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LT2018-019 Eburg Film Festival
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01. January
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2018-01-16 10:00 AM - Commissioners' Agenda
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LT2018-019 Eburg Film Festival
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Last modified
6/13/2018 12:41:56 PM
Creation date
6/13/2018 12:40:41 PM
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Meeting
Date
1/16/2018
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Fully Executed Version
Supplemental fields
Alpha Order
u
Item
Request to Approve the 2018 Lodging Tax Agreements
Order
21
Placement
Consent Agenda
Row ID
41806
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Response 2.3: <br />Projection* <br />Response 2.3: <br />Evidence* <br />3. or from another country or state outside of their pace of residence or business. <br />Most activities are aimed at people in Washington state and outside of Kittitas <br />County. We traditionally have a few attendees who come from other states or <br />Canada. We have had and will again in 2017, film talent from other countries, <br />including Israel and the Phillipines. <br />2500 character lirrit <br />The evidence we use to determine our projections includes information on people <br />who attended past Festivals. In past years, we have verbally surveyed people as <br />they entered a venue for a screening. We asked for their zip codes to determine <br />how far they traveled to attend the Festival. We also contacted all hotels prior to <br />the Festival and left Festival materials for guests. After the Festival, we 'M.luld <br />survey the hotels to see how many guests indicated they were here for the Festival <br />and how many nights those guests stayed. We will continue working the hotels and, <br />in 2017, will add a printed survey for attendees to complete and provide <br />information about where they are from and if they stayed in a local hotel. <br />2500 character lirril <br />Application Questions: Part 2 <br />31 Measuring Results <br />What tools will you use to measure your event's impact on tourism? Please be specific and provide examples. Include the <br />following information: <br />A. Is your project/event year-round or is it seasonal or date-specific? Go to definitions of terms. <br />B. What strategies will you employ to assure you are attracting tourists from at least 50 miles away? <br />C. What strategies will you use to assist in marketing all of Kittitas County as a tourist destination with your <br />event/project funding request? <br />Response 3: <br />Measuring Results* <br />Response 3 A: <br />Measuring Results* <br />Response 3 B: <br />Measuring Results* <br />Response 3 C: <br />Measuring Results* <br />V\Alat tools will you use to rreasure your event's inpact on tourism? Rease be specific and provide exanµes . <br />The Ellensburg Film Festival is a date-specific event happening during the first full <br />weekend of October each year. The 2017 Festival 'Mil be the 13th and we are <br />requesting funds to help market the 14th Festival in 2018 to audiences outside of <br />Kittitas County. <br />The tools we use to determine impact on tourism are verbal and printed surveys, <br />online ticket sales information and passes we distribute outside of Kittitas County. <br />2500 character lirrit <br />A. Is your project/event year-round or is it seasonal or date-specific? <br />C Year Round C Seasonal G Date Specific <br />Your selection here should be supported by the dates you provided above, in the R'oject or Bien\ lnforrration section. <br />B. 'Mlat strategies will you enµoy to assure you are attracting tourists from at least 50 niles away? <br />Our strategy to do this is paid advertising in publications, radio stations and online <br />sources aimed specifically at people who patronize the arts, particularly those with <br />an interest in films. <br />2500 character lirrit <br />C 'Mlat strategies will you use to assist in rrarketing all of Kittitas County as a tourist destination with your <br />event/project funding request? <br />We have "goody bags" for film talent and attendees who purchase Festival passes <br />that include information about Kittitas County. We get information from the Kittitas <br />County Chamber of Commerce about other things to see and do in the county. We <br />include maps and menus or coupons from area restaurants. <br />2500 character lirrit <br />Application Questions: Part 3
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