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HomeMy WebLinkAboutLT-2022-005-Gallery OneLT -2O22-OO5- GALLERY ON E 2022 LODGI NG TAX SERVICES AGREEMENT BETWEEN KITTITAS COUNTY AND GALTERY ONE This Contract, effective January 1,2022 is made and entered into by and between KITTITAS COUNTY ("County"), acting as agent for and on behalf of the City of Ellensburg, a Washington municipal corporation ("City"), a subdivision of the State of Washington, and GALLERY ONE ("Contracto r") for the 2022 Annual Marketing ("Event"). WHEREAS, the purpose of this Agreement is to provide for activities and expenditures designed to increase tourism, NOW THEREFORE, in consideration of the terms and conditions contained herein, or attached and incorporated and made a part hereof, the County and the Contractor mutually agree as follows: Section 1. Scope of Work. a. Contractor shall provide the services and staff described in its Application for Lodging Tax Funds submitted to the Lodging Tax Advisory Committee, attached hereto as Exhibit "A" which is attached hereto and incorporated herein by this reference. b. Except as otherwise specifically provided in this Agreement, Contractor shall furnish the following as required to perform the services, described in Paragraph (a) above, in accordance with this Agreement: Personnel, labor and supervision; technical, professional and other services. All such services, property and other items furnished or required to be furnished, together with all other obligations performed, or required to be performed, by Contractor under this Agreement are collectively referred to herein as "Services." c. Contractor shall commence, perform and complete such Services in accordance with Exhibit "8" which is attached hereto and incorporated herein by this reference. Section 2. Payment. a. As full compensation for satisfactory performance of the Contractor's Services, the County agrees to pay Contractor the sum of sixteen thousand six hundred (S16,600.00) (City of Ellensburg lodging tax funding). b. Additional payment terms: The County will make payment to the Contractor only on a reimbursement basis, as receipts/invoices for any items including marketing and/or advertising are submitted to the County, not to exceed the sum of sixteen thousand six hundred (S16,600.00) (City of Ellensburg lodging tax funding) c. Services/Expenses that are reimbursed must be dated during the current year and final date to submit reimbursements requests is January 15,2023 after this date funds lapse. d. Requests for reimbursements must be submitted to: Kittitas County Auditor _2022 County Lodging Tax Funding Agreement Page 7 f LT -2022-OO5- GALLERY ON E Attn: Auditor's Accounting 205 West 5th Ave - Suite 105 Ellensburg, WA 98926 auditorsaccounting@co.kittitas.wa. us Reporting requirements of your events will be required on prescribed forms from the County Auditor. Contractor is eligible to claim reimbursement for the following items and amounts only: Fees for visiting artists Marketing support to advise on marketing content and activities Paid marketing with cultural organizations, publications, and radio advertising a a a g. Contractor is not eligible to claim reimbursement for any items not listed in Section 2 (f) and is further expressly denied funding for the following items as requested in the application as defined in Section 1(a): No gift shop merchandise. h. Contractors requesting reimbursement for event-specific expenses shall submit all claims as no more than two reimbursement requests with supporting documentation at the conclusion of the event. l. Contractors must complete the Lodging Tax Reimbursement online training course provided by the County Auditor's office prior to filing reimbursement claim. Requests for reimbursement will not be accepted by the County Auditor prior to the training being completed. The training may be found online at the Kittitas County Auditor's website at the fo I lowing add ress: http ://www.co. kittitas.wa. us/a ud ito r/defa u lt.aspx Section 3. Perform ance bv Contractor. a. Contractor shall not (by contract, operation of law or otherwise) delegate or subcontract performance of any Services to any other person or entity without the prior written consent of the County and City. Any such delegation or subcontracting without the County's or City's prior written consent shall be voidable at the County's or City's option. b. Contractor shall at all times be an independent contractor and not an agent or representative of the County or City with regard to performing the Services. Contractor shall not represent that it is, or hold itself out as, an agent or representative of the County or City. ln no event shall Contractor be authorized to enter into any Agreement or undertaking for or on behalf of the County or City. lt is understood that the Contractor and the Contracto/s staff and employees are not employees of the County or City and are not, therefore, entitled to any benefits provided employees of the County or City. c. Contractor shall comply with all applicable laws, ordinances, rules, regulations, orders, licenses, permits, and other requirements, now or hereafter in effect, of any governmental authority (including, but not limited to, such requirements as may be imposed upon the County and applicable to Services). Contractor shall furnish such documents as may be ,County Lodging Tax Funding Agreement Page 2 LT -2O22-OO5- GALLE RY ON E required to effect or evidence such compliance. All laws, ordinances, rules, and orders required to be incorporated into agreements of this character are incorporated into this Agreement by this reference. Contractor agrees to obtain all required licenses and permits, and further agrees to keep them in full force and effect during the term of this Agreement. d. The County and the Contractor agree that in fulfilling the terms and conditions of this Agreement neither shall discriminate on the basis of race, creed, color, national origin, age, sex, marital status, or the presence of a physical, sensory, mental disability or any other protected status recognized under local, state or federal law. The Services shallat alltimes be subject to inspection by and approvalof the County or City, but the County's or City's making (or failure or delay in making) such inspection or approval shall not relieve Contractor of its responsibility to perform the Services in accord with this Agreement, notwithstanding the County's or City's knowledge of defective or non-complying performance, or the substantiality or ease of discovering the same. Contractor shall provide the County or City with sufficient, safe, and proper facilities and equipment for such inspection and free access to such facilities. f. This contract is subject to review by any Federal or State auditor. Contractor shall promptly furnish the County or City, or their designee, or such Federal or State auditor with such information related to the Services as may be requested by the applicable governmental entity. Contractor shall preserve and maintain all financial records and records relating to performance of Services under this Agreement for six (6) years after contract termination. For such duration after the County or City makes final payment of compensation due hereunder, Contractor shall provide the County or City access to (and the County or City shall have the right to examine, audit and copy, with or without notice) all of Contractor's books, documents, papers and records related to the Services or this Agreement. g. Contractor understands