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You must provide the evidence utilized in determining your projections. <br />All figures are based on attendance and known room reservations at previous <br />RevitalizeWA conferences <br />3.What tools will you use to measure your event's impact on tourism?Please be <br />specific and provide examples.Include the following information: <br />I.Is your project/event year-round or is it seasonal ordate-specific? <br />Date specific <br />II.What strategies will you employ to assure you are attracting tourists <br />from at least 50 miles away? <br />The Washington Trust for Historic Preservation has state-wide outreach through its <br />partnerships and activities.This is a well-respected,well-attendedconference and the <br />WTHP will handle the majority of the marketing for the conference.The Washington <br />Main Street Program is continuing to expand,so it is estimated that the conference <br />will continue to grow approximately 10-20%per year.The WTHP reaches participants <br />through mailings,social media and list serves.In speaking with the Director,one of <br />their goals for this year is to increase outreach to the states of Idaho and Oregon.In <br />the past they have done zero campaigning to these states,but since Oregon only <br />offers it every other year and Idaho has no equivalent of this conference,they feel <br />they can impact the conference significantly in 2017 by including promotional efforts <br />to these states.Both states offer a networking system to promote to through their <br />state programs and state preservation offices. <br />III.What strategies will you use to assist in marketing all of Kittitas <br />Countyas a tourist destination with your event/project funding <br />request? <br />The conference is open to everyone who is interested in preservation and <br />economic development,so having the conference in Ellensburg will open up <br />participation in the conference to a much wider base of residents and professionals <br />in Kittitas County.The downtowns of Kittitas County are a huge base of the <br />economy and tourism and this conference will benefit the work being done for <br />these downtowns.In addition,the application for RevitalizeWA included bus tours <br />to the upper county for touring,exploring,shopping,and dining,exposing many <br />new people from around the state to Kittitas County.With support for printing the <br />marketing materials,the Central Washington Color and myellensburg.com logos <br />will be prominently displayed as sponsors of the conference. <br />4.Does your organization have,or have you applied for,grant funding from other <br />sources?If not,why not?If yes,please list the available funding you have for the <br />project,including any volunteer and in-kind sources,and/or the sources and <br />amounts for which you have applied.Please note which funding sources are secured <br />and in hand so a true matching fund determination may be determined.What <br />changes would occur if the project couldn't be funded? <br />County-wide Lodging Tax Application P a ge |13