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3| Impact <br />Response 2.1: Why would tourists travel to Kittitas County to attend your event/activity/facility?* <br />The festival showcases a broad array of music genres, making it appealing to a wide audience. The new name and event <br />structure now features blues, rock, soul, funk, folk, and even country music, offering something for every taste. Performers range <br />from renowned acts to up-and-coming talent, providing festival-goers with an eclectic mix of sounds. The diversity in musical <br />genres allows visitors to explore new artists while enjoying their favorite styles. <br />Ellensburg's charm lies in its small-town ambiance, and the festival takes full advantage of this by spreading performances <br />across multiple venues, including art galleries, restaurants, and outdoor stages, all within a few blocks of each other. This <br />walkable format allows visitors to experience the local culture, enjoy food and drinks at local eateries, and take in the scenic <br />beauty of the historic downtown. The ease of access between venues creates a relaxed, immersive atmosphere where visitors <br />can stroll from performance to performance, making the experience enjoyable and stress-free. <br />As the next answer shows, a majority of our post-COVID ticket purchases are from non-local attendees who indicate their zip <br />code is more than 50 miles from Ellensburg. <br />2500 character limit <br />Response 2.2: Describe the prior success of your event/activity/facility to attract tourists.* <br />Via TicketTomato, our ticketing vendor, we collect EVERY zip code and address for each attendee. This is the most accurate <br />data we’ve been able to provide the committee to date. <br />2024: 526 total tickets with 65% out of county, 35% Kittitas County (mostly 98926) <br />2023: 717 total tickets with 72% out of county, 28% Kittitas County (mostly 98926) <br />2022: 696 total tickets with 63% out of county, 37% Kittitas County (mostly 98926) <br />2500 character limit <br />Application Questions: Part 2