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001-Cle Elum Downtown Association
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01. January
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2020-01-21 10:00 AM - Commissioners' Agenda
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001-Cle Elum Downtown Association
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Last modified
1/16/2020 1:37:08 PM
Creation date
1/16/2020 1:36:21 PM
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Meeting
Date
1/21/2020
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Supporting documentation
Supplemental fields
Alpha Order
d
Item
Request to Approve the 2020 Lodging Tax Grant Agreements for Special Events and Projects
Order
4
Placement
Consent Agenda
Row ID
59336
Type
Agreement
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Response 2.2:According to survey results 73%were visiting 50 miles away or more but only for aEvidence*day trip and possible overnight accommodations,(i.e.6,500 Pioneer Days,1,500 <br />Cruise Cle Elum,1,000 Boo Elum,1,500 Christmas in Cle Elum). <br />2500 character linit <br />Response 2.3:3.or frornanother country or state outside of their place of residence or business <br />Projection We predict there will be out of country or state travelers.We have tracked such <br />travelers;however,we are not able to put a number to that projection. <br />2500 character liait <br />Response 2.3.We will continue to do surveys,review google analytics,and review registrationEvidence*forms to verify attendance information at all events that occur in downtown Cle <br />Elum.. <br />2500 character linit <br />Application Questions:Part 2 <br />3|Measuring Results <br />What tools will you use to measure your event's impact on tourism?Please be specific and provide examples.Include the <br />following information: <br />A.Is your projectlevent year-round or is it seasonal or date-specific?Go to definitions of terms. <br />B.What strategies will you employ to assure you are attracting tourists from at least 50 miles away? <br />C.What strategies will you use to assist in marketing all of Kittitas County as a tourist destination with your <br />event/project funding request? <br />Response 3:½hat tools will you useto wasure your event's inpact on tourisn?Rease be specific and provide exartples. <br />Measuring Results We will provide the Chamber's Central Washington Visitor's Guide,the Tribune's <br />Explore Kittitas County Guide,and the local Visitor's Map at our registration booth <br />or welcome table.We also link our website and Facebook to the <br />centralwashingtoncolor.com and discovercleelum.com websites,and actively direct <br />people to that information available there as well as the Chamber of Commerce <br />website. <br />This season we will develop a coupon book with local businesses to help drive <br />awareness and customers their way.It will be used to collectively bring businesses <br />together and we can track the use of those coupons.We will also be providing <br />greater awareness of Cle Elum Downtown through increased promotion on FB <br />through by co-marketing with the Chamber,local retailers,resorts and lodging <br />resources. <br />Event registrations and tracking tools on printed /published materials will also help <br />obtain information through zip code,overnight stays,google analytics,etc.Surveys <br />to other participants will be conducted and evaluated. <br />2500 character linit <br />Response 3 A:A.Is your projectlevent year-round or is it seasond or date-specific? <br />Measuring Results R Year Round C Seasonal C Date Specific <br />Your selection here should be supported by the dates you provided above,in the Fioject or Event Inf Totion section.
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