HomeMy WebLinkAbout004-CEDA-AnnualLT -2O22-OO4-CLE E LU M DOWNTOWN ASSOCIATI ON
2022 LODGI NG TAX SERVICES AG RE EM ENT
BETWEEN KITTITAS COUNTY AND THE CLE ELUM DOWNTOWN ASSOCIATION
This Contract, effective January L,2022 is made and entered into by and between KITTITAS
COUNTY ("County"), a subdivision of the State of Washington, and the CLE ELUM DOWNTOWN
ASSOCIATION ("Contractor"), for the 2022 Annual Marketing ("Event").
WHEREAS, the purpose of this Agreement is to provide for activities and expenditures
designed to increase tourism,
NOW THEREFORE, in consideration of the terms and conditions contained herein, or
attached and incorporated and made a part hereof, the County and the Contractor mutually agree
as follows:
Section 1. Scope of Work.
a. Contractor shall provide the services and staff described in its Application for Lodging Tax
Funds submitted to the Lodging Tax Advisory Committee, attached hereto as Exhibit "A"
which is attached hereto and incorporated herein by this reference.
b. Except as otherwise specifically provided in this Agreement, Contractor shall furnish the
following as required to perform the services, described in Paragraph (a) above, in
accordance with this Agreement: Personnel, labor and supervision; technical, professional
and other services. All such services, property and other items furnished or required to be
furnished, together with all other obligations performed, or required to be performed, by
Contractor under this Agreement are collectively referred to herein as "Services."
c. Contractor shall commence, perform, and complete such Services in accordance with
Exhibit "B" which is attached hereto and incorporated herein by this reference.
Section 2. Pavment.
As full compensation for satisfactory performance of the Contractor's Services, the County
agrees to pay Contractor the sum of fourteen thousand six hundred dollars (514,600.00)
(S9,128.87 City of Cle Elum lodging tax funding, 55,47],L3 Kittitas Co. lodging tax funding).
b. Additional payment terms: The County will make payment to the Contractor only on a
reimbursement basis, as receipts/invoices for any items including marketing and/or
advertising are submitted to the County, not to exceed the sum of fourteen thousand six
hundred dollars (S14,600.00) (S9,128.87 City of Cle Elum lodging tax funding, 5s,47I.13
Kittitas Co. lodging tax funding).
c. Services/Expenses that are reimbursed must be dated during the current year and final date
to submit reimbursements requests is January 15,2023 after this date funds lapse.
d. Requests for reimbursements must be submitted to:
Kittitas County Auditor
a
2022 County Lodging Tax Funding Agreement Page 7
LT -2022-OO4-CLE E LU M DOWNTOWN ASSOCIATI O N
Attn: Auditor's Accounting
205 West 5th Ave - Suite 105
Ellensburg, WA 98926
aud itorsaccounting@co.kittitas.wa.us
e. Reporting requirements of your events will be required on prescribed forms from the
County Auditor.
f. Contractor is eligible to claim reimbursement for the following items and amounts only:
o Employee Travel & Training
r Social Media / Online Marketing
o Print Advertising
o Venue lmage Promo
r TV and Radio Advertising
o Computer Maintenance Expense
r lT Support
r Facility Hire (rental, sound systems, two-way radios, etc.
o Volunteer Training
e Speaker and Talent Fee
o PPE (sanitizer, portable restrooms, handwashing
r stations, masks, etc.
r website branding
. Transport (equipment transport & hire of busses)
g. Contractor is not eligible to claim reimbursement for any items not listed in Section 2 (f) and
is further expressly denied funding for the following items as requested in the application as
defined in Section 1(a): N/A
h. Contractors requesting reimbursement for event-specific expenses shall submit all claims as
no more than two reimbursement requests with supporting documentation.
l. Contractors must complete the Lodging Tax Reimbursement online training course provided
by the County Auditor's office prior to filing reimbursement claim. Requests for
reimbursement will not be accepted by the County Auditor prior to the training being
completed. The training may be found online at the Kittitas County Auditor's website at the
fo I lowing add ress: http ://www.co. kittitas.wa. us/a ud itor/defa u lt.aspx
Section 3. Performance bv Contractor.
a. Contractor shall not (by contract, operation of law or otherwise) delegate or subcontract
performance of any Services to any other person or entity without the prior written consent
of the County. Any such delegation or subcontracting without the County's prior written
consent shall be voidable at the County's option.
b. Contractor shall at all times be an independent contractor and not an agent or representa-
tive of the County with regard to performing the Services. Contractor shall not represent
2022 County Lodging Tox Funding Agreement Page 2
LT-2022-OO4-CLE ELUM DOWNTOWN ASSOCIATION
that it is, or hold itself out as, an agent or representative of the County. ln no event shall
Contractor be authorized to enter into any Agreement or undertaking for or on behalf of the
County. lt is understood that the Contractor and the Contractor's staff and employees are
not employees of the County and are not, therefore, entitled to any benefits provided
employees of the County.
c. Contractor shall comply with all applicable laws, ordinances, rules, regulations, orders,
licenses, permits, and other requirements, now or hereafter in effect, of any governmental
authority (including, but not limited to, such requirements as may be imposed upon the
County and applicable to Services). Contractor shall furnish such documents as may be
required to effect or evidence such compliance. All laws, ordinances, rules, and orders
required to be incorporated into agreements of this character are incorporated into this
Agreement by this reference. Contractor agrees to obtain all required licenses and permits,
and further agrees to keep them in full force and effect during the term of this Agreement.
d. The County and the Contractor agree that in fulfilling the terms and conditions of this
Agreement neither shall discriminate on the basis of race, creed, color, national origin, age,
sex, marital status, or the presence of a physical, sensory, or mental handicap.
The Services shall at all times be subject to inspection by and approval of the County, but
the County's making (or failure or delay in making) such inspection or approval shall not
relieve Contractor of its responsibility to perform the Services in accord with this
Agreement, notwithstanding the County's knowledge of defective or non-complying
performance, or the substantiality or ease of discovering the same. Contractor shall provide
the County with sufficient, safe, and proper facilities and equipment for such inspection and
free access to such facilities.
f . This contract is subject to review by any Federal or State auditor. Contractor shall promptly
furnish the County or its designee, or such Federal or State auditor with such information
related to the Services as may be requested by the applicable governmental entity.
Contractor shall preserve and maintain all financial records and records relating to
performance of Services under this Agreement for six (6) years after contract termination.
For such duration after the County makes final payment of compensation due hereunder,
Contractor shall provide the County access to (and the County shall have the right to
examine, audit and copy, with or without notice) all of Contractor's books, documents,
papers and records related to the Services or this Agreement.
g. Contractor understands and acknowledges that Contractor is solely responsible for its own
reporting and accounting of all state, federal, social security, and local taxes, of every nature,
arising from Contractor's performance of this Agreement. All compensation received by the
Contractor will be reported to the lnternal Revenue Service at the end of the calendar year in
accord with the applicable IRS regulations.
Section 4. Release, Indemnitv, and Hold Harmless.
