LT-2022-004 - Laserfiche WebLink

Home Browse Search

4.1 Collaboration *Utilizing the Main Street Four Point Strategic Approach. our association works with businesses and our community to strengthen our economic development. Business and community mernbers are on our Main Street Committees which irrclude. Promotions, Economic Vitaiity. Design and Outreach. One of the key goals for the Cle Elum Downtown Association is that of creating and fostering partnerships with others. We view this opportunity to work together as a win-win in successfully marketing and moving our community into a destination that is well support by tourism. Our partnership with our local pariners continues to be strong and even growing. Locally, we work with Suncadia Resorl. the Roslyn Downtown Association. Ellensburg Downtown Assocjation, Kittitas County Chamber of Comnrerce, Discover Cle Elum. WA Horse Park. arrd the NK County Tribune to plan events that can coincide with peak weekends in order to comarket to attract visitors. This has been especially beneficial in placing Cle Elum as a destination for visitors to Roslyn. Suncadia Resori. arrd WA Horse Park. Through thrs collaboration we are nroving traffic from Roslyn and Suncadia to the great oppodunities our town offers. Our business conrmunity are also key partners. Through continued building of relationships with existing and new businesses they have become much more engaged planning and marketing their downtowrr. One of the major areas of growth has been the engager-nent businesses have on social media and in capturing thelr audiences. Through our collaborative efforts of sharing through social media. our reach has become much greater. This past yearwe have started cosponsoring events in our downtown with businesses and o[ganizations. For example, on Labor Day weekend we cosponsored "Art in the Heart ofthe Cascades". This event featured guest artists, classes for kids. and an art swap. We are currently planning more events like this in 2422. We are excited that our retail and food and beverage businesses are beginning to understand the value of working together to support each other and to market Cle Elum for tourism. Working with ihe City of Cle Elurn Historic Preservation Commission. The Northern Kittitas County Hlstorical Society, and the Cascade Association of Museums & History. we are having discussions about how to promote our rich historic past in a manner that attracts visitors to our town- 25{10 characler litrrit