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Digital/Social Media <br />Site(s): <br />89,000 people 96,450 people <br />Tourism promotion uses different approaches to ditdiall%ci,al inedia by narticipa1ii11�iii F_ _ acebnnk, <br />Twitter. filslaMlm. 11iluergi, and both Goode AdWordsand N,rLwork.'[ his teo molag;,y ltas becli-very <br />sucecssftil for general proingilons and for speei Cie event advertising. We aft; able to track et�gcii'emci�t <br />and wcbsitc hits from all of these web locations__Additionaily we have 3 I R >_ Hers thai pave been kind <br />enou ► to, link our URL in their websites and bros;hures. <br />Website <br />Page Views: <br />Social Media — Facebook <br />Social Media— Instagram <br />Social Media —Twitter <br />Social Media — Google Adwords <br />254,417 <br />262,049 <br />45,955 page likes <br />47,333 page likes <br />14354 followers <br />14784 followers <br />115,994 tweets <br />119,473 tweets <br />358,851 ad clicks <br />369,616 ad clicks <br />DECLARATION <br />I understand the Washington State limitations placed on use of Hotel/Motel Tax funds, <br />and certify that the requested funds will be used only for purposes described in this <br />application and established by state law and county policy. I have the authority of the <br />organization/entity represented in this application to submit this request for funding on <br />its behalf. I understand the use of funds is subject to audit by the State of Washington. <br />I declare that the foregoing is true and correct to the best of my knowledge. <br />Amy McGuffin CEO <br />Print Name Title <br />Signature <br />Date <br />