The County assumes no liability for the Contractor's actions under this Agreement. Contractor
releases and shall defend, indemnify, and hold harmless the County, its officers and employees,
agents, representatives, attorneys and/or volunteers, from and against all claims, costs, liabilities,
damages, and expenses, (including, but not limited to, reasonable attorney fees) which arise or
may arise or be alleged to arise out of or by reason of this Agreement including:
e
2022 County Lodging Tax Funding Agreement Page 3
LT -2O22-OO4-CLE ELU M DOWNTOWN ASSOCIATION
Any fault, negligence, strict liability or product liability of Contractor in connection with the
Services for this Agreement;
Any lien asserted upon any property of the County in connection with the Services for this
Agreement;
Any failure of Contractor, or of the Services, to comply with any applicable law, ordinance,
rule, regulation, order, license, permit and other requirement, now or hereafter in effect, of
any governmental authority; or
a Any breach of or default under this Agreement by Contractor
Section 5. Comoliance Public Records Law.
a. ln compliance with Washington's public records law, the County will retain copies of any
documents associated with this Agreement, which may be required by law unless legally
exempt from such retention, for any applicable legally required retention period.
b. ln the event a public records request is made to the County for documents created in
relation to this Agreement, should legal uncertainty arise regarding the disclosability of any
documents under federal or state public records laws, the County shall provide notice to
Contractor pursuant to Washington's public records act, chapter 42.56 RCW, to allow
Contractor to seek a court injunction.
c. The County specifically shall not be liable to Contractor for the County's release under public
records laws of any documents not protected by trademark, copyright or other law.
Section 5. lnd I lnsurance Waiver.
With respect to performance of this Agreement and as to any claims against the County, its Additional
lnsureds, officers, agents and employees, the Contractor expressly waives its immunity under Title 5l-
of the Revised Code of Washington, the lndustrial lnsurance Act, for injuries to Contractor's employees
and agrees that the obligations to indemnifiT, defend and hold harmless provided in this Agreement
extend to any claim brought by or on behalf of any employee of the Contractor. This waiver is
mutually negotiated by the parties to this Agreement.
Section 7. lnsuran and Endorsements.
a The County may require through a request in writing that the Contractor provide the County
with a certificate, binder, or policy of liability insurance, acceptable to the County in an
amount specified by the County.
b. Such liability insurance shall be such as will protect Contractor, its employees, agents and
representatives, from all claims, losses, harm, costs, liabilities, damages and expenses
arising out of personal injury (including death) or property damage that may result from
a
a
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LT -2022-OO4-CLE E LU M DOWNTOWN ASSOCIATI ON
performance of the Services or this Agreement, whether such performance is by Contractor
or any of its employees, agents or representatives.
c. Should the County require such liability insurance, the Contractor agrees to provide proof of
insurance prior to commencing performance of this Agreement.
d. Copies of the County's written request and the insurance documents provided by Contractor
shall be attached to this Agreement and by this reference will be made part hereof.
e. Where insurance is requested by the County, all liability insurance policies shall be endorsed
to include the County as an Additional lnsured and shall stipulate that the insurance
afforded by the policies shall be primary insurance, and that any insurance, self-insured
retention, deductibles, or risk retention trusts maintained or participated in by the Parties
shall be excess and not contributory to any other insurance maintained by the County.
Contractor shall furnish the County a certificate of insurance with Endorsement as evidence
that the required policies are in full force and effect.
Section 8. Termination.
The County may, bywritten notice thereof to Contractor, terminate thisAgreement asto allorany
portion of the Services not yet performed, whether or not Contractor is in breach or default. Upon
receiving such notice of termination, Contractor shall, except as otherwise directed by the County,
immediately stop performing the Services to the extent specified in the notice. ln the event the
County terminates the Contractor's Services, the Contractor is obligated and hereby agrees to
refund to the County all monies paid for Services not yet rendered by the Contractor, if any, as of
the date of the notice of termination.
Section 9. Miscellaneous.
Contractor shall not (by contract, operation of law or otherwise) assign this Agreement or
any right or interest in this Agreement without the County's prior written consent.
b. This Agreement embodies the entire Agreement between the County and Contractor, and
supersedes any and all prior oral or written communications, proposals, conditions, promises,
representations, or understandings regarding the Services. No change, amendment or
modification of any provision of this Agreement shall be valid unless set forth in a written
amendment to the Agreement signed by both parties.
c. Notice for any purpose under this Agreement, except service of process, shall be given by
the Contractor to the Kittitas County Commissioners and the Kittitas County Auditor, 205 W.
5th Ave. Ste. 108, Ellensburg, WA 98926. For all purposes under this Agreement, any notice by
the County to the Contractor shall be given to the Contractor's address provided on the
signature page. Notice may be given by delivery or by depositing in the U.S. Mail, first class,
postage prepaid, certified mail, return receipt requested.
a
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LT -2O22-OO4-CLE E LU M DOWNTOWN ASSOCIATI O N
d. The section and paragraph headings of this Agreement are for reference convenience only
and are not intended to restrict, affect or be of any weight in interpreting or construing the
provisions of such sections or paragraphs.
e This Agreement may be executed in one or more counterparts and by facsimile, each of
which will be deemed an original, but allof which together will constitute one and the same
instrument.
f. Contractor warrants to the County that the individual signing on Contractor's behalf has the
requisite power and authority to enter into and to perform Contractor's obligations under
this Agreement. Contractor further warrants to the County that Contractor has made no
misrepresentation or misleading statement in connection with this Agreement, and is not in
violation of any applicable law, ordinance, or regulation the consequence of which will or
may materially affect Contractor's ability to perform its obligations under this Agreement.
g. lf any term or condition of this Agreement or the application thereof to any person(s) or
circumstances is held invalid, such invalidity shall not affect the other terms, conditions or
applications which can be given effect without the invalid term, condition or application. To
this end, the terms and conditions of this Agreement are declared severable.
h. The exclusive venue for any action brought to enforce this Agreement or any of its terms
shall be in Kittitas County, State of Washington.
The performance of this Agreement is subject to termination without liability by either party
upon the occurrence, or upon the prediction by the National Oceanic and Atmospheric
Administration, any other agency of the United States Government, or any agency of the
Government of the State of Washington of the occurrence of any circumstance beyond the
control of either party-including, without limitation, acts of God, war, acts of terrorism
within a fifty (50) mile radius of Kittitas County, government regulations, disaster,
pandemic/epidemic illness, strikes or threat of strikes (except that neither party may
terminate this Agreement for situations involving that party's own employees), civil
disorder, or curtailment of transportation facilities-to the extent that such circumstance
makes it illegal , impossible or economically impracticable for the parties to complete the
duties and mutual obligations agreed upon and imposed upon them herein. The ability to
terminate this Agreement without liability pursuant to this paragraph is conditioned upon
delivery of written notice from one party to the other within 1-0 days of such occurrence or
upon delivery of written notice from one party to the other within 24 hours of the receipt of
notice of the prediction of any of the above occurrences. To the extent feasible within the
constraints imposed by any event of the type described above, the parties agree that if the
triggering event is of apparently or likely transitory effect, the parties may negotiate such
amendments to the agreement that are mutually satisfactory and not otherwise contrary to
law, including but not limited to a change in the dates for completion of any portion or the
entirety of this agreement.
2022 County Lodging Tax Funding Agreement Page 6
KITTITAS COUNTY
BOARD OF COUNTY COMMISSIONERS
Laura Osiadacz, Chair
Cory Wright, Vice Chair
Brett Wachsmith, Comm issioner
Date signed:
ATTEST:
Clerk of the Board
APPROVED AS TO FORM
Deputy Prosecuting Attorney
N -2022-OO4.CLE ELU M DOWNTOWN ASSOCIATI ON
CONTRACTOR
IPrint Name]
lAddressl
[Telephone]
2022 County Lodging Tox Funding Agreement Poge 7
€xhtlnt (Rtt
CLTAC: Application for Lodging Tax Grant Funding
Grant Application
Workshop -2021*
Submittal lnstructions
& General
lnformation *
Did you altend lhe Granl Application ri/orkshop - 2021 hosted by lhe Kiliilas Counly Chamber ai Co}rnre.ce'?