and acknowledges that Contractor is solely responsible for its own reporting and accounting of all state, federal, social security, and local taxes, of every nature, arising from Contractor's performance of this Agreement. All compensation received by the Contractor will be reported to the lnternal Revenue Service at the end of the calendar year in accord with the applicable IRS regulations. Section 4. Release. Indemnitv, and Hold Harmless. The County or City assumes no liability for the Contractor's actions under this Agreement. Contractor releases and shall defend, indemnify, and hold harmless the County and the City, their officers and employees, agents, representatives, attorneys and/or volunteers, from and against all claims, costs, liabilities, damages, and expenses, (including, but not limited to, reasonable attorney fees) which arise or may arise or be alleged to arise out of or by reason of this Agreement including: Any fault, negligence, strict liability or product liability of Contractor in connection with the Services for this Agreement; Any lien asserted upon any property of the County or City in connection with the Services for this Agreement; Any failure of Contractor, or of the Services, to comply with any applicable law, ordinance, a a a _2022 County Lodging Tax Funding Agreement Page 3 o LT -2O22-OO5- GALLE RY ON E rule, regulation, order, license, permit and other requirement, now or hereafter in effect, of any governmental authority; or Any breach of or default under this Agreement by Contractor Section 5. Compliance with Public Records Law. a. ln compliance with Washington's public records law, the County will retain copies of any documents associated with this Agreement, which may be required by law unless legally exempt from such retention, for any applicable legally required retention period. b. ln the event a public records request is made to the County or City for documents created in relation to this Agreement, should legal uncertainty arise regarding the disclosability of any documents under federal or state public records laws, the County or City shall provide notice to Contractor pursuant to Washington's public records act, chapter 42.56 RCW, to allow Contractor to seek a court injunction. c. The County or City specifically shall not be liable to Contractor for the County's or City's release under public records laws of any documents not otherwise exempt from disclosure by trademark, copyright or other law. Section 6. lndustrial lnsurance Waiver. With respect to performance of this Agreement and as to any claims against the County or City, their Additional lnsureds, officers, agents and employees, the Contractor expressly waives its immunity under Title 51 of the Revised Code of Washington, the lndustrial lnsurance Act, for injuries to Contractor's employees and agrees that the obligations to indemnifli, defend and hold harmless provided in this Agreement extend to any claim brought by or on behalf of any employee of the Contractor. This waiver is mutually negotiated by the parties to this Agreement. Section 7. lnsuran and Endorsements. a. The County may require through a request in writing that the Contractor provide the County with a certificate, binder, or policy of liability insurance, acceptable to the County in an amount specified by the County. b. Such liability insurance shall be such as will protect Contractor, its employees, agents and representatives, from all claims, losses, harm, costs, liabilities, damages and expenses arising out of personal injury (including death) or property damage that may result from performance of the Services or this Agreement, whether such performance is by Contractor or any of its employees, agents or representatives. c. Should the County require such liability insurance, the Contractor agrees to provide proof of insurance prior to commencing performance of this Agreement. t County Lodging Tax Funding Agreement Page 4 LT -2022-OO5- GALLE RY ON E d. Copies of the County's written request and the insurance documents provided by Contractor shall be attached to this Agreement and by this reference will be made part hereof. e. Where insurance is requested by the County, all liability insurance policies shall be endorsed to include the County and City as Additional lnsureds and shall stipulate that the insurance afforded by the policies shall be primary insurance, and that any insurance, self-insured retention, deductibles, or risk retention trusts maintained or participated in by the Parties shall be excess and not contributory to any other insurance or self-insurance maintained by the County or City. Contractor shall furnish the County a certificate of insurance with Endorsement as evidence that the required policies are in full force and effect. Sect ion 8. Termination. The County may, by written notice thereof to Contractor, terminate this Agreement as to all or any portion of the Services not yet performed, whether or not Contractor is in breach or default. Upon receiving such notice of termination, Contractor shall, except as otherwise directed by the County, immediately stop performing the Services to the extent specified in the notice. ln the event the County terminates the Contractor's Services, the Contractor is obligated and hereby agrees to refund to the County all monies paid for Services not yet rendered by the Contractor, if any, as of the date of the notice of termination. Section 9. Miscellaneous. a. The City is not a party to this Agreement but is an intended third-party beneficiary of this Agreement and to the extent set forth herein certain of its provisions are for the benefit of the City and are enforceable by City in its own name and capacity as a Washington municipal corporation. b. Contractor shall not (by contract, operation of law or otherwise) assign this Agreement or any right or interest in this Agreement without the County's prior written consent. This Agreement embodies the entire Agreement between the County and Contractor, and supersedes any and all prior oral or written communications, proposals, conditions, promises, representations, or understandings regarding the Services. No change, amendment or modification of any provision of this Agreement shall be valid unless set forth in a written amendment to the Agreement signed by both parties. d. Notice for any purpose under this Agreement, except service of process, shall be given by the Contractor to the Kittitas County Commissioners and the Kittitas County Auditor, 205 W 5th Ave. Ellensburg, WA 98925. For all purposes under this Agreement, any notice by the County to the Contractor shall be given to the Contractor's address provided on the signature page. Notice may be given by delivery or by depositing in the U.S. Mail, first class, postage prepaid, certified mail, return receipt requested. c _2022 County Lodging Tax Funding Agreement Page 5 e LT -2022-005. GALLE RY ON E The section and paragraph headings of this Agreement are for reference convenience only and are not intended to restrict, affect or be of any weight in interpreting or construing the provisions of such sections or paragraphs. f. This Agreement may be executed in one or more counterparts and by facsimile, each of which will be deemed an original, but all of which together will constitute one and the same instrument. g. Contractor warrants to the County that the individual signing on Contractor's behalf has the requisite power and authority to enter into and to perform Contractor's obligations under this Agreement. Contractor further