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HomeMy WebLinkAboutLT-2021-008LT -2O2T-OO8-CLE ELUM ROU N DU P ASSOCIATION 2021 LODGING TAX SERVICES AGREEMENT BETWEEN KITTITAS COUNTY AND CLE ELUM ROUNDUPASSOCIATION This Contract, effective January '1,,2021- is made and entered into by and between KITTITAS COUNTY ("County"), a subdivision of the State of Washington, and CLE ELUM ROUNDUP ASSOCIATION ("Contractor"), for the 2021- Cle Elum Roundup ("Event"). WHEREAS, the purpose of this Agreement is to provide for activities and expenditures designed to increase tourism, NOW THEREFORE, in consideration of the terms and conditions contained herein, or attached and incorporated and made a part hereof, the County and the Contractor mutually agree as follows: Section 1. Scope of Work. a. Contractor shall provide the services and staff described in its Application for lodging Tax Funds submitted to the Lodging Tax Advisory Committee, attached hereto as Exhibit "A" which is attached hereto and incorporated herein by this reference. b. Except as otherwise specifically provided in this Agreement, Contractor shall furnish the following as required to perform the services, described in Paragraph (a) above, in accordance with this Agreement: Personnel, labor and supervision; technical, professional and other services. All such services, property and other items furnished or required to be furnished, together with all other obligations performed, or required to be performed, by Contractor under this Agreement are collectively referred to herein as "Services." c. Contractor shall commence, perform, and complete such Services in accordance with Exhibit "8" which is attached hereto and incorporated herein by this reference. Section 2. Pavment. a. As full compensation for satisfactory performance of the Contractor's Services, the County agrees to pay Contractor the sum of ten thousand dollars (510,000.00) (Cle Elum lodging tax funding). b. Additional payment terms: The County will make payment to the Contractor only on a reimbursement basis, as receipts/invoices for any items including marketing and/or advertising are submitted to the County, not to exceed the sum of ten thousand dollars (510,000.00) (Cle Elum lodging tax funding). c. Services/Expenses that are reimbursed must be dated during the current year and final date to submit reimbursements requests is January L5,2022 after this date funds lapse. d. Requests for reimbursements must be submitted to: Kittitas County Auditor Attn: Auditor's Accounting 205 West 5th Ave - Suite 105 Ellensburg, WA 98926 2027 County Lodging Tax Funding Agreement Poge 7 LT-202l-OO8-CLE ELUM ROUNDUP ASSOCIATION auditorsaccounting@co.kittitas.wa.us Reporting requirements of your events will be required on prescribed forms from the County Auditor. f. Contractor is eligible to claim reimbursement for the following items and amounts only: o Radiomarketing/advertising o On-linemarketing/advertising o Directmailmarketing/advertising r Printmarketing/advertising r Social media marketing/advertising r ln-person marketing/advertising by Board & Royalty r Facility rental o lT Support r Office supplies r Board Member Travel & Training (CR circuit, PRCA, WPRA meetings & conferences) o Equipment rental (drag, sound system, lighting, stage, jumbotron, bleachers, tents, trailers, panels) r Bus hires for ticket holder transport o Talent Fees (clown, announcer, band, sound) o Stock Fee r Security e Volunteer training & supplies g. Contractor is not eligible to claim reimbursement for any items not listed in Section 2 (f) and is further expressly denied funding for the following items as requested in the application as defined in Section 1(a): N/A h. Contractors requesting reimbursement for event-specific expenses shall submit all claims as no more than two reimbursement requests with supporting documentation. Contractors must complete the Lodging Tax Reimbursement online training course provided by the County Auditor's office prior to filing reimbursement claim. Requests for reimbursement will not be accepted by the County Auditor prior to the training being completed. The training may be found online at the Kittitas County Auditor's website at the fol lowi ng add ress: http ://www.co. kittitas.wa. us/a ud itor/defa u lt.aspx Section 3. Performance bv Contractor. Contractor shall not (by contract, operation of law or otherwise) delegate or subcontract performance of any Services to any other person or entity without the prior written consent of the County. Any such delegation or subcontracting without the County's prior written consent shall be voidable at the County's option. b. Contractor shall at all times be an independent contractor and not an agent or representa- tive of the County with regard to performing the Services. Contractor shall not represent that it is, or hold itself out as, an agent or representative of the County. ln no event shall 2027 County Lodging Tax Funding Agreement Page 2 LT-202l-OO8-CLE ELUM ROUNDUP ASSOCIATION Contractor be authorized to enter into any Agreement or undertaking for or on behalf of the County. lt is understood that the Contractor and the Contractor's staff and employees are not employees of the County and are not, therefore, entitled to any benefits provided employees of the County. c. Contractor shall comply with all applicable laws, ordinances, rules, regulations, orders, licenses, permits, and other requirements, now or hereafter in effect, of any governmental authority (including, but not limited to, such requirements as may be imposed upon the County and applicable to Services). Contractor shall furnish such documents as may be required to effect or evidence such compliance. All laws, ordinances, rules, and orders required to be incorporated into agreements of this character are incorporated into this Agreement by this reference. Contractor agrees to obtain all required licenses and permits, and further agrees to keep them in full force and effect during the term of this Agreement. d. The County and the Contractor agree that in fulfilling the terms and conditions of this Agreement neither shall discriminate on the basis of race, creed, color, national origin, age, sex, marital status, or the presence of a physical, sensory, or mental handicap. e. The Services shall at all times be subject to inspection by and approval of the County, but the County's making (or failure or delay in making) such inspection or approval shall not relieve Contractor of its responsibility to perform the Services in accord with this Agreement, notwithstanding the County's knowledge of defective or non-complying performance, or the substantiality or ease of discovering the same. Contractor shall provide the County with sufficient, safe, and proper facilities and equipment for such inspection and free access to such facilities. f. This contract is subject to review by any Federal or State auditor. Contractor shall promptly furnish the County or its designee, or such Federal or State auditor with such information related to the