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HomeMy WebLinkAboutLT-2021-011-KCHSLT -202T-OT1.- KITTITAS CO U N TY H I STO R I CA L SOC I ETY 2021 LODGING TAX SERVICES AGREEMENT BETWEEN KITTITAS COUNTY AND KITTITAS COUNTY HISTORICAL SOCIETY This Contract, effective January 1,2021is made and entered into by and between KITTITAS COUNTY ("County"), a subdivision of the State of Washington, and KITTITAS COUNTY HISTORICAL SOCIETY ("Contracto('),for 2021Annual Marketing and Tourism Promotion ("Event"). WHEREAS, the purpose of this Agreement is to provide for activities and expenditures designed to increase tourism, NOW THEREFORE, in consideration of the terms and conditions contained herein, or attached and incorporated and made a part hereof, the County and the Contractor mutually agree as follows: Section 1. Scope of Work. a. Contractor shall provide the services and staff described in its Application for Lodging Tax Funds submitted to the Lodging Tax Advisory Committee, attached hereto as Exhibit "A" which is attached hereto and incorporated herein by this reference. b. Except as otherwise specifically provided in this Agreement, Contractor shall furnish the following as required to perform the services, described in Paragraph (a) above, in accordance with this Agreement: Personnel, [abor and supervision; technical, professional and other services. All such services, property and other items furnished or required to be furnished, together with all other obligations performed, or required to be performed, by Contractor under this Agreement are collectively referred to herein as "Services." c. Contractor shall commence, perform, and complete such Services in accordance with Exhibit "B" which is attached hereto and incorporated herein by this reference. Section 2. Pavment. a. As full compensation for satisfactory performance of the Contractor's Services, the County agrees to pay Contractor the sum of fourteen thousand seven hundred and fifty dollars (5L4,750.00) (Kittitas Co. lodging tax funding). b. Additional payment terms: The County will make payment to the Contractor only on a reimbursement basis, as receipts/invoices for any items including marketing and/or advertising are submitted to the County, not to exceed the sum of fourteen thousand seven hundred and fifty dollars (S14,750.00) (Kittitas Co lodging tax funding). c. Services/Expenses that are reimbursed must be dated during the current year and final date to submit reimbursements requests is January L5,2022 after this date funds lapse. d. Requests for reimbursements must be submitted to: Kittitas County Auditor Attn: Auditor's Accounting 205 West 5th Ave - Suite 105 Ellensburg, WA 98926 2027 County Lodging Tdx Funding Agreement Page 7 LT -202T-OT1- KI TTITAS CO U N TY H I STO R I CA L SOC I ETY a uditorsaccounting@co. kittitas.wa. us e Reporting requirements of your events will be required on prescribed forms from the County Auditor. f. Contractor is eligible to claim reimbursement for the following items and amounts only: r Online Advertising o Ad Production r Video Production o Newsletter Production and Distribution o Website Updates g. Contractor is not eligible to claim reimbursement for any items not listed in Section 2 (f) and is further expressly denied funding for the following items as requested in the application as defined in Section 1(a): N/A h. Contractors requesting reimbursement for event-specific expenses shall submit all claims as no more than two reimbursement requests with supporting documentation. Contractors must complete the Lodging Tax Reimbursement online training course provided by the County Auditor's office prior to filing reimbursement claim. Requests for reimbursement will not be accepted by the County Auditor prior to the training being completed. The training may be found online at the Kittitas County Auditor's website at the fo I lowing add ress: http://www.co. kittitas.wa. us/a ud itor/defa u lt.aspx Section 3. Performance bv Contractor. Contractor shall not (by contract, operation of law or otherwise) delegate or subcontract performance of any Services to any other person or entity without the prior written consent of the County. Any such delegation or subcontracting without the County's prior written consent shall be voidable at the County's option. b. Contractor shall at all times be an independent contractor and not an agent or representa- tive of the County with regard to performing the Services. Contractor shall not represent that it is, or hold itself out as, an agent or represehtative of the County. ln no event shall Contractor be authorized to enter into any Agreement or undertaking for or on behalf of the County. lt is understood that the Contractor and the Contractor's staff and employees are not employees of the County and are not, therefore, entitled to any benefits provided employees of the County. Contractor shall comply with all applicable laws, ordinances, rules, regulations, orders, licenses, permits, and other requirements, now or hereafter in effect, of any governmental authority (including, but not limited to, such requirements as may be imposed upon the County and applicable to Services). Contractor shall furnish such documents as may be required to effect or evidence such compliance. All laws, ordinances, rules, and orders required to be incorporated into agreements of this character are incorporated into this Agreement by this reference. Contractor agrees to obtain all required licenses and permits, a c 2027 County Lodging Tox Funding Agreement Page 2 LT -2O2L-0T1.