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Response 2.2 * <br />Apptication Questions : P art. 2 <br />3[ lmpact <br />Response 3: <br />Measuring Results* <br />Describe llre prior soccess of yoilr event/aclivilyilacilrty in atraclioll lourisls. <br />At the lndependence Day Celebration we average approximately 1200 people over <br />the course of the daylevening. The event itself has 5 live acts as well as various <br />contests for the participants to take part in. We continue to keep this event a non- <br />ticketed eveni with free admission. There is a cost to take part in the beer garden. <br />lf we choose lo implement a tasting event, we anticipate higher numbers. The <br />Chamber has experience in hosting these types of events. We would anticipate <br />offering 300 tickets to this portion of the event and have a htglr success of selling oul <br />as we have done in our similar styled events. <br />Our events are largely promoted through the www.centralwashingtonoutdoor.com <br />website and associated social media pages. Between May l st 2823 and July 4th <br />2023 we had over 43,000 website visitors - nearly '12,000 were linked to Seaille. <br />These are just snippets of our reach because of our targeted ads placed through our <br />digital marketing efforts. <br />We do feel that it is important for the committee to look holistically al all of the evenis <br />and activities that happen over Pioneer Days and lndependence Day. The various <br />events and activities that happen at time simultaneously are an important factor for <br />the success of each individual event. <br />2500 character lirnil <br />Desicribe how you will prornolo yorrr evenLlaclrvilyllacility lo aiiract lourists. <br />As the events of Pioneer Days and lndependence Day celebration are largely free <br />admission events, we rely on other means of tracking aitendance. This includes <br />using the zip code reports from sales, use of aerialldrone photos and visual surveys. <br />ln the means of marketing and promotion the Chamber will tap into ils slrong <br />marketing arm to include: <br />w.ryw.centralwashingtonoutdoor. com <br />Associated Social Media with Central Washington Outdoor <br />www. kittitascountychamber, com <br />Associated Social Media with kittitascouniychamber.com <br />Collaboration with othe. Pioneer Days marketing efforts <br />Newsletter updates to our tourism and Chamber mailing lists <br />Localized poster and flyer campaign <br />Paid online advertising on Social Media and Google Ads <br />Use of vendors and entertainers social media plalforms <br />Use of applicable social media influencers <br />2500 character iimil <br />Application Questions: Part 3 <br />4l Collaboration <br />lf your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this <br />accomplished?