />Median HH <br />Income <br />Dorms to Diplomas (14C) <br />19.5% <br />19.5% <br />21.6 <br />$16,800 <br />The Great Outdoors (6C) <br />19.0% <br />38.5% <br />47.4 <br />$56,400 <br />Green Acres (6A) <br />9.0% <br />47.5% <br />43.9 <br />$76,800 <br />Bright Young Professionals <br />8C <br />g 1 % <br />55.6% <br />33.0 <br />$54,000 <br />Retirement Communities (9E) <br />6.4% <br />62.00% <br />53.9 <br />$40,800 <br />Chart N — Primary Service Area Tapestry Segment Entertainment Spending: <br />140 <br />116 <br />120 100 99 100 00 100 100 <br />100 O,A <br />85 <br />73 <br />80 <br />60 /36 <br />40 / <br />20 <br />0 <br />Dorms to The Great Green Acres Bright Young Retirement <br />Diplomas (14C) Outdoors (6C) (6A) Professionals Communities <br />(8C) (9E) <br />■ Tapestry ■ National <br />Dorms to Diplomas (14C) — On their own for the first time, these residents are <br />establishing their own identity and preferences. Spend time outside of school and part- <br />time socializing with friends and having fun. Looking for life lessons and new things. Very <br />active and participate in many sports. <br />The Great Outdoors (6C) — Living a modest lifestyle, these empty nesters are very do- <br />it-yourself oriented and cost conscious. Most residents work but are nearing retirement. <br />Enjoy outdoor activities such as hiking and hunting. Many are members of AARP, <br />veterans' clubs and/or support civic causes. <br />Green Acres (6A) — Mainly married couples in neighborhoods. Educated, hard-working <br />and blue-collar. Lifestyle that features self-reliance. Enjoy maintaining home/yard, being <br />outside and playing sports. Most households no longer have children. Conservative and <br />cautious. For exercise, they prefer the outdoors, biking, fishing, and hunting. <br />301 Page <br />