'.: Ygs
:No
r-, Yes.
I have Ieaai apd uf;derstand Submiital lnstructions ancl General Information fat lhe 2A?-1 Lodging Tax Grart Funding
Pl ocess
You are strongly encouraged to compose your responses to the questions ofthis form with a desktop text editor
and save your work, then copy and paste the information into the form. You may also save a draft by selecling the button
at the bottom of this page. When you do this you will be logged out and must log back in to continue. ln order to save a
draft you will need to provide an email address and a password. Afier completing the save draft, you will be redirected to
landing page containing a link to log back into the form. We suggest you save this link as a bookmark. The link will also be
sent to you in an email. For your convenience we have provided a word document version of the questions. Download it
here.
Organization lnformation
Name of Organization * Cle Elum Downtown Association
Organization Address* street Address
123 E First St
Address Li[e 2
PO Box 106
C,ty
Cle Elum
Postal / Zip Code
98922
Organization is a:*; Business
'qr Non-Profit
(Note: Please submit W-9 for business or IRS Designation Letter for non-profit.)
Click here to view sample documents (redacted).
Slate / P.ovitrae ;' Ri:rJiorl
WA
Country
u,5
43.79K8Upload Proof of
Organization Status*
Project Contact I nformation
Letter of Determination.pdf
Acceptable flle forrrats includer JPG. PD'tr or IIFF.
First Name*
Last Name*
Phone Number*
Emarl
Debbie
Bogart
509-433-7330
excutivedirector@cleelumdowntown. com
Project or Event lnformation
ProjecVEvent Name*
Service Categories Check all calegories lhat apply to llris application
,ii Tourism promotion/marketing
4 Operation of a special event designed to aitract tourists
' i Operation of a iourism related facility
Other
Event Dates
Please provide any specific dates, or range of dates, on which your event or project will be held. You may add as many
daies or date ranges as necessary.
Cle Elum Downtown
End Dates
12131t2022
Downtown Cle Elum
'", Ongoing Pro.iectlEvent (More than four years in existence)
, .; New ProjectlEveni (Four or fewer years in existence)
$ 15000.00
lf you selected "Ongojng Project/Evenl" above this amount may not exceed 1 0% of the total expense budget ol this
project.
From the lisl i)elo!'r. lvhal seaso| will your prolect enhance tourism? Selecl any which apply.
'{: Year-round (January - December)
' I Off Season (November - February)
i Shoulder Season (October or March - May)
, High Season (June - September)
Event Dates
Start Dates*
1t1t2022
ProjecUEvent
Location *
New or Ongoing
ProjecVEveni? *
Amount of Funding
Requested *
Funding Request Max
Tourism Seasons*
Application Questions: Part 1
Please answer each question completely, in the order listed. Please include any supporting data within the
response narrative.
I I ProjecUEvent Description
Please provide a description of your project/event.
Response 1:
ProjecVEvent
Description *
Video Link
List of lntended Use of Funds*
Employee Travel & Training
Social Media / Online Marketing
Print Advertising
Venue lmage Promo
TV and Radio Advertising
Computer Maintenance Expense
lT Support
Facility Hire (rental, sound sysiems, two-way radios,
etc.
The Cle Elum Downtown Association is a nonprofit organization whose mission is to
Preserve, Pronrote and Enhance Cle Elum's Historic Downtown. One of the avenues
that our organization uses to achjeve these goals is by fostering successful
partnerships and collaborating with others to offer year around events and activities
in Cle Elum.
Promoting Cle Elum as a historic and vintage community is gaining popularity,
especially with the number of "vintage" retail and new restaurants that are following
a this theme in their d6cor. Our business community is beginning to build a look and
feel that is attracting rrore visitors. This, accompanied by our events, has impacted
the number travelers from 50 miles or farther who are exploring Cle Elum.
The Cle Elum Downtown Association encourages tourism and overnight stays
throughout the year by offering signature annual events such as, Pioneer Days. Boo-
Elum. and Christmas in Cle Elum. ln addition. we have worked to create smaller
events or activities to increase tourism to our conrmunity.
F or 2022. our plans are to offer our signature events: Pioneer Days. Boo-Elum, and
Christmas in Cle Elum. For all evenis, we are adding to the level of experiences that
visitors might engage in. We are doing this to encourage greater participation and
longer stays in Cle Elum. Pioneer Days wiil continue to be a multiday event that
occurs at multiple locatiorrs. For the downtown location, we will be adding back the
Artisan and Craft vendor nrarket, Kids Zone, and new Retail Activities. Boo-Elum will
include pre-Halloween events to encourage tourists downtown. We anticipate our
new Scarecrow Contest that is starting this year will become a draw as these unique
characters gain populariiy. Christmas in Cle Elunr will continue to span from Snrall
Business I Shop Small Day (last Sat in Nov) through three weekends in December
to encourage visitors downtown and overnight stays for holiday shopping and
festivities.
We are finding ihat a nlarket style approach to retail activities works well. lt draws
shoppers who are visiting and encourages new visitors to our downtown. Our
markets also enhance lhe shopping experience by adding pop-up adists in stores,
vendors on the sidewalk, music, and announce food and beverage specials being
offered. Our Mother's Day Market and the Public Market will continue. Our plans are
to increase the Pubiic Market by doubling the number of weeks it will operate.
2500 character iimit
Please plovide us liik lo a brief video sunlnrary oi yolr orqanizalion's evenilproj--ct. You i!4lJSI be piesent a! lhii
Q&A rreetirE i|r Novenber lo q(aliiy lor funding.
https:/lwww. d ropbox. com/s/n 9kkl eajBme0qfc/
CEDA-CLTAC-Vid eo-Ma rketin g. mov?dl=0
Volunteer Training
Speaker and Talent Fee
PPE (sanitizeq portable restrooms, handwashing
stations, masks, etc.
website branding
Transport (equpiment transport & hire of busses)
2l Supporting Kittitas County as a tourism destination.
1. Away from their place of residence or business and staying overnight in paid accommodations:
2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight;
3. or from another country or state outside of their place of residence or business.
You must provide the evidence utilized in determining your projections.
Response 2.'1 *!1try vTould ioutisls i'avel io Killjlas County !o alie8d your evertiac,tivilylfacility?
One of the positive outcomes of the Pandemic is that Cle Elum has become a
destination location. We are considered close enough forweekend travel to a
destination that offers a mix of recreational experiences. Cle Elum is becoming
known as being "halfvuay to everywhere." Our retail businesses shared tlrat
shoppers often express excitement in visiting Cle Elum and seeing all the positive
changes. We are learning from our retail and hospitality businesses that there is an
increase in people visiting Cle Elum who are staying in the area at one of many
lodging facilities. There is also an increase from visitors who are one - two hours
away. Traveling to Cle Elum is gaining popularity as our business community
continues to offer more for a visitor to explore and experience.