Services as may be requested by the applicable governmental entity. Contractor shall preserve and maintain all financial records and records relating to performance of Services under this Agreement for six (6) years after contract termination. For such duration after the County makes final payment of compensation due hereunder, Contractor shall provide the County access to (and the County shall have the right to examine, audit and copy, with or without notice) all of Contractor's books, documents, papers and records related to the Services or this Agreement. g. Contractor understands and acknowledges that Contractor is solely responsible for its own reporting and accounting of all state, federal, social security, and local taxes, of every nature, arising from Contractor's performance of this Agreement. All compensation received by the Contractor will be reported to the lnternal Revenue Service at the end of the calendar year in accord with the applicable IRS regulations. Section 4. Release, lndemnitv, and Hold Harmless. The County assumes no liability for the Contractor's actions under this Agreement. Contractor releases and shall defend, indemnify, and hold harmless the County, its officers and employees, agents, representatives, attorneys and/or volunteers, from and against all claims, costs, liabilities, damages, and expenses, (including, but not limited to, reasonable attorney fees) which arise or may arise or be alleged to arise out of or by reason of this Agreement including: 2027 County Lodging Tax Funding Agreement Page 3 a a LT-2021-OO8-CLE ELUM ROUNDUP ASSOCIATION Any fault, negligence, strict liability or product liability of Contractor in connection with the Services for this Agreement; Any lien asserted upon any property of the County in connection with the Services for this Agreement; Any failure of Contractor, or of the Services, to comply with any applicable law, ordinance, rule, regulation, order, license, permit and other requirement, now or hereafter in effect, of any governmental authority; or Any breach of or default under this Agreement by Contractor a a Section 5. Compliance with Public Records Law. a. ln compliance with Washington's public records law, the County will retain copies of any documents associated with this Agreement, which may be required by law unless legally exempt from such retention, for any applicable legally required retention period. b. ln the event a public records request is made to the County for documents created in relation to this Agreement, should legal uncertainty arise regarding the disclosability of any documents under federal or state public records laws, the County shall provide notice to Contractor pursuant to Washington's public records act, chapter 42.56 RCW, to allow Contractor to seek a court injunction. c. The County specifically shall not be liable to Contractor for the County's release under public records laws of any documents not protected by trademark, copyright or other law. Section 5. lndustrial I nsurance Waiver. With respect to performance of this Agreement and as to any claims against the County, its Additional lnsureds, officers, agents and employees, the Contractor expressly waives its immunity under Title 51 of the Revised Code of Washington, the lndustrial lnsurance Act, for injuries to Contractor's employees and agrees that the obligations to indemnify, defend and hold harmless provided in this Agreement extend to any claim brought by or on behalf of any employee of the Contractor. This waiver is mutually negotiated by the parties to this Agreement. Section 7. lnsurance and Endorsements. The County may require through a request in writing that the Contractor provide the County with a certificate, binder, or policy of liability insurance, acceptable to the County in an amount specified by the County. b. Such liability insurance shall be such as will protect Contractor, its employees, agents and representatives, from all claims, losses, harm, costs, liabilities, damages and expenses arising out of personal injury (including death) or property damage that may result from 2027 County Lodging Tax Funding Agreement Page 4 LT-2021-OO8-CLE ELUM ROUNDUP ASSOCIATION performance of the Services or this Agreement, whether such performance is by Contractor or any of its employees, agents or representatives. c.Should the County require such liability insurance, the Contractor agrees to provide proof of insurance prior to commencing performance of this Agreement. d. Copies of the County's written request and the insurance documents provided by Contractor shall be attached to this Agreement and by this reference will be made part hereof. Where insurance is requested by the County, all liability insurance policies shall be endorsed to include the County as an Additional lnsured and shall stipulate that the insurance afforded by the policies shall be primary insurance, and that any insurance, self-insured retention, deductibles, or risk retention trusts maintained or participated in by the Parties shall be excess and not contributory to any other insurance maintained by the County. Contractor shall furnish the County a certificate of insurance with Endorsement as evidence that the required policies are in full force and effect. Section 8. Termination. The County may, by written notice thereof to Contractor, terminate this Agreement as to all or any portion of the Services not yet performed, whether or not Contractor is in breach or default. Upon receiving such notice of termination, Contractor shall, except as otherwise directed by the County, immediately stop performing the Services to the extent specified in the notice. ln the event the County terminates the Contractor's Services, the Contractor is obligated and hereby agrees to refund to the County all monies paid for Services not yet rendered by the Contractor, if any, as of the date of the notice of termination. Section 9. Miscellaneous. Contractor shall not (by contract, operation of law or otherwise) assign this Agreement or any right or interest in this Agreement without the County's prior written consent. b. This Agreement embodies the entire Agreement between the County and Contractor, and supersedes any and all prior oral or written communications, proposals, conditions, promiseq representations, or understandings regarding the Services. No change, amendment or modification of any provision of this Agreement shall be valid unless set forth in a written amendment to the Agreement signed by both parties. Notice for any purpose under this Agreement, except service of process, shall be given by the Contractor to the Kittitas County Commissioners and the Kittitas County Auditor, 205 W. 5th Ave. Ste. 108, Ellensburg, WA 98926. For all purposes under this Agreement, any notice by the County to the Contractor shall be given to the Contractor's address provided on the signature page. Notice may be given by delivery or by depositing in the U.S. Mail, first class, postage prepaid, certified mail, return receipt requested. e a c 2027 County Lodging Tax