warrants to the County that Contractor has made no misrepresentation or misleading statement in connection with this Agreement, and is not in violation of any applicable law, ordinance, or regulation the consequence of which will or may materially affect Contractor's ability to perform its obligations under this Agreement. h. lf any term or condition of this Agreement or the application thereof to any person(s) or circumstances is held invalid, such invalidity shall not affect the other terms, conditions or applications which can be given effect without the invalid term, condition or application. To this end, the terms and conditions of this Agreement are declared severable. The exclusive venue for any action brought to enforce this Agreement or any of its terms shall be in Kittitas County, State of Washington. The performance of this Agreement is subject to termination without liability by either party upon the occurrence, or upon the prediction by the National Oceanic and Atmospheric Administration, any other agency of the United States Government, or any agency of the Government of the State of Washington of the occurrence of any circumstance beyond the control of either party-including, without limitation, acts of God, war, acts of terrorism within a fifty (50) mile radius of Kittitas County, government regulations, disaster, pandemic/epidemic illness, strikes or threat of strikes (except that neither party may terminate this Agreement for situations involving that party's own employees), civil disorder, or curtailment of transportation facilities-to the extent that such circumstance makes it illegal , impossible or economically impracticable for the parties to complete the duties and mutual obligations agreed upon and imposed upon them herein. The ability to terminate this Agreement without liability pursuant to this paragraph is conditioned upon delivery of written notice from one party to the other within 10 days of such occurrence or upon delivery of written notice from one party to the other within 24 hours of the receipt of notice of the prediction of any of the above occurrences. To the extent feasible within the constraints imposed by any event of the type described above, the parties agree that if the triggering event is of apparently or likely transitory effect, the parties may negotiate such amendments to the agreement that are mutually satisfactory and not otherwise contrary to law, including but not limited to a change in the dates for completion of any portion or the entirety of this agreement. _2022 County Lodging Tax Funding Agreement Page 6 rT -2O22.O05- GALLERY ON E KITTITAS COUNTY D AS TO FORM: coMMrssroNERs CONTRACTOR ft\at\i ee:t ,tl .'- Chair rett ith, Commissioner IPrint Name]t* t:'] 2.Q [Address] {l}h -Li -'7L;Tz.t utt t [Telephone] ,?o^9- Clerk of the Board Deputy Prosecuting Attorney County Lodging Tdx Funding Agreement Page 7 EXhi brt "flu CLTAC: Application for Lodging Tax Grant Funding Grant Application Workshop -2021* Submittal lnstructions & General lnformation * Did yorr altend lhe Gratri Application \i.iorkshop ' 2021 hosted by lhe Killitas Counly Chanl)er af Co[rr]erce? ,a Yes .i No *.' Yes, I have read 3nd Understa.)d Submiltal lnstrucliorls and General lnlotflalion lor lhe 2a21 Loriging Tax Grani Futdinc You are strongly encouraged to compose your responses to the questions of this form with a desktop text editor and save your work, then copy and paste the information into the form. You may also save a draft by selecting the button at the bottom of this page. When you do this you will be logged out and must log back in to coniinue. ln order to save a draft you will need to provide an email add.es$ and a password" After completing ihe save draft, you will be redirected to landing page containing a link to log back into the form. We suggest you save this link as a bookmark. The link will also be sent to you in an email. For your convenience we have provided a word document version of the quesiions. Download it here. Organization lnformation Name of Organization * Gallery one Organization Address * streei Address 408 N Pearl St Address l-ilre 2 Cjly Ellensburg Postal I Zip Code 98926 Upload Proof of Organization Status* Project Contact I nforrnation Organization is a:*. . Business q, Non-Profit (Note: Please submit W-9 for business or IRS Designation Letter for non-profit.) Click here to view sampie documents (redacted). State r'Plovillce I Region WA Country US 1.06M8GalleryOnelRS.pdf Acceptable file fornals include: JPG, PDF or TIFF ,t"; First Name* Last Name* Monica Miller Phone Number*509-925-2670 - ..*tsmail director@gallery-one. org Project or Event lnformation ProjecVEvent Name* Annual Marketing Service Categories Event Dates Start Dates* 1t1t2022 ProjecVEvent Location * New or Ongoing ProjecVEvent? * Amount of Funding Requested * Check all rategories that apply to this epplication r,l Tourism prornotionlmarketing : Operation of a special event designed to attract tourists , Operation of a tourism related facility I Other : : Event Bates Please provide any specific dates, or range of dates, on which your event or project will be held. You may add as many dates or date ranges as necessaty. End Dates 1213112022 Gallery One and surrounding area '.r Ongoing ProjectlEvent (More than four years in existence) ' , New Project/Eveni (Four or fewer years in existence) $ 20000.00 ll you selected "Ongoing ProjecuEveni" above this amounl may not exceed 1 07o of the total expense budget of this projecl. Funding Request Max Tourism Seasons*Fronr lhe lisl ilelow, lvhat season will your project enhance tourisrn? Select any which epply. ',r Year-round (January - December) I Off Season {November - February) , Shoulder Season (October or March - May) High Season (June - September) Application Questions: Part 1 Please answer each question completely, in the order listed, Please include any supporting data within the response narrative. 1 | ProjecUEvent Description Please provide a description of your projectlevent. Response 1: ProjecVEvent Description * Video Link List of lntended Use of Funds* Fees for visiting artists Gallery One requests funds to support annual marketing efforts of our events, exhibits, classes, and gift shop to self identified arts lovers, the cultural tourist, and those who seek value added experiences to iheir time in Kittitas County. ln addition to paid marketing opportunities such as sponsorships. advertising, fees for visiting artist, and radio advertising, Gallery One would like to expand our marketing capacity by contracting with a marketing professional to create content and direct marketing decisions. 