Since February of 2021 , our business community. retail, and hospitality has
exploded. Empty buildings have been sold and are either opening with new
businesses or they are in the process of being remodeled for new retail that will be
opening. New storefronts and updated business offerings are attracting visitors and
increasing our ability to market Cle Elum as a destination. Our streets are slowly
becoming more attractive as they are being upgraded. and ourseasonal decorations
provide Cle Elum with a more aitractive look and feel while visiting. We are
becoming known as the town that welcomes visitors and a business community that
encourages thern to explore other shops and museums while stopping. lnstead of
our businesses encouraging visiiors to explore Roslyn. they are now showing pride
in their own downtown and encouraging customers to stay and visitor the new shops
and restaurants that are available-
2500 character linril
Response 2.2*
Application Questions . Part 2
Describe lhe prior success of you. everrt/activily,;facility itr attracliotr lourists.
h 2A21 , we conducted a strategic marketing study which identified how we could
strengthen our band-with and practices to increase the visibility of what Cle Elum
offers. We engaged in these findings by increasing our online marketing and
presence. Tlris year alone, our FB post reach has increased by 453%, and our FB
post engagement has increased by '168%. We have also produced event marketing
materials that could be launched through social media, shared by our local
collaboration, and through direci placenrent in the hands of those who are lodging
locally. Another tool that we have engaged in which has given us a sense of our
success in reaching visiiors 50 miles and beyond is that of using QR codes to collect
zip eode information. Our Public Market event cards are an example of successfully
tracking participation from 63 different zip code areas, including 2 countries that
visited during one or market days.
Even with Covid restrictions, our signatirre event, Pioneer Days was a success.
Building on a collaborative framework of offering an event that spans two - three
days and has activities offered from Cle Elum to Ronald, Pioneer Days was planned
with a lot of modifications. These modifications didn't stop visitors or those who
wanied io celebrate our Nation's birthday. Working together, the Cle Elum Downtown
Association was able to maintain the role of bringing everyone together to develop a
marketing plan for a mulii-day, multi-location major event. The report back from
partners was very positive, numbers were manageable, and events well attended.
Lodging facilities appreciated the Pioneer Days event cards that provided their
visitors with current information on what was occurring. This was our first use of the
QR code process and zip code tracking method. We were able to determine that
visitors came from 42 different zip code areas and from as far away as Oregon,
California, Arizona, Montana, Maryland, New York, Georgia and Florida.
2500 character linit
3l lmpact
Response 3:
Measuring Results*
Describe how you will p.oryrote your eventlaclivityjfacility to ettract lourisls.
We are excited to be on the ground floor pron'loting our downtown. As more and
more stores remodel or reopen, the opportunity to draw visitors into our unique,
modern but vintage, environment is becoming easier and gaining popularity. Using
our collaborative process of working with existing and new partnerships we will
continue to build on our marketing campaign, and our pafinerships with lodging
facilitres to draw more visitors and increase overnight stays.
Our strategic methods to reach audiences 50 miles or farther will continue to include
working with lodging businesses io post information on their social media and
websites. Use of event cards with a QR codes will continue, they allow us to capture
zip code information help us to identify audiences / locations for further marketing.
Over the past two years we have worked hard to develop a marketing collaboration
with the Roslyn Downtown Association, Suncadia Resort, Ellensburg Downtown
Association. Kittitas County Charlber of Commerce. and Discover Cle Elurn. These
partnerships have provided shared opportunities for marketjng and the ability to
expand our reach to multiple locatiorrs as well as audiences. Another outcome is
that it has allowed for greater exposure while not increasing our budgets
significantly.
Our business community is another valuable asset in assessing how well our events
have irnpacted their sales. They are ready to share information on visitor
experiences, visitor traffic. and to capture zip code information. They will share
whether the event was a retail benefit and how that might be improved. They are
also key responders to the question, "Wlrat can we do better to attract tourism?", in
order to ensure that our events are encouraging shopping and a strong impact on
retarl sales.
ln October of 2021 , our association will be releasing a new brand and website. Both
are exciting as ihe brand identifies our downtown as a vintage modern experience
with vibrant shopping, eating, recreation, and more. The website is being designed
as the hub for media releases and collections of data. We will be able to keep an
updated events calendar and community informatron readily available for tourists.
The website will also encourage visitors to sign-up for event information and to be
added to a cornmunity newsletter which will center on events, retail sales. histolic
places to visit, and spotlights on businesses.
2500 clra.a'rlei'it!it
Application Questions: Part 3
4l Collaboration
lf your organization collaborates or has created partnerships with other organizations, groups, or other events,
how is this accomplished?
4.1 Collaboration*Utilizing the Main Street Four Point Strategic Approach, our association works with
busrnesses and our community to strengthen our economic development. Business
and community mernbers are on our Main Streel Committees which include,
Promotions. Economic Vitality. Design and Outreach.
One of the key goals for the Cle Elum Downtown Association is ihat of creating and
fostering partnerships with others. We view this opportunity to work together as a
win-wrn in successfully marketing and moving our community into a destinaiion that
is well support by tourism. Our partnership with our local partners continues to be
strong and even growing. Locally, we work with Suncadia Resort, the Roslyn
Downtown Association. Ellensburg Downtown Association, Kittitas County Chamber
of Commerce, Discover Cle Elum. WA Horse Park, and the NK County Tribune to
plan events that can coincide with peak weekends in order to coma*et to attract
visitors. This has been especially beneficial in placing Cle Elum as a destination for
visitors to Roslyn. Suncadia Resort. and WA Horse Park. Through this collaboration
we are moving tralfic from Roslyn and Suncadia to the great opportunities our town
offers.
Our business community are also key partners. Through continued building of
relationships with existing and new businesses they have become much more
engaged planning and marketing their downtown. One of the major areas of growth
has been the engagernent businesses have on social nredia and in capturing their
audiences. Through our collaborative efforts of sharing through social media, our
reach has become much grealer.
This past year we have started cosponsoring events in our downtown with
businesses and organrzations. For example, on Labor Day weekend we
cosponsored "Art in the Heart of the Cascades". This event featured guest artists,
classes for kids. and an art swap. We are currently planning more events like this in
2022. We are excited that our retail and food and beverage businesses are
beginning to understand ihe value of working together to support each other and to
market Cle Elum for tourism.
Working with the City of Cle Elum Historic Preservation Commission, The Norlhern
Kittitas County Historical Society, and the Cascade Association of Museums &
History, we are having discussions about how to promote our rich historic past in a
manner that attracis visitors to our town-
2500 character litr)il
4.2 Promoting Local
EUStness
Describe holv you vtill prooote lodllilq eslahlishnrents. resiarirants and irrrsiness l.Jcated ir Killitas Cosniy
This year alone, our FB post reach has increased by 453%, and our FB post
engagement has increased by 168%. Our posts are made daily and promote local
businesses, lodging, restaurants, and services. ln2O2O, during peak COVID
restrictions, our association offered social media, online sales, and marketing
classes to businesses who were struggling with prornoting their business- As a
result. more businesses became active in marketing through online platforms. We
continue to offer support and help to those who are just entering into the world of
social media and those who are wanting to tncrease their skills by using new tools.
such as Reels or Instagram. We also launched a YouTube channel which at this time
features 10 businesses. This popular channel continues to gain interest from a wide
audience, and it is a channel we using to increase "spotlight" vrdeos in 2022.
At the time of this application, our association is in lhe process of developing a new
website. one that will provide multiple options for visitors, businesses, and the
community at large to access information on local businesses. A direct link to their
business website and a google map will allow the viewer to find and locate
businesses. The websiie has the potential to host an online marketplace for local
businesses (retail and lodging).
