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number of total annual event visitors increases by 22,528 with an increase in overnighters increases by <br />18,685, generating $2.2m in additional economic benefits and $33,719 of added Lodging Tax revenues. <br />The methodology used to develop these metrics and projectiom ii as follows: <br />• Impact of Covered Arena: Assumes season extended by 50% plus expansion of current shows and ability to <br />attract new users groups including some non-equine events. <br />• Vllltan: Based on actual count of each horse(rider) using the Horse Parle for a visit (regardless of number of <br />days of visit) multiplied by 3. Central Washhigton University (CWU) conducted an economic study of over 40 <br />US hone parks in 2006. The study concluded that 3 people (including trainers, grooms, family, spectators, <br />staff: volwiteers, etc.) attend an event per horse. This is reasonable based on Hone Park experience. <br />• Vislton residing outside Kittitas County: actual zip code infoxmation collected from users and projected. <br />• Overnipts during muJtl..day events: based on each event's schedule. <br />C Day-Uae Vllfton-non-.loal: based on user registration fonns. <br />• Total vilitors ovemigbt&-non-local: calculated for each event the number of non-local visitors times the <br />number of nights, then applied the overall % of non-local visiton to the total. <br />• Visiton overnight-not in paid lodging: An estimated 15% of Horse Park Usc:ni ether use RV hookups or dry <br />camp. A negligible number stay with friends/family close by. We multiplied 15% to the total number. <br />• Vuiton overnight-in paid lodgin1: This is the rem.,.ioing 85% of visitors overnight. <br />• No. Lodging Rooms Booked: Based on user demographics, we estimate that 1.S users occupy a single room. <br />This is conservative. <br />• Overall Economic Impact of Visiton: CWU study estimates that an individual spends $136/day for tourist <br />services; this metric was multiplied by the total number of non~local visitor nights. We applied an even more <br />conservative assumption of$120/day. <br />• Number of Jobs Created: CWU estimat.es that for every $1 million of economic impact, 16 jobs are created. <br />• HoteJ/Motel Spending: approximately 39% of overnight spending is for lodging per Dean Runyan <br />Washington State Travel Impacts & Visitor Volume 2001-2011 <br />• Lodging Tax Revenues: Total Hotel/Motel spending times 4% lodt,ring: tax rate (2% plus 2%) <br />Submit the original application to: <br />Kittitas County Department of Public Works <br />411 N. Ruby, Suite #1 <br />Ellensburg, WA 9892 <br />W118hington St&ttl Horse Park Distressed County Sales and Use Tax Grant Application pg13/25