2500 charac{er li}nit Please provide us litlk to a br iei video sunrmary of you organization's even{/project. You lvlUS'i be preserl ai lhe Q&A meeting in Novernber to qualify ior ftrndjng. https:1/youtu.be/rK6CQ 1 6feL0 Marketing support to advise on marketing content and activities Paid marketing with cultural organizations, publications and radio advertising 2l Supporting Kitiitas County as a tourism destination 1. Away from their place of residence or busrness and staying overnight in paid accommodations: 2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight; 3. or from another country or state outside of their place of residence or business. You must provide the evidence utilized in determining your projections. Response 2.1 *V,,fiy would tourisls lravel io Kiililr:s Courrty io altend yorir eventlactiviiyilacilily? Gallery One is one of very few organizations in the state to offer the combination of arts experiences that we do. Our exhibits feature nationally acclaimed artists alongside emerging and regional artists. Our events are centered around art and engagement and are fun ways to meet people and experience art. These events range from adist receptions and talks, studio tours. to classes for all skill levels. Additionally, our exhibit space and regionally focused gift shop is open six days a week, including Sundays for visitors to enjoy. Despite reduced attendance Gallery One has been a consistent tourist attractiorr. From the Chamber of Commerce (2019)- Nearly 37 percent visited fKittitas County] for an event with an additional 5 percent visiting for art and history specifically. and in ranking the vacation-worthy features of Ellensburg, respondents ranked visiting shops, museums and galleries in historic downtown were at ihe top of their list. In 2021 ,23,513 visitors clicked museums and galleries on the Chamber Tourism page. On MyEllensburg.com, they had a 39.96% increase in users on ourMuseums and Galleries page in 2020, showing traveler interest in this sector now more than ever. Over the years we have learned about the impact of the cultural tourist (as per the Dean Runyan report's average of 9200/ day in spending) and we seek to be a draw to that market segment. The cultural lourist typically spends more and stays longer ihan other type of U.S. traveler. The U.S. cultural traveler spends 60 percent more. approximately $'1 ,319 per trip compared with $820 for domestic leisure travelers. The cultural traveler also takes more trips ihan general U.S. travelers: 3.6 vs. 3.4 trips annually - Americans for the Arts 73 percent of Millennials "want to engage a destination's ads and cultural assets"- the highest rated activity of importance. Cultural interesls also rate high in importance for Baby Boomers (64.8 percent) and Gen Xers (67.8 percent). More than two thirds of all Millennials also rated "authenticity" in experiences as extremely important. Racially diverse and technologically savvy. the Millennial generation (born 1977-1994) - Americans for the Arts According to the Travel lndustry Association of America, roughly eighty percent of the 150,000.000+ adults who travel more than fifty miles frorr, their homes can be considered "cultural tourists." Thirty percent of adults staie that specific ads or a cultural or heritage event influence. 2500 .iharacte. linrit Response 2.2* Application Questions: Parl 2 Describe lh-- ptior srcc--ss of your eveltilaclivtty,'tacility 'n allractios loLlrisis. Prior to the pandemlc (March 2020- now), our annual attendance had been growing on average 10o/o a leat. While individual events may have smaller audiences (Pecha Kucha 130. average class size is 12, etc) colleciively overthe course of a year. our record audience was in 2018 with approximately 29,302 visitors. Our strength is in our diversity of offerings, our" consistent messaging and in our unique content. Additionally, our ability to be open six days a week despite COVID restrictions. has provided a consistent stop for tourists. Data used to estimate our success is included in our methodology narrative below. ln a recent Crosscut article by Brangien Davis I September 23,2021, Gallery One was featured with Dick and Jane's Spot, well articulating the cultural tourist perspective: "Last weekend, I took a trip east of the mountains and stopped in Ellensburg, a town I realized with some surprise that I had nevervisited. As with every road trip ltake, it was a good reminder to get out of city limits more often. Among the beauiiful old brick buildings lining the historic downtown I was happy to discover Gallery One. a big airy space that in addition to main and mezzanine galleries includes a ceramics studio and artisan gift shop. The current show (closing Sept. 25) is an auction exhibit featuring a lively mix of regionally made art. The items up for bid alerted me to several artists I wasn't familiarwith, including Bellingham sculptor Doug McKee, whose hand-carved skateboards are fanciful yet functional - the one on display looked like a caterpillar with a Cheshire cat grin. I also learned about the two adists who'll be featured in the upcoming show Air.nosi Home (Oct. i-30). Seattle-based fabric artist Nina Vichayapai is creating plush felt miniature replicas of everyday items. including houseplants, a kitchen timer, a Metro bus and a cup of lvar's chowder. En masse. these items paint a personalized picture of domesticity -one that reflects homernaking as an immigrant. Wenatchee sculptor Natalie Dotzauer is contributing a wall-spanning "sugar quilt," which from afar looks like a traditional geomeiric pattern. but up close reveals a sweet sense-memory constructed of sugar lumps and Royal icing on molasses-stained paper." 2500 cha,acter lir]]rt 3l lmpact Response 3: Measuring Results* Describe how you will p.omole your evelrl,/activilyifacility lo attract tourists. We will utilize social media, marketing to arts lovers with other arts organizations and publications, and radio advertising to promote our events, exhibits, overall brand, classes, and gift shop and invite artists from around the region who will draw their spheres of influence and fans. Our target audiences include self- identified arts lovers and cultural tourists. those with a proven propensity to attend art exhibits and evenis but are not aware of Gallery One. "l didn't know that there was an arts center in Ellensburg too, we should go check out their studio tours!" The cultural tourist according to the 2018 Dean Runyan report averages $200/day in spending. This audience we will market to through spheres of influence with exhibiting artisis as well as marketing with other cultural organizations and publicaiions. Our tertiary audience is comprised of those thai are not traveling for specific arts experiences but do see art as a value added experience. "We love to iaste wine and lalso heard thatthere are lots of galleries in Ellensburg." These are cultural tourists that would likely listen to NWPB, aitend an arts event with a friend or need a secondary activity while their partner is flyJishing, hiking or floating the Yakima River. Our programming will complement the Chamber's get outside marketing theme by placing artists and experiences outside, ai Farmer's Markets, the Fairgrounds and producing a Studio Tour with a focus on outdoor art. Our internal marketing efforts include, postcard distribution to an average 700 monthly, newsletter distribution quarterly, our social media channels (YouTube, Facebook, lnstagram) and our email newsletter with 3.429 subscribers and a 21o/o open rate (higher than industry standard) in addition to local advertising. 2500 chararter linril Application Questions. Part 3 4l Collaboration lfyour organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomplished? 4.1 Collaboration* 4.2 Promoting Local *6UStness NATIONAL -North American Reciprocal Museum Membership - Shared admission for over 1200 museunrs across the country wwwnarmassociation.org -Common Field- A National Membership Organization for Visual Arts Organizations STATEWIDE - Member of Washington State Arts Alliance, Washington Museum Association. lnspire WA & Upper Colunrbia Museum Association - Artist Trust (Seattle based statewide organization) - Reciprocal membership benefrt - Washington State Arts Commission - Staff serving as a Washington State Arts Comnrissioner at four statewide meetings COUNTY - Cascade Association of Museums and History membership - Chamber of Commerce - Venue for community events such as Brewfest, event listings on calendar, member of the Chamber, provide opporlunities for artists from the county io exhibit work in the Kittitas County Show, host Artist Registry on www.gallery- one.org of Kittitas Couniy artists, pronrote businesses and organizations in upper county in auction catalog such as Suncadia, 509 Bakehouse. Pacific Crest Creatives and others. This year we worked with the Fair to coordinate Artists in Action. CITY -Ellensburg Downtown Association - Venue for many downtown events (Girls Night Out), open late for certain events (Cocoa Stroll), participation in ad efiorts and location for the Ellensburg Downtown Association Award - Communiiy organizations - ln-person and flyer promotional opportunities. - Auction donations - Contributions to auctions and events (Adult Activity Center, - Thorp Mill, Clymer Museum and others) - Kittitas County Hrstorical Museum - Help build and promote walking tour of pubf ic art - Ellensburg Arts Commission - First Friday participa nt - Jazz in the Valley - Padicipating venue for performances - Clymer Museunr and Art Gallery - co- produced Wine Tastlng Event - CWU Art and Design Dept - support Award and exhibit of one student - - Hotel Windrow- facilitate art selection process for hotel artwork - HopeSource- help develop call for art for new bus CWU Equity center- partner with Dia de los Mue(os, host of the downtown sound systent, working with a Task Force of EDA, Laughing Horse. Ellensburg Arts Commission, CWU. to create a 5-1 0 year Arts Plan for Ellensburg 2500 clraracler Jintil Describe how you u/ill pranrole lodgirrg estalllishinelts. reslairrarts and busiress lacated in Kittitas Oounty Gallery One provides both paid and free promotional opportunities to lodging establishmerrts, restaurants, and business located in Kittitas County through the following ways: 1. Provide a community billboard for businesses and nonprofits to promote corrrnunity events 2. Links to many businesses, the Chamber and other resources on http://www. gallery-one. org/visit-us/ 3. Cross promotion on Facebook arrd lnstagram through following and liking of posts 3. Paid promotions are also available via exhibit and event sponsorships with logo placement benefits. newsletter. and web recognition 2500 characler limil 4.3 Host Hotel*ls {itere a host hotel for youf evenl or grarl f}iolect? ll yes. lisl th-^ holel ;No o Yes. Hotel Windrow 5l Future Plans Please explain what plans exist to allow this project to become self-sustaining. lnclude any plans for ticket sales, event sponsors, and other cost-recovery models. Future Plans*Gallery One produces a balanced operating budget every year. We are fortunate to have diverse income streams to help balance any specific program or event shortcoming. ln addrtion. we have built up a modesi reserve as a parachute. We have done everything we can to not "cancel" events over the pandemic. but instead reimagine them through a combination of in person and online offe[ings. Our events and activiiies are covered through a combination of ticket sales. sponsorships, volunteerism, and donations. 250C characler lintil Application Questions'. Part 4 6l Additional lnformation Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your project and its benefit to tourism. COVID-19 lnformation lf you had a planned evenl in 2020 or 202'l lvlrether lhey were able to lake place or nol. plezlse .lescfllle a5y lil.Lusse9 d, .J cltdll,:' 9-. you cypeilpit:-u. Due to the pandemic. Gallery One has had to cancel, postpone or transition many events and activities. Our response was to make sure that our community near and far had access to the content by providing online versions of our exhibits. our classes, our events and our gift shop. We responded in the following ways: - create virtual learntng opportunities through zoom - create "io-go" art kits with nraterials and instructions - expand our online gift shop - conduct PechaKucha events virtually - change our benefit auction and event to a hybrid event - hire a marketing experl to help push oLtt content virtually - cancel, postpone or extend exhibits such as First Fridays. President's Dinner. Soup Line, facility rentals, and studio tours Some experiments have been better received than others but overall they have increased our online presence and also to help generate some income for the organization. PechaKucha while not profitable currently has over 3.000 views on YouTube from around the globe. We are very fortunate to have a brick and mortar location that can still welcome visitors into our space offering access to our exhibits and classes in person. With the support of Lodging Tax funds, we have worked tirelessly to make sure thal our "brand" is not forgotten by our visitors near and far through the above efforts so that Ellensburg is still known as a place to visit through marketing efforts. ..t; You tnay trpload alry supporling doc(ments such as graphr. imaqes. diaqranls. ntarketi[{ fl]alerials. {rlc. 2022GalleryOne Supplemental Maierials.pdf 508.07K8 You are alior?red to subnlit up to 3 single }aQe (US Letter) doc{.rrents ir ,lpG. pDf: or alFa iormat 7l Previous Lodging Tax Grant lnformation 2500 characier limit 25110 cha.acter l,nrilAdditional lnformation Supporting Documents Previous Years Awarded Lodging Tax Grants * Has your evellf received Lodging 'iax funds in ilrevious years? . No, this event/project has noi previously received Lodging Tax Funding ; Yes, 1 year previous ,; Yes, 2 years previous . Yes. 3 or more years previous Overall Attendnace Number of people travelling more than 50 miles for your event? Past Actual* Projected * 2,853 5,220 Number of people traveling from outside WA State for your event? Past Actual* Projected * 885 1,620 The number of overnight guests who stay in paid accommodations in Kittitas County for your event Past Actual* Projected * 125 180 Number of paid lodging room nights resulting from you eventlactivity/facility? Past Actual* Projected * 250 270 Past Actual * 9,838 Prior Year Paid Overnight Stay Data Past Methodology* Projected Methodology* Projected * 18,000 lt1 ad{liliotr to fleld above. you niay upload the evidence tg supporl lhe prior years' room/nighl informatiolt. Gallery One Visitor Analytics Statistics from 2016 to '102.55K8 2421 .pdt Yo! may upload up la three single pages (US Lellei of infoinraiioB. lf yor a single mulli-page docurrent. only lhe fjrst lhree pages urill be considered. The follovring formats. will be accepted: JpG pDF or llFF Vvhal nrethodology did you use lo calculate ihe 201 I actual [umbers? ,ir Direct Count (preferred) ' i lndirect Count ,lt Representative Survey Vl lnformal Survey (preferred) j/i Structured Estimate Other ' \iJhat nethodology will you use to calculate the upcontinq nunibers? tl Direct Count (preferred.y i i lndirect Count ,ri Representative Survey ,/-: lnformal Survey (preferred) r? Structured Estimate , i other I Methodology Narrative * Application Questions: Part 5 Plezrse explain. 1. We add up each visit (taken at the front desk) to the gallery, our events, our classes. h 2A20 we are projecting a total of 9,838 visits, a drastic reduction due to COVID-19. For 2O22 we are optimistically hoping to double those numbers with a "return to normal" with First Friday attendance, in person events, and the addition of the studio tours. Projected 2022 altendance is 1 8,000. 