- K ITTITAS CO U NTY H I STO R I CA L SOC I ETY and further agrees to keep them in full force and effect during the term of this Agreement. d. The County and the Contractor agree that in fulfilling the terms and conditions of this Agreement neither shall discriminate on the basis of race, creed, color, national origin, age, sex, marital status, or the presence of a physical, sensory, or mental handicap. The Services shall at all times be subject to inspection by and approval of the County, but the County's making (or failure or delay in making) such inspection or approval shall not relieve Contractor of its responsibility to perform the Services in accord with this Agreement, notwithstanding the County's knowledge of defective or non-complying performance, or the substantiality or ease of discovering the same. Contractor shall provide the County with sufficient, safe, and proper facilities and equipment for such inspection and free access to such facilities. f. This contract is subject to review by any Federal or State auditor. Contractor shall promptly furnish the County or its designee, or such Federal or State auditor with such information related to the Services as may be requested by the applicable governmental entity. Contractor shall preserve and maintain all financial records and records relating to performance of Services under this Agreement for six (6) years after contract termination. For such duration after the County makes final payment of compensation due hereunder, Contractor shall provide the County access to (and the County shall have the right to examine, audit and copy, with or without notice) all of Contractor's books, documents, papers and records related to the Services or this Agreement. g. Contractor understands and acknowledges that Contractor is solely responsible for its own reporting and accounting of all state, federal, social security, and local taxes, of every nature, arising from Contractor's performance of this Agreement. All compensation received by the Contractor will be reported to the lnternal Revenue Service at the end of the calendar year in accord with the applicable IRS regulations. Section 4. Release, lndemnity, and Hold Harmless The County assumes no liability for the Contractor's actions under this Agreement. Contractor releases and shall defend, indemnify, and hold harmless the County, its officers and employees, agents, representatives, attorneys and/or volunteers, from and against all claims, costs, liabilities, damages, and expenses, (including, but not limited to, reasonable attorney fees) which arise or may arise or be alleged to arise out of or by reason of this Agreement including: Any fault, negligence, strict liability or product liability of Contractor in connection with the Services for this Agreement; Any lien asserted upon any property of the County in connection with the Services for this Agreement; a Any failure of Contractor, or of the Services, to comply with any applicable law, ordinance, rule, regulation, order, license, permit and other requirement, now or hereafter in effect, of any governmental authority; or a Any breach of or default under this Agreement by Contractor e a a 2027 County Lodging Tdx Funding Agreement Page 3 LT -202L-OL1- K ITTI TAS CO U NTY H I STO R I CAL SOC I ETY Section 5. Compliance with Public Records Law. ln compliance with Washington's public records law, the County will retain copies of any documents associated with this Agreement, which may be required by law unless legally exempt from such retention, for any applicable legally required retention period. b. ln the event a public records request is made to the County for documents created in relation to this Agreement, should legal uncertainty arise regarding the disclosability of any documents under federal or state public records laws, the County shall provide notice to Contractor pursuant to Washington's public records act, chapter 42.56 RCW, to allow Contractor to seek a court injunction. c. The County specifically shall not be liable to Contractor for the County's release under public records laws of any documents not protected by trademark, copyright or other law. Section 6. lndustrial lnsurance Waiver. With respect to performance of this Agreement and as to any claims against the County, its Additional lnsureds, officers, agents and employees, the Contractor expressly waives its immunity under Title 51 of the Revised Code of Washington, the lndustrial lnsurance Act, for injuries to Contractor's employees and agrees that the obligations to indemnifiT, defend and hold harmless provided in this Agreement extend to any claim brought by or on behalf of any employee of the Contractor. This waiver is mutually negotiated by the parties to this Agreement. Section 7. Insurance and Endorsements. The County may require through a request in writing that the Contractor provide the County with a certificate, binder, or policy of liability insurance, acceptable to the County in an amount specified by the County. b. Such liability insurance shall be such as will protect Contractor, its employees, agents and representatives, from all claims, losses, harm, costs, liabilities, damages and expenses arising out of personal injury (including death) or property damage that may result from performance of the Services or this Agreement, whether such performance is by Contractor or any of its employees, agents or representatives. Should the County require such liability insurance, the Contractor agrees to provide proof of insurance prior to commencing performance of this Agreement. d. Copies of the County's written request and the insurance documents provided by Contractor shall be attached to this Agreement and by this reference will be made part hereof. e. Where insurance is requested by the County, all liability