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LT-2020-005
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2020-01-21 10:00 AM - Commissioners' Agenda
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LT-2020-005
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Last modified
2/12/2020 11:26:20 AM
Creation date
2/12/2020 11:25:06 AM
Metadata
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Meeting
Date
1/21/2020
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Fully Executed Version
Supplemental fields
Alpha Order
d
Item
Request to Approve the 2020 Lodging Tax Grant Agreements for Special Events and Projects
Order
4
Placement
Consent Agenda
Row ID
59336
Type
Agreement
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Response 3 C: C Wiat strategies will you use to assist in marketing all of Kttltas County as a tourist destination with your <br />Measuring Results* event/project funding request? <br />Our project is date- specific. We have chosen the weekend before 4th of July as <br />our standard weekend for the event. <br />We will continue to use a survey to capture data from our attendees to determine <br />where they are coming from, and how they are hearing about the event. <br />We will continue to maximize our efforts in our promotional marketing of the event <br />by trying to reach far and wide to key areas. <br />We will market/promote this event in stages by working with a digital marketing <br />company in order to customize our target audience and expand our reach while <br />focusing our efforts outside of Kittitas County. We will also be print, radio, print, and <br />direct mailing promotional materials as well as registrations to invite previous <br />registered attendees. <br />We will continue to develop our relationships with local organizations, clubs, <br />businesses, and include marketing materials on the different activities to enjoy <br />while in Kittitas County. <br />We will use our custom survey with Survey Monkey using specific questions about <br />attendees plans while in Kittitas County. See below. <br />1.) Will you be enjoying any other activities while in Kittitas County? <br />2.) Will you return to Kittitas County to attend another event within the next year? <br />3.) How did you hear about ChillAxle? <br />4.) Was it your first time you attended an event in Kittitas County? <br />5.) Did you travel more than 50 miles away? or are you a resident? Zip code? <br />6.) Did you enjoy this event? <br />7.) Will you attend this event in the future? <br />8.) Will you be staying overnight? <br />9.) Did you pay for accommodations? <br />10.) How many people are in your party? <br />We will offer incentives to people that complete the survey by entering them into a <br />drawing for swag. <br />2500 character limit <br />Application Questions: Part 3 <br />41 Collaboration <br />If your organization collaborates or has created partnerships with other organizations, groups, or other <br />events, how is this accomplished? <br />
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