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What tools will you use to measure your event's impact on tourism? Please be specific and provide examples. lnclude the <br />following information: <br />A. ls your project/event year-round or is it seasonal or date-specific? Go to definitions of terms. <br />B. What strategies will you employ to assure you are attracting tourists from at least 50 miles auay? <br />C. What strategies will you use to assist in marketing all of Kittitas County as a tourisi destination with your <br />event/project funding request? <br />Response 3: <br />Measuring Results* <br />Response 3 A: <br />Measuring Results* <br />Response 3 B: <br />Measuring Results* <br />Response 3 C: <br />Measuring Results* <br />Application Questions: Part 3 <br />\A,hal tmls will you use to neasure yorr event's inpact on tourisn? Flease be specific and provide exanples. <br />We Wll be implementing a new audience survey form inserted into each playbill and <br />collected at performances. This survey will ask questions to help us better track <br />where attendees are from and wirether or not they stayed in a motel or with <br />friends/family. <br />Offering a contesVprizes for returned surveys <br />Ticket information <br />Google Analytics and Tracking <br />Facebook Campaigns and Ads <br />Coordinate with local restaurants, shops or hotels to set up specials <br />2500 character linit <br />A. b yo:r projecVevent year-round or is it seasorial or date-specific? <br />fi Year Round (:: Seasonal G Date Specific <br />Your sdection here should be supporled by the dates yor-J povided above, in the Flc{ect or Event lnforratim section. <br />B. Wut sirategies will you enfloy to assure you are attraciing tourists f rcxnat least 50 niles away? <br />Target Facebook ads to the greater Central Washington region <br />Work collaboratively with other community / semiprofessional theaters in the region <br />to promote the event <br />Advertise the event regionally (with a focus on Wenatchee, Leavenuorth, and <br />Yakima and Grant Counties) at appropriate venlJes (wtrich may include onllne <br />community boards, radio ads, displays at events or venues, or other marketing <br />opportunities as appropriate). <br />2500 character linit <br />G !\hat shategies will you use to assist in narketing allof Kittrtas Oounty as a tclurist destination with yor <br />eventlproject f unding request? <br />Link to the County Tourism Website <br />Link to the Chamber of Commerce & purchase an ad banner on the chamber <br />\ruebsite <br />Add event to the spring/summer 2020 visitors guide <br />Use branding logo, fonts and credit the support received on our rruebsite, Facebook <br />page, etc. <br />Link to county accommodations <br />Develop "packages" with local businesses - i.e. restaurants, hotels for "dinner and <br />a play" or a "vueekend stay and play" to encourage more overnight guests. <br />2500 characier linit <br />4lCollaboration <br />lf your organization collaborates or has created partnerships with other organizations, groups, or other <br />events, how is this accomplished?