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Future Plans*- From ils initial concepticn Jazzin the Valley was designed as an event to promote <br />and benefit dovlntowrl Ellensburg. Any profits fiom prevrous festrvals have l-reen <br />dedicaled to rmproving the festival experietlce the following year and helping supporl <br />the Jazz Studies progralr at CWU. <br />-- We recognize lhat festivais around the Uniled Slates a.e undergoing <br />transformational changes, due to both COVID and the shifting demographics and <br />financial practices in the music rndustry We have survtved fr:r 2D* years on <br />donatjons, granls. and volunteer labor to hold ticket prices to one of ihe rnost <br />affordable festrvals ;n the entire Pacific Northwest. We are focused on redesrgning <br />ourselves lo stay both viable and relevant. <br />--lf we are to stay a non-profil operation dedicated lo our communily's benefit, <br />continued ccmnrunity-based support is essentiai. This rnust extend to the previously <br />promised ibut so far not executed) changes i11 the downiown Majn Stage area (i.e. <br />Rotatl Pavilion area). Hopefirlly these changes will allow us to simplify our setup <br />and reduce opefat,cnal costs by prov;drng: <br />-- a new stage arca <br />-- torlels <br />-- shadirrg <br />* possible enlargement, to include usage ofsonre porttons of4th Ave andior <br />'rearlSlreet as parl of ihe festival grour-.ds. <br />'-We are erlgaged in discussions with the new City adnrinistrstton and cthers. <br />rncluding potential supporl oi a Creatrve Cenler Des'griatron by the State si <br />l^Jashing!on. <br />:5)il0 rJl] .r,Jef lirlrit <br />Application Questions: Parl 4 <br />6l Additional lnformation <br />Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your <br />project and its benefit to tourism.