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Response 1: 1. Event Project description <br />Project/Event <br />Description * The John Ford Clymer Museum and Gallery provides a year round Western and <br />Americana art experience for both local and out of region visitors. John Clymer was <br />an Ellensburg native whose professional art career spanned over sixty years. He <br />painted a wide range of subjects including a series on Lewis and Clark, over fifty <br />Saturday Evening Post covers, hundreds of illustrations, and scores of original oil <br />paintings. He has an international reputation and that reputation leads people from <br />around the country (and the world) to seek out his work by visiting our Museum and <br />Ellensburg. In addition to Clymer's work, the Museum features a rotating series of <br />other artists whose work is similar in theme to Clymer's. <br />The specific tourism audience we will target are people who appreciate Clymer's <br />work, western art in general, and Americana art. We will target people out of the <br />area in Western Washington counties particularly, along with all other counties in <br />Washington. We reach out of state tourists through advertisements in art <br />magazines and other publicity. Given Clymer's reputation, reaching these people <br />will increase the number who visit Ellensburg. <br />Itemized list of awarded grant funds. <br />TV 40% <br />Social media 20% <br />Radio 10% <br />Print — Newspapers and Magazines 15% <br />Posters 5% <br />Post Cards 10% <br />2500 character limit <br />List of Intended Use of Funds* <br />TV 40% <br />Social Media 20% <br />NPR Radio 10% <br />Print Newspapers and Magazines 15% <br />Posters 5% <br />Post Cards 10% <br />21 Projections of Increased Tourism <br />Please provide the following estimates of how any money received will result in increases in the number of people <br />traveling for business or pleasure on a trip: <br />1. Away from their place of residence or business and staying overnight in paid accommodations; <br />2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight; <br />3. or from another country or state outside of their place of residence or business. <br />You must provide the evidence utilized in determining your projections. <br />