insurance policies shall be endorsed to include the County as an Additional lnsured and shall stipulate that the insurance afforded by the policies shall be primary insurance, and that any insurance, self-insured a a c 2027 County Lodging Tax Funding Agreement Poge 4 LT -2O2T-OT1- KITTI TAS CO U N TY H I STO R I CA L S OC I ETY retention, deductibles, or risk retention trusts maintained or participated in by the Parties shall be excess and not contributory to any other insurance maintained by the County. Contractor shall furnish the County a certificate of insurance with Endorsement as evidence that the required policies are in full force and effect. Section 8. Termination. The County may, by written notice thereof to Contractor, terminate this Agreement as to all or any portion of the Services not yet performed, whether or not Contractor is in breach or default. Upon receiving such notice of termination, Contractor shall, except as otherwise directed by the County, immediately stop performing the Services to the extent specified in the notice. ln the event the County terminates the Contractor's Services, the Contractor is obligated and hereby agrees to refund to the County all monies paid for Services not yet rendered by the Contractor, if any, as of the date of the notice of termination. Section 9. Miscellaneous. Contractor shall not (by contract, operation of law or otherwise) assign this Agreement or any right or interest in this Agreement without the County's prior written consent. b. This Agreement embodies the entire Agreement between the County and Contractor, and supersedes any and all prior oral or written communications, proposals, conditions, promises, representations, or understandings regarding the Services. No change, amendment or modification of any provision of this Agreement shall be valid unless set forth in a written amendment to the Agreement signed by both parties. c.Notice for any purpose under this Agreement, except service of process, shall be given by the Contractor to the Kittitas County Commissioners and the Kittitas County Auditor, 205 W. 5th Ave. Ste. 108, Ellensburg, WA 98926. For all purposes under this Agreement, any notice by the County to the Contractor shall be given to the Contractor's address provided on the signature page. Notice may be given by delivery or by depositing in the U.S. Mail, first class, postage prepaid, certified mail, return receipt requested. d. The section and paragraph headings of this Agreement are for reference convenience only and are not intended to restrict, affect or be of any weight in interpreting or construing the provisions of such sections or paragraphs. This Agreement may be executed in one or more counterparts and by facsimile, each of which will be deemed an original, but all of which together willconstitute one and the same instrument. f. Contractor warrants to the County that the individual signing on Contractor's behalf has the requisite power and authority to enter into and to perform Contractor's obligations under this Agreement. Contractor further warrants to the County that Contractor has made no misrepresentation or misleading statement in connection with this Agreement, and is not in e 2027 County Lodging Tax Funding Agreement Poge 5 LT -202L-OT1- K ITTITAS CO U NTY H ISTO R I CAL SO C I ETY violation of any applicable law, ordinance, or regulation the consequence of which will or may materially affect Contractor's ability to perform its obligations under this Agreement. g. lf any term or condition of this Agreement or the application thereof to any person(s) or circumstances is held invalid, such invalidity shall not affect the other terms, conditions or applications which can be given effect without the invalid term, condition or application. To this end, the terms and conditions of this Agreement are declared severable. h. The exclusive venue for any action brought to enforce this Agreement or any of its terms shall be in Kittitas County, State of Washington. i. The performance of this Agreement is subject to termination without liability by either party upon the occurrence, or upon the prediction by the National Oceanic and Atmospheric Administration, any other agency of the United States Government, or any agency of the Government of the State of Washington of the occurrence of any circumstance beyond the control of either party-including, without limitation, acts of God, war, acts of terrorism within a fifty (50) mile radius of Kittitas County, government regulations, disaster, pandemic/epidemic illness, strikes or threat of strikes (except that neither party may terminate this Agreement for situations involving that party's own employees), civil disorder, or curtailment of transportation facilities-to the extent that such circumstance makes it illegal , impossible or economically impracticable for the parties to complete the duties and mutual obligations agreed upon and imposed upon them herein. The ability to terminate this Agreement without liability pursuant to this paragraph is conditioned upon delivery of written notice from one party to the other within 10 days of such occurrence or upon delivery of written notice from one party to the other within 24 hours of the receipt of notice of the prediction of any of the above occurrences. To the extent feasible within the constraints imposed by any event of the type described above, the parties agree that if the triggering event is of apparently or likely transitory effect, the parties may negotiate such amendments to the agreement that are mutually satisfactory and not otherwise contrary to law, including but not limited to a change in the dates for completion of any portion or the entirety of this agreement. 