Funding Agreement Page 5 e LT-2021-OO8-CLE ELUM ROUNDUP ASSOCIATION d. The section and paragraph headings of this Agreement are for reference convenience only and are not intended to restrict, affect or be of any weight in interpreting or construing the provisions of such sections or paragraphs. This Agreement may be executed in one or more counterparts and by facsimile, each of which will be deemed an original, but all of which together will constitute one and the same instrument. f. Contractor warrants to the County that the individual signing on Contractor's behalf has the requisite power and authority to enter into and to perform Contractor's obligations under this Agreement. Contractor further warrants to the County that Contractor has made no misrepresentation or misleading statement in connection with this Agreement, and is not in violation of any applicable law, ordinance, or regulation the consequence of which will or may materially affect Contractor's ability to perform its obligations under this Agreement. g. lf any term or condition of this Agreement or the application thereof to any person(s) or circumstances is held invalid, such invalidity shall not affect the other terms, conditions or applications which can be given effect without the invalid term, condition or application. To this end, the terms and conditions of this Agreement are declared severable. h. The exclusive venue for any action brought to enforce this Agreement or any of its terms shall be in Kittitas County, State of Washington. The performance of this Agreement is subject to termination without liability by either party upon the occurrence, or upon the prediction by the National Oceanic and Atmospheric Administration, any other agency of the United States Government, or any agency of the Government of the State of Washington of the occurrence of any circumstance beyond the control of either party-including, without limitation, acts of God, war, acts of terrorism within a fifty (50) mile radius of Kittitas County, government regulations, disaster, pandemic/epidemic illness, strikes or threat of strikes (except that neither party may terminate this Agreement for situations involving that party's own employees), civil disorder, or curtailment of transportation facilities-to the extent that such circumstance makes it illegal , impossible or economically impracticable for the parties to complete the duties and mutual obligations agreed upon and imposed upon them herein. The ability to terminate this Agreement without liability pursuant to this paragraph is conditioned upon delivery of written notice from one party to the other within L0 days of such occurrence or upon delivery of written notice from one party to the other within 24 hours of the receipt of notice of the prediction of any of the above occurrences. To the extent feasible within the constraints imposed by any event of the type described above, the parties agree that if the triggering event is of apparently or likely transitory effect, the parties may negotiate such amendments to the agreement that are mutually satisfactory and not otherwise contrary to law, including but not limited to a change in the dates for completion of any portion or the entirety of this agreement. 2027 County Lodging Tax Funding Agreement Page 6 KITTITAS COUNTY BOARD OF COUNTY COMMISSIONERS LT -2O2T-OO8-CLE ELU M ROU N DU P ASSOCIATION CONTRACTOR IPrint onertsstmCom J*A I Clerk of the Board un D AS TO FORM: Deputy Prosecuting Attorney 2O27 County Lodging Tax Funding Agreement Page 7 Exhrbtt t(nt\ CLTAC: Application for Lodging Tax Grant Funding Grant Application Workshop - 2020* Submittal lnstructions & General lnformation * Dd you altend the G'ant Apf,ication \{,brkhop - 2020 hosted by the Knitas County OrantJer of Corm€rce? 6 Yes (-No t' Yes, I luve read and utrderstand fubnitlal hslructions and General Inf ornation for lhe 2A21 Lodqinq Tax Gant Funciing Fiocess You are stronglyencouraged to compose your responses to the questions ofthis form with a desktop text editor and save your work, then copy and paste the information into the form. You may also save a draft by selecting the button at the bottom of this page. When you do this you will be logged out and must log back in to continue. ln order to save a draft you will need to provide an email address and a passraiord. After completing the save draft, you will be redirected to landing page containing a link to log back into the form. We suggest you save this link as a booknnrk. The llnk will also be sent to you in an email. Organization I nformation Name of Organization * Cle Elum Roundup Association Organization Address * sreet Acldress PO Box 953 Address Line 2 0ty Cle Elum tostallZip &de 98922 Stale / R'ovince I Region &untry United States Organization is a: *f Business 6 Non-Profit (Noie: Please submit W-9 for business or IRS Designation Letter for non-profit.) Click here to view sample documents (redacted). Upload Proof of IRS lelter.pdf Organization Status * Acceptabte fite fornets include: JFG Ftr or TIFF. Project Contact I nformation 442.05K8 First Mme* Last Name* Phone Number* - ..*bmarl Stacy Meyer 206-355-7396 secretary@cleelu mroudup. com Project or Event lnformation ProjecVEvent Name* Cle Elum Roundup Service Categories Check all categoies that ap$y to this appicaticxr l- Tor-rrism promotionlmarketing [f Operaiion of a special event designed lo attract tourists l- Operation of a tourism related facility l- Other Event Dates Please provide any specific dates, or range of dates, on which your event or project will be held. You may add as many dates or date ranges as necessary. Event Dates Start Dates* 713012021 ProjecVEvent Location * New or Ongoing ProjecVEvent? * Amount of Funding Requested * End Dates 81112021 Washington State Horse Park, 12O2 Douglas Munro Blvd, Cle Elum, WA 98922 lr Ongoing Project/Event (More than four years in existence) f New ProjectlEvent (Four or ferner years in existence) $ 10000.00 lf you sdected "Orgcing FlojecUBrenf' above dris anounl ney not exceed 10% of the lotal expense budget of thjs project. Funding Request Max Tourism Seasons*Fromthe list below, what seasm wlll your prqect erhance tourisn? Select any which apply. [- Year-round (January - December) l- Off Season (November - February) l- Shoulder Season (October or March - May) ly' High Season (June - September) Application Questions: Part 1 Please answer each question completely, in the order listed. Please include anysupporting data within the response narrative. 