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9129122, 10:46 AM <br />Application Questions: P arl 2 <br />3l lmpact <br />Response 3: <br />Measuring Results* <br />LTAC Clerk Review <br />Describe how you will promote your evenVactivity/facility to attract tourists. <br />- Target Facebook and social media ads to the greater Central Washington region <br />- List the event in online event calendars regionally and with statewide arts <br />supporters like NWPB.org and others <br />- Work collaboratively with other community / semiprofessional theaters in the <br />region to promote the event <br />- Advertise the event regionally (with a focus on Chelan, Yakima, Grant and King <br />Counties) at appropriate venues (which may include online community boards, <br />radio ads, displays at events or venues, or other marketing opportunities as <br />appropriate). <br />- Link to the County Tourism Website <br />- Link to the Chamber of Commerce <br />- Add event to the local 2023 visitors guide <br />- Use branding logo, fonts and credit the support received on our website, <br />Facebook page, etc. <br />- Link to county accommodations and restaurant opportunities. <br />- Develop Experience Partner "packages" with local businesses - i.e. restaurants, <br />hotels for "dinner and a play" or a "weekend stay and play" to cross-promote with <br />local businesses and encourage more overnight guests.* <br />*ln 2022 we reached out to several hotels in Ellensburg and to Suncadia in Roslyn <br />to set up hotel packages. Whether it was because it was our first foray into these <br />types of packages, and we were "unknown" as an event organizer, or there were <br />factors beyond our control, we struggled to connect with the correct decision <br />makers at these hotels. ln 2023, we'd like to pursue more opportunities for "Stay & <br />See a Play" type packages locally, and in Upper County. We worked out a great <br />system providing specific hotel coupons for tickets that made it easy for Hotel <br />Windrow to book a package and book play tickets for their guests, and would like <br />to see these options expanded next year. <br />2500 character limit <br />Application Questions: Part 3 <br />4l Collaboration <br />lf your organization collaborates or has created partnerships with other organizations, groups, or other events, <br />how is this accomplished? <br />lf-app-16-03.co.kittitas.wa.us/Forms/form/submission/history/77087/85583?hideHeader=true 8/1 I