LT-2022-006-Easton Memorial Day - Laserfiche WebLink

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4.2 Promoting Local BUStness Describe how you v/ill pronoie lodging establishnienls. restaurants, an.i busi[ess located iD Killitas County Our new website will continue to provide business directory for lodging, food. and services. The difference will be that the directory will be tagged io a google map and online tools which make them even nrore vrsible through social media and online search engines. Offering this update mode of search off of our website ties the Memorial Day Celebration directly to resources a traveler might utilize. We will continue to add sponsors and donors to our website to help promote iheir business. Easton has several campgrounds, State, Federal and private which will also be added to our website. We are in the process of identifying B&B's, VRBO's and Airbnb's that might like to have additional exposure through our website" As we become more familiar with posting on FB and lnstagram, we will have the ability to tag and / or promote our lodging facilities. We've found that lodging facilities and our businesses like having the postcards. or small cards on our event. We will continue to use those and include a QR code that links back to our website and the lodging resources we have available. We have found that people like to look at our YouTube on the parade, see a list of parade padicipants and Street Fair vendors. This information and lodging help altract visitors, in turn promoting overnight stays. 250{l character limit 4.3 Host Hotel*ls lhe.e a lrosl hotel lor yolr everl or granl projert? lt yes. lisi iire holel. e' No Yes. 5l Future Plans Please explain what plans exist to allow this project to become self-sustaining. lnclude any plans for ticket sales, event sponsors, and other cost-recovery models. Future Plans*We continue to look for ways to help sustain our celebration. Each year we have been able to increase our sponsorship, we obtained a gambling license to sell more raffle tickets and ask for donations to support the costs of the celebration. We work hard to seek additional funding to not only suppod this important event. but to meet the rising costs associated with hosting events. For example, this year our budget includes additional cosis associaied with COVID to ensure we are offering a safe celebration. We will work hard to increase sales of our successful raffles ihat we hold and seeking sponsors and donors in support of the celebralion. We are also seeking additional funding from different sources such as the Suncadia Fund for Enhancement. Our committee works hard to identify additional ways to cover the expenses that are incurred for the Memorial Day Celebration. We now have a gambling license which will enable us to do additional raffles throughout the year. 2500 characte. litrril Application Questions: Parl 4 6l Additional Information Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your project and its benefit to tourism.