LT-2019-021-EDA-Brewfest Comedy Kickoff

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following information: A. Is your project/event year-round or is it seasonal or date -specific? Go to definitions of terms. B. What strategies vuill you employ to assure you are attracting tourists from at least 50 miles away? C. What strategies will you use to assist in marketing all of Kittitas County as a tourist destination with your event/project funding request? Response 3: What tools will you use to rreasure your events impact on tourisn-P Rease be specific and provide exanples. Measuring Results * As people check into Brewfest Comedy Kickoff, a zip code survey will be done that asks where they came from and if they are staying overnight in paid accommodations. We will collaborate with Central students through Central Communication Agency to do surveys during Girls Night Out. These will help us to better understand where our attendees are coming from and if they are staying the night in paid overnight accommodations. 2500 character limit Response 3 A: A. Is your proect/event year-round or is it seasonal or date -specific? Measuring Results* r Year Round r Seasonal G Date Specific Your selection here should be supported by the dates you provided above, in the Froject or Event InfornEtlen section. Response 3 B: B. \Meat strategies will you employ to assure you are attracting tourists from at least 5o rriles away? Measuring Results * We will target our ads to reach the communities we hope to pull people from such as Seattle, Tacoma, Wenatchee, Tri -Cities, and Yakima. We will use Google analytics to better understand the traffic on our website where these events will be listed. With Brewfest Comedy Kickoff, we advertise closely with Winterhop Brevvfest that sees roughly 43% of their attendees coming from out of town. 2500 character lirrrt Response 3 C: a Mat strategies will you use to assist in rrarketing all of IGttitas County as a tourist destination wide your Measuring Results* event/project funding request? Brewfest Comedy Kickoff and Girls Night Out are advertised on our website that lists more than just EDA events, covering the entire year including countywide holiday events. We also have links on our website to the county tourism website. 2500 character linit Application Questions: Part 3 41 Collaboration If your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomplished? Collaboration * Brewfest Comedy Kickoff collaborates Wth the Kittitas County Chamber of Commerce, various comedians, various volunteers, and dovvntown businesses who donate items for our raffle. Girls Night Out regularly collaborates Wth groups from CWU, 29-35 downtown businesses, entertainers, various vendors, Ellensburg Community Radio, and sponsors. 2500 character limt 51 Future Plans Please explain what plans exist to allow this project to become self-sustaining. Include any plans for ticket sales, event sponsors, and other cost -recovery models.