2027 County Lodging Tox Funding Agreement Page 6 r> KITTITAS COUNTY BOARD OF COUNTY COMMISSIONERS Chair Vice Chair Commissioner ATTEST: Clerk of the Board APPROVED AS TO FORM: Deputy Prosecuting Attorney LT -2O2I-OL1- KITTITAS CO U NTY H I STO R I CA L SOC I ETY CONTRACTOR IPrint Name] lAddressl 2027 County Lodging Tax Funding Agreement Poge 7 Exl'r tbil u fru CLTAC: Application for Lodging Tax Grant Funding Grant Application Workshop - 2020 *Dd you aitend the gant Appication \a.brkshop - 2t120 hosted by llrc ldttilas Counly 0Tar*rer of Connerce? (r Yes l- No l; Yes, lhave read arrd undersiand S{Jl]mttal irstructions and C€neral lnfornetion lor lhe 2021 Lodging Tax Gant Funding Fl'mess Submittal lnstructions & General lnformation * You are strongly encouraged to compose your responses to the questions of this form with a desktop text editor and save your work, then copy and paste the information into the form. You may also save a draft by selecting the button at the bottom of this page. When you do this you will be logged out and must log back in to continue. ln order to save a draft you will need to provide an email address and a passraord. After completing the save draft, you will be redirected to landing page containing a link to log back into the form. We suggest you save this link as a bookmark. The link will also be sent to you in an email. Organization I nformation Name of Organization * Kittitas County Historical Society, lnc. Organization Address * sreet Address 1 14 E 3rd Ave Address Line 2 olv Ellensburg hstall Zip Crxle 98926 State/Fovincelfugion WA Couniry USA Organization is a:*f Business 6 Non-Profit (Note: Please submit W-9 for business or IRS Designation Letter for non-profit.) Click here to vrew sample documents {redacted). Upload Proof of irs letter.pdf Organization Status * Accepiabe f ile fornats jrrclucle; JFG. Fff or llFF Project Contact I nformation 44.31KA First Name *Sadie Thayer 509-525-3778 Last Name * Phone Number* Email*sadie.thayer@kchm.org Project or Event lnformation n ProjecVEvent Name* 2A21 KCHM Marketing and Tourism Promotion Service Categories Clreck all categories thal ap$y to this ap$ication [7 Tourism promotionlmarketing ly' Operation of a special eveni designed to attract tourists ly' Operation of a tourism related facility f other Event Dates Please provide any specific dates, or range of dates, on r,tfrich your event or project will be held. You may add as many dates or date ranges as necessary. Event Dates Start Dates* 11112021 ProjecVEvent Location * New or Ongoing ProjecVEvent? * Amount of Funding Requested * End Dates 12/3112021 Kittitas County a Ongoing Project/Event (More than four years in existence) F New Project/Event (Four or fevrer years in existence) $ 27760.00 lf you sdected "Otgcing FlojecVFrenf'above this anount nsy not exceed 10% of the total expense budget of this project. Funding Request Max Tourism Seasons *Froftrlhe list below. what seascn wlllyour [oject enhance tourism? Select any which ap$y. ly' Year-round (January - December) l- Off Season {November - February) l- Shoulder Season (October or March - May) l- High Season (June - September) Application Questions: Part 1 Please answer each question completely, in the order listed. Please include any supporting data within the response narrative. 1 | ProjecUEvent Description Please provide a descripiion of your projectlevent. Response 1: ProjecVEvent Description * This project is designed to increase historic au,areness, brand au,arerress, and eveniual tourism and attendance by continuing to apply new and exciiing promotions through social nredia marketing, online video and neusletier production and distribution, and website development relating to Kittitas Counly history. The project will focus on the development of virtual lectures, with a tourism promotion of Ellensburg and Kittiias County; possible promotion of onsite lectures depending on guidelines rdrich rarlculd feature topics and entice visitation of the area and museLim; website updates for activities, including but not limited to virtual and onsite leclures, ntaking it more mobile friendly, "Did You Knord' pages on topics of local history questioned by frequent visitors and guests to the county, and eiribits to be featured in 2021 including irrigation, fair and rodeo, the Rodeo City Roller Girls, banking history (including the Kittitas State Bank, Cle Elum State Bank and the Roslyn Bank Robbery), disastrous events (like the 1906 Floods in Ellensburg and Cle Elum); and more. Videos will be developed to include personal stories of newfeatures and stories relating to these topics and historic items and incorporated on the uebsite. All r,r,rll be featured through twice monthly nerasletters that will encourage individuals to stay in Kittitas Courrty and highlight information related to the theme of that nevrsletler. This entire plan is focused on sharing infornration and encouraging individuals to learn more about Kittitas County history v*rile staying safe during these uncertain times. Since many of our plans for 2020 had been cancelled or postponed until 2021 (and those plans even remain uncertain due to our limited capacity), we are pursuing a more-virtual opportunity to share our Museum and local history wiih the raorld. Prior to the COVID-19 closure on March 16.2028, r.rrc had continued to show a25o/oincrease in attendance per month. These numbers vrere reflected in 2019 year-errd totals of 8,328 total visitors (5,426 came to viewthe exhibits only. with an increase of 386 over the prior year). With only one cancelled lecture, r,re had 1,956 attend our annual lecture series (showing a decrease ol 144 from 2018 numbers). By sharing our local history in these new formats, we intend to draw interest in the community from individuals from the entire \M3stern United States who may be planning upcoming trips, or are interested in hisiory and our community. 