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Response 1.1: Please provide a description of your project/event. * <br />Gallery One, recently highlighted in WorldAtlas’ article, “6 Washington Towns That Rival Europe’s Best” (March 2025), requests <br />funds to expand and strengthen our annual marketing initiative, designed to bring new visitors to Ellensburg and deepen the <br />cultural vitality of Kittitas County. <br />As the region’s premier arts center since 1968, Gallery One hosts a dynamic calendar of exhibitions, community events, <br />educational classes, and festivals that draw cultural tourists, arts enthusiasts, and day-trippers alike. Our programming spans <br />visual arts, performance, and hands-on engagement — from open studios and workshops to nationally recognized exhibitions — <br />offering visitors unique, immersive experiences that can’t be replicated elsewhere. <br />Funding will allow us to uplevel our outreach in four key ways: <br />-Artist and Performer Fees: Ensuring high-quality, distinctive programming that elevates Ellensburg as an arts destination. <br />-Targeted Advertising: Expanding digital, print, and radio campaigns to reach new audiences in Seattle, Yakima, the Tri-Cities, <br />and beyond. Maintaining freeway presence with our WSDOT sign will augment other efforts and serve as a reminder of our <br />cultural and artistic value - and it’s worth staying the night. <br />- Conference & Booth Representation: Positioning Gallery One — and by extension, Ellensburg — at regional tourism and <br />cultural industry events. <br />- Collaborative Marketing: Partnering with local artists, businesses, and cultural organizations to amplify our reach and highlight <br />Ellensburg’s unique identity. <br />This effort directly aligns with the Committee’s priorities by: <br />- Driving off-season tourism: Through consistent year-round programming and campaigns designed to attract visitors during <br />slower months. <br />- Showcasing uniqueness: Offering original exhibits, artist residencies, and immersive classes that set Ellensburg apart from <br />neighboring communities. <br />- Building community prosperity: Strengthening partnerships with local businesses, drawing foot traffic downtown, and creating <br />economic ripple effects. <br />- Expanding beyond a 50-mile radius: Marketing specifically to urban centers and rural neighbors, positioning Ellensburg as a <br />vibrant, arts-rich destination. <br />With support, Gallery One will not only increase visitor numbers but also foster long-term community vitality, ensuring Ellensburg <br />continues to thrive as a cultural hub well into 2026 and beyond. <br />2500 character limit <br />Response 1.2: Please provide us link to a brief video summary of you organization's event/project. * <br />Note: You MUST be present at the Q&A meeting to qualify for funding. <br />https://youtu.be/127QlAvPHco <br />Response 1.3: List of Intended Use of Funds * <br />Note: This language will be related in the contract if awarded. <br />The CLTAC cannot approve funds not listed under RCW 67.28.1816. However, the committee has the right to be more restrictive. <br />Marketing with other cultural organizations. <br />Talent and Art delivery fees for artists/performers <br />Online, print, and radio advertising <br />Conference/booth event representation (including travel and conference fees) <br />Rental and upkeep of WSDOT sign on I-90 that advertises our Gallery <br />2| Supporting Kittitas County as a tourism destination. <br />1. Away from their place of residence or business and staying overnight in paid accommodations; <br />2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight;