HomeMy WebLinkAboutLT2026-007 WA STATE SKI & SNOWBOARD MUSEUM FINAL LT-2026-007 WASHINGTON STATE SKI & SNOWBOARD MUSEUM
_______2026 County Lodging Tax Funding Agreement Page 1
2026 LODGING TAX SERVICES AGREEMENT
BETWEEN KITTITAS COUNTY AND WASHINGTON STATE SKI & SNOWBOARD MUSEUM
This Contract, effective January 1, 2026, is made and entered into by and between KITTITAS
COUNTY acting as agent for and on behalf of the CONSOLIDATED LODGING TAX COMMITTEE
(“County”), and WASHINGTON STATE SKI & SNOWBOARD MUSEUM (“Contractor”)
WASHINGTON STATE SKI & SNOWBOARD MUSEUM ANNUAL MARKETING CAMPAIGN (“Event”).
WHEREAS, the purpose of this Agreement is to provide for activities and expenditures
designed to increase tourism, and;
WHEREAS, the constituent members of the Consolidated Lodging Tax Committee are Kittitas
County, City of Roslyn, City of Cle Elum, and the City of Ellensburg (the cities are individually and
collectively referred to in this Agreement as “City”);
NOW THEREFORE, in consideration of the terms and conditions contained herein, or
attached and incorporated and made a part hereof, the County and the Contractor mutually agree
as follows:
Section 1. Scope of Work.
a. Contractor shall provide the services and resources described in its Application for Lodging
Tax Funds submitted to the Lodging Tax Advisory Committee, attached as Exhibit “A” which
is incorporated herein by reference.
b. To perform the services described in Paragraph (a) above and in accordance with this
Agreement, Contractor shall furnish necessary equipment, property, personnel, labor,
supervision, and all necessary technical, professional, and other services. All such services,
property, and other items furnished or required to be furnished, together with all other
obligations performed or required to be performed by Contractor under this Agreement, are
collectively referred to herein as the “Services.”
c. Contractor shall commence, perform and complete such Services in accordance with Exhibit
“B” which is attached hereto and incorporated herein by this reference.
Section 2. Compensation.
a. Pursuant to the grant award for year 2026, the maximum compensation allowed under this
Agreement is $15,000.
b. Compensation under this Agreement shall be provided on a reimbursement basis upon
submission of a proper reimbursement request accompanied by the required supporting
documentation for the applicable expenses (including, without limitation, receipts and
invoices).
c. Reimbursable expenses must be incurred between January 1, 2026, and December
31, 2026. All reimbursement requests must be submitted no later than January 11,
2027, at 5:00 p.m.
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d. Requests for reimbursements must be submitted to:
Kittitas County Auditor
Attn: Auditor’s Accounting
205 West 5th Ave – Suite 105
Ellensburg, WA 98926
auditorsaccounting@co.kittitas.wa.us
e. Reporting requirements of your events will be required on prescribed forms from the County
Auditor.
f. Contractor is eligible to claim reimbursement only for the following items and in the amounts
specified below:
• Digital on-line advertising, streaming video or audio
• Social medica advertising
• Search advertising
• Print advertising including magazines, flyers, postcards, brochures, rack cards
• Including production design, photos or videos
g. For event-related expenses, Contractors shall submit all reimbursement requests, together
with the required supporting documentation, in no more than two (2) reimbursement
requests submitted at the conclusion of the applicable event. Contractor is not eligible to
claim reimbursement for any items not listed in Section 2 (f).
h. Contractors must complete the Lodging Tax Reimbursement online training course provided
by the County Auditor’s office prior to submitting a reimbursement request. Requests for
reimbursement will not be accepted or approved by the County Auditor prior to the training
being completed. The training may be found online at the Kittitas County Auditor’s website
at the following address: http://www.co.kittitas.wa.us/auditor/default.aspx
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i. Lodging Tax funds provided under this Agreement shall be used solely for the activities,
operations, and expenditures expressly authorized herein. If the Contractor: (i) fails to expend
the Lodging Tax funds in accordance with this Agreement, and/or (ii) uses such funds for any
unauthorized purpose, then any funds received and not properly expended or accounted for
shall, without prejudice to any other available remedy or penalty, be repaid to the County
together with interest at the rate of twelve percent (12%) per annum.
Section 3. General Terms and Conditions.
a. Assignment and Subcontracting: This Agreement may not be assigned or subcontracted in
whole or in part without the express prior written approval of the County. Any such
assignment or subcontracting without the County’s prior written consent shall be voidable at
the County’s option.
b. Independent Contractor: Contractor’s services shall be furnished by Contractor as an
independent contractor, and nothing stated herein shall be construed to create a relationship
of employer-employee or a guarantee of future employment. Contractor acknowledges that
its entire compensation under this Agreement is specified in Attachment "B", and that
Contractor is not entitled to any County benefits, including but not limited to: vacation pay,
holiday pay, sick leave pay, medical, dental, or other insurance benefits, or any other rights
or privileges afforded to County employees.
c. Nondiscrimination: Contractor will not discriminate against any recipient of any services or
benefits provided for under this Agreement on the grounds of age, race, creed, color,
national origin, citizenship or immigration status, sex, sexual orientation, marital status,
honorably discharged veteran or military status, or the presence of any sensory, mental or
physical disability or the use of a trained dog guide or service animal by a person with a
disability.
d. Right to Review; Maintenance of Records: This Agreement is subject to review by any
Federal or State auditor. The County or their designee shall have the right to review and
monitor the financial and service components of the work performed under this Agreement
by whatever means are deemed expedient by the County. Such review may occur with or
without notice, and may include, without limitation, on-site inspection, inspection of all
records or other materials which the County deems pertinent, and any and all
communications with or evaluation by service recipients under this Agreement. Contractor
shall preserve and maintain all records relating to this Agreement for six (6) years after
termination or expiration of the Agreement, and upon request shall make them available for
review by any Federal or State auditor, the County and/or any persons authorized by the
County.
For such duration after the County makes final payment of compensation due hereunder,
Contractor shall provide the County access to (and the County shall have the right to examine,
audit and copy, with or without notice) all of Contractor’s books, documents, papers and
records related to the Services or this Agreement.
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e. Taxes: Contractor understands and acknowledges that neither the County will not withhold
Federal or State income taxes from payments made to Contractor. Where required by State
or Federal law, Contractor authorizes the County to make withholding for any taxes other
than income taxes (e.g., Medicare). All compensation received by Contractor will be reported
to the Internal Revenue Service at the end of the calendar year in accordance with applicable
IRS regulations. It is the responsibility of Contractor to make its necessary estimated tax
payments throughout the year, if any, and Contractor is solely liable for any tax obligation
arising from Contractor’s performance of this Agreement.
The County will pay sales and use taxes imposed on goods or services acquired hereunder as
required by law. Contractor must pay all other taxes, including but not limited to: business
and occupation tax; or taxes based on (1) Contractor’s gross or net income, or (2) personal
property to which the County does not hold title. The County is exempt from federal excise
tax.
f. Non-Transferability of Grant Assets: The Grantee is prohibited from pledging, mortgaging,
assigning, or otherwise encumbering any grant funds or property acquired or improved with
such funds. Any such attempt shall be considered null and void and unenforceable against
Kittitas County.
Section 4. Indemnification.
To the fullest extent permitted by law, Contractor agrees to indemnify, defend and hold the County
and their departments, elected and appointed officials, employees, agents and volunteers, harmless
from and against any and all claims, damages, losses and expenses, including but not limited to court
costs, attorney's fees and alternative dispute resolution costs, for any personal or bodily injury,
sickness, disease or death, for any damage to or destruction of any property (including the loss of
use resulting therefrom), and for any other claims, damages, losses, and expenses sustained by the
County, which (1) are caused in whole or in part by any act or omission, negligent or otherwise, of
Contractor, its employees, agents or volunteers, or Contractor’s subcontractors, their employees,
agents or volunteers; or (2) are directly or indirectly arising out of, resulting from, or otherwise
connected with the performance of this Agreement; or (3) are based upon Contractor’s or its
subcontractors’ use of, presence upon or proximity to the property of the County. This
indemnification obligation of Contractor shall not apply in the limited circumstance where the claim,
damage, loss or expense is caused by the sole negligence of the County. This indemnification
obligation of Contractor shall not be limited in any way by the Washington State Industrial Insurance
Act, RCW Title 51, or by application of any other workmen's compensation act, disability benefit act
or other employee benefit act, and Contractor hereby expressly waives any immunity afforded by
such acts. The foregoing indemnification obligations of Contractor are a material inducement to
the County to enter into this Agreement, are reflected in Contractor’s compensation, and have
been mutually negotiated by the parties.
The County reserves the right, but not the obligation, to participate in the defense of any claim for
damages, losses or expenses, and such participation shall not constitute a waiver of Contractor’s
indemnity obligations contained in any section of this Agreement.
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In the event Contractor enters into subcontracts to the extent allowed under this Agreement, each
such subcontractor shall indemnify the County on a basis equal to or exceeding Contractor’s
indemnity obligations to the County.
Section 5. Termination.
a. This Agreement may be terminated at any time by mutual written agreement of the parties.
b. The County, by giving written notice, may terminate this Agreement at any time without cause
and without further obligation to Contractor except for payment due for deliverables
provided and/or services performed prior to the effective date of termination. An equitable
adjustment in the contracted price for partially completed tasks will be made by the County,
but such adjustment shall not include compensation for loss of anticipated profit on
uncompleted work.
c. If Contractor defaults by failing to perform any of its obligations under this Agreement, or
becomes insolvent, is declared bankrupt or commits any act of bankruptcy or insolvency, or
makes an assignment for the benefit of creditors, the County may, by written notice to
Contractor, terminate the Agreement, and at the County's option, obtain performance of the
work elsewhere. If the Agreement is terminated under this paragraph, Contractor shall not
be entitled to receive any further payments under this Agreement until all of its obligations
hereunder have been fully performed, and any extra cost or damage to the County shall be
deducted from any money due or coming due to Contractor. Furthermore, in the event of
termination under this paragraph, Contractor shall bear the costs of any extra expenses
incurred by the County in completing the work, and all damages sustained, or which may be
sustained, by the County.
d. If the termination results from acts or omissions of Contractor, including but not limited to
misappropriation of funds provided hereunder, nonperformance of required services, and/or
fiscal mismanagement, Contractor shall return to the County immediately any funds,
misappropriated or unexpended, which have been paid to the Contractor by the County,
together with applicable interest calculated at the rate of twelve percent (12%) per annum.
e. Termination of this Agreement by any means provided herein shall not excuse any party’s
performance of its obligations hereunder through the effective date of termination, except
that the County shall not be obligated to pay for services that have not been performed or
deliverables that have not been provided.
Section 6. Miscellaneous.
a. Cities as a Party. The other constituent members of the Consolidated Lodging Tax Committee
(Cities of Roslyn, Cle Elum, and Ellensburg) are not direct parties to this Agreement but are
intended third-party beneficiaries of this Agreement and to the extent set forth herein certain
of its provisions are for the benefit of these Cities and are enforceable by these Cities in their
own names (collectively and/or individually) and in their capacities as Washington municipal
corporation(s).
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b. Contractor Commitments, Warranties, and Representations: Contractor represents and
warrants as follows:
b.1. Contractor represents that it has been duly authorized by the County to enter into
this Agreement and to perform the obligations set forth herein. Contractor warrants that
it possesses all necessary legal authority to enter into and perform this Agreement.
b.2. Contractor has the authority to execute this Agreement, to make the
representations and warranties set forth herein, and to perform its obligations
hereunder.
b.3. This Agreement has been validly executed by an authorized representative of
Contractor and constitutes a valid and legally binding and enforceable obligation of
Contractor.
b.4. Contractor holds, or will obtain prior to commencing work under this Agreement,
such licenses, permits and other authorizations from federal, state and local
governmental authorities, or from any applicable industrial or professional certification
or licensing bodies, as are necessary for the lawful performance of its obligations under
this Agreement, and will maintain such throughout the term of this Agreement.
b.5. Contractor is not in violation of any applicable law, ordinance or regulation the
consequence of which will or may materially affect Contractor's ability to perform its
obligations under this Agreement. Contractor is not subject to any order or judgment of
any court, tribunal or governmental agency which materially and adversely affects its
operations or assets in the State of Washington, or its ability to perform its obligations
under this Agreement.
b.6. Contractor is not presently debarred, suspended, proposed for debarment, declared
ineligible or voluntarily excluded from covered transactions by any Federal or State
department or agency.
b.7. None of the representations or warranties in this Agreement, and none of the
documents, statements, certificates or schedules furnished by Contractor in connection
with the performance of the obligations contemplated under this Agreement, contains or
will contain any untrue statement of a material fact or omits or will omit a material fact
necessary to make the statements of fact contained therein not misleading.
c. Waiver: The waiver of any default or breach of this Agreement, or the failure of a party to
enforce any provision hereof or to exercise any right or privilege hereunder, shall not be
deemed to waive any prior or subsequent default or breach, the enforcement of any provision
hereof, or the exercise of any right or privilege hereunder, unless otherwise stated in a
writing, signed by the parties hereto.
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d. Ownership of Items Produced: All writings, programs, data, reports, films, recordings, or
other materials prepared by Contractor and/or its consultants or subcontractors, in
connection with the performance of this Agreement, shall be the sole and absolute property
of the County. The County will have all rights of ownership therein, including but not limited
to the right to use, copyright, trademark, and/or patent, and the ability to transfer any or all
ownership rights.
e. Complete Agreement: This Agreement constitutes the entire agreement between the parties
and supersedes any and all other agreements, understandings, negotiations and discussions,
oral or written, express or implied, regarding the work to be performed hereunder. The
parties agree that no other representations, inducements, promises, agreements, or
warranties relating to this Agreement, oral or otherwise, have been made between the
parties. Except as provided elsewhere in this Agreement, no modification or waiver of this
Agreement shall be valid or binding unless in writing and signed by the parties.
f. Notice: Notice for any purpose under this Agreement, except service of process, shall be
given by the Contractor to the Kittitas County Commissioners and the Kittitas County Auditor,
205 W 5th Ave. Ellensburg, WA 98926. For all purposes under this Agreement, any notice by the
County to the Contractor shall be given to the Contractor’s address provided on the signature
page. Notice may be given by delivery or by depositing in the U.S. Mail, first class, postage
prepaid, certified mail, return receipt requested.
g. Headings: The headings of sections and paragraphs of this Agreement are for convenience of
reference only and are not intended to restrict, affect, or be of any weight in the
interpretation or construction of the provisions of such sections or paragraphs.
h. Severability: If any term or condition of this Agreement or the application thereof to any
person(s) or circumstances is held invalid, such invalidity shall not affect other terms,
conditions or applications which can be given effect without the invalid term, condition or
application. To this end, the terms and conditions of this Agreement are declared to be
severable..
i. Venue and Choice of Laws: In the event that any litigation should arise concerning this
Agreement, the venue for such action shall be in the Superior Court of the State of
Washington in and for the County of Kittitas. This Agreement shall be governed by the laws
of the State of Washington.
j. Force Majeure; Termination without Liability. The performance of this Agreement is subject
to termination without liability by either party upon the occurrence, or upon the prediction
by the National Oceanic and Atmospheric Administration, any other agency of the United
States Government, or any agency of the Government of the State of Washington of the
occurrence of any circumstance beyond the control of either party—including, without
limitation, acts of God, war, acts of terrorism within a fifty (50) mile radius of Kittitas County,
government regulations, disaster, pandemic/epidemic illness, strikes or threat of strikes
(except that neither party may terminate this Agreement for situations involving that party’s
own employees), civil disorder, or curtailment of transportation facilities—to the extent that
such circumstance makes it illegal , impossible or economically impracticable for the parties
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to complete the duties and mutual obligations agreed upon and imposed upon them herein.
The ability to terminate this Agreement without liability pursuant to this paragraph is
conditioned upon delivery of written notice from one party to the other within 10 days of
such occurrence or upon delivery of written notice from one party to the other within 24
hours of the receipt of notice of the prediction of any of the above occurrences. To the extent
feasible within the constraints imposed by any event of the type described above, the parties
agree that if the triggering event is of apparently or likely transitory effect, the parties may
negotiate such amendments to the agreement that are mutually satisfactory and not
otherwise contrary to law, including but not limited to a change in the dates for completion
of any portion or the entirety of this agreement.
k. Time: Time is of the essence in the performance of this Agreement unless otherwise agreed
between the parties in a signed writing.
l. Construction: This Agreement has been mutually reviewed and negotiated by the parties,
and should not be construed against the drafter.
m. Agreement Not for Benefit of Third Parties: This Agreement is entered into solely for the
benefit of the parties hereto and vests no rights in, nor is it enforceable by, any third parties.
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KITTITAS COUNTY
BOARD OF COUNTY COMMISSIONERS CONTRACTOR
________________________________ ______________________________
Chair [Print Name]
________________________________
Vice Chair [Sign Name]
Commissioner [Address]
Telephone]
Date signed:
________________________________
ATTEST: _________________________
Clerk of the Board
Letter to Prospective Applicants
Dear Prospective Applicants,
Thank you for considering applying for the 2026 Lodging Tax Fund. As a crucial part of our community's efforts to bolster tourism and enrich
our local culture, we are excited to outline the specific goals and priorities of the Consolidated Lodging Tax Committee for the upcoming
year.
Our committee is dedicated to supporting events that not only draw visitors to our community but also contribute to its long-term vitality and
prosperity. To this end, we are particularly focused on the following criteria for 2026:
Off-Season Events: We are eager to fund events that take place during off-peak times, as these have the potential to stimulate
economic activity during typically slower periods. Priority will be given to proposals for new events that diversify our community's offerings
and attract visitors throughout the year.
Uniqueness of Event: We seek events that stand out for their originality, creativity, and distinctiveness. Whether through innovative
programming, cultural significance, or immersive experiences, we are interested in supporting events that capture the imagination and
leave a lasting impression on attendees.
Community Support and Strategic Alignment: It is essential that funded events have a tangible impact on the community in which they
are held and align with its strategic goals. We encourage applicants to demonstrate how their event will contribute to local businesses,
promote cultural exchange, or enhance community well-being, among other objectives.
Emphasis on Tourism from Outside the 50-Mile Radius: Proposals should outline strategies for marketing and outreach to attract
visitors from neighboring regions and beyond, thereby maximizing the economic and cultural benefits of the event. (RCW 67.28.1816)
We believe that by prioritizing these criteria, we can support events that not only drive tourism but also foster community engagement,
stimulate economic growth, and showcase the unique identity of Kittitas County.
We encourage all interested applicants to carefully review the guidelines and criteria outlined in the application materials and to submit
proposals that align closely with our goals and priorities. Together, we can create memorable experiences that enrich our community and
leave a lasting legacy for years to come.
Thank you for your interest in the 2026 Lodging Tax Fund. We look forward to receiving your applications and working together to make
Kittitas County a vibrant destination for visitors and residents alike.
Sincerely,
Consolidated Lodging Tax Committee
EXHIBIT A
LTAC Application
You are strongly encouraged to compose your responses to the questions of this form with a desktop text editor and save your
work, then copy and paste the information into the form. You may also save a draft by selecting the button at the bottom of this page. When
you do this you will be logged out and must log back in to continue. In order to save a draft you will need to provide an email address and a
password. After completing the save draft, you will be redirected to landing page containing a link to log back into the form. We suggest you
save this link as a bookmark. The link will also be sent to you in an email.
Did you attend the Grant Application Workshop for the current year hosted by the Kittitas County Chamber of Commerce?*
Confirmation and Acknowledgement:*
Name of Organization *
Organization Address *
Organization Classification *
Upload Proof of Organization Status
(NOTE: incorrect/incomplete documentation will disqualify the application)*
NOTE: The project contact listed below MUST be a volunteer/member/employee of the
organization requesting funds.
First Name *
Last Name *
Yes
No
I have read and understand Submittal Instructions and General Information for the Lodging Tax Grant Funding Process.
I acknowledge that a representative for my organization will need to attend (either virtually or in-person) the oral presentation meeting
to answer questions.
Organization Information
Washington State Ski & Snowboard Museum
City
Mercer Island
State / Province / Region
WA
Postal / Zip Code
98040
Country
USA
Mailing Address
7900 SE 28th Street, Suite 236
Business
Non-Profit
Click here to view sample documents (redacted).
Acceptable file formats include: JPG, PDF or TIFF
WSSSM--IRS Determination ltr 2-12-14.pdf 352.63KB
Project Contact Information
Kathy
McDonald
Phone Number *
Email *
Project/Event Name *
Project/Event Location *
New or Ongoing Project/Event?*
Please provide any specific dates, or range of dates, on which your event or project will be held. You may add as many dates or
date ranges as necessary.*
Start Dates *End Dates
Service Categories *
Tourism Seasons *
Amount of Funding Requested *
Funding Request Max
1| Project/Event Description
206-356-4787
kathymcdonald2012@gmail.com
Project or Event Information
Washington State Ski & Snowboard Museum Annual Marketing Campaign
Washington State Ski & Snowboard Museum, Snoqualmie Pass
Ongoing Project/Event (More than four years in existence)
New Project/Event (Four or fewer years in existence)
1/1/2026 12/31/2026
Check all categories that apply to this application
Tourism promotion/marketing
Operation of a special event designed to attract tourists
Operation of a tourism related facility
Other
From the list below, what season will your project enhance tourism? Select any which apply.
Year-round (January - December)
Off Season (November - February)
Shoulder Season (October or March - May)
High Season (June - September)
If you selected "Ongoing Project/Event" above, this amount may not exceed 10% of the total expense budget of this project.
15000.00$
16,429.70
Please answer each of the following questions completely, in the order listed. Please include any supporting data within the response
narrative.
Application Questions: Part 1
Response 1.1: Please provide a description of your project/event.*
Response 1.2: Please provide us link to a brief video summary of you organization's event/project.*
Thank you for the opportunity to support the annual marketing campaign for the Washington State Ski & Snowboard Museum
(WSSSM) (www.wsssm.org). In 2026, WSSSM will build on the momentum of its 10th Anniversary Celebration & Auction
(October 30, 2025)—a milestone that boosted media attention, community presence, and donor engagement. We are leveraging
that success with refreshed exhibits, extended hours, and targeted outreach to grow attendance and impact.
Located at Snoqualmie Pass, just over the King–Kittitas County line, WSSSM is the first dedicated tourism destination in Upper
Kittitas County. In the Pass Life development between The Summit, Commonwealth restaurant, and Dru Bru brewery, the
museum is open year-round with new hours—Fridays & Saturdays 3–8 pm, Sundays 1–6 pm—making it easy to pair a mountain
adventure with an evening visit. Admission is always free.
Our small team—an Executive Director and Operations & Volunteer Coordinator—works with volunteer hosts who greet guests
and share local knowledge. Many return for one of five themed scavenger hunts, a family-friendly way to explore the collection.
Attendance is rising: in 2024 we welcomed 5,600 visitors. With new hours, January–August 2025 saw a 36.3% increase—over
5,200 already. We expect to surpass 7,000 visitors in 2025. Surveys show 97% traveled more than 50 miles, 13% from out of
state, and 12% stayed overnight—underscoring WSSSM’s tourism impact.
Exhibit quality remains a hallmark. In 2025 we expanded our Olympic Exhibit with athlete stories and interactive features
highlighting Washington’s legacy. This digital display will update in real time with the 2026 Olympics in Italy. Additions like the
“Radical Rick” mannequin in the snowboarding gallery keep exhibits fresh. Leadership also grew with a new board member from
Mervin Manufacturing, strengthening ties to the snowboard community.
Backed by 500+ donors and partners—including The Summit, Northwest Winter Sports Foundation, K2, Mervin, Ski Washington,
and Dru Bru—WSSSM is positioned for growth. If awarded funds, we will invest in digital, social, streaming, search, and select
print advertising to expand awareness, boost attendance, and build on the visibility of our Anniversary Celebration & Auction.
2026 Priorities
• Story-telling Marketing
• Exhibit Upgrades
• Regular Event Series
• Educational Programs
• New Partnerships
2500 character limit
Note: You MUST be present at the Q&A meeting to qualify for funding.
https://youtu.be/NSFRqpSNljU
Response 1.3: List of Intended Use of Funds *
Note: This language will be related in the contract if awarded.
The CLTAC cannot approve funds not listed under RCW 67.28.1816. However, the committee has the right to be more restrictive.
Digital on-line advertising, streaming video or audio
Social media advertising
Search advertising
Print advertising including magazines, flyers, postcards, brochures, rack cards
Including production, design, photos or videos
2| Supporting Kittitas County as a tourism destination.
1. Away from their place of residence or business and staying overnight in paid accommodations;
2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight;
3. Or from another country or state outside of their place of residence or business.
You must provide the evidence utilized in determining your projections.
3| Impact
Response 2.1: Why would tourists travel to Kittitas County to attend your event/activity/facility?*
Visitors make the trip to Kittitas County because WSSSM delivers a destination experience that combines history, culture, and
outdoor adventure in one of Washington’s most iconic alpine settings.
1. A Living History of Snow Sports
WSSSM brings Washington’s ski and snowboard heritage to life through stories, artifacts, and immersive displays. Guests step
into the early days of rope tows and wooden skis, trace the growth of resorts and equipment, and celebrate Washington’s
Olympians. In 2025, the Olympic Exhibit was refreshed and expanded, highlighting athletes whose achievements shaped our
state’s global reputation. This rare, curated look at regional snow sports history cannot be found anywhere else.
2. Perfectly Paired with Adventure
Nestled at Snoqualmie Pass—less than an hour from Seattle—the museum sits amid hiking trails, ski runs, and the Pacific Crest
Trail. Visitors often stop on their way to or from the mountains, or pair a visit with dining next door at Commonwealth or a local
pint at Dru Bru. With new extended hours (Fridays & Saturdays 3–8 pm, Sundays 1–6 pm), the museum is now easier to fit into
a weekend itinerary. In summer, thru-hikers from across the globe add a truly international feel to the guestbook.
3. Hands-On Fun for All Ages
Unlike traditional museums, WSSSM encourages interaction. Each of the eleven permanent exhibits includes videos, stories,
and interactive elements. Families return often to complete one of five themed scavenger hunts, winning retro prizes while
learning about mountain culture. Kids love the video clips of Olympic races; adults connect with vintage gear that sparks
memories of their own first turns.
4. A Vibrant Community Gathering Place
WSSSM doubles as a hub for community and special events. It has hosted everything from REI mountaineering classes to
nonprofit meetings, engagement parties, and museum-led socials. The annual Anniversary Celebration & Auction—most
recently October 30, 2025—will bring together the community of Olympians, donors, and snow sports enthusiasts together to
raise funds for exhibits and educational programs.
5. Part of Something Bigger
Visitors know their time at WSSSM also supports a nonprofit mission. Every guest, donor, and event participant helps sustain a
community-driven effort to preserve Washington’s unique snow sports heritage. Backed by more than 500 donors and strong
partnerships with The Summit, Dru Bru, K2, Mervin and more, WSSSM is an established part of the community.
2500 character limit
Response 2.2: Describe the prior success of your event/activity/facility to attract tourists.*
The Washington State Ski & Snowboard Museum (WSSSM) has a proven track record of attracting tourists year-round. In 2025,
we estimate that will have seen more than 7,000 visitors, our highest total to date. Surveys show that 97% traveled more than
50 miles, 13% came from out of state, and 12% stayed overnight—clear evidence of our role in supporting Kittitas County
tourism.
A major contributor to this success is our collaboration with neighboring Dru Bru, where events like the Summer Glow Run and
the inaugural Winter Rail Jam bring hundreds of new visitors to Snoqualmie Pass. WSSSM aligns with these occasions by
keeping museum doors open later, offering free admission and interactive scavenger hunts that extend the event experience.
These strategies have drawn families, skiers, snowboarders, and curious travelers who might not otherwise step inside a
museum.
Beyond public events, WSSSM has also become a popular private rental space, hosting everything from REI and Edgeworks
mountaineering classes to nonprofit meetings, birthday parties, and even a surprise engagement party. These gatherings bring
in new audiences who often pair their visit with dining or overnight stays in the area.
Together, these approaches demonstrate how WSSSM effectively attracts both casual drop-ins and intentional event-driven
visitors, strengthening its reputation as a year-round destination that fuels tourism growth in Kittitas County.
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Application Questions: Part 2
Response 3: Describe how you will promote your event/activity/facility to attract tourists.*
4| Collaboration
The Washington State Ski & Snowboard Museum (WSSSM) recognizes that attracting tourists requires focused, sustained
promotion. Our core audiences are skiers and snowboarders ages 18–54 (often visiting with children) and retirees ages 54–70
in the Seattle metro area with disposable income. These groups combine active families seeking affordable recreation with
retirees looking for cultural, memorable day trips.
Timing & Focus
Promotions run year-round, with emphasis on winter and summer, the peak tourism seasons at Snoqualmie Pass. In 2026, our
strategy highlights:
1. General Awareness Campaigns positioning WSSSM as a must-visit stop on Snoqualmie Pass.
2. Extended Hours & Programs, making visits easy to pair with recreation.
3. Story-Telling Marketing, anchored by our “Did You Know?” campaign and video reels.
Tourism Marketing Strategy
Launched in 2025 and continuing in 2026, the “Did You Know?” campaign shares surprising stories, athlete highlights, and
artifacts. Delivered across social media, newsletters, and select print, it sparks curiosity and drives visits.
Building on this, WSSSM will produce short-form video reels for Facebook, Instagram, and YouTube. Featuring the Olympic
Exhibit, scavenger hunts, and behind-the-scenes moments, these clips are highly shareable, engaging both families and retirees
active online.
Promotional Tools
• Digital & Social Media: Paid and organic ads on Facebook, Instagram, Google, and YouTube, plus e-newsletters.
• OTT/Streaming Media: :15–:30 video ads targeted to streaming households.
• Print & Collateral: Seattle Times Digital, select print outlets, rack cards, and flyers at tourism hubs.
• Winter “Stoke” Events: Visibility at Warren Miller screenings and collaborations with Crystal Mountain, reaching snow sports
enthusiasts directly.
Partnerships & Word of Mouth
We collaborate with Dru Bru, The Summit, Powder Poobah, The Pass Life, Outdoors for All, and Crystal Mountain to extend
reach and cross-promote. These partnerships deepen credibility and visibility in Washington’s snow sports community.
Finally, we rely on word of mouth as a powerful driver. Guests who enjoy our welcoming staff, interactive scavenger hunts, and
refreshed exhibits share widely, amplifying campaigns and attracting new visitors.
By combining storytelling, modern digital tools, and trusted partnerships, WSSSM will continue to draw skiers, snowboarders,
and Seattle-area retirees—strengthening the visitor economy in Kittitas County.
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Application Questions: Part 3
Response 4.1: If your organization collaborates or has created partnerships with other organizations, groups, or other events,
how is this accomplished?*
Response 4.2: Describe how you will promote lodging establishments, restaurants, and business located in Kittitas County *
The Washington State Ski & Snowboard Museum (WSSSM) has cultivated strong partnerships that amplify our reach and help
attract tourists from across Washington and beyond. These collaborations show our credibility in the snow sports and tourism
community and provide trusted channels to expand awareness of our exhibits and events.
Primary Partners
• Dru Bru Brewery – Ongoing partner for multiple community events each year.
• The Summit at Snoqualmie – Extensive marketing partnership tying the museum to the region’s largest ski area.
• Commonwealth Restaurant – Event partner drawing diners into the museum.
Event & Program Partners
• Warren Miller Entertainment – Six years of sponsorship with WSSSM booths at film premieres in Seattle and Bellevue,
reaching thousands of snow sports enthusiasts.
• Crystal Mountain – New partner. Will participate in their Winter Stoke Event in Enumclaw.
• Powder Poobah – Very large newsletter to our target audience. Will do giveaways
• Edgeworks and others – Holds multi-day fall and winter mountaineering classes at the museum.
• Outdoors for All Foundation – Featured exhibit at WSSSM and booth at their annual Gala, expanding our adaptive recreation
reach.
Tourism & Hospitality Partners
• Suncadia Resort – Developing partnerships for hotel packages and heritage tourism promotion.
• Firehouse/The Pass Life/Laconia Market – New businesses at Snoqualmie Pass supporting cross-promotions.
• SkiBuddies (Northwest LGBT Winter Sports Club) – Partner in expanding inclusivity and visibility in the snow sports
community.
• CAMAH (Cascade Association of Museums, Arts & History) – Member organization of 20 groups in Kittitas County, with
WSSSM’s Executive Director serving as 2023 President and marketing lead.
Regional & National Partners
• National Nordic Museum – Joint ski jumping exhibit, extending our reach into broader cultural tourism.
• Skiing History Magazine – Promoted WSSSM to an international readership.
• PNSAA (Pacific Northwest Ski Areas Association), Team Alpental Snoqualmie, City League Ski Racing, PNSA, Northwest
Winter Sports Foundation – Ongoing partners supporting athletes and programs, including the Washington specialty license
plate campaign.
• King County Search & Rescue and Ski Patrol Rescue Association – Safety and education partners reinforcing community ties.
• Central Washington Outdoor – Featured WSSSM on its website and social media, boosting tourism visibility.
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The Washington State Ski & Snowboard Museum (WSSSM) relies on strong partnerships with local businesses and
organizations to amplify our visibility, attract visitors, and support our volunteer team. At the heart of these collaborations is Dru
Bru Brewery, our closest neighbor and most consistent partner. Dru Bru works with us on community events year-round,
providing both space and cross-promotion that draw hundreds of visitors to Snoqualmie Pass and into the museum.
We have also expanded our volunteer incentive program through valued partners. Today, volunteers can choose a free meal at
Commonwealth Restaurant, redeem beer tokens from Dru Bru, enjoy coffee from Red Mountain Coffee, or even receive ski
lessons from The Summit at Snoqualmie in recognition of their service. These benefits help us recruit and retain the dedicated
hosts who greet visitors and enrich their museum experience.
WSSSM continues to strengthen hospitality partnerships. We have recently partnered with Suncadia Resort, a key tourism hub
in Kittitas County, and while initial efforts were slowed by staffing changes, we are optimistic about renewing this relationship.
The Summit Inn, located directly across the street, has not pursued a full marketing partnership but does provide signage
support for museum events.
Our events regularly include food and beverage collaborations with local restaurants such as Commonwealth, Dru Bru, and The
Firehouse/Laconia Market/Pass Life Space, as well as The Summit at Snoqualmie. These partnerships ensure that visitors
experience a full spectrum of local hospitality alongside the museum.
WSSSM also leverages digital and community networks to promote tourism. As a member of the Cascade Association of
Museums, Arts & History (CAMAH)—where our Executive Director, Kathy McDonald, previously served as President and
webmaster—we actively cross-promote with other cultural institutions across Kittitas County. Additionally, our website features a
dedicated Partners page, and the Central WA Outdoor logo is prominently displayed on our homepage, reinforcing WSSSM’s
place within the larger regional tourism network.
Together, these partnerships strengthen WSSSM’s visibility, provide meaningful benefits to our volunteers and guests, and
demonstrate our role as a well-connected driver of tourism in Kittitas County.
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Response 4.3: Is there a host hotel for your event or grant project? If yes, list the hotel.*
5| Future Plans
Response 5: Please explain what plans exist to allow this project to become self-sustaining. Include any plans for ticket sales,
event sponsors, and other cost-recovery models.*
No
Yes Suncadia - in process
The Washington State Ski & Snowboard Museum (WSSSM) remains committed to long-term sustainability while keeping our
museum free and accessible to the public. Because admission is free and most events are open at no charge, our direct earned
revenue is limited to gift shop sales. However, WSSSM has created a plan that balances modest earned income with diversified
fundraising and sponsorship support to sustain operations well into the future.
In 2024, we achieved our best year yet in fundraising, supported by more than 500 donors and sponsors. At the same time,
operating costs—including rent, staffing, and utilities—have continued to increase, requiring an intentional approach to self-
sufficiency. We have structured our budget to remain lean, while simultaneously building multiple revenue streams:
• Event Sponsorships & Underwriting: Our signature events, such as the Anniversary Celebration & Auction, are supported by
sponsorships from ski industry leaders and local businesses. Sponsorship recognition and cross-promotion ensure these
partnerships remain attractive and renewable.
• Gift Shop Sales: Our retail space, featuring branded merchandise and unique snow-sports memorabilia, provides a direct
revenue stream. As visitation grows through tourism promotion, gift shop sales scale alongside.
• Community Fundraising: WSSSM maintains a broad and loyal donor base across Washington. We are building on this support
with targeted fundraising campaigns and appeals tied to new exhibits, such as the updated Olympic gallery.
• Grant Diversification: In conjunction with our 10th Anniversary milestone, WSSSM is applying for new grants that align with our
mission of cultural preservation, tourism development, and community education.
The Lodging Tax funds remain critical to this strategy. By supporting our marketing efforts, these dollars expand awareness of
the museum, which drives more visitation → more gift shop sales → more supporters → more donations and sponsors. This
cycle has already proven effective, and with continued investment we will grow the audience that sustains our long-term
success.
In short, while WSSSM does not charge admission, we have developed a realistic plan that combines donor support,
sponsorships, retail sales, and expanded grant opportunities to ensure stability and sustainability for the future.
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Application Questions: Part 4
6| Additional Information
Response 6.1: Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your
project and its benefit to tourism.
1. Off-Season is Our On-Season – While ski resorts measure success by winter activity, WSSSM thrives year-round. We
welcome thousands of visitors in summer as well as winter, especially hikers on the Pacific Crest Trail and travelers crossing I-
90. This makes us a steady tourism driver in both peak and shoulder seasons.
2. Uniqueness – WSSSM is the only museum, art, or cultural activity on Snoqualmie Pass. With eleven permanent exhibits,
scavenger hunts, and an updated Olympic gallery, we offer a destination distinct from restaurants or recreation alone—providing
cultural and historical context that enhances the visitor experience.
3. Community Support & Alignment – Snoqualmie Pass is a small, growing community seeking autonomy and identity. WSSSM
serves as a gathering place for meetings, classes, D&D groups, and social events, and has even hosted political gatherings and
Girl Scout cookie pickups. We collaborate with local businesses such as Dru Bru, Commonwealth, and The Pass Life, and with
nonprofits like Outdoors for All, aligning our programming with community priorities.
4. Tourism Beyond 50 Miles – WSSSM’s tourism impact is clear: 97% of visitors travel from more than 50 miles away, 13% come
from out of state, and 12% stay overnight. These metrics directly match lodging tax goals by demonstrating our ability to drive
visitation and overnight stays in Kittitas County.
WSSSM Board of Directors
• Dave Moffett, Founder & President, former Owner of The Summit at Snoqualmie
• Kirby Gilbert, Vice President & Ski Historian
• Leeds Chamberlain, Secretary, Museologist
• Deb Armstrong, Olympic Gold Medalist, Ski Instructor & Coach
• John Forsen, Film Producer & Director
• Christie King, Volunteer & Marketing Expert
• Guy Lawrence, GM, The Summit at Snoqualmie
• John W. Lundin, Ski Historian, Author
• Lowell Skoog, Ski Mountaineer, Author of Written in the Snows
• John Sutherland, Resort Industry Veteran, GM Leavenworth Adventure Park
• Maxx von Barbod, Snowboard Collector, Mervin Manufacturing
Conclusion
The depth and diversity of our Board—spanning Olympians, historians, executives, and cultural leaders—ensures WSSSM has
the vision, credibility, and expertise to advance lodging tax goals. Together, they guide the museum in expanding tourism,
supporting local businesses, and strengthening Kittitas County’s position as a premier year-round destination.
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Response 6.2: You may upload any supporting documents such as graphs, images, diagrams, marketing materials, etc.
You are allowed to submit up to 3 single page (US Letter) documents in JPG, PDF or TIFF format
2026 WSSSM Key Initiatives.pdf 413.09KB
website 2025.pdf 299.57KB
Armstrong Ad.pdf 601.39KB
7| Previous Lodging Tax Grant Information
Response 7.1: Has your event received Lodging Tax funds in previous years?*
No, this event/project has not previously received Lodging Tax Funding
Yes, 1 year previous
Yes, 2 years previous
Yes, 3 years previous
Yes, 4 or more years previous
Response 7.2: Overall Attendance *
Past Actual *Projected *
5,633 7,400
Response 7.3: Number of people travelling more than 50 miles for your event?*
Past Actual *Projected *
5,464 7,178
Response 7.4: Number of people traveling from outside WA State for your event?*
Past Actual *Projected *
732 962
Response 7.5: The number of overnight guests who stay in paid accommodations in Kittitas County for your event?*
Past Actual *Projected *
676 888
Response 7.6: Number of paid lodging room nights resulting from you event/activity/facility?*
Past Actual *Projected *
270 355
Response 7.7: In addition to fields above, you may upload the evidence to support the prior years' room/night information.
You may upload up to three single pages (US Letter), of information. If you a single multi-page document, only the first three pages will be considered.