1 | ProjecUEve nt Description Please provide a description of your project/eveni. Response 1: Project/Event Description * List of lntended Use of Funds * Radio marketing/advertisin g on-line marketing/advertising direct mail marketing/advertising print marketing/advertising social media marketing/advertising ln-person marketing/advertising by board & Royalty Facility rental lI Support Office supplies Board Member Travel & Training (CR circuit, PRCA, WPM meetings & conferences) Equipment rental (drag, sound system, lighting, stage, jumbotron, bleachers, tents, trailers, panels Bus hires for ticket holder transport Talent Fees (clown, announcer, band, sound) Stock Fee Security volunteer training & supplies The Cle Elum Roundup Association presenis PRCA & WPRA Pro-rodeo and M€stern entertainment the lasi r,r,eekend in July at the Washington State Horse Park in Cle Elum. The rareekend kicks off with a Rascal Rodeo for individuals with special needs mid- morning on Friday, tr,r,rc PRCAIWPRA (Profession Rodeo Cowboy Association/Women's Professional Rodeo Association) rodeo performances on Friday and Saturday evenings, PRC//WPRA slack roping and barrel racing during the day Saturday, and corarboy church & a community/amateur/open event on Sunday. ln addition, there are vendors, entertainers, kids & family activities all ueekend long before, during, and after the rodeo performances. The professional rodeo performances are filled with traditional rodeo evenis, as uell as, an eniertaining clovrn and crowd-pleasing announcer, mutton busting, boot races, Rodeo Royalty runs, cowhide races and a spectacular grand entry where sponsor flags fly high and the American flag is honored with the national anthem performed live by local talent. We offer family activities before the rodeo, and rodeo royalty and contestant meet & greet, as well as entertainment including music, dancing and refreshments after each of the rodeo performances. We find that these added activities encourage our out-of-tounr patrons to stay the night and enjoy a full ureekend within our community. The Cle Elum Roundup Association is a non-profit organization comprised of dedicated volunieers raorking to strengthen our community through the traditions of Roundup and the a\^€some sport of rodeo! 2500 character liml 2l Sirnnortino Kittitas Countv as a toiirism destination 1. Away from their place of residence or business and staying overnight in paid acconrmodations; 2. f o a place fifty miles or more aM€y from their place of residence or business for the day or staying overnight; 3. or from another country or state outside of their place of resrdence or business. You must provide the evidence utilized in determining your projections. Response 2.1 *V\f,ry wcr-rld tor.rrists lravel lo ldttitas CoLrnty lo atlend your event/activitylfacilily? The Cle ElLrm Roundup attracts toLlrists from across the state and beyond. The high mountain setting with our arena nestled in the trees is unique for rodeo and many fans come to enjoy the sport in a non-tradiiional backdrop. The Central Washington location and multiple day/night event attract patrons from around the State. Cle Elum is close enough to drive to for a fun everrt yet far enough that people choose to spend the night so they can enjoy the after rodeo entertainment and a full ueekend of events and activities in Kittiias County. PRC/JWPRA are the highest level of sanctioning in the sport of rodeo. This means that the best competitors and stock are featured at our event and along with that comes fans and followers. We utilize a stock conlractor, PRCA photographer, clor,rn & announcer with national notoriety, and follor.rrers wlro attend to see iheir stock, acts, and art. Rodeo Royalty noi only travel fronr across the Pacific Northr,r,est to participate in the Roundup they bring a fan base and follor,r,ers along with them. Little girls bring their families to meet the real live princesses and ponies. ln 2019 spectators in atlendance uere tracked by clicker counts at the gate and 2p codes ltere recorded at the time of ticket sale (online and in-person sales). We had 702 fans that came more than 50 nriles auay yet still from WA State, 75 fronr out of WA State and we had 29 visitors from out of the USA, Additionally, rne had 159 rodeo participants, vendors. & volunteers from distances greater than 50 miles from Kittitas County. It's clear to see that rodeo fans don't mind traveling to join in the \ /estern ulay of life and get a chance to cheer on their favorite contestants and stockl 2500 character limt Response 2.2 *De,sct ibe tire pri* success of ycur evenlaclivitylfacilily in attractio,r tourists. Over the past 7 years, the Cle Elum Roundup has seen an increase in reputation and attendance. The Roundup has grou,n from an amateur rodeo with a 100 spectators to a PRCA professional rodeo weekend event that attracts thousands of spectators, vendors, contestants, and volunteers. ln 2019 spectators in atiendance raere tracked by clicker counts at the gate and 2p codes \.4/ere recorded at the time of ticket sale (online and in-person sales). We found that almost half of our fans \ €re considered tourists coming from at least 50 miles airay, 7A2 were from outside a 50-mile radius of Kittitas County yet within WA, 75 were from a State other than WA, and 29 came from outside the USA. Plus we had 159 contestants, officials, contractors, vendors, & volunteers from distances greater than 50 miles from Kittitas County. The Roundup brings vrestern tourists to Cle Elum and the allure of the Kittitas County outdoors keeps them coming back. 2500 char:nter lin it Application Questions: Part 2 3llmpact Response 3: Measuring Results* Application Questions: Part 3 Descrilre ho\i/ yo-r will pronnte your evenUactivitylfacilrty to attract tourisis. The Cle Elum Roundup will utilize marketing strategies in multiple mediunrs to promote our event and attract tourists to Kittitas County. Our target audience will be individuals and families vrho have an interest in rodeo, uiestern sports &/or lifestyle and enjoy the greai outdoors. We will utilize branded marketing in social media such as Facebook targeted ads, lnstagram, google advrarrds, and influencer campaigns. Driving traffic to our website for connection with tickets, accommodations, tourism, sponsor promo, links and sales. We will use digital marketing KPls to nreasure the efficacy of our tactics to optimize and improve the results throughout the marketing campaign. We use relational digital and print marketing in partnership with our sanctioning body, contractors, sponsors, and vendors. We have an agreement for social media and trcb promotion to drive their follor,r,ers and fans to our website, rnedia, and event. We will take advantage of in-person marketing and promotion with the Roundup Queen ambassador who travels throughout the Pacific Northuirest promoting the Roundup and our community. Our royalty averages 4,000+ miles of travel each year and hands out several hundred poster-photo cards that contain city. county and rodeo branding and eveni information. Additionally, u,e will utilize radio advertising, direct mail, posters, and other print publications that will contain discourrt codes to drive business io our website from outside of 50 miles from Kittitas County. We will adjust our campaign to utilize strategies with lhe greatest success in driving ticket sales and tourism for our event. 2500 oharacter linrt 4lGollaboration lf your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomplished? 