2500 characler limt List of lntended Use of Funds* $8,400.00 Online Advertising $1,260.00 Ad Production $1 0,000.00 Video Production $3,600.00 Nevrrsletter Production and Distribution $4,500.00 Website Updates 2l Supporting Kittitas County as a tourism destination. 1. Auay fronr their place of residence or business and staying overnighl in paid accommodations; 2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight; 3. or fronr another country or state outside of their place of residence or business. You must provide the evidence utilized in determining your projections. Response 2.1 *Vlrhy would lourists lravel to Kjttitas Couniy to attend your evenVactivity/facility? The Museunr seeks funding to support advertising for marketing and production of exhibits, lectures, and nelvsletters that connect county history with a wider audience. Visitors traveling in and to Kittitas Cor;nty often find themselves interested in the history of the community they are visiting. The Kittitas County Historical Museum is dedicated to the collecting and preservation of our county's history and the display and interpretation of that history. often drawing people from across the world to the facility to eplore local history, whether as an immediate destination or conrplinrentary destination on a visit io and through Ellensburg. lndtviduals may be interested in learning information about local history on a myriad of topics, such as family history and building history. Or they may be interested on specific topics, such as being vehicle enthusiasts or rock and mineral collectors. Since the Museum is focused on the entirety of Kittitas Couniy history, within 2.333 square mrles, there is quite a bit of history going back to its geological roots to modern day. Visitors often come through for or:r exhibits, which some highlights are the Ellensburg Blue Agate display, the neon signs, the antique automobile collection, mining and logging history, local agricultural display, Native American basketry and beadu,ork, the military service room, a railroad display, and county-wide business ephemera. Many of our exhibits also include things about other organizations and displays throughout the county, or are developed through collaborative efforts Wth groups and museums in and around Kittitas Couniy. For example. in 2021 , exhibit plans include displays by the Kittitas Reclamation Districl; the Kittilas County Fair and 4H groups; and the Rodeo City Rodeo Girls. Displays on banking history (focusing on the Kittitas State Bank, Cle Elum State Bank, and Roslyn Bank Robbery), and disastrous events (like the 1906 and 1948 floods in Ellensburg and Cle Elunr) may include partnerships with the Roslyn Museum, the Roslyn-Ronald-Cle Elum Heritage Club, the Northern Kittitas County Historical Society, and oihers. Our Lecture Series includes presentations on various aspects of Kittitas County history, sLrch as geology, Native American history, and interesting tidbits of local lore and legend. Presenters encourage the participants to visit locations throughout the County, and brochures are provided to further encourage visitors and event attendees. 2500 character lir.it Response 2.2 * Application Questions: Part 2 Describe the gior success of your evenl/aclivily/facility in attfactio| tcxlrists. By reviewing our guest register and through verbal interaction with guesls, we have found that 620/o of our guests in the year 2019 (5,1 63 of 8,328) rrere from the 50+ mile range. We have found with the 2019 offerings that more individuals will visit for a daytrip or overnight trip from the 50+ mile distance. Visitors from Washington State primarily came from Seattle, Tacoma, Olympia, Bellevue, Bellingham, Puyallup, Renton, and Snohomish. Horaever, i,le have had visitors from 45 states with them primarily being from California, Oregon, Florida, Texas, ldaho, Arizona, Wyoming, Montana, Wisconsin. and North Carolina. lnternational visitors came from Argentina, Australia, Canada, China, Colombia, France, Germany, lndonesia, lsrael, Japan, Mexico, Moldova, the Netherlands, New Zealand, Poland, Saudi Arabia, Spain, Sureden, Thailand, United Arab Emirates, and the United Kingdom. For 2A20, visitation as remained just as strong, with guests visiting the museum recently from around the raorld. Additionally, our social media reach has been predominately to those ouiside of the 50+ mile distance, with our top cities following primarily registering as Seattle, Taconra, Portland, Spokane, Kennewick, Vancouver (WA), Everett, Porl Orchard, and Auburn. We have ascertained the data from our register book that indicates lecture attendees canre fronr as far as the Tri-Cities, Renton, lssaquah, Moses Lake, Portland, OR, and even Georgia, beyond those from Kittitas Couniy. ln most cases, most had heard about the lectures from social media marketing and promotion. We anticipate with more lectures u,re will have more guests from the 50+ mile distance. Many of our 2021 presenters are knourn to drawattendees from the Tri- Cities, Northeast Oregon, Wenatchee, and Spokane. With ihe planned promotions, vr,e erpeci greater interest and visitation from the areas of Seattle-Tacoma, Portland, Oregon, and Eastern Washington. As vier.r,ers tune in 10 our virtual lecture series and videos, r,re anticipate a greater reach throughout the entire vv-.stern United States. Additional events and activities, including newexhibits, have always proven to be of interest to those looking io day-irip or overnight in Ellensburg and Kittitas County. We are looking io promote exhibits betu,een historical sites and museums in and throughout Ellensburg and Kittitas County as well as Central Washington in 2021 . 