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LT-2019-014-KEEN-Yakima River Canyon Bird Fest
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2019-02-19 10:00 AM - Commissioners' Agenda
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LT-2019-014-KEEN-Yakima River Canyon Bird Fest
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Last modified
2/15/2019 12:18:32 PM
Creation date
2/15/2019 12:16:53 PM
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Meeting
Date
2/19/2019
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Supporting documentation
Supplemental fields
Alpha Order
s
Item
Request to Approve the 2019 Lodging Tax Grant Agreements for Special Events and Projects
Order
19
Placement
Consent Agenda
Row ID
51515
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Response 2.1: 1. Away fromtheir place of residence or business and staying overnight in paid acconTrodations; <br />Projection* With over 1.1 million annual drivers and thousands of birders visiting the Canyon <br />annually, the Yakima River Canyon Bird Fest is sure to be a very well attended <br />event. <br />KEEN anticipates 500 attendees in our third year. Based on 2018 <br />attendance, we estimate that 60% of event attendees will be considered tourists <br />(-300 people) and 80% of them will be staying in paid overnight accommodations <br />(-240 people). <br />2500 character limt <br />Response 2.1: We estimated attendance numbers based on similar bird watching festivals in the <br />Evidence* state that regularly attract many hundreds of attendees, a survey we conducted in <br />2014, Kittitas County Tourism and Recreation Plan that identifies wildlife viewing as <br />the third most popular activity and among the highest day -trip expenditure <br />category, and WA State SCORP with nearly 60% of tourists engaging in wildlife <br />viewing activities. <br />We also based our 3rd year numbers on attendance results from last year - our <br />second year of the event. <br />Because of this information, we knowthat birders visiting the Yakima River Canyon <br />Scenic Byway are split equally between males and females with an average age of <br />61 years old and over. The majority of respondents lived in Western Washington <br />(King, Pierce, Skagit, and Snohomish Counties) with an income between $100,000 <br />and $149,000. <br />Birders that participated in the survey said that they typically travel about 100 <br />miles, but will travel between 100 miles and 500 miles to seek out great birding <br />opportunities that have a wide variety and rare bird species. Several survey <br />respondents take yearly trips out of state or country for birding experiences. When <br />traveling for birding excursions away from home, most stay overnight for <br />approximately 2 nights in a motel/hotel. The majority of birders who took this survey <br />said that they have been to the Yakima River Canyon Scenic Byway for birding <br />excursions. What they like best about the Yakima River Canyon Scenic Byway is <br />the variety and number of birds that show up due to the diversity of habitat. <br />We also base our projections on use statistics that we receive from the Bureau of <br />Land Management about their recreation sites in the Yakima River Canyon Scenic <br />Byway. Recently released use survey numbers show a steady and significant use <br />pattern in the Canyon that shows nearly 400,000 overnight stays in the Canyon <br />during 6 months (May -Oct) in 2017. <br />2500 character lirrit <br />Response 2.2: 2.To a place fifty rriles or rrore away fromtheir {lace of residence or business for the day or staying overnight; <br />Projection* With over 1.1 million annual drivers and thousands of birders visiting the Canyon <br />annually, the Yakima River Canyon Bird Fest is sure to be a very well attended <br />event. <br />KEEN anticipates 500 attendees in our third year. Based on 2018 attendance, we <br />estimate that 60% of event attendees will be considered tourists (-300 people) and <br />20% of them will be staying for the day or staying overnight in non -paid <br />accommodations (-60 people). <br />2500 character limit <br />
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