Through our comarketing and collaboration with partners we can link information for
greater marketing opportunities. Like a building a highway or traveling along l-90,
today's social media platforms allow us to link with each other and to provide a travel
map of places and destinations to vtsit. We've adopted this view and we are working
to identify the best way to connect the links and to promote Cle Elum.
2500.hara.fe. linit
4.3 Hosi Hotel*ls there a hosl lroiel for yotrr event or gfaltt proje.i" It yes. list ihe lrotei.
*.. No
Yes.
5l Future Plans
Please explain what plans exist to allow this project to become self-sustaining. lnclude any plans for ticket sales,
event sponsors, and other cost-recovery models.
Future Plans*We have several cost recovery models in place. sorne of which are allowing fora
greaier match in the events and marketing that can provide. For example, the Cle
Elum Downtown Association has begun developing more opportunities for business
sponsorships. As our community grows, we are seeing more corporate businesses,
banking institutions, and others who are wanting to be recognized as community
partners and sponsors. Our sponsorship opportunities have not only grown in the
number of sponsors, but also at the sponsorship level.
This year we will be launching a new "Partnership" donor program. The intent is to
encourage businesses, organizations, corporations. and individuals to support their
association through different parlnership donor levels.
With the success of an increase in the Main Street Tax lncentive Program, our
association will be able to obtain additional B&O tax dollars from businesses who
are interested in donating and receiving a tax incentive credit. A porlion of this
increase will be added to the Promotion's Con.'tmittee budget for marketing and
events.
Through our collaboralion wrth our partners, we are able to jointly fund activities arrd
events, which also reduces costs for all partners and gtves everyone the ability to
work smader. with reduced individual expenses and obtain greater success in our
efforts to market and execute events.
2500 ch.rraclei lirnil
Application Questions. ParL 4
6l Additional lnformation
Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your
project and its benefit to tourism.
COVID-19 lnformation if you had e pla[r]erl evtBl ir 2020 or 20:1. wheiher they vrers able to lake place or nol, please describe a[y
successes and challenges yoiJ --xpefieIr]ed.
The ongoing challenges of COVID 19 have continued to impact our events and
activities. However, our Board of Directors and committee members have been
creative in addressing these impacts. We have implemented a planning format that
allows for activ'ties and events to flow through town. By moving front businesses to
businesses, pocket park to pocket park. this allowed us to safely offer activities. Our
activities this past year were held, but in many cases n-rodified to meet safety
requirements for COVID.
For Pioneer Days 2021 . due to crowd concerns. we did not offer a full menu of
activities in downtown Cle Elum. Our vendor market and Kid Zone were not offered,
and the 3 on 3 basketball tournament was canceled. However, our association
continued to bring Pioneer Days partners together to ideniify activities that were
going to be held and to encourage a "flow" of activities throughout Cle Elum, Roslyn,
Ronald, and Suncadia Resort. We also worked with businesses like Dru Bru to
develop outdoor games for families. As a result, we were able to identify a full menu
of offerings that were ihen advertised locally, online. and through the efforts of all
parlners. We had a very successful, safe. and fun Pioneer Days weekend.
We successfully introduced a Mother's Day Market with pop-ups in retail, food, and
beverage locations. Vendors were placed on the sidewalk and people were
encouraged to shop and explore downtown during that weekend. Another successful
venture that we were able to safely hold was the new Cle Elum Public Market
downtown. Working with the Kittitas County Health Department we were able to
develop a safe layout to space vendors and a safe foot route forunarket visitors.
Boo-Elum, our fall signature event. was not held as a "Trunk or Treat" event like
normal on First Street. We adapted and had a "Boo Cruize" where our trunk or
treaters drove through neighborhoods bringing treats to them. For 2021 . we are
planning four differeni ways to hold this event and watching COVID numbers to
determine how it will take place. We are planning two safe events: a Scarecrow
Contest and a Pumpkin Path. to offer the opporlunity for families, businesses. and
visiiors to enjoy Halloween.
We are currently in the planning phase for our annual Christn'ras in Cle Elunr, again
looking at different ways to safely offer a festive time during a peak season of
tourists and retail business sales.
24i00 character lir.ii
Additional lnformation Working with the Kittitas County Chamber of Commerce, our association was able to
receive lodging data for this past year.
Based on the data points from Star Destination Report and Kittitas County Chamber
of Commerce, we predict 11 ,025 people will travel to Upper County in 2022 lrom 50+
miles outside of the county for leisure activities. ln addition. we predict this could
bring 4,320 room nights at the average ADR of $103.88, equaling a total impact of
$448,762 to the upper county area.
The demand of hotel room nights sold in 2020 in the county was 41,851 for leisure
travel that includes events, Upper County properties selling 17,282 hotel room
nights. 25% of that number, (the average percent of 50 miles or further traveling for
events) - 4,320 room nights.
These visitors'activities may include festivals and events. retail shopping, dining
outdoor recreation, and overnight stays.
2500 characler lintit
SUppOfting DOCUmentS You nay upload ary supporlirg docurrenls such as graphs, inrages. diagrams, marketing ilraterials etc.
Public Market lnfographic.pdf 4.1MB
Data Report - CEDA.pdf 157.65K8
CEDA YTD Recap.pdf 246.54K8
You are alloi{ed lo subrnit up io 3 single page iUS Letler} docomenls in JPG. pDF or l-lFF lornal
7l Previous Lodging Tax Grant Information
Previous Years
Awarded Lodging Tax
Grants*
Overall Attendnace
Past Actual *
4,500
l{as your everl received I odging Tax lurds in prev;ous yea.s?
r No. this eventlproject has not previously received Lodging Tax Funding
; Yes, 1 year previous
, Yes, 2 years previous
. Yes. 3 or more years previous
Projected *
9,208
Number of people travelling more than 50 miles for your event?
Past Actual* Projected *
1,450 2,575
Number of people traveling from outside WA State for your event?
Past Actual* Projected *
57 57
The number of overnight guests who stay in paid accommodations in Kittitas County
for your event
Past Actual* Projected *
1,286 1,376
Number of paid lodging room nights resulting from you eventlactivitylfacility?
Past Actual* Projected *
643 688
Prior Year Paid
Overnight Stay Data
Past Methodology*
li addiiion to lield airove yoil rnay upload lhe eviderce to suppod the pior years'roofi]lrighl infciliralion.
You nay upload Lrp to three single pages (US Lelter). of information. lf you a sirgle rnulti-page docunrenl, only 1he
lirsl lhree pag€s will be considered. The lollowrng formats vr'ill be accepted: JPG, PDF or llFF
\Mrat nrethodology did you ase to calculate the 2019 acliral rrnlbers?
,, Direct Count (preferred)
orl lndirect Count
Representaiive Survey
r Informal Survey (preferred)
. Slructured Estimate
Other
!^tra1 meihoalclcgy will yoir {se lo calc{ilate lhe upcoming irurlbers ?
Y Direct Count (preferred)
t' lndirect Count
Representative Survey
*. lnformal Survey (preferred)
, Structured Estimate
, Other
Pletsa c.lrJiilr.
We have introduced two new methods of calculating visitors at events. These
methods will continue to be used, zip code tracking and direct count. This past year
we added a zip code tool to our event cards which has allowed us to track a
percentage of travelers attending events and activities. This method has allowed to
validate that we are attracting visitors from greater than 50 miles in distance. We
have also been able to validate that tourist from or"rtside of the State of Washington
and even the United Staies are stopping and exploring Cle Elurn.
Our direct count methods jnclude conducting walking counts throughout our events.