2500 character linit 3llmpact Response 3: Measuring Results * Application Questions: Part 3 Describe how yoil will ffo{'ote your evenuactlvjtylfacility to aitract tourists. Our Museum will be promoted in a series of vrnys io aitract tourists to visit at a time they feel most comfortable to them- Since there are a number of current restrictions, it is important to make the organization accessible to everyone. By producing videos of monthly virtual lectures (and possible in-person lectures), along with exhibits, it will enable the museum stays accessible those r,ttro wish to examine and study Kittitas County history. The advertising also helps to promoie this accessibility, along with points of inlerest that rrr,rculd entice visitation of the area and museum. lt r,rould include highlights, such as a frequent "Did You KnoW'feature on our rarebsite when updated that uould highlight an aspect of local history about a person, place, event, or activity, or item in the collection. This lvculd be also featured in our newsletter that individuals uould sign up for and that lrculd highlight more in-depth stories of our erhibits, artifacis, activities, and events, along with ongoing activities at our partner organizations. Online advertising wruld be targeted toward specific interests in the \ estern United States, encouraging individuals to sign up for the nernsletter, virtual (or onsite) lectures, and to visit our vr,rebsite and eventually the Museum. By featuring exhibits and highlights lhrough video and rnebsite updates, it is our hope to entice individuals to visit our museum and see items of interest to ihem. The lectures provide a different avenue to learn more aboul a specific topic on local history, in anticipation of a return to ihe Museum, but it lrould invite attendees to visit the museum and siay in Ellensburg, a message that raould also be echoed in our online advertising and nevr,sletters. We will measure our success through tracking sign-ups of the nernsletter and Iecture portals. the open-rate of the newsletter, the views of the videos, Google Analytics and tracking of the ra,ebsite and respective social media insights and tracking. We will also track onsite visitation through our Attendance Log, which raie compare to ihe previous years to identify trends and adjust our advertisinq campaign accordingly. 2500 ciTaracter lirit 4lCollaboration lf your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomplished? 4.1 Collaboration *Throughout the year, the KCHM hosts special exhibits, programs, and events to promote the topic of a particular exhibit. We work Wth local businesses and other non-profits to co-market these events which increase exposure for both parties. We anlicipate many of the same partnerships for lhe 2021 year as previously, but due to the uncertainty of events, rrve will adapt our collaborative efforts accordingly. ln the past and present, u,e have sought assistance with the Kittitas County Chamber of Commerce, wtrich has been beneficial. Through co-sponsoring events, having a booth, etc,, we have increased our presence at events throughout Kittitas County. We expect to continue expanding our community presence in 2A21 . We partner with organizations to provide e*ribits, inlormation, or provide involvement that helps lo enhance community events. A few of those are: Spirit of the West Co\.4/boy Gathering: An e*ribit on cowboy culture and venue: Cruisin'lor Hospice Car Show: Provide antique andlor cars for display; Jaa.in lhe Valley: Exhibit on local music history plus a children's activity; Ellensburg Rodeo/Kittitas County Fair: E*ribit on event history and provide historical photos and information for display at the event; Ellensburg Film Festival: Venue for movie shora,ings; Moments to Remember: An annual exhibit that focuses on an aspect of local nostalgia; and Puget Sound Energy Wild Horse Wind Farm: ltems loaned for annual display and partnership for the annual Ellensburg Rodeo Parade. Walking Tours: Partnership with Gallery One Visual Arts Center, Ellensburg Downtouin Association, Haunting Ellensburg, Yakima River Canyon Bird Fest, Central Washington University. and more. to provide themed ualking tours in and around Ellensburg. We serve as a resource for historical artifacts, photographs, and information for events such as new businesses, local events, individuals doing research, and more. We also provide space for evenls and host activities for statewide organizations. We partner with businesses and organizations for our exhibits and programming lron Horse Breuery, Roslyn Museum, the Northern Kittitas County Historical Society, Thorp Mill, the Cascade Association of Museums and History. the Washington Museum Association, and other local and regional events. Our annual Lecture Series is nrade possible through the Humanities Washington Speakers Bureau and potential partnerships with local and regional groups, like CWU, Mountains to Sound Greenrmy, and more. 2500 character linit 4.2 Promoting Local* BUSINESS Dscnl,.e how you will prorrnte lodging estailisllrents. restaurants, and business localed ilr l(ttitas Qrnty We will promote lodging establishments, restaurants, and businesses located in Kittitas County in a variety of methods. Throughout ihe year, we have a number of special exhibits, programs, and events to promote the topic of a particular exhibit. We wrrk with local businesses and other non-profits to co-market these events which