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Response 1: <br />ProjecUEvent <br />Description * <br />Video Link <br />List of lntended Use of Funds* <br />Digital Marketing <br />Design Fees <br />Digital Advertising <br />Event Activities <br />Talent Fees <br />Print Marketing <br />This application is for our overall tourisnr marketlng for multiple events and projects. <br />with a focus on each n-rethod to draw attendance from outside of lhe area, <br />specifically from King and Pierce counties. as well as the Yakima Valley. These <br />funds will be used with villegance to achieve a successful marketing and adverlising <br />campaign geared towards tolrrism and tlre overall mission of the RDA. <br />The Roslyn Downtown Association has been the lead agency for downtown <br />revjtalization for many years. Thousands of people visit the Roslyn downtown <br />annually because of its unique and authentic historical history and structures. unique <br />restaurants, shopping, biking and hiking. and events. <br />This application for Lodging Tax funding will assist the RDA in working with other <br />entities to promote downtown through several event projects and the partnership <br />events surounding them. ln addition. the appilcation will assist with funding a strong <br />year-round marketing campaign for visiting downtown Roslyn arrd highlighting the <br />revitalization work of the Roslyn Downtown Association, especially through the <br />pandemic. <br />Promoting downtown Roslyn as a destination has been a long-term goal, which. <br />through a partnership with the Charnber's tourisnr office and improvements io the <br />downtown, is comrng to fruition. By building a campaign to feature the downtown <br />a,ld the many reasons to vistt. wheiher it is for shopping and dining or as part of a <br />visit to Roslyn for an event. the annual campaign will help create a consistency of <br />message that will .esonate with visrtors. The campaign to visit and enjoy downtown <br />on a year-round basis will create value-added advantages for events that occur in <br />the downtown core and business support of local stores and the potential business <br />owners. <br />Our target audiences jnclude Pierce/ King counties, Yakima county. Tri-cities. <br />tourists thai are aitracted to rural, rnountain towns. attendees of traditional and <br />historical events. historians. recreationrsts, families, and Suncadia guests. <br />This funding will help with our nonprofit organizations overall marketing to tourists <br />including social medta development to increase awareness. and online content lo <br />attract lravelers including blogging and storytelling that encourages visitorship. <br />A few additional, specific projects will include <br />Many Talents of Roslyn campaign <br />Roslyn Art Show <br />Taste of Roslyn <br />Hrstoric Homes of Roslyn Guide <br />2500 eharacier linrit <br />Plaase prcvide us liilk to a briet vlCeo sLrinilrary ol you organrz.rlios s eventrfjroject. you l,4UST be prese|t al llte <br />O&A nleeiing In November io qualify lor fliildir9. <br />https./lwww youtu be.com/watch ? <br />v=TJBldsPvR9o