4.1 Collaboration * 4.2 Promoting Local Business * As a not for profit volunteer organization the Roundup relies heavily on its partnership businesses and organrzations to hold our event. We have more than 45 sponsors lrfro financially support the Roundup because they believe in our nrission and the benefit uie provide to the contmunity. Several of our donors have been vr,ith us since the Roundup's inceptiorr in 2014 and rare have newsponsors each year. Two of our key longterm collaborators are the Washington State Horse Park where our event is held and the Cle Elum Eagles where r.re hold our business meetings. We have partnered with several community organizations with the Roundup contributing financially as !v,-ll as with volunteers to Rotary scholarship, Youth Services mentoring, Spirit Therapeutic Riding Center, Eagles scholarship, Cle Elum Dounrtom Association, Rascal Rodeo. Ellensburg Rodeo Posse, and the senior centers in both Cle Elum and Ellensburg. Additional parinerships have been forged with events likes Bares & Bronc in Ellensburg, Toppenish Rodeo, & Roslyn Riders Playday. Our organizations sllpport one another with volunteers and shared marketing & promotion. Thanks to partnerships and collaborations vrc give & receive shared social media marketing, poster hangings, volunleers, and recognition/pronrotion at events and organizations. ln preparation for 2021 we are rrrorking with local businesses to collaborate on how to better expand our event for the benefit of the Cle Elum & Roslyn communities. 2500 character linit [bscribe hotrv yorr v'iill plonr:le lcxiging eslabljslrnerrts. restaurants. arrd business looated i]r Knilas Calnty Our focused marketing and promotion will be web atrd social-media driven. The Roundup u,ebsite wll continue to have a Visitor lnfo heading with pictures, links, & logos for local accommodations, our sponsors, the city of Cle Elum, and Kittitas County. Lodging information will be provided during the ticket purchase process and a coupon for a local restaurant will accompany our tickets. Additionally, contestants, contractors, vendors and volunteers wll receive lodging and sponsor information, as i,vell as be driven to our raebsite for nrore information. During the rodeo performances, sponsors will be shoun on the jumbotron, grand entry flags will fly, arena banners will be hanging, day sheets and the program will be printed. Additionally, our announcer takes douintime in the arena to promote our sponsors throughoul the event. There will also be nerarsprint and radio ads with sponsor acknovriledgment. Our sponsors are the reason uae are able to accomplish our mission so we uitll do as much as \ € can to promote them and drive our fans to their businesses. 2500 character li,rit 4.3 Host Hotel *b lirere a host holel for your event cr grant projeci? lf yes. list the holel. GNo t^ Yes. SlFuture Plans Please explain what plans exist to allow this project to become self-sustaining. lnclude any plans for ticket sales, event sponsors, and other cost-recovery models. Future Plans*The Cle Elum Roundup Association is rebuilding its board of directors with leaders and members who are focused on meeting the organizational mission of strengthening our community through the traditions or rodeo. Additionally, the board is utililng best business practrces along with policies and procedures ihat will allowfor strategic planning and long-term self-sustainability. Some of the immediate plans are: ln 2019lte increased all ticket pricing to be in line wth PRCA level rodeos. Additionally, vrc utilized prime pricing to encourage Friday night attendance. Ticket sales uere almost double the income of the year prior and both performances were sold out. ln 2020 iue identified the need for increased seating capacity. We continue to wrcrk with the facility to develop a plan for a longterm seating solution. This is a substantial challenge due to arena location, space availability and the cost for bleachers, site prep and installatiorr. The longterm benefits allowfor better self- sustainability of not only our event biri that of our venue. We will create greater revenue from an increased number of seats and tiered ticket pricing based on seat location and per{ornrance. ln 2021 we will continue to evolve our ticket sales with two performance and family ticket packs, as well as rrr,orking in partnership with a local hotel to put together packages to guararrtee overnight stays. ln 202'1 ure wll utilize restructured sponsorship levels that better align our revenue goals and offers consistent messaging to our donors. This will help to preserve longterm donor relations, as r,r,ell as attract new supporters. There has been a positive supporter response thus far. ln 2021 vve will increase contestant participation. We are adding in a newWPRA Breakatmy Roping event that is expected to draw large numbers of contestants. Addilionally, vrc are vr,orking to increase payouts in all our events over the coming years. There is discussion to increase revenue and community support with annual memberships, box seating, expanded events and nruch nrore in the near future 2500 character linit Application Questions: Part 4 6l Additional lnformation Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your project and its benefit to tourism. 2020 lnformation lf you had a 1ianned event in 2020, whether it was atie to take place or nol, please describe any successes and challenges you experienced. 202O Cle Elum Roundup planning started off strong. We had new board officers and members wiih renerived enthusiasm and passion to work toward our mission. We set associations goals, budgets, developed best practices and revised policies and procedures- We developed a new sponsorship program and materials and began revisions of r,rebsile, social media and marketing materials including the design of the 2020 Roundup poster. We booked our venue, pursued sponsor commitnrents, hired contractors, applied for sanctioning approvals, and started merchandise and award orders. The Roundup board was running full gallop ahead. Then COVID happened and \,e slowed to a nice easy jog. We froze our budgel and optimistically proceeded with our planning. We stayed in contact with our sponsors. put our marketing maierial printing, awards. ticketing and contractors on hold. We continued to slowto a \ /alk-in our planning. ln early May rrc surveyed our past ticket holders asking about potential atlendance. ticketing, overnight accommodations. PPE & social distancing willingness. We had a high response (everyone was stuck at home with nothing else to do). lt was positive to lrear so many stating they r,rould do whatever it took to get to come to the Roundup. We rnnited until \ /e just couldn't put the decision off any longer as we needed to get the teanr galloping again if \,e r,4,ere going to pull off the Roundup. Houever. after uorking with our county health officer, our board of directors voted to postpone the Roundup until the last weekend in July 2021 . While it \ /as a hard decision \,e knew it tras best choice we could make at the time. And just like that the