2. We review our Facebook demographics and Google analytics to understand where our visitors are from. 3- We review our membership and mailing list and see where they are from 4. We review a sample survey from the front desk that asks where visitors are from for the month of Septerr-rber. 5. We compare the percentages of those from inside the county, out of the county. and out of lhe state. See atlachment. 6. We detennine an average percentage of those from out of the state and out of the county and apply that to the overall number of visits. Out of state average of all numbers is g% plus out of county average is 29% totalling 38% out of Kittitas County. 7. We multiply our projection of visits by these numbers. Our projection for 2022 is 18,000 x .09= 162 Out of staie visitors '1 8000 x .29 = 5220 out of county visitors totalling 5382 8. We make a modest assumplion that 1 out of 30 of these 5382 visitors (out of state plus out of county) will pay for lodging for 1.5 nights average. (270 overnight stays) We have been using the same methodology since 2014 Case study: Visiting Wenatchee adist Natalie Dotzauer stayed the night with her family for one night to install the exhibit. one week later, they siayed two nights at the Hotel Windrow for the First Friday weekend. Their family from Tacoma drove over and also stayed at the Wrndrow for one night. One visiting artisi resulted in four known overnight paid stays. 2500 characle. litrril 8l Funding Does your organization have, or have you applied for, grant funding from other sources? lf not, why not? lf yes, please list the funding you have for the project. including any volunteer and in-kind sources in Question 9l Project Budget Overview. Funding sources and amounts which have not yei been secured will be listed separately, in the field(s) directly below. Finally. what changes would occur if the project couldn't be funded? Other Funding *Does yolrr organizalion have. or have you applie.l for fulrdisg froilt "liter sources? o Yes No Funding for which you have applied but not yet secured Funding Source Ellensburg Arts Commission Amount $ 2,500.00 National Endowment for the Arts Funding Shortfalls* Matching Funds Percentage Verification of ln-kind Contributions Budget Year Edit if necessary 2019 Past Actual 3 LTAC Grant Funding $ 15,000.00 All Other Revenues $ 25,000.00 V\trat.ihanges laill i)e rtade if fllndincl lot yo.it t.lqLl--st is !lot rvitilaltle or teco'}ltended? lf our request is not recommended, we will still be able to provide our core offerings- We will remajn open and free to the public, we will continue to offer classes and events such as the studio tours, and our exhibition schedule will renrain the same. We will scale back our efforls to bring artists to the cotxmunity for workshops. reduce the nurnber of adworks available in the exhibits. and reduce social media markeiing efforts beyond 50 miles. 2500 character limil. 2350.00 /o Th,s ileld vrill arilo lill vrith the c.} rec! perce|tage hased en yoil. ;ltpirl 1o budilel seciicn belolv. 9l Project Budget Overview Please complete budget for this project/proposal. lf your agency operates independently of this project application it may not be necessary to submit the entire agency budget. You must submit a budget which specifically pertains to the projectlevent for which you are requesting funding and adheres to the basic budget format shown below The budget must include anticipated revenues, expenditures. and any potential profit or loss. For projectslevents which are ongoing for more than one (1) year, please also submit actuals from the previous three (3) years of operations (neecl not be consecutive) for the projectlproposal if applicable. For any claimed in-kind contributions valued at $500 or more and related to marketing/advertising, you must submit verifying documentation which assures the contribution will be provided. For instance. if you are claiming in- kind contributions in the form of advertising match, a binding contract itemizing the matching value and obligating each party must be provided. ATTENTION: ln an effort to allow an adequate level of flexibility for all applicants, not all fields in the budget portion are required to be filled before this form is submitted. Providing all applicable data is your responsibility, failure to do so will potentially jeopardize your application's chance for review ao. any tlain.jd it]-kilr{l corhiltuliotrs valiled al S500 o. nlore and reiurtcrl la nt.}keiiIg]adverlisi'tg. you 'r11st slbrtil venfyiilq ililc.rnentalion yrhich asrures the cortribolion $rill be provided. 2020 2021 2022 Revenues From Consolidated Lodging Tax Grant Account Name Classes- All D o n atio ns/M em bers hips Events Exhibit Past Actual 3 $ 87261.00 $ 64119.00 $ 1 03244.00 $ 21040.00 Past Actual 2 $ 13,320.00 Past Actual 2 $ 49272.00 $ 85954.00 $ 77792.00 $ 15052.00 PastActual 1 $ 10,000.00 PastActual 1 $ 75000.00 $ 75000.00 $ 96900.00 $ 12600.00 Projected $ 20,000.00 Projected $ 85000.00 $ 75000.00 $ 100000.00 $ 15000.00 ln-Kind Contributions (except volunteerism) Special Project Sales Grants ppp Account Name in-kind Expenses Account Name Gen Advertising Bank Fees Classes- All Event and Exhibit insurance license and permits membership payroll postage professional devo and fees special projects rental maintenance retail supplies $ 15748.00 $ 143946.00 $ 8338.00 $ 0.00 Past Actual 3 $ 5800.00 Past Actual 3 $ 3889.00 $ 10881.00 $ 25087.00 $ 49573.00 $ 5102.00 $ 461.00 $ 2506.00 $ 192242.00 $ 1602.00 $ 12982.00 $ 14386.00 $ 80.00 $ 973s.00 $ 3943.00 $ 1'1699.00 $ 4000.00 $ 135327.00 $ 41551.00 $ 36475.00 Past Actual 2 $ 19154.00 Past Actual 2 $ 3860.00 $ 1'1364.00 $ 19844.00 $ 36552.00 $ 4325.00 $ 576.00 $ 2736.00 $ 126734.00 $ 1231.00 $ 10959.00 $ 1063.00 $ 0,00 $ 12834.00 $ 2456.00 $ 8742.00 $ 850.00 $ 141000.00 $ 20157.00 $ 38747.00 Past Actual 1 $ 15000.00 $ 0.00 $ 150000.00 $ 30000.00 $ 0.00 Contributions of Volunieer Time Past Actual 3 Past Actual 2 Number of Hours 852 1,256 Past Actual 2 $ 477897.00 PastActual 1 2,348 PastActual 1 $ 485254.00 Projected $ 15000.00 Projected 2,348 Projected $ 557012.00 Projected $ 8000.00 $ 12000.00 $ 28000.00 $ 35000.00 $ 4500.00 $ 520.00 $ 2600.00 $ 245000.00 $ 1500.00 $ 16300.00 $ 0.00 $ 500.00 $ 15000.00 $ 2500.00 $ 8000.00 Evidence of Volunteer Contributions * Calculated Value of Projected Volunteer Time Past Actual 3 Revenue Totals $ 464496.00 Please upload a single file which oilers evidence in s{.tppod oi the prolected volun{eer hours. Gallery One volunteer hour projections2O2l.pdf 190.67K8 $ 67,012.00 Past Actual 1 $ 8000.00 $ 9000.00 $ 22000.00 $ 33420.00 $ 4500.00 $ 520.00 $ 2600.00 $ 192579.00 $ 1500.00 $ 16300.00 $ 850.00 $ 0.00 $ 13000.00 $ 3250.00 $ 8700.00 taxes utlities cocs grants PPP $ 3369.00 $ 13701.00 $ 88'188.00 $ 8300.00 $ $ 3012.00 $ 15654.00 $ 81845.00 $ 41551.00 $ 36475.00 Past Actual 2 $ 421813.00 Past Actual 2 $ 56084.00 $ 3620.00 $ 20950.00 $ 85550.00 $ 20157.00 $ 38747.00 Past Actual 1 $ 485243.00 PastActual 1 $ 11 .00 $ 3620.00 $ 22000.00 $ 90000.00 $ 30000.00 $ 0.00 Projected $ 525040.00 Projected $ 31372.00 Past Actual 3 Expense Totals $ 457724.00 Profit & Loss Past Actual 3 $ 6772.00 Application Certification The applicant here certifies and affirms: 1. That it does not now, nor will it during the performance of any contract arising from this application, unlawfully discriminate against any employee, applicant for employment, client, customer, or oiher person who might benefit from said contract, by reason of age, race, color, ethnicity. sex, religion, military status, sexual orientation, creed, place of birth, or disabiliiy; 2. That it will abide by all relevant local, state and federal laws and reguiations and; 3. That it has read the information contained in the lnstructions on pages 1 and 2 and understands and will comply with all provisions thereof. Certified by: *vmd;ear#a.t Name* Applicant's Title * Monica Miller Director U'vt f \o-t liZ,oo z rrr lnternal Re'ren ue Senrice Date: June 19,2000 1-^ti^--.,--^ qoa',i N Fea;"i n-iiensc.;-:. ",r\i 98926 -3': i2 Department of the Treasury P. O. Box 2508 Cincinnati, OH 45201 Person to Contact; Ms Smith #31-07262 Cuslomer Service Representative Toll Free Telephone Number: 8:00 a,m, to 9:30 p.m. EST 877-B2g-55A0 Fax Number: 513-263-3756 Federal ldentification Number: 91-0850195 leai Sir cr lvladam This ieiter is in response to your telephone requesi on June 19, 2000 for a copy of your organization's Ceterrnination ietter. This leiterr,vill take the place cf the copy you requested. Cur reccrds indicate ihat a determinaiicn letier issued in February 1971 granted your organization exempiion fi'or.illederal incomeiaxundersection50l(c)(3)ofthelntei'nal RevenueCode. Thatletterisstill ineffeci. 3aseo on rniormarion subseqUently submiited. i,ve classified yoirr oi'ganizaiion as one that is not a pi'itraie ioundaticn,"yithin ihe meaning or secticn 509(a) oithe Code because itis an organizalion described in sect:on 5i9ra)i2r Tris class;fica:icn ivas based on ihe assumpiion ihai youf organization's operations would continue as siaied rn the aOpiicaiion. if your organizatron's sources cf suopoi-t, or its character. method of operations, or oriposes nave changai please lei -is rncvv sc ,re can consider'ile effect cf the change on ine exempt siaids aic ior-lnca'r.ion status of your organizaticn Ycur ci-ganization is requrred to iile Form 99C. Retur-n oi Crganizaticn Exenrpt frorn lnccme Tax, only ii tts grossreceiptseachyeararenormallymo{-ethan525,000. lfareiurnisrequired,iimustbefiledbythel5th day of lhe fiftl't month aiier the end ci the organrzation's annual acccuniing period. The iaw inrposes a penalty cf S2O a day up to a maximurn ci S'iC,COC '{vnen a retLrrn is filed late, unless there is reasonable cause ;oi ihe deiav. All exemgi organizaticns (unless specifically excluded) are liable for taxes under the Federal lnsurance Ccntrrbutions Act (social security taxes) on remuneration of $100 or more paid to each employee during a ca;endar 5,ear. Ycur organizairon is not liabie ior the iax imposed under the Federal Unemployment Tax Act (F'JTAr. Organizations that are not private fcundations are not subject to the excise taxes under Chapter 42 of the Code. Howerier, these organizations are not automatically exempt from cther federal excise taxes. Donors nray deduct contributions to your organizalion as prcvided in sectio n 170 of the Code. Bequests, iegacies. devises, transfers, or gifts to your olganizaiion oi'ior its use are deductible for iederal estate and gift tax purpases ii they meet ihe applicable prcvisions of sections 2055, 2106, and 2522 of the Code. Gallery One volunteer hour projections evidence from 2021- Event Estimated 12 Board Meetings x 20x2hrs 480 36 committee meetings x 5 xlhr 180 Paint Ellensburg L48 Planter Sale 80 Wine in the Valley 120 Exhibit lnstallation 10 x 20 200 GeneralSupport 2O/mo 240 Teen art apprentice help L0hrs/wk x 40 400 Building projects- floor, courtyard, clean 200 CWU lnterns L0hrs/wk x 30 300 TOTAL :2348 528.5a/hr according to https://independentsector.org/value-of-volunteer-time-202L/ Volunteer Log for January 24-March 7. Does not include board member, intern or volunteer hours for Art After School. Date Hours Namo Volunteer.rob 3t la).*! (,tu.1 r "S -a1#- \ p:h?i,,x:;Vo*a Ve.r-.t. d t nc A*- lzc.,i ,lo i{' ,.. ".f.*.'r Lhu {n*t. lr,. s-Eo B-'<<iln*e I r.r 'lz*s/z //D 14., ".R,r A.;rl ;"ao.,"s ! ^oo:. A*r h:t A 4 nr.f,ttlt 1l't,-Str-Stt,i ;cr ' - t.7, t I' :r","t.-' ,17 t It 'i!.t i , n, ia \k:r re ,;l'.ii 6i:;ttp:'' y'7: y;a,nf' :lt'tl'r.l It h lfr ,/,lls /.. trill cerrt ,)L 2 i't .?drf9 tuz's f'7 Pp6forsl'1''-, 9,. lt l.u ly p.t os .", /((J,1 g-hr1 7\ ;'t 1,.i1 1r. P-'-ri.iit1.1 ) 4(t i1.',r'?e10 . d ',<t,tJ-:'.;, a.\i$tti.iL..pti 0q07,'q ih1 0rrur{;rt Pclr-i t,f ,r n + Irfelir.rc,r, Ptrr':b< f D*ra €trti,..t '):{7.\IHrl f r {.\t,idtc,. li:...a!€a1 'tru*- /:tntt':v , r1*t: irrr.i la.ti"/,., a1r t ?:it{i rt tt'tL(,4:d Fftul.jan ,l\te L'1{.i , lil/.tnLt.ttl(i(-. el,tla flr r<t ?*rc* Gnuecy l^lrt-'s 2 <.F o 8-'.<s fln',.t Llat , zp v \'lttt< l; sFdR. \','-1 ,/r< ;jo.rit- i!-,.-rus .*rr i.1'-fig. t 8,,<J/Ett?,srLA/ Att 1 I 'l),'1"-r, l>r",,(--^{'ar-l sh, H n,, t sl)rb", t Gallery One Visitor Analytics Statistics fro m 2OLG to 2O2LtMailfng ListKittitas County0 utsitje Kittitsg Ccu ntyOut of StateFacebook Likes (ststs top 24)Kitiitas County0 utsile KittitEs Cou fl tyOut of Stater CountryillernbersKiftitas County0utslle Kittitas County'Out of StateJ CountryVisits from toplocationslKittitf,s CountyOut3ije Kittitss CountyOut of $tateYoutube SubscribersVisitor SurveyKittita8 County0 utside Kittitas Cou ntyI out cf stats. c0untry2016%2017OIto2018otlDotTO2019%2A2D%elzelmzt259915175151231vga404841lt)Igfi)4550232432356%JJrcr.1%609638%2o/o809618016z%44%3L6l9o/o25281 35946932ffi1296751il4131-1,0795824S33743936206s8%31"%11,%22%increi61}6359.6^oJJlO78,062L%L%51%39%LtVo2942!l140610<7t-22913437A7q?o4I8611974748753767105416s%26-%9%43471082041596TYo5039t1ac qa1 121341t5291 06911982E?5.0740281'144414st/1 9366,{%2*/o8q.tincrease10%16%1 S9t2324I 0067Cn?1s;.2'1 10?130357zlIISN1 83u64%28.'65r%5%31C{c,sa441.{1 0162050911?321853ou/959'lts370s73286366l rEC64%269t43%5'1n/oTfola:1"'t4?%lAo/o].:98/or.r"%elL-elx/zfrzt3711025960%3s%s%sl+el23lmLZ1731L72710840s/1+el10/1e60o,.630%10%201316767zzntl zob3seorsl 201420162s480201729302201824955zozol 201e%661 2s732x)2r9838X)22 proiectedffi"{mVisits To GallOne% Kittitas% Outside Kittitas Co62%29%9|d% out of statey'Cou Gallery One 2022 Draft Exhibit, Event Schedule, Areas Represented Highlights include outdoor activities and demonstrations at the Fair, the Farmers Markets, Kittitas County Studio Tour, Group Shows from Yakima and Missoula, MT, and a National Call to Artists Average attendance of First Friday= 350, pre-pandemic, currently 200, highest reaching 798 Average monthly visitor = 1100 pre-pandemic, currently 706 Adult classes= 10 per class x 120 classes= 1200 Exhibit/ Events Sample lmage Areas represented Jan/ Feb. Sam Fisher and Annual Members Show. First Friday. Pecha Kucha - Virtual. Classes 20% of members are from outside of Kittitas County Feb/ March. All Mujeres- Latinx Women. First Friday. Classes Group show featurng mainly artists from Yakima county April. National Call. First Friday. Classes National callfor artists juried by celbrated artist Jane Kim May-June. Open exhibit of Kittitas County artists. Meet the artists. Studio Tour OUTSIDE. Artists in Action at the market. Classes Kittitas County artists will draw friends and family from outside the region June- July. Ceramics artists of Missoulao Artists in Action. Classes :rxoii 1 l,! 'tl ;{lr Ceramics exhibit from Missoula, MT August a a a a a Group show from PNW artists Ryan and Laura Wise Meet the Artist Pecha Kucha Classes Ittr Curator from Tri- Cities and artists from the PNW September . Paint Ellensburg hybrid. First Friday. Artists in Action at the Fair SepU Oct. Maria Cristalli and Andy McConnell r Meet the Artists Bellingham and Cle Elum artist Nov/Dec. Holiday exhibit. Studio Sale Artists from PNW GIFTS.ART. CLASSES Sample Print Ad (not to scale) ctilInAt lYASiltIBr0[ e a c@tEa Quarterly newsletter showing a sample of events and classes for FALL 2021 llr nmGufirsmE qmtilnr mm ffra tFtrntm EEs6e llegFler at*sl?l hsnt h $ilce gs6fs6 rlqle cnuled r€rMrglt.Ilfi[5r!6rt lEa m€t Cod h Fs rtltellt UilrE Uf De rs$rBs, fr il-dltHlts egieate66 cil rocfialcn sb&s. $gcrllery VISUAL ARTS CENTER il08 H. FEAFL 5T I 6n LLER\qOil E.SFG / 50+915-!670o r18 FAETTLOUT FLOWHG WATERCOLOR, PART 1 EfiE lt Rma* l-Frg 5 Frt'{trFtdsyB toFB-Octe t(hrTt-13F{n fi25 J tltt50 lmrpole msiaddt tllt FroryfdodEslf ffilerrdhr ltr begfn€r6 ild a r€fie5fiEr c4.L"rse Br aP rl(ll kv€fe Etri drss *lt FfEG€rt a rP* hrlTl$Js il'd tffie tF Frtrlhe. 