This is occurring at least every half hour out at locations where events are being
held. We also ask retail partners to help keep track by counting shoppers in their
businesses.
Additionally, we measure our results through google analytics, registration forms,
and social medla reports on ads placed and engagements. We will also be adding
data from our new website which will feature such as our hub for communication
Starting in 2022. we will be adding an informal survey to our marketing maierials,
asking participants whether they are lodging overnight during their experience at our
events. At this time, it is hard to collect data directly from our hotels, this process will
allow for a sampling of findings in relation to lodging.
2500 character lirnil
Projected
Methodology
Methodology
Narrative *
Application Questions. Part 5
8l Funding
Does your organization have, or have you applied for, grant funding from other sources? lf not, why not? lf yes, please list
the funding you have for the project, including any volunteer and in-kind sources in Question 9l Project Budget
Overview.
Funding sources and amounts which have not yet been secLrred will be listed separately, in the field(s) directly below.
Finally, what changes would occur if the project couldn't be funded?
Othef FUnding * Does yout organrzatios have gr have you .lpplieci lor ir.rr.lrnq lron other saurces?
, Yes No
Funding for which you have applied but not yet secured
Funding Source
City of Cle Elum
Sponsorships
Suncadia Fund for Community Enhancement
Community Donations
Funding Shortfalls*
Matching Funds
Percentage
Verification of ln-kind
Contributions
Amount
$ 6,000.00
$ 5,000.00
$ 5,000.00
$ 2,000.00
y,l1at dl;rnges will ,le rade il fr indiniJ lor yotir reqilesl is rot avarlable or re.on,rende.l?
We will work with our retail. food, and beverage lrusinesses io seek sponsorships
and support of our events. Our past results will help support that what we are doing
for them as their association is of benefit and their sponsorshrp / support is crucial in
the ability to continue offering the event or evetlts.
Our Outreach Committee, whose primary function is to seek and attain funding, will
need to do a greatersearch of funding opportunities arrd develop income earning
options during events to cover the shortfall.
All our events and marketing of Cle Elum are funded in part by the Cle Elum
Downtown Association budget. Additional funding to support our year-round
marketing and activities comes from suppod through business sponsorships.
donations, and additional grants. The association will need to solicit addrtional
suppoft through these avenues.
25i10 char aclerr linrit
735.67
OJ/o
This iielcj'ryrll ailto fill vr'illl the c.lfrecl p.tritent.i!,e based oll yoirr iilpu! ic bud0et section belolr.
9l Project Budget Overview
Please complete budget for this project/proposal. If your agency operates independently of this project application it may
not be necessary to submit the errtire agency budget. You must submit a budget which specifically pertains to the
projectlevent for which you are requesting funding and adheres to the basic budget format shown below.
The budget must include anticipated revenues, expenditures, and any potential profit or loss. For projects/events which are
ongoing for more than one (1) year, please also submit actuals from the previous three (3) years of operations (need not
be consecutive) for the project/proposal if applicable.
For any claimed in-kind contributions valued at $500 or more and related to marketingladvertising, you must
submit verifying documentation which assures the contribution will be provided. For instance, if you are claiming in-
kind contributions in the form of advertising match. a binding contract itemizing the matching value and obligating each
pady must be provided.
ATTENTION: ln an effort to allow an adequate level of flexibility for all applicants. not all fields in the budget portion are
required to be filled before this form is submitted. Providing all applicable data is your responsibility, failure to do so
will potentially jeopardize your application's chance for review
For aity clutinled in-kind ccnlribulio[s valued at Slil]il or Drore an{i related ic sr:rkeiing/'edverlisiitE you rnusl subntii
,leriiying riocumerlalion which assilfes lhe conlribuiion will be provid{rd.
NKCT Matching Ad Dollars - CEDA.pdf 441.14K8
Budget Year
Edit if necessary 2019 2020 2021
Revenues From Consolidated Lodging Tax Grant
Past Actual 3 Past Actual 2 Pasi Actual 1
LTAC Grant Funding $ 15,000.00 $ 10,000.00 $ 10,000.00
All Other Revenues
Account Name
Cle Elum in Bloom
Events
MS B&O
Community
Donation
Past Actual 3
$ 2400.00
$'14'15.00
$ 95000.00
$ 0.00
Past Actual 3
$ 0.00
Past Actual 2
$ 3700.00
$ 0.00
$ 90000.00
$ 0.00
Past Actual 2
$ 2400.00
PastActual 1
$ 3700.00
$ 0.00
$ 95000.00
$ 0.00
PastActual 1
$ 2275.00
Past Actual '1
$ 6250.00
$ 45500.00
$ 21000.00
$ 8000.00
$ 25000.00
2022
Projected
$ 15,000.00
Projected
$ 3700.00
$ 1500.00
$ 100000.00
$ 2500.00
Projected
$ 3250.00
ln-Kind Contributions (except volunteerism)
Account Name
North Kittitas County
Tribune
Contributions of Volunteer Time
Past Actual 3 Past Actual 2
Number of Hours 1,372 1,724
Evidence of Volunteer
Contributions *
Calculated Value of
Projected Volunteer
Time
Past Actual 3
Revenue Totals $ 113815.00
Please upload a single iile which offers evideltce in suppod ol ihe projected voluni€rer hours.
Volunteer Report - 2A22 LT application.pdf 91.39K8
$ 122,512.00
Past Actual 2
$ 106'100.00
Past Actual 1
3,772
Past Actual 1
$ 110975.00
Projected
5,200
Projected
$ 248462.00
Projected
$ 8500.00
$ 56000.00
$ 40000.00
$'11000.00
$ 35000.00
Expenses
Account Name
Organization
Promotions - Events
Design - Decor/Art
Economic Vitality
lnfrastructure
Past Actual 3
$ 6847.00
$ 18500.00
$ 10000.00
$ 0,00
$ 46300.00
Past Actual 2
$ 12250.00
$ 24500.00
$ 11000.00
$ 9500.00
$ 15800.00
Grant Programs
Operations
Facility Hire
Volunteer Training
Speaker and Talent
Fees
PPE
$ 47500.00
$ 165147.00
$ 0.00
$ o.oo
$ 0.00
$ 33500.00
$ 16s318.00
$ 0.00
$ 0.00
$ 0.00
$ 0.00
Past Actual 2
$ 269868.00
$ 25000.00
$ 171200.00
$ 0.00
$ 0.00
$ 0.00
$ 0.00
$ 45000.00
$ 196500.00
$ 4000.00
$ 250.00
$ 3500.00
$ 1500.00
Projected
$ 401250.00
Projected
$ -152788.00
$ 0.00
Past Actual 3
Expense Totals $ 294294.00
Profit & Loss
Past Actual 3
$ -180479.00
Past Actual 1
$ 301950.00
Past Actual 2
$ -163768.00
PastActual 1
$ -190975.00
Application Certification
The applicant here certifies and afftrms: 1. That it does not now, nor will it during the per-formance of any contraci arising
from this application. unlawfully discriminate against any employee, applicant for employment, client, customer, or other
person who might benefit from said contract, by reason of age, race, color, ethnicity, sex, religion, military status, sexual
orientation, creed, place of birth, or disability, 2. That it will abide by all relevant local, state and federal laws and
regulations and; 3. That it has read the information coniained in the lnstructions on pages 1 and 2 and understands and
will comply with all provisions thereof.