Cle Elum Roundup board of directors started to focus on what \ ie could do in our community nowto help build a stronger foundation for everyone to recover in 2021 . We uere able to participate in painting the Cle Elum welcome sign, planning flowers, grounds clean up, 4th of July business packets, delivered cookies and more. Together we are Kiititas County and Cle Elum strongl 2500 r:haracter linit Additional lnformation The Cle Elum Roundup Association is a non-profit organization comprised of dedicated volunteers working to strengthen our community through the traditions of Roundup and the sport of rodeo. ln the past 7 years the Roundup has become a rrell regarded summertime event that brings thousands of people fronr near and far into the county for a weekend of fun. Our local economy benefits from the addition revenue generated during Roundup weekend. Such as restaurants, stores, hotels, canrpgrounds, shops, etc. The Roundup Association is taking an active role in our community and is not only \ orking to offer an event but also strengthen our community by giving back of our time and talent, as well as financial support. Plus, urc have the added benefit of oLrr Queen ambassador has been supporting local heroes, seniors and business and will be traveling throughout the NW promoting our community and rodeo in the year ahead. The Roundup will continue to focus on building strong sponsor, community and partner relations and overcome limitations and challenges. ln working with the Washington State Horse Park rte are sure to find a solution to our seating capacity challenge in 2021 . With a focused board of directors, the Roundup is ready, able and wlling to help make 2A21 a successful year for our comnrunity! 2500 character lirit Supporting Documents YoU ney r"ipload any suppoding docun€nts such as graplrs, inBges, diagrans, nerketing nrtaials, etc. Yo..: are allovued to subnit up to 3 single page (LS Lete{ docunents in JFG, FIF or llFF fornat TlPrevious Lodging Tax Grant lnformation Previous Years Awarded Lodging Tax Grants* Overall Attendnace 2019 Actual* 1,776 2019 Actual* 965 Prior Year Paid Overnight Stay Data l-bs your event received Lodging Tax funds in previots years? C No, this event/project has not previously received Lodging Tax Funding. (. Yes, 1 year previous a Yes,2 yearS previous (? Yes, 3 or more years previous 2021 Projected* 2,000 Number of people traveling from outside WA State for your event? 20'19 Actual* 2021 Projected* 134 150 The number of overnight guests who stay in paid accommodations in Kittitas County for your event 2019 Actual* 750 2021 Prqecled* Number of paid lodging room nights resulting from you event/activityifacility? 20'19 Actual* 2021 Projected* 454 454 Number of people travelling more than 50 miles for your event? 2021 Prqected* 1,000 kr addition to field above, you nay u$oad the evider.rce 10 supporl the prior years' roonlnight infornution. 2019 Log Tax Overnight Stay Data.pdf 419.9K8 Yor nuy upload up to three single pages (L.S Leiler). of infornaiion. lf you a single rulti-page docu,]ent. only the first lhree pages will be considered. The ldlowing fornuts, will be accepted: JFG FS or llFF 2019 Methodology*Whal ftelhoddqy did yot use to calculate the 20'19 actlral nunbeis? ll Direct Count (preferred) l- lndirect Count l- Representalive Survey Jl lnformal Survey (preferred) l- Structr,rred Estimate !- other 750 2021 Methodology* Methodology Narrative * 'tAftat nttho<iolo.cly r,rrill you rtse to calculate the upcornng nutriers? l- Direct Count (preferred) l- lndirect Count l- Representative Survey 17 lnlormal Survey (preferred) l- Structured Estimate I- other Eease explain. ln 2019 spectators in attendance \&ere tracked by clicker counts at the gate and zp codes l,ere recorded at the time of ticket sale, and during registration for contestants, vendors, & volunteers. ln the spring ol 2020 and an informal email/online survey \ ,as taken of 201 9 attendees asking for the projection of attendance and overnight accommodations. There u,ere 325 responses and 243 said they would utilize overnight accommodations. This isa74.77% overnight stay. lf vr,re take74.77o/. of the 1000 projected out of area guests for 2020 lhe total is 7 47 .7 . 2500 character linit Application Questions: Part 5 BlFunding Does your organization have, or have you applied for, grant funding from other sources? lf not, r,r/ry not? lf yes, please list the funding you have for the project, including any volunteer and in-kind sources in Question 9l Project Budget Overview- Funding sources and amounts which have not yet been secured will be listed separately, in the field(s) directly below. Finally, what changes wruld occur if the project couldn't be funded? Other Funding *hes your organization have. or have you aptrlied for iunding franother sources? CYes 6No Erplanation *lf nol, why not? The Cle Elum Roundup Association has not applied for any other grant funding sources at this time. We have not had success in finding grant opportunities that match our mission or 501c4 status for the 2021 year. We will continue pursuing privale funding sources in the form of sponsorshipsldonations and seeking grants that pertain to our mission. 2500 charader lirrit Funding Shortfalls*V\hal changes will be nede if fundinq for your request is rrot available or reconrrendeci? Should there not be funding available for the Cle Elum Roundup project then further reduction in ependitures will need to take place. This will mean even more drastic changes to the event tharr already planned. lf comparing our 2019 and 2021 birdget you will noiice that e4penditures and incomes have already been reduced by nrore than $10,000 each. To further reduce expenditures will mean a change in the quality of event production. This will not only have an effect on this yeals event bul may carry on to future years. There are certain aspects of the rodeo u're can rrot compromise on for the protection of our sanctioning agreement and the safety of our contestants, stock and fans. We have already taken a close look al our budgei and will not be able to reduce admin epenses, venue, stock, and conteslant awards. This means that rrre will need to reduce in areas that will be highly reflective to our consumer with reductions in entertainment, special kid/family activiiies, limited seating, 2500 characler lirnt. Matching Funds Percentage Verification of ln-kind Contributions 9l Project Budget Overview Please complete budget for this project/proposal. lf your agency operates independenlly of ihis project application it may not be necessary to submit the entire agency budget. You must submit a budget which specifically pertains to the projectievent for which you are requesting funding and adheres to the basic budget format shown below. The budget must include anticipated revenues, ependitures, and any potential profit or loss. For projects/events which are ongoing for more than one (1)year, please also submit actualsfromlhe previous three (3) years of operations (need not be consecutive) for the project/proposal if applicable. For anyclaimed in-kind contributions valued at $500 or more and related to marketing/advertising, you must submit verifying documentation which assures the contribution will be provided. For instance, if you are claiming in-kind coniributions in the form of advertising match, a binding contract itemilng the matching value and obligating each party must be provided. ATTENTION: ln an effort to allow an adequate level of flexibility for all applicants, not all fields in the budget portion are required to be filled before this form is submitted. Providing all applicable data is your responsibility, failure to do so will potentially jeopardize your application's chance for review. 