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Response 2 .2: <br />Evidence* <br />Response 2.3 : <br />Projection* <br />By reviewing our guestbook log and through verbal interaction with guests, we <br />have found that 72% of our guests from January 2017 (571 of 791) were from the <br />50+ mile range. We have found with the 2017 offerings that more individuals will <br />visit for a day-trip or overnight trip from the 50+ mile distance. <br />We have ascertained the data from our register book that indicates lecture <br />attendees came from as far as Bainbridge Island, Bremerton, Olympia, and Clallam <br />Bay beyond those from Kittitas County. In most cases, most had heard about the <br />lectures from social media marketing and promotion. <br />We anticipate with more lectures we will have more guests from the 50+ mile <br />distance. Two of the 2018 presenters are known to draw attendees from the Tri- <br />Cities, Northeast Oregon , and Spokane . With the planned promotions, we expect <br />greater interest and visitation from the areas of Seattle-Tacoma, Portland , Oregon, <br />and Eastern Washington. <br />Our walking tours have included registered guests from Auburn, Kent, Maple <br />Valley, and Ethel in Washington and Buellton, California. We expect that by <br />expanding the types of tours, including a 21-and-over option, a living history <br />cemetery tour, and event promotion with other local walking tours, the tour <br />numbers will increase, drawing folks from more than 50 miles away. <br />Additional events and activities, including new exhibits, have always proven to be of <br />interest to those looking to day-trip or overnight in Ellensburg and Kittitas County . <br />We are looking to promote exhibits between historical sites and museums in and <br />throughout Ellensburg and Kittitas County as well as Central Washington. Exhibit <br />plans currently include a great partnership in 2018 with the Cle Elum and Roslyn <br />institutions. <br />2500 character lirrit <br />3. or from another country or state outside of their place of residence or business. <br />In 2017 , we expanded our marketing to the Portland, Oregon area along with that <br />of the Seattle-Tacoma and Eastern Washington areas. We plan to continue our <br />advertising to these demographics through social media. <br />Visitors from other states in the US make up a high percentage of our visitation. <br />Often a visitor is driving across the country and stopping through Ellensburg and <br />Kittitas County. <br />We have a good promotion to international visitors through word of mouth and a <br />generalized campaign that is shared through social media. Often, international <br />visitors will come through the Museums . For example, since January 2017, we have <br />had 54 individuals who signed the register book which made up 7% visitation. We <br />are aware of more international visitors who did not wish to sign. <br />We anticipate that with the expansion of our exhibits, events, and activities that it <br />will draw more individuals from outside of Washington State as well as <br />internationally. <br />2500 character lirrit