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Response 1: <br />ProjecVEvent <br />Description * <br />List of lntended Use of Funds * <br />$12,000 Online Advertising (internet & social media) <br />$7,000 Print Advertising <br />$5 000 Ad Production Fees for both online & print <br />advertising <br />$1,000 Website Updates <br />$25,000 ToTAL <br />This is the first year that the Washirrgton State Ski and Snowboard Museum <br />(WSSSM) (r,um,,u.russsm.org) will be applying for a Kittitas County Lodging Tax <br />Grant. The museum has been open iust 5 years and is in Kittitas County up on <br />Snoqualmie Pass, at The Pass Life development next to the Summit ski area, <br />ideally situated in between tran extremely popular venues: Commonwealth <br />restaurant and Dru Bru brer,very. <br />The current Board of Directors for WSSSM includes: <br />. Dave Moffett, Founder & President, former Or,rarer of The Summit at Snoqualmie <br />. Kirby Gilbert, Vice President & Ski Historian <br />. Leeds Chamberlain, Secretary, Museologist, specialist in teaching r,romen to ski <br />. Deb Armstrong, Ski lnstructor & Coach and Olympic Gold Medal Winner <br />. John Forsen, Video/Movie Producer & Director, and life-long skier <br />. Christie King, WSSSM volunteer & marketing expert <br />. Guy Lawrence, General Manager, The Summit at Snoqualmie <br />. John W. Lundin, Ski Historian, and aulhor of "Early Skiing on Snoqualmie Pass" <br />. Lou,ell Skoog, Ski Mor-rntaineering Epert <br />. John Sutherland, WSSSM volunteer & ski and resort industry veteran <br />. Hugh Armskong, Co-Founder & Emeritr-rs Board Member <br />. Dollie Armstrong, Co-Founder & Emeritus Board Menrber <br />As a non-profit, WSSSM has developed broad and consistent support from 320 <br />individual and corporate donors across the state, including The Summit at <br />Snoqualmie, Northwgst Winter Sports Foundation, Ski Washington, K2 Skis, <br />Mervin, and more. <br />The museunr does not charge admission (alrmys FREE) and is a story-telling <br />museum, digital hands-on museum, with our most popular exhibits on our State's <br />Olympians, Washington Snow Sports Venues (ski area map), Ski Manufacturers, <br />Ski Mountaineering, Outdoors for All For-rndation, Nordic arrd Alpine Traditions, <br />Avalanche Dogs. and more. The museum is run and staffed by 1-2 paid staff and <br />volunteers who put in over 2,700 volunteer hours each year. <br />Over the last fewyears, r.r'e have done nrarketing partnerships for in person events <br />at our or,ur museum as well as those outside the museurn. Most of ihe marketing <br />efforts for these events have been via postcard, email, website, and social media. <br />lf granted, if plan to use the lodging tax funds for our first-ever paid targeted <br />internet, social media, and print campaign to support three marketing efforts: <br />1. General Museum AwarenesslMarketing/Tourism/Visit Us Campaign which Wll <br />change by season tor 2021 <br />2. New Snoraboarding Exhibit Set to Open in 2021 <br />3. 5th Anniversary Celebration <br />2500 character iinil <br />2l Supporting Kittitas County as a tourism destination