970.00 oi lhis f idd will aLrto fill with the corrmt percentage based cn your inptrt to budget section belciw For any claiired in-krd contdbuticrs valued al 5500 or rrore anclldaterJ lo narkelingladvertising, you rust subnit venfying docunentatiorr rvhich assures the cmtrihrticn will be providal. Budget Year Edit if necessary 2017 2018 2019 Revenues From Consolidated Lodging Tax Grant Past Actual 3 $ 0.00 Past Actual 3 $ 30000.00 $ 11141.00 Past Actual 2 $ 0.00 Past Actual 2 $ 43300.00 $ 17772.00 Past Actual 2 $ 4000.00 $ 0.00 Past Actual 1 $ 7,494.00 Past Actual 1 $ 42000.00 $ 43255.00 Past Actual 1 $ 5000.00 2021 Projected $ 10,000.00 Projected $ 40000.00 $ 40000.00 Projected $ 5000.00 LTAC Grant Funding All Other Revenues Account Name Sponsorship Sales (tickets, merch, beverages) Royalty $ o.oo $ 0.00 ln-Kind Contributions (except volunteerism) Account Name $ 11161.00 $ 10000.00 Past Actual 3 $ 2250.00Rodeo supplies ln- kind Royalty supplies ln- $ 0.00 kind Contributions of Volunteer Time $ 4000.00 $ 2000.00 Past Actual 3 1,275 Past Actual 2 3,543 Past Actual 1 3,700 Projected 5,867Number of Hours Evidence of Volunteer Hease upkncl a single f ile which offers eviclence in suppol of the projected volunteer hours. Contributions* 2021 Volunteer Hour projection .pdf Calculated Value of Projected Volunteer Time $ 138,226.52 95.28K8 Revenue Totals Expenses Account Name Admin Hospitality - contestanWoluntee r Venue Marketing Merch/beverage product Production Royalty Security/ EMT Operations Supplies Contestant Awards Family/Kid activities Rascal Rodeo Post Rodeo AcVEnt Pre Rodeo AcUEnt Scholarship/Commu nity Expense Totals Profit & Loss Past Actual 3 $ 43391.00 Past Actual 3 $ 2s00.00 $ 0.00 $ 38000.00 $ 5067.00 $ o.oo $ 0.00 $ o.oo $ o.oo $ o.oo $ o.oo $ 0.00 $ o.oo $ o.oo $ o.oo $ o.oo Past Actual 3 $ 45567.00 Past Actual 3 $ -2176.00 Past Actual 2 $ 65072.00 Past Actual 2 $ 4637.00 $ 0.00 $ 51897.00 $ 9231.00 $ o.oo Past Actual 1 $ 112910.00 Past Actual 1 $ 18646.55 $ 1000.00 $ 18722.44 $ 14032.00 $ 7486.00 $ 37220.00 $ 9644.00 $ 1084.00 $ 3980.00 $ 0.00 $ 0.00 $ o.oo $ o.oo $ o.oo $ 0.00 Past Actual 1 $ 111814.99 Past Actual 1 $ 1095.01 Projected $ 245226.52 Projected $ 10500.00 $ 800.00 $ 12000.00 $ 10000.00 $ 6100.00 $ 0.00 $ o.oo $ o.oo $ o.oo $ o.oo $ 0.00 $ 0.00 $ o.oo $ o.oo $ o.oo $ 23500.00 $ 6500.00 $ 2200.00 $ 4000.00 $ 18500.00 $ 300.00 $ 3000.00 $ 1000.00 $ 500.00 $ 1500.00 Past Actual 2 $ 65765.00 Past Actual 2 $ -693.00 Projected $ 100400.00 Projected $ 144826.52 Application Certification The applicant here certifies and affirms: '1. That it does not noq nor will it during the performance of any contract arising irom this application, unlawfully discriminate against any employee, applicant for employment, client, customer, or other person who might benefit from said contract, by reason of age, race, color, ethnicity, sex religion, military status, serual orientatisn, oeed, place of birth, or disability; 2. That it will abide by all relevant local, state and federal laus and regulations and; 3. That it has read the information contained in the lnstructions on pages 1 and 2 and understands and will comply with all provisions thereof. Certified by: 'stu€#l&w Stacy W Meyer Secretary, Cle Elum Roundup Name* Applicanfs Title* I f$t ms i.itfl'xi"ft::ljxx l::fix? 0GDEN uT 84?ot_0058 CLE ELUI.I ROUNDUP ASSOCIATION% BEVERLV I.IILLERP0 Box 67r CLE ELUM WA 98922_O67I In reply nefen to: 043g0g154gNov. 26, Z}Lg LTR 41GAC 046-848533? 000000 00 00026q49 BODC: TE ffi 0297 81 Employer fD number: Form 990 requi ned I 46-5485332 Yes Dear Taxpayer: hle t re responding to yourtax-exempt status.request dated Nov. lE, Z0lgr about your. We issued you a detenmination letten in January ?OL6, recognizing i;;r:s tax-exempt under rnternal Revenue code (IRc) section 50r(c) Because vourre not an organization describeddonors cantt deduct contrinutions they makeyour contributors that their contributions t in IRC Section lZ0 (c) rto you. You should adviseo you arenrt deductible. rn the heading of this letter, we indicated whether you must fir"e anannual information return. rf you'r" ""ouireo to file a returnr youmust fire one of the foll0wing bv the t5th dav of the 5th month afterthe end of your annual accounting period: - Fonm 998, Return of 0rganization Exempt From rncome Tax- i:;r 99}EZr Short Form Return of O"g.nization Exempt From Income* Form 990*Nr Erectnonic Notice (e-postcand) for Tax*Exemptorsanizations Not Resuined to File-io"* g9g on Form 9gg-Ez* Form 990-PF r Return of Private Foundation or Section 4g47 (a) ( I iTrust Tneated as private Foundation According to IRC Section d0BS(j), if you don,tinformation return on notice for 3 consecutiveyoun tax-exenpt status on the due date of thenotice. Vou can set IRS forms owww. irs. gov,1f orrns*pubs file a nequined annualYeans, we | 11 reVol(e3rd required return or m. and F p.m.r foll"ow Facific r publications you need fnom our website ator by cal.ling 800-TAX*F0RM (800_ BZg_5626).. If you have questionsr call- g7T_g2g_S500 between g alocal timer Monday through Friday (Alaska and Hawaiitime). Thank you for your cooperation. CLE ELUH ROUNDUP ASSOCIATION % BEVERLY HILLER PO BOX 57L CLE ELUM IdA 98922-067L 0458081548 Nov. 26, 2O]-9 LTR 4I68C 0 46-5485332 000000 00 aoa26450 SincerelY Yours t Str-tcLn Nm",A) Deborah Program K AIlan l,lanager, AM 0PS I Positions Hours President VP Secretary Treasu rer Marketing Director Sponsorship Director Parking Director Parking Attendants Hospitality Director Beer Garden/VlP Director Setup Crew Break-Down Crew VIP Tent Merchandise Ticket Sales Royalty Director Royalty Royalty Chaperones Kids Corral Parades & Fair Arena help Grand Entry Director Flag Riders Tra ns portation service Security Director Volunteer Director General Event Volunteer 400 300 400 400 300 400 70 84 2s0 75 50 50 30 20 56 400 800 800 20 30 150 87 440 20 75 100 50 5867 Total Volunteer Hours Projected 2021 Prior Year Paid Overnisht Stav Data (as submitted 2019 Lodsins Tax applicationl We were able to confirm overnight RV at the WSHP through Horse Park records. Using the STR Report and information received from Amy McGuffin, CEO of the Kittitas Chamber of Commerce, we understand that there are 1-,1-11 rooms in the County. 