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Future Plans* The Kittitas County Historical Museum has plans to make this program self- sustaining. Due to the success of the advertising, the Museum's Board of Directors has become educated about the rate of return of the advertising investment and maintains a budget line of $2,500 to match any advertising or reach alternative markets. We have received an increased rate of donations to the museum as a result of increased visitation to the museum, which we attribute to the current advertising campaign. We have also increased our membership program in which the fees go towards funding events, activities, and programs. Walking Tours: With the success of the walking tour program, we are developing the tour program into some free tour opportunities while some would be at cost. Anticipated models forecast offer the following for planned income and expense Tour projected gross income: 8 tours x 15 people per tour x $10 per person = $1,200 income. This may be adjusted depending on specific tour or event but reflects an average offering. Tour projected expense: 8 tours x 15 people per tour x $5 per person fee tour -guide fee = $600 expense. Depending on the specific tour, the expense may be adjusted. The Museum would also incur all processing fees for credit-card transactions. We are also planning a 21 -and -over walking tour that will be packaged through a local hotel and restaurant/bar. These would be $25 per person and would include a drink at the end of the tour. The cost model currently looks at approximately $1,250 in gross income. Expenses are being researched as we reach out to partner organizations and hotels. Additional tours are available at a cost of $10 per person with a minimum of 5 people, and would have reflective expenses as listed above. We anticipate at least 2 private tours in 2020. 2500 character lirrit Application Questions: Part 4 61 Additional Information Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your project and its benefit to tourism.