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Future Plans* The goals to making the Mountain Ale Festival self-sustaining <br />-Continue incremental growth of Ale Festival. Increase ticket inventory and expand <br />to a second event venue and increase brewery participation <br />-Continue to increase revenue for the Mountain Ale festival. Increased ticket price <br />in 2017 to $30.00. Sponsorships and partnerships vvill be a priority in 2017 and <br />2018 to reduce overhead costs. We vvill also continue to expand merchandise sales <br />and increase price of merchandise vvith increased quality. <br />2500 character lirrit <br />Application Questions: Part 4 <br />61 Additional Information <br />Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your <br />project and its benefit to tourism. <br />Additional Information See attached. <br />2500 character lirrit <br />Supporting Documents You rray upload any supporting docurrents such as graphs , irrnges, diagrarrs, rrnrketing rrnlerials , et c. <br />MtnAleFest2018.pdf <br />MtAleFestAd .jpg <br />You are allowed to subrrit upto 3 singe page (US Letter) docurrents in JR3, ITT or 1lFFforrrnt <br />71 Previous Lodging Tax Grant Information <br />Previous Years I-as your event received Lodging Tax funds in previous years? <br />16.72KB <br />234.45KB <br />Awarded Lodging Tax O No, this event/project has not previously received Lodging Tax Funding. <br />Grants* 0 Yes, 1 year previous <br />0 Yes, 2 years previous <br />@ Yes, 3 or more years previous <br />How many participants and spectators attended last year's activity and/or will attend <br />this year? <br />Prior Year* <br />300 <br />Projected* <br />400 <br />How many days did/will your event occur? <br />Prior Year* Projected* <br />~~~-~------ <br />How many paid overnight stays were and/or will be booked as a result of your <br />project/ event? <br />Prior Year* <br />22 <br />Paid Overnights' Data Support <br />Projected* <br />24 <br />Explain how the room nights data above from the prior year was collected and how the projection for the next year is <br />derived. (For example, if there was a survey conducted for the prior year, explain the methodology. For the projections, <br />what are they based upon and how is that basis justified?)