increase e&osure for both panies. We anticipate to feature a number of these particular businesses through our exhibit upgrades and through references on our \rebsite as links; through the virtual lectures were they have a full screen of information that sends people to local resources lo plan trips; promotion through our social media accounts, especially as facts about businesses through our "Did You KnoW' notes; and ihrough our videos and newsletters that encourage individuals to visit and stay locally. Currently the Museum has an entire exhibit room ol 2,400 square feet plus an additional space of 600 square feet that features local businesses past and present. As exhibits update, there are v1€ys to incorporate information on current local businesses. Addiiionally, plans are in the ra,orks to have specialized e*ribits on local automobile dealerships that have existed past and present and the Kittitas Reclamation District. We have worked with lron Horse Brerirery for an upcoming project. We also have a display at the Hotel Windrow, and are looking for additional collaborative projects in and around Kittitas County. Oiher plans to promote local lodging establishments, restaurants, and businesses include tour and event sponsorships, exhibit and programnting partnerships, and through opportunities to provide historic research, photographs, and information for the business which is a great collaborative effort that co-promotes the business and museum. For example, we have provided information to the Red Pickle about the Black and White Service Station building in Ellensburg, and we are actively rrorking with businesses in Ellensburg, Kittitas, Cle Elum, Roslyn, and Easton. Museum staff and volunteers also provide wcrd of mouth recommendations and print materials at the museum for individuals interested in local lodging establishments, restaurants, and businesses. 2500 oharacter l,ryit 4.3 Flost Hotel*ls lhere a lrcst hotel for your event or granl project? lf yes, list the hotel. GNo I YES, 5l Future Plans Please explain what plans exist to allow this project to become self-sustaining. Include any plans for ticket sales, event sponsors, and other cost-recovery models. Future Plans*The Kittitas County Historical Museum has plans to make this program self- sustaining. Due to the success of the advertising, the Museum's Board of Directors has become educated about the rate of return of the advertising investnrent and maintains a budget line of $2,500 to match any advertisirrg or reach alternative markets. We have received atr increased rate of donalions to the museum as a result of increased visitaiion to the museum, which rae aitribute lo the current advertising campaign. We have also increased our membership program in which the fees go tounrds funding events, activities, and programs. It is anticipated that wrth the awareness of the museum, its exhibits and lecture series, revenue from our gift shop, donations, and membership dues will eventually itrcrease, allowing the advertising budget line to grow to a larger amount and reduce future requests for support from the Kittitas County Consolidated Lodging fax Grant. Our lecture series, if allowed onsite, has a preferred hoiel of the Holiday lnn Express for our lecturers and guests. ln the event we develop further plans for evenls, uie will tvcrk with a hotel for a package or event activity. 2500 character litrit Application Questions: Part 4 6l Additional lnformation Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your project and its benefit to tourism. 2020 lnformation lf you hatl a olanned event in 2020, wllether it was able lo take place ol nol, pleaso describe any successes artt1 challenges you experiencerl. There u'ere numerous planned events scheduled for the Museurn in 2020 that r,riere cancelled or postponed as a result of the COVID-19 closure. The Museum \&as open fromJanuary 1 until March 15 before closing effective March 16 until June 24. Upon reopening, the Museum had cancelled its annual leclure series (after an initial postponement), its lralking tour program, the monthly Memory Caf6. and several group n€etings planned throughout the remainder of lhe year. Additionally, several eiribits have been cancelled, while tu,rc collaborative exhibits have been postponed until 2021. Despite these challenges, upon reopening on June 24, museum visitation resumed at approxinrately 30% of its regular summer rales (for example, 259 visited in July 2020, compared to 888 in July 2019) and has been steadily increasing each month that passes. Visitors also have been strong financial donors and gift shop purchasers. Additional lnformation 2500 ch;:racter limt 2500 character lirit Supporting Documents You rray uplcad any supportirq dcrun'xlnts such as .lraphs. ineges. diagran 6, narketin! ryaterials. elo. KCHMl.pdf 105.31K8 You are alloured to subn il up lo 3 single page (lJS i.etter) docLrnents in JFl3, FIF or ]llf fornst 7l Previous Lodging Tax Grant lnformation Number of people travelling more than 50 miles for your event? 2019 Actual* 2021 Projected* 5,163 3,680 Number of people traveling from outside WA State for your event? 