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Response 3 B: <br />Measuring Results* <br />Response 3 C: <br />Measuring Results* <br />B. Wiat strategies w ill you errploy to assure you are attracting tourists from at least 50 rriles aw ay ? <br />Over 50% of our direct mail lists are addresses outside of Kittitas County and over <br />50 miles travel distance (one way). Our TV commercial covers areas in <br />Washington , Oregon and Idaho. Magazine ads, i.e.: Western Art Collector , Art of <br />the West, True West are received directly from the publisher via subscription <br />mailings <br />2500 character lirrit <br />C \Miat strategies will you use to assist in rmrketing all of Kittitas 0:iunty as a tourist destination with your <br />event/project funding request? <br />We advertise locally follmNing the seven and ten day rules . The direct mailing we <br />send includes other th ings to do in Kittitas County such as golf, hiking, fishing, <br />other events during the year . Our website links to other organizations for further <br />information . The t\MJ logos, My.Ellensburg and Live Life in Color logos are on all <br />our mailings , rack cards, TV commercial , newspapers, magazine ads, online and <br />social media and website . <br />2500 cha racter linit <br />Application Questions: Part 3 <br />41 Collaboration <br />If your organization collaborates or has created partnerships with other organizations, groups, or other <br />events, how is this accomplished? <br />Collaboration* <br />51 Future Plans <br />WAA has and Vvill continue to expand our partnerships Vvithin the tourism industry in <br />Kittitas County . We have obta ined reduced room rates in exchange for advertis ing <br />the business and placing their logo on our promotional materials. <br />The Ellensburg Rodeo Royal Court appears at our Friday Quick Draw and Auction <br />every year to assists in carrying the artWJrk for display to the audience, collecting <br />buyer signatures and in spare t ime informing guests of the duties and royal court <br />life and the Ellensburg Rodeo . We support the FBLA students of Ellensburg High <br />School by enlisting their club members in displaying the artWJrks during the <br />Saturday auction <br />Each year we offer t\MJ local events, Ellensburg Rodeo Hall of Fame and Sp irt of <br />the West Cowboy Gathering the opportunity to have complimentary display booths <br />at the show to promote their events. <br />Western Art Association provides the auction staff for the Ellensburg Rodeo Hall of <br />Fame Banquet and Fundraising Auction . We support the Kittitas County Fair Fine <br />Arts division by selecting and supplying the "Best of Show'' awards for artists in <br />professional and amateur classifications. We have participated in the EDA 's <br />downtown Halloween candy distribution. <br />2500 character lirrit <br />Please explain what plans exist to allow this project to become self-sustaining. Include any plans for ticket <br />sales, event sponsors, and other cost-recovery models.