Certified by:
kll,e tufl*r{
Name*
Applicant's Title*
Debbie Bogart
Executive Director
flSlRs*ir*lmTf,iJl,:itiJ,:?P.O. Box 2508
Ctncinnati OH 45?01
In reply nefer to: A752I39618]lar. 05r 2019 LTR 4168C 0
20-37r6010 000000 00
0001651e
BODCr SB
CLE ELU!{ D0t{NTottN ASS0CIATIoN
PO BOX 106
cLE ELUH HA 98922-0106
ffi
3it18
Employer ID nunben:
Form 99D required:2C-5716010
Ves
Dear Taxpayer I
I'le t re responding to your
tax-exeopt status.reguest dated Feb. 2?, ?019r about your
lde issued you a determinatisn letter in June 2015r r€coghizingyou as tax-exeRnpt under Internal Revenue Code (IRC) Section 501(e)(03).
lle also show yourre not a private foundation as definedsectian 509(a) because yourre described ih rRc sectionst70(b)(l)(A)(vi).
under IRC509(a)(l) and
Donors can deduct contributions they make to vouSection 170. Yourre also qua]'ified to receive taxlegaciesr devis€sr transfersr or gifts under IRCand ?E22-
as provided in IRCdeductible bequests rSections 2055 t 2LO6,
In the heading of this Letterr wE indicated whether you nust file aftann$a1 infornatian return. If youtre reguired to file a returnr Vounust file one of the following by thc 15th day et the 5th mqnth afterthe end of your annual accounting period:
- Forn 99or Return of organization Exenpt From rncome Tax- Fcrt'.t 990EZt thcrt Fcrm Retunn of Organi.zation Exernpt From Incone
Tax
- Form 990-Nr Electronic Notice (e-Postcard) for Tax-ErenptOrganiaations Nst Requiibd to File Forn 990 or Form 990-EZ- Forn 990-PF1 Return of Private Foundation ur Section 4?4?(a)(l)Trust Treated as Private Foundation
According to IRC Seetion 6035(j), if you donrt file a reguired annualinformation return or notice for 3 consecutive years, uerll revokeyour tax-exempt status sn the due date of the Srd required return ornotice.
You can set IRS forms or Fublications you need from oun website atwww,irs.gov,/forns*pobs or by calling 800-TAX-FORH (800-8?9-36?6)
"
If you have questiottsl call A77-829-5500 bett*een E a.m. and 5 p.m. r
{}75?{J96l8
Har. 05r 2019 LTR 4f68C 0
20-37I60 t0 000000 {}0
000 155r3
CLE ELUH DOWNTO}IN ASSOCIATION
PO BOX t06
cLE ELUI'| t{A 9892?- 0106
lacal time,
time).
Hsndav through Fridav (Alaska and Hawaii follow Facific
Thank you for your cooperation.
Sincerely VouFS r
/^fq/A
Teri H. Johnson0perations Hanagerr Alt Ops. 3
CTE ELUilI
D owNTow
ASSO€rAT rON
N
Event/Committee #People
Board Meetings 9
Board / Committee Meetings 28
Promotions Committee Meetings 7
Pioneer Days 95
Boo-Elum 1-5
Christmas in Cle Elum L5
Cle Elum ln Bloom 8
Citywide Cleanup 50
Public Market 15
Outreach Committee Meetings 6
Board Recruitment 3
Economic Vitality Meetings 6
Public Market 1.2
Design Committee Meetings 5
Fagade & Beautification Grant Meetings 4
3
24
5
8
4
8
3
4
# Hours
36
Total Hours
324
1,12
168
2375
720
60
64
150
60
L20
15
72
48
60
24
20
5
12
4
T2
8
278 156 3772
Board of Directors and Committees each meeting monthly. Each committee has
outreach or event planning activities that involves additional volunteers and time.
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HELPERS HETPERS HELPERS
JUNE 5 IULY 10 AUGUST 7 SEPTEMBER 4
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g.,,.D i{r',{" J it,A $i" ii'.'1.' iii iii,C :$ ; BAKE D GOO D S, FLOWE RS, CRAFTS
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1,314 WEBSITE VIEWS WITH
VISITORS FROM OVER
48 UNTQUE ZtP CODES
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Nonrnrnu Krrnrns Counrv
RIBUN rvw rv. N K{l'l'ri b u n c. c onl
C <t r n t r t t t rr i l.1t N c t t's I) t rltl i s Lt i t t 14 s i nec' I l) 5 -)Fdday, Aug.20,2O2l
TRIBUNE MatchingAd Dollars - 292A - Gle Elum Downtown Assoc.
March 5, 2020
3x9 DisplayAd - Pot O'GolclPassportto win gift carclbundles (March 7'28).....
March L2,2A2O
2x2.75 Display Acl - Pot O' Golcl Passport to win gift card bunclles (March 7-28)
March L9,2A2A
2x2.75 Display Ad - Pot 0' Golcl 0N HOLD clue to business closures during C0VID-19,......
March 3L,202L
1i) p^da Ad * UKC 2020 Builcler"s Guide for Cle ilurr Downtown Events for 2A20...
tuly 2,2420
3x6.25 Display Acl - Enter to win Gift Card$ with Passport of Stars
July 9, 2020
$243.00
$49.50
$168.75
2x3 Display Acl - Passporl of Stars renrincler ad, First Run..'.....'....
Iuly 16, 2O20
2x3 Display Ad - Passport of Stars reminder ad; Subsequent Run
luly 23,2Q2O
2x3 Display Acl - Passport of Stars renrinder ad; Subsequent Rull
July 30, 2O20
2x3 Display Acl - Passport of Stars remincler ad; Subseciuent Run
Aug. 6, 2O2O
3x4.75 Display Ad'LAST CHANCE! Passport of Stars ends Au(. 9.....".'......
act. 22,2Q2Q
2x8.75 Display Ad " 2O2O Boo Elum & Halloween 2020 Events
Oct. 29, 2O20
4X10 Display Ad- Boo [lum & Halloween 2020 [vents
Nov. 26, 2020
4x4.5 Display Ad - Shopping Local Cle Elutn Downtown Dollars
3x5 Display Ad - PJ Parly Downtown Nov^ 28 ..'.....-... .
3x5 Display Ad' Ugly Sweater Shuflle Dec. 5 ..'. . .
2020 Holiclay Gift Guide Full Page Ad'Classic Christmas in Cle Elunr events
Dec.3, 2O20
3x3.5 Display Ad - Shopping Local with Cle Elum Downtown Dollars
3x5 Display Ad - Ugly Sweater Shuffle Dec. 5 ."'.....
Dec.1O,2O20
3x3.5 Display Ad - Shopping Local with Cle Elum Downtown Dollars
Dec. 17, 2O20
3x6.5 DisplaV Acl (12/LT i202A)'Eat Local this Holiday Season!
Dec.24,2Q2Q
3x6.5 Display Acl " Eat Local this Holiday Seasorr!
TOTAT 2O2A TRIBUNE Matehin$ Ad Dollars ......'.
$54.00
$54.00
$360.00
P.O. Box 308 . Cle Elum, WA 98922' 807 W Davis St., sulte 101A
509-674-2517. pbonc . 509-57+5571-Jir.t' trlbune@nkctrlbune.com c''rlll
.$49.50
$215.00
$54,00
.$54,00
$128.25
$157.50
$162.00
$135.00
$r,35,00
$330.00
..$94.50
$135.C0
...........$94.50
.,....... $175.50
........ ^$175.50
$3,O24.50
CLE ELUM
tri{: i'# }.iT'i.}-.bV }.i
ASSOgIATION ****
Pioneer Day and Public Market
Using QR codes with zip code tracing shows an interesting picture of who is coming to our events.
