LT-2019-009-Junk-Tiquen in the Burg

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event/project funding request? Response 3: What tools will you use to rreasure your event's irrpact on tourisrW Flease be specific and provide exarrples, Measuring Results* Various surveys are conducted to help measure the impact of tourism. Each show has conducted surveys capturing information such as: where shoppers come from, is this their first time to Ellensburg, did they stay the night and what are they doing while in town. Block rooms have been set up with a local hotel allowing us to track the number of night stays specific to that hotel. Vendors are surveyed on how many stay the night, what type of lodging and how many nights are stayed. Partnering with the Chamber of Commerce to send an electronic survey to all the followers of the tourism campaigns; tracking if they came to the event, did they stay the night, if so where and what did they do while in the area. Social media surveys are conducted collecting data on where people travel from, did they stay the night and what did they do while in town. 2500 character limit Response 3 A: A, Is your project/event year-round or is it seasonal or date -specific? Measuring Results* r Year Round r Seasonal r Date Specific Your selection here should be supported by the dates you provided above, in the Roject or Event Information section. Response 3 B: B. What strategies will you employ to assure you are attracting tourists from at least 50 miles away? Measuring Results* Ellensburg's centralized location in Washington encourages visitors to travel from all corners of the state. Target marketing will assure I am attracting tourists from at least 50 miles away. Marketing advertising money will be used in the Seattle/Portland market as well as Canada and Central Washington area including Wenatchee, Moses Lake and Tri -Cities to name a few. Not only do shoppers come from all over, but vendors do as well, with places like Sandpoint ID., Hermiston, OR., Waterville, Moses Lake, Puyallup, Edmonds, Spokane and more. These vendors all have their own following of fans which will travel to catch them at their next show. 2500 character limit Response 3 C: G What strategies will you use to assist in marketing all of Kttitas County as a tourist destination with your Measuring Results* event/project funding request? Marketing is the key strategy to promoting the entire County. Junk-tiquen's website and social media will like and share the tourism campaigns of Ellensburg, CleElum and the County. There are links to accommodation locations, dining and events county -wide on the Junk-tiquen website. I will cross promote by partnering with fellow events. 2500 character limit Application Questions: Part 3 ^ 41 Collaboration If your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomplished? Collaboration* Although I am an individual putting on an event I have many partners that I plan to work with throughout the year, such as: Kittitas County Chamber of Commerce - member related promotions such as weekly bulletin, business after hours, networking activities, etc. Huffman Farms - display area during her event throughout October in return I provide space for her during my event. Promotion of her event on social media. Thorp Fruit & Antique Mall - fliers and cross promotions Relics - fliers and cross promotions Functional Junk Salvage - fliers and cross promotions Vintage Trailer Rally -fliers and cross promotions Cross promotions are visible on my website, reflecting added value spent in the communities throughout the entire Kittitas County. Example: accommodations listing, dining options, links to downtown associations, etc. 2500 character limit