84% of the rooms were booked in the cou nty for Friday, July 25, 2019 and 97% were booked for Saturday, July 27th. As advised by McGuffin 70% of the rooms booked could be considered out of county. It would be reasonable to assume that the Roundup accounted for 1/3 of the occupancy based on 3 larger events (including the Roundup) happening in Kittitas County that weekend. Ca lcu lations: Friday: 1,111 total rooms @ 84% occupancy = 933.24 rooms occupied 933.24 room occupied / 3 (events) = 311.08 rooms occupied 311.08 rooms occupied @ 70% out of county occupancy = 2L7.76 out of county room occupancy for Roundup Saturday: 1,LLl- total rooms @ 91% occupancy = 1,01L rooms occupied 1,011 rooms occupied / 3 (events) = 337 rooms occupied 337 rooms occupied @ 70% out of county occupancy = 235.90 out of county room occupancy Exhibit "8" Guidelines and Requirements for Expenditure Reimbursements from Lodging Tax Section 1. Branding Contractors who have been approved to utilize grant awards for advertising expenditures must incorporate Kittitas County and the appropriate City of Cle Elum, Ellensburg, or Roslyn tourism information as follows: A. Websites and Social Media Sites must include the County's and appropriate City's tourism website logo with an operational link to the site(s). The logo must be displayed on the contractor's home page, it must be sized no smaller than% inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. B. Print Advertisins and Online Displav Advertising of all types ( including but not limited to newspaper, periodicals, flyers, posters, billboards, direct mail, e-newsletters, third-party websites, streaming displays, etc.) must include the County's and appropriate City's tourism website logo. The logo must be sized no smaller than% inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. C. Video Advertisine of all types (including but not limited to television, online, electronic kiosks, motion billboards, etc.) must include the County's and appropriate City's tourism website logo. The logo must be sized no smaller than% inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. All logos and website information may be obtained by contacting the Director of Tourism, Kittitas County Chamber of Commerce. Section 2. Advertising Reimbursements Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere to the following guidelines and requirements for each type of advertising media utilized. A. Print Advertising: L Print advertising placed with any media provider which operates exclusively outside of Kittitas County may be reimbursed at IOO% of the cost, including any production costs. To operate exclusively outside of Kittitas County, the provider must not be physically located in the County and/or not distribute any media within the County. 2. Print advertising placed with any media provider which operates inside Kittitas County may be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 10 days prior to the event may be reimbursed atLOO% of the cost, including any production costs. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2 A, (21(a) above, advertising reimbursement requests must include a statement from the media provider specifying the percentage distribution to areas outside of Kittitas County. Reimbursements will be allowed for the amount distributed outside of Kittitas County, including any production costs. B. Television Advertising L. Television advertising placed with any media provider outside the Yakima/Kittitas DMA will be reimbursed at 100% of the cost, including any production cost. 2. Television advertising placed with any media provider inside the Yakima /Kittitas DMA will be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed atL00% of the cost, including any production costs. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2 8,2(a) above, advertising may be reimbursed at the rate of 70% of the total cost, including any production costs. C. Online Advertisins: 1. Online advertising and promotion may be reimbursed at L00% of the cost, including any production cost. 2. Streamed media (radio, television, other) requests for reimbursement must include a statement from the media provider specifying the percentage of recipients which are outside of Kittitas County. Reimbursements will be allowed for the percentage distributed outside of Kittitas County, including any production costs. D. Direct Mail: 1. Direct mail advertising may be reimbursed at 100% of the cost, including any production cost, for each item mailed or shipped to a destination outside of Kittitas County. ln order to receive reimbursement, a list of the addresses and a signed statement from the contractor that the list is accurate, or other proof of delivery, must be provided along with other req uired documentation. E. Flvers/Posters: 1. Flyers or posters which are placed outside of Kittitas County may be reimbursed at 10O% of the cost, includingany production cost. ln orderto receive reimbursement, a listof the locations where flyers or posters were posted outside of Kittitas County, a signed statement from the contractor that the list is accurate and a copy of the poster/flyer must be provided along with other required documentation. 2. Banners which are placed inside of Kittitas County may be reimbursed atIOO% of the cost, including any production costs. ln order to receive reimbursement, the banner cannot list a specified date or location. Request can only be made one time. 3. Signage (site layout use only)which are placed inside of the venue/facility of the event may be reimbursed at 100% of the cost, including any production costs. ln order to receive reimbursement, the signage cannot list specified date or location. Request can only be made one time. (i.e. ADA Parking /Parking, Loading Zone, Evacuation Route, Bathrooms, and Stage locations) F. Radio Advertisins L Radio advertising placed with any media provider located outside of Kittitas County may be reimbursed at 100% of the cost, including any production cost. 2. Radio advertising placed with any media provider located inside of Kittitas County may be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed atLOO% of the cost, including any production cost. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2 F,2(a) above, advertising may be reimbursed at the rate of 3O% of the totalcost, including any production costs. G. Operation Reimbursement L Operation costs may be reimbursed 100% of the paid invoice cost. ln order to receive reimbursement operations invoice must an approved cost from the Consolidated Lodging Tax committee members list. lnvoice provided must include notation of payment with proof of payment. 2. Mileage reimbursements that are outside of 50 miles of Kittitas County may be reimbursed al tOO% of cost. ln order to receive reimbursement, a signed statement from the receiver along with other required documentation. Mileage reimbursement subject to IRS mileage reimbursement rates which may change annually. 3. ltems not eligible for reimbursement: a. Salaries of employees b. Capitol purchases- any item with 3+ years life and over 55,000. c. Licenses, permits, insurance, or credit card fees