Placed at all retail, restaurant and lodging businesses.
Cle Elum Downtown Association
321,W 1't Street, P.O. Box 106, Cle Elum, WA98922
www.cleel
Pioneer Davs 63 Zip Godes
Public Market 42Zip Godes
Local 50+ Miles Other States lnternational
Cle Elum Bainbridqe lsland Odessa Oreoon Mexico
Ellensburq Benton Gity Okanoqan
Roslvn Burbank, WA Pullman Pennsvlvania France
Ronald Colville Puvallup
South Cle Elum East Side of Seattle Quincv North Carolina
Easton Giq Harbor Richland
Graham Richland Kentuckv
Grandview Seattle
Kingston Selah ldaho
Lamona Snoqualmie
Moses Lake Spanaway Arizona
Moxee Spokane
Mukilteo Wenatchee Galifornia
Northbend Yakima
EIN 20-3716010
CLE ELUM
DOWNTOWN ASSOC
YTD Re ort
o 9,91 Bp*cE vruws oN cLEELUMDowNrowN.co
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Exhibit "B"
Guidelines and Requirements for
Expenditure Reimbursements from Lodging Tax
Section 1. Branding
Contractors who have been approved to utilize grant awards for advertising expenditures must
incorporate Kittitas County and the appropriate City of Cle Elum, Ellensburg, or Roslyn tourism
information as follows:
A. Websites and Social Media Sites must include the County's and appropriate City's tourism
website logo or URL with an operational link to the site(s). The URL landing page must use the
correct logos and have a link to centralwashingtonoutdoor.com. Contractors must either keep
the landing page active until time of reimbursement or use a screen capture for full
reimbursement. (lf you are using a live logo as the link to CWO, please ensure the hyperlink is
shown in the screen capture). The logo must be displayed on the contractor's home page, it
must be sized no smaller than% inch in height and must be surrounded by appropriate white
space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or
appearance.
B. Print Advertising and Online Display Advertising of all types (including but not limited to
newspaper, periodicals, flyers, posters, billboards, direct mail, e-newsletters, third-party
websites, streaming displays, social media etc.) must include the County's and appropriate
City's tourism website logo (or URL with a one-click away operational hyperlink). The URL
landing page must use the correct logos and have a link to centralwashingtonoutdoor.com.
Contractors must either keep the landing page active until time of reimbursement or use a
screen capture forfull reimbursement. (lf you are using a live logo asthe linkto CWO, please
ensure the hyperlink is shown in the screen capture). The logo must be sized no smaller than%
inch in height and must be surrounded by appropriate white space to allow easy recognition and
legibility. Contractors shall not change the logo(s) in color or appearance.
C. Video Advertisine of alltypes (including but not limited to television, online, electronic kiosks,
motion billboards, etc.) must include the County's and appropriate City's tourism website logo.
The logo must be sized no smaller than% inch in height, and must be surrounded by appropriate
white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in
color or appearance.
All logos and website information may be obtained by contacting the Director of Tourism, Kittitas
County Chamber of Commerce.
Section 2. Advertising Reimbursements
Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere
to the following guidelines and requirements for each type of advertising media utilized.
A. Print Advertising:
1. Print advertising placed with any media provider which operates exclusively outside of
Kittitas County may be reimbursed at tOO% of the cost, including any production costs. To
operate exclusively outside of Kittitas County, the provider must not be physically located in
the County and/or not distribute any media within the County.
2. Print advertising placed with any media provider which operates inside Kittitas County may
be reimbursed as follows:
a. For date-specific events, advertising the day of the event and up to 10 days prior to
the event may be reimbursed at7O0% of the cost, including any production costs.
b. For seasonal or year-round events, or for date-specific events outside of the time-
frame in Section 2 A, (2)(al above, advertising reimbursement requests must include a
statement from the media provider specifying the percentage distribution to areas
outside of Kittitas County. Reimbursements will be allowed for the amount distributed
outside of Kittitas County, including any production costs.
B. Television Advertising:
L. Television advertising placed with any media provider outside the Yakima/Kittitas DMA will
be reimbursed at 1-00% of the cost, including any production cost.
2. Television advertising placed with any media provider inside the Yakima /Kittitas DMA will
be reimbursed as follows:
a. For date-specific events, advertising the day of the event and up to 7 days prior to
the event may be reimbursed atI00% of the cost, including any production costs.
b. For seasonal or year-round events , or for date-specific events outside of the time-
frame in Section 2 8,2(al above, advertising may be reimbursed at the rate of 70% of
the total cost, including any production costs.
C. Online Advertisine
t. Online advertising and promotion may be reimbursed at 100% of the cost, including any
production cost.
2. Streamed media (radio, television, other) requests for reimbursement must include a
statement from the media provider specifying the percentage of recipients which are
outside of Kittitas County. Reimbursements will be allowed for the percentage distributed
outside of Kittitas County, including any production costs.
D. Direct Mail
L Direct mail advertising may be reimbursed at 100% of the cost, including any production
cost, for each item mailed or shipped to a destination outside of Kittitas County. ln order to
receive reimbursement, a list of the addresses and a signed statement from the contractor
that the list is accurate, or other proof of delivery, must be provided along with other
req uired documentation.
E. FI
1'. Flyers or posters which are placed outside of Kittitas County may be reimbursed at IOO% of
the cost, including any production cost. ln order to receive reimbursement, a list of the
locations where flyers or posters were posted outside of Kittitas County, a signed statement
from the contractor that the list is accurate and a copy of the poster/flyer must be provided
along with other required documentation.
2. Banners which are placed inside of Kittitas County may be reimbursed atIOO% of the cost,
including any production costs. ln order to receive reimbursement, the banner cannot list a
specified date or location. Request can only be made one time.
3. Signage (site layout use only) which are placed inside of the venue/facility of the event may
be reimbursed at 1-00% of the cost, including any production costs. ln order to receive
reimbursement, the signage cannot.list specified date or location. Request can only be
made one time. (i.e. ADA Parking /Parking, Loading Zone, Evacuation Route, Bathrooms, and
Stage locations)
F. Radio Advertising:
1. Radio advertising placed with any media provider located outside of Kittitas County may be
reimbursed at L00% of the cost, including any production cost.
2. Radio advertising placed with any media provider located inside of Kittitas County may be
reimbursed as follows:
a. For date-specific events, advertising the day of the event and up to 7 days prior to
the event may be reimbursed att00% of the cost, including any production cost.
b. For seasonal or year-round events, or for date-specific events outside of the time-
frame in Section 2 F,2(a) above, advertising may be reimbursed at the rate of 30% of
the totalcost, including any production costs.
G. Operation Reimbursement
t. Operation costs may be reimbursed 1O0% of the paid invoice cost. ln order to receive
reimbursement operations invoice must an approved cost from the Consolidated Lodging
Tax committee members list. lnvoice provided must include notation of payment with proof
of payment.
2. Mileage reimbursements that are outside of 50 miles of Kittitas County may be reimbursed
at IOO% of cost. ln order to receive reimbursement, a signed statement from the receiver
along with other required documentation. Mileage reimbursement subject to IRS mileage
reimbursement rates which may change annually.
3. ltems not eligible for reimbursement:
a. Salaries of employees
b. Capitol purchases- any item with 3+ years life and over 55,000.c. Licenses, permits, insurance, or credit card fees