The following formats, will be accepted: JPG, PDF or TIFF
Op Log Page.pdf 86.32KB
Visitor info QR code.pdf 303.33KB
WSSSM Visitor Report 2025.pdf 191.04KB
Response 7.8: What methodology did you use to calculate the prior years' actual numbers?*
Direct Count (preferred)
Indirect Count
Representative Survey
Informal Survey (preferred)
Structured Estimate
Other
Response 7.9: What methodology will you use to calculate the upcoming numbers?*
Direct Count (preferred)
Indirect Count
Representative Survey
Informal Survey (preferred)
Structured Estimate
Other
8| Funding
Response 8.1: Does your organization have, or have you applied for funding from other sources?*
Response 8.2a: If not, please explain why not.*
Response 8.3: What changes will be made if funding for your request is not available or recommended?*
Matching Funds Percentage
Response 7.10: Please explain your methodology.*
Please explain.
Since 2022, the Washington State Ski & Snowboard Museum (WSSSM) has used a QR-code Visitor Survey to track guest
origins and overnight stays. This survey has proven to be a valuable tool, providing more reliable data than previous estimates.
WSSSM also has a paper guest book and volunteers speak to every guest personally. The most recent results show:
• 12% of visitors stay overnight in a hotel or AirBnB near Snoqualmie Pass.
• 6% stay overnight in a private home, indicating that nearly one in five visitors now extend their trip with an overnight stay.
(Earlier surveys suggested only 5% of visitors stayed overnight.)
• 97% of visitors are from outside Kittitas County, compared to earlier estimates of 90%.
• 13% of visitors come from outside Washington State, confirming that WSSSM draws regional and national tourism.
These findings demonstrate a clear and growing tourism impact, with overnight stays increasing significantly in recent years.
How WSSSM Measures Results
WSSSM uses multiple methods to monitor visitor trends and evaluate the effectiveness of tourism promotion campaigns:
• Volunteer Counts – Visitors are counted as they enter the museum, with totals tabulated on spreadsheets for consistency.
• QR-Code Visitor Survey – Guests are encouraged to scan the QR code and complete three quick questions about zip code
and overnight stays, giving us detailed geographic and lodging information.
• Guest Book Tracking – Visitors are invited to sign the guest book, which provides additional city and zip code data.
• Volunteer Interaction – Volunteers are trained to ask simple questions such as “Where are you from?” or “Are you staying
overnight?” and record responses on the daily visitor report. This adds qualitative insight to the quantitative data.
• Digital Analytics – Google Analytics and social media reports measure the reach and engagement of advertising campaigns.
• Seasonal Comparisons – WSSSM tracks average monthly and seasonal visitation and compares results to previous years,
allowing us to identify trends, evaluate promotions, and adjust strategies.
Conclusion
Through this layered approach—combining volunteer counts, surveys, guest book data, personal interactions, and digital
analytics—WSSSM can demonstrate with confidence that it is drawing visitors from beyond the 50-mile radius, encouraging
overnight stays, and effectively using Lodging Tax investments to expand tourism in Kittitas County.
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Application Questions: Part 5
Yes
No
WSSSM has funding to sustain our operations and staff and current events. With such a small staff, WSSSM has not applied for
a lot of other grant funds. We have identified at least 2 grant opportunities that we will apply for in 2026.
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Without Lodging Tax support, WSSSM will be unable to conduct the type of broad, multi-channel marketing campaign that has
proven effective in drawing visitors to Snoqualmie Pass. In 2026, we would be limited to only minimal outreach, most likely a
very small, targeted paid social media campaign—if end-of-year fundraising exceeds expectations.
As a small nonprofit with free admission and modest earned income, our operating budget leaves little room for discretionary
advertising. While we continue to expand our fundraising efforts and donor base, the reality is that general marketing campaigns
of meaningful scale are only possible with Lodging Tax funding.
Our long-term goal is to sustain operations and build sufficient capacity to dedicate budget for regular tourism marketing. Until
then, Lodging Tax funding remains a critical investment, ensuring that WSSSM can continue to promote Snoqualmie Pass as a
year-round cultural and recreational destination.
2500 character limit.
877.67
This field will auto fill with the correct percentage based on your input to budget section below.
9| Project Budget Overview
Please complete budget for this project/proposal. If your agency operates independently of this project application it may not be necessary
to submit the entire agency budget. You must submit a budget which specifically pertains to the project/event for which you are
requesting funding and adheres to the basic budget format shown below.
The budget must include anticipated revenues, expenditures, and any potential profit or loss. For projects/events which are ongoing for
more than one (1) year, please also submit actuals from the previous three (3) years of operations (need not be consecutive) for the
project/proposal if applicable.
For any claimed in-kind contributions valued at $500 or more and related to marketing/advertising, you must submit verifying
documentation which assures the contribution will be provided. For instance, if you are claiming in-kind contributions in the form of
advertising match, a binding contract itemizing the matching value and obligating each party must be provided.
ATTENTION: In an effort to allow an adequate level of flexibility for all applicants, not all fields in the budget portion are required to be filled
before this form is submitted. Providing all applicable data is your responsibility, failure to do so will potentially jeopardize your
application's chance for review.
Budget Year
Edit if necessary
Revenues
Account Name Past Actual 3 Past Actual 2 Past Actual 1 Projected
Verification of In-kind Contributions
Contributions of Volunteer Time
Past Actual 3 Past Actual 2 Past Actual 1 Projected
Number of Hours
Evidence of Volunteer Contributions *
Calculated Value of Projected Volunteer Time
Total Revenues
2023 2024 2025 2026
LTAC Grant Funding 9,827.00$10,794.00$15,000.00$15,000.00$
Other Revenues
Fundraising 114560.00$147212.00$90000.00$130000.00$
Cash Box 540.00$986.00$800.00$900.00$
10th Anniversary Event 0.00$0.00$80000.00$0.00$
Interest Income 9.00$0.00$0.00$0.00$
Retail Sales (net)1524.00$896.00$750.00$750.00$
In-Kind Contributions
For any claimed in-kind contributions valued at $500 or more and related to marketing/advertising, you must submit verifying documentation which assures the contribution will
be provided.
Proj volunteer hours 2026.pdf 142.37KB
2,745 2,420 3,190 2,800
Please upload a single file which offers evidence in support of the projected volunteer hours.
Proj volunteer hours 2026.pdf 119.7KB
65,968.00$
Past Actual 3 Past Actual 2 Past Actual 1 Projected
Expenses
Expense Item Past Actual 3 Past Actual 2 Past Actual 1 Projected
Expense Totals
Profit & Loss
Past Actual 3 Past Actual 2 Past Actual 1 Projected
The applicant hereby certifies and affirms:
1. That it does not now, nor will it during the performance of any contract arising from this application, unlawfully discriminate against
any employee, applicant for employment, client, customer, or other person who might benefit from said contract, by reason of age,
race, color, ethnicity, sex, religion, military status, sexual orientation, creed, place of birth, or disability;
2. That it will abide by all relevant local, state and federal laws and regulations and;
3. That it has read the information contained in the Instructions on pages 1 and 2 and understands and will comply with all provisions
thereof.
Certified by:*
Name *
Applicant's Title *
126460.00$159888.00$186550.00$212618.00$
Occupancy 66675.00$73370.00$69875.00$73167.00$
10th Anniverrsary Event 0.00$0.00$30000.00$0.00$
Fundraising 6326.00$8370.00$10550.00$9430.00$
General & Admin 4430.00$4772.00$4810.00$4859.00$
Depreciation 13279.00$11191.00$11191.00$11191.00$
Employee Costs 21025.00$39817.00$42000.00$44100.00$
Exhibits 0.00$452.00$2000.00$5000.00$
Pledges Written Off 0.00$0.00$10600.00$0.00$
Advertising & Promo 18770.00$12000.00$16550.00$16550.00$
130505.00$149972.00$197576.00$164297.00$
-4045.00$9916.00$-11026.00$48321.00$
Application Certification
Kathy McDonald
Executive Director
Exhibit “B”
Guidelines and Requirements for
Expenditure Reimbursements from Lodging Tax
Section 1. Branding
Contractors who have been approved to utilize grant awards for advertising expenditures must incorporate
Kittitas County and the appropriate City of Cle Elum, Ellensburg, or Roslyn tourism information as
follows:
A. Websites and Social Media Sites must include the County’s and appropriate City’s tourism
website logo or URL with an operational link to the site(s). The URL landing page must use the
correct logos and have a link to centralwashingtonoutdoor.com. Contractors must either keep the
landing page active until time of reimbursement or use a screen capture for full reimbursement.
(If you are using a live logo as the link to CWO, please ensure the hyperlink is shown in the
screen capture). The logo must be displayed on the contractor’s home page, it must be sized no
smaller than ½ inch in height and must be surrounded by appropriate white space to allow easy
recognition and legibility. Contractors shall not change the logo(s) in color or appearance.
B. Print Advertising and Online Display Advertising of all types (including but not limited to
newspaper, periodicals, flyers, posters, billboards, direct mail, e-newsletters, third-party websites,
streaming displays, social media etc.) must include the County’s and appropriate City’s tourism
website logo (or URL with a one-click away operational hyperlink). The URL landing page must
use the correct logos and have a link to centralwashingtonoutdoor.com. Contractors must either
keep the landing page active until time of reimbursement or use a screen capture for full
reimbursement. (If you are using a live logo as the link to CWO, please ensure the hyperlink is
shown in the screen capture). The logo must be sized no smaller than ½ inch in height and must
be surrounded by appropriate white space to allow easy recognition and legibility. Contractors
shall not change the logo(s) in color or appearance.
C. Video Advertising of all types (including but not limited to television, online, electronic
kiosks, motion billboards, etc.) must include the County’s and appropriate City’s tourism website
logo. The logo must be sized no smaller than ½ inch in height and must be surrounded by
appropriate white space to allow easy recognition and legibility. Contractors shall not change the
logo(s) in color or appearance.
All logos and website information may be obtained by contacting the Director of Tourism, Kittitas
County Chamber of Commerce.
Section 2. Advertising Reimbursements
Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere to
the following guidelines and requirements for each type of advertising media utilized.
A. Print Advertising:
1. Print advertising placed with any media provider which operates exclusively outside of
Kittitas County may be reimbursed at 100% of the cost, including any production costs. To
operate exclusively outside of Kittitas County, the provider must not be physically located in
the County and/or not distribute any media within the County.
2. Print advertising placed with any media provider which operates inside Kittitas County may
be reimbursed as follows:
a. For date-specific events, advertising the day of the event and up to 10 days prior to
the event may be reimbursed at 100% of the cost, including any production costs.
b. For seasonal or year-round events, or for date-specific events outside of the timeframe
in Section 2 A, (2)(a) above, advertising reimbursement requests must include a
statement from the media provider specifying the percentage distribution to areas
outside of Kittitas County. Reimbursements will be allowed for the amount distributed
outside of Kittitas County, including any production costs.
B. Television Advertising:
1. Television advertising placed with any media provider outside the Yakima/Kittitas DMA will
be reimbursed at 100% of the cost, including any production cost.
2. Television advertising placed with any media provider inside the Yakima /Kittitas DMA will
be reimbursed as follows:
a. For date-specific events, advertising the day of the event and up to 7 days prior to
the event may be reimbursed at 100% of the cost, including any production costs.
b. For seasonal or year-round events, or for date-specific events outside of the time-
frame in Section 2 B, 2(a) above, advertising may be reimbursed at the rate of 70% of
the total cost, including any production costs.
C. Online Advertising:
1. Online advertising and promotion may be reimbursed at 100% of the cost, including any
production cost.
2. Streamed media (radio, television, other) requests for reimbursement must include a
statement from the media provider specifying the percentage of recipients which are outside
of Kittitas County. Reimbursements will be allowed for the percentage distributed outside of
Kittitas County, including any production costs.
D. Direct Mail:
1. Direct mail advertising may be reimbursed at 100% of the cost, including any production
cost, for each item mailed or shipped to a destination outside of Kittitas County. In order to
receive reimbursement, a list of the addresses and a signed statement from the contractor that
the list is accurate, or other proof of delivery, must be provided along with other required
documentation.
E. Flyers/Posters:
1. Flyers or posters which are placed outside of Kittitas County may be reimbursed at 100% of
the cost, including any production cost. In order to receive reimbursement, a list of the
locations where flyers or posters were posted outside of Kittitas County, a signed statement
from the contractor that the list is accurate, and a copy of the poster/flyer must be provided
along with other required documentation.
2. Banners which are placed inside of Kittitas County may be reimbursed at 100% of the cost,
including any production costs. In order to receive reimbursement, the banner cannot list a
specified date or location. Requests can only be made one time.
3. Signage (site layout use only) which are placed inside of the venue/facility of the event may
be reimbursed at 100% of the cost, including any production costs. In order to receive
reimbursement, the signage cannot list specified date or location. Request can only be made
one time. (i.e. ADA Parking/Parking, Loading Zone, Evacuation Route, Bathrooms, and
Stage locations)
F. Radio Advertising:
1. Radio advertising placed with any media provider located outside of Kittitas County may be
reimbursed at 100% of the cost, including any production cost.
2. Radio advertising placed with any media provider located inside of Kittitas County may be
reimbursed as follows:
a. For date-specific events, advertising the day of the event and up to 7 days prior to
the event may be reimbursed at 100% of the cost, including any production cost.
b. For seasonal or year-round events, or for date-specific events outside of the time-
frame in Section 2 F, 2(a) above, advertising may be reimbursed at the rate of 30% of
the total cost, including any production costs.
G. Operation Reimbursement:
1. Operation costs may be reimbursed 100% of the paid invoice cost. In order to receive
reimbursement operations invoice must an approved cost from the Consolidated Lodging Tax
committee members list. Invoice provided must include notation of payment with proof of
payment.
2. Mileage reimbursements that are outside of 50 miles of Kittitas County may be reimbursed at
100% of cost. In order to receive reimbursement, a signed statement from the receiver along
with other required documentation. Mileage reimbursement is subject to IRS mileage
reimbursement rates which may change annually.
3. Items not eligible for reimbursement:
a. Salaries of employees.
b. Capitol purchases- any item with 3+ years life and over $5,000.
c. Licenses, permits, insurance, or credit card fees.