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LT-2019-013-Easton Memorial Day Celebration
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02. February
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2019-02-19 10:00 AM - Commissioners' Agenda
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LT-2019-013-Easton Memorial Day Celebration
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Last modified
2/15/2019 12:18:09 PM
Creation date
2/15/2019 12:16:50 PM
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Meeting
Date
2/19/2019
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Supporting documentation
Supplemental fields
Alpha Order
s
Item
Request to Approve the 2019 Lodging Tax Grant Agreements for Special Events and Projects
Order
19
Placement
Consent Agenda
Row ID
51515
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C. What strategies will you use to assist in marketing all of Kittitas County as a tourist destination with your <br />event/project funding request? <br />Response 3: What tools will you use to rreasure your event's impact on tourism? Please be specific and provide exarrples. <br />Measuring Results* We will be partnering vwth local lodging that they can ask their guests at the time of <br />check in by using sample survey #1 below. <br />1) Sample Survey for lodging locations: <br />Will you be attending The Easton Memorial Day Celebration? Yes/No <br />Home zip code: <br />Nights staying <br />Number in your party <br />2500 character limit <br />Response 3 A: A. Is your project/event year-round or is it seasonal or date -specific? <br />Measuring Results* r Year Round r Seasonal f• Date Specific <br />Your selection here should be supported by the dates you provided above, in the fioject or Event Inforrretion section. <br />Response 3 B: B. What strategies will you errploy to assure you are attracting tourists fromat least 50 rriles away? <br />Measuring Results* Our website sign up for vendors, motorcycle and car show registration or parade <br />participants track where they are coming from. Our surveys will measure the stays <br />and locations from which our attendees are from. <br />The social media sites will also track from which directions we are getting hits from <br />and help determine our marketing needs. <br />2500 character lirrit <br />Response 3 C: C What strategies will you use to assist in rrarketing all of Kittitas County as a tourist destination with your <br />Measuring Results * event/project funding request? <br />Social Media Insights, Website statistics. Flyers, and posters of what is being <br />offered for that day and partnering with local lodging businesses on the increases <br />they experienced. <br />2500 character limit <br />Application Questions: Part 3 <br />41 Collaboration <br />If your organization collaborates or has created partnerships with other organizations, groups, or other <br />events, how is this accomplished? <br />Collaboration * We collaborate with Cabin Creek Cruisers (Easton) for the car show, Pacific NW <br />Vulcan Riders (Lynnwood) for the motorcycle show, Amusements on Demand <br />(Seattle) bringing bouncy houses for the Kid Zone; A variety of street fair vendors <br />that bring different wares to suit many different interests, We try to make sure we <br />incorporate many diversities of peoples interests to entice everyone to visit Kittitas <br />County. NKC Tribune (Cle Elum) for newspaper ads; KXLE Radio; "The Wolf' 100.7 <br />KKWF (Seattle); KPQ "The Quake" (Wenatchee) We also advertise for our local <br />county businesses the day of the event <br />2500 character lirrit <br />51 Future Plans <br />Please explain what plans exist to allow this project to become self-sustaining. Include any plans for ticket <br />sales, event sponsors, and other cost -recovery models. <br />Future Plans* We are currently self sustaining as long as we have been involved. All of our <br />vendors and parade participants sign up online so that is now self serving. Bringing <br />people to this event and Upper Kittitas County is our goal. Some years have been <br />leaner than others. But "The show still goes on". <br />Broadening our areas of focus will only increase our abilities. <br />As long as there are volunteers there will be a Celebration. <br />2500 character limit <br />A <br />
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