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Brandine Contractors who have been approved to utilize grant awards for advertising expenditures must incorporate Kittitas County and the appropriate City of Cle Elum, Ellensburg, or Roslyn tourism information as follows: A. Websites and Social Media Sites must include the County's and appropriate City's tourism website logo or URL with an operational link to the site(s). The URL landing page must use the correct logos and have a link to centralwashingtonoutdoor.com. Contractors must either keep the landing page active until time of reimbursement or use a screen capture for full reimbursement. (lf you are using a live logo asthe linkto CWO, please ensure the hyperlink is shown in the screen capture). The logo must be displayed on the contractor's home page, it must be sized no smaller than% inch in height and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. B. Print Advertising and Online Display Advertising of all types (including but not limited to newspaper, periodicals, flyers, posters, billboards, direct mail, e-newsletters, third-party websites, streaming displays, social media etc.) must include the County's and appropriate City's tourism website logo (or URL with a one-click away operational hyperlink). The URL landing page must use the correct logos and have a link to centralwashingtonoutdoor.com. Contractors must either keep the landing page active until time of reimbursement or use a screen capture for full reimbursement. (lf you are using a live logo as the link to CWO, please ensure the hyperlink is shown in the screen capture). The logo must be sized no smaller than % inch in height and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. C. Video Advertising of all types (including but not limited to television, online, electronic kiosks, motion billboards, etc.) must include the County's and appropriate City's tourism website logo. The logo must be sized no smaller than% inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. All logos and website information may be obtained by contacting the Director of Tourism, Kittitas County Chamber of Commerce. Section 2. Advertising Reimbursements Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere to the following guidelines and requirements for each type of advertising media utilized. A. Print Advertisins: 1'. Print advertising placed with any media provider which operates exclusively outside of Kittitas County may be reimbursed aILOO% of the cost, including any production costs. To operate exclusively outside of Kittitas County, the provider must not be physically located in the County and/or not distribute any media within the County. 2. Print advertising placed with any media provider which operates inside Kittitas County may be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 10 days prior to the event may be reimbursed atIOO% of the cost, including any production costs. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2 A, (2)(a) above, advertising reimbursement requests must include a statement from the media provider specifying the percentage distribution to areas outside of Kittitas County. Reimbursements will be allowed for the amount distributed outside of Kittitas County, including any production costs. B. Television Advertising: t. Television advertising placed with any media provider outside the Yakima/Kittitas DMA will be reimbursed at L00% of the cost, including any production cost. 2. Television advertising placed with any media provider inside the Yakima /Kittitas DMA will be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed at IOO% of the cost, including any production costs. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 28,2(a) above, advertising may be reimbursed at the rate of TOYoof the total cost, including any production costs. C. Online Advertising: L. Online advertising and promotion may be reimbursed at 100% of the cost, including any production cost. 2. Streamed media (radio, television, other) requests for reimbursement must include a statement from the media provider specifying the percentage of recipients which are outside of Kittitas County. Reimbursements will be allowed for the percentage distributed outside of Kittitas County, including any production costs. D. Direct Mail L. Direct mail advertising may be reimbursed at 100% of the cost, including any production cost, for each item mailed or shipped to a destination outside of Kittitas County. ln order to receive reimbursement, a list of the addresses and a signed statement from the contractor that the list is accurate, or other proof of delivery, must be provided along with other req uired documentation. E. Flvers/Posters: 1. Flyers or posters which are placed outside of Kittitas County may be reimbursed at IOO% of the cost, including any production cost. ln order to receive reimbursement, a list of the locations where flyers or posters were posted outside of Kittitas County, a signed statement from the contractor that the list is accurate and a copy of the poster/flyer must be provided along with other required documentation. 2. Banners which are placed inside of Kittitas County may be reimbursed atTOO% of the cost, including any production costs. ln order to receive reimbursement, the banner cannot list a specified date or location. Request can only be made one time. 3. Signage (site layout use only) which are placed inside of the venue/facility of the event may be reimbursed at 100% of the cost, including any production costs. ln order to receive reimbursement, the signage cannot list specified date or location. Request can only be made one time. (i.e. ADA Parking /Parking, Loading Zone, Evacuation Route, Bathrooms, and Stage locations) F. Radio rtisins: 1. Radio advertising placed with any media provider located outside of Kittitas County may be reimbursed aI1,OO% of the cost, including any production cost. 2. Radio advertising placed with any media provider located inside of Kittitas County may be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed attOO% of the cost, including any production cost. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2 F,2(a) above, advertising may be reimbursed at the rate of 30% of the total cost, including any production costs. G. Opetation Reimbursement 1. Operation costs may be reimbursed lOO% of the paid invoice cost. ln order to receive reimbursement operations invoice must an approved cost from the Consolidated Lodging Tax committee members list. lnvoice provided must include notation of payment with proof of payment. 2. Mileage reimbursements that are outside of 50 miles of Kittitas County may be reimbursed at LOO% of cost. ln order to receive reimbursement, a signed statement from the receiver along with other required documentation. Mileage reimbursement subject to IRS mileage reimbursement rates which may change annually. 3. ltems not eligible for reimbursement: a. Salaries of employees b. Capitol purchases- any item with 3+ years life and over 55,000.c. Licenses, permits, insurance, or credit card fees