2019 Actual* 2021 Projected* 2,488 1,840 The number of overnight guests who stay in paid accommodations in Kittitas County for your event Previous Years Awarded Lodging Tax Grants* Overall Attendnace 2019 Actual* 8,328 201 9 Actual * 516 Prior Year Paid Overnight Stay Data 2019 Methodology* l-bs your event received Lodging Tax funds in previous years? f No, this event/project has not previously received Lodging Tax Funding. f Yes, 1 year previous /- Yes, 2years previous (l Yes, 3 or more years previous 2021 Projected* 7,359 2021 Projected* 460 h addition to field above, you rny udoad the evidence to supgfi the pric{ years' roontnight infornation. You rray r"pload up to three sirrgle pages (LE Letter). of infsnation. lf you a sirrgle mrltipage docr-inent. only the first three pages will be considered. The following forrats, will be accepted: JFG. FDF or llFF Wrat rrethodology did you use lo calculate the 2019 actual nunters? V Direct Count (preferred) l- lndirect Count lf Representative Survey J- lnformal Survey (preferred) 17 Structured Estimate l- Other Number of paid lodging room nights resulting from you eventiactivitylfacility? 2019 Actual* 2021 Projected* 119 115 2021 Methodology* Methodology Narrative * tA,hat nethodology w jll you Ltse to calculate the upcorring nurbers? 17 Direct Count (preferred) f- lndirect Count ly' Representative Survey l- lnformal Survey (preferred) l/ Structured Estimate l- Other Fease explain. While hard to quantify, \rrc are anticipating an average visiiation rate based on previous years. We e&ect to utilize a different guest book log in 2021, vrhich will ask for more detailed informaiion, along with digital survey for those w4'ro attend our virtual events. lt is anticipated that based on the visitation rate, which is knowr to increase approximately 25o/oyearly, that vve should have the same growth for 2O21. Horr,ever, we showa marketed decrease to 2016 numbers due to the arrticipated lack of individuals coming onsite for the lecture until the second half of 2021 . It is our epectation that the Museum also serves as an added benefit to someone's stay, so it may not create the initial hotel room reservation but may add one or tuo nights stay on an existing one. Our Museum Monthly Atiendance numbers continue to show multi-year highs in our visitor attendance, and at the end of 2019,8,328 people visited the Museum. Thrs uas an increase of 27 individuals \,tlen compared to 20'18's attendance numbers. It is hopeful the numbers will return back to the same levels for in-person visiiation in 2021 . Horffever. while individuals may be leery of on-site visitation, and guidelines make it fairly restriciive, ra,e can reach out and increase our support and contact through virtual conlact u/rich raould boost our counts accordingly. 2500 character lin-tt Application Questions: Part 5 SlFunding Does your organization have, or have you applied for, grant funding from other sources? lf not, why not? lf yes, please list the funding you have for the project, including any volunteer and in-kind sources rn Question 9l Project Budget Overview. Funding sources and amounts ulrich have not yet been secured will be listed separately, in the field(s) directly below. Fitrally, what changes uould occur if the project couldn't be funded? Other Funding *Does your organzation have, or have you app{ied for funding frotnotl.er soLrrces? CYes lrNo A Explanation *lf not, why not? The Kittitas County Historical Museum currently receives no monetary support for advertising beyond the allocated amount through the museum's annual budget and what is awarded through the Lodging Tax Grant process. The Museum's Board of Directors has dedicated an annual stipend of $2,500 to match the Lodging Tax grant fund request through its annual budget. While we have applied for grant funding for capital improvement and archival project specific funding in the past, the funding received \nas dedicated for those projects and not for advertising. We rrere not funded for additional av1/ards for advertising nor \€re vle successful in recent years in receiving other grant funding ln 2019, rive applied for br-rt did not receive funding for capital improvement project funding through local, regional, and national grants in addition to grants specific to museum collections storage, archives n')aintenance, collections care, and hisioric preservation. Due to the COVID-19 situation in 2A20, \ E \ /ere unable to pursue project-based grants in 2020. Hor,rrever. M/e anticipate applying for these grants in 2021. Additionally, while we uere successful in applying for the Humanities Washington Speakers Bureau for our evening lecture series programming, wtrich provided a stipend for speaker fees nhile the museum will be responsible for travel expenses, plans changed due to the COVID-19 situation. However, that funding is specific for programming and cannot support other uses. We are also looking for additional grant opportunities to support additional development of our programming and events. The $16,500 lisied includes the $2,500 the Board has allocated along with additional funding specific for the lecture series r,tiirich is project specific funding that tull be part of the project, costs ihat are not directly factored in this project as each speaker must be reimbursed for their time and travel, and many are not part of the Humanities Washington Speakers Bureau. Other costs include e$ibit upgrades, vilrich are part of the museum's general operation and may grossly exceed the amount listed depending on the plans and remodeling necessary to execute the plan. These funds are also responsible for general operations, including collections care and interpretative planning. 2500 characler lin'it Funding Shortfalls * Vurat chanfjes vvill b€ rrBde if tuncjing fol your request is not arrailable or rec;on'r.n-.Njeci? We ask for support from the Lodging Tax Grant to help accommodate all of the new ideas r.ne uould like to use to achieve success. lf not funded in full, we would adjust our plans to reflect the decreased budget; hor.r,ever, depending on the allocation, \,rc may be unable to pursue any of the planned virtual activities as we do not have the capacity to do video productlon ne\ /sletