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Response 2.2: 2.To a place fifty rriles or rrae away fromtheir place of residence or business fertile day or staying overnight; <br />Projection * Most of our advertising is aimed at people who live 50 or more miles from Kittitas <br />County. Traditionally, we've attracted film lovers from all over Washington state, <br />northern Oregon and, occasionally, from as far away as Kentucky or Texas. Many <br />visitors stay overnight in Ellensburg; others make it a day trip. <br />We project that 50 to 60 attendees come to Festival for the day; some people drive <br />in each day of the Festival; others come to see specific films on one day.Our <br />activities reach a broad, Pacific Northwest region. We usually have many attendees <br />from the PCN states, some from states outside the Pacific Northwest and a few from <br />other countries. <br />2500 character linit <br />Response 2.2: The evidence we use to determine our projections includes information on people <br />Evidence* who attended past Festivals. In 2017, we had attendees complete printed surveys <br />to give us information on how far they traveled, if they stayed all night, etc. We also <br />had conversations with Festival goers and looked at ticket sales data to see where <br />the people purchasing tickets live. <br />2500 character lirrit <br />Response 2.3: 3. or fromanother country or state outside of their place of residence or business. <br />Projection * Our activities reach a broad, Pacific Northwest region. We usually have many <br />attendees from the PCN states, some from states outside the Pacific Northwest and <br />a fewfrom other countries. <br />The majority of people who come from other states or country are the film talent <br />and folks who are coming to see their films. For the 2018 Festival, there is film <br />talent attending for 12 films; one-third of these are from near Ellensburg; most are <br />from Washington or Oregon and the rest are from other areas of the country. <br />2500 character lirrit <br />Response 2.3: The evidence we use to determine our projections includes information on people <br />Evidence* who attended past Festivals. In 2017, we had attendees complete printed surveys <br />to give us information on how far they traveled, if they stayed all night, etc. We also <br />had conversations with Festival goers and looked at ticket sales data to see where <br />the people purchasing tickets live. <br />2500 character knit <br />Application Questions: Part 2 <br />31 Measuring Results <br />What tools will you use to measure your event's impact on tourism? Please be specific and provide examples. Include the <br />following information: <br />A. Is your project/event year-round or is it seasonal or date -specific? Go to definitions of terms. <br />B. What strategies will you employ to assure you are attracting tourists from at least 50 miles away? <br />C. What strategies will you use to assist in marketing all of Kittitas County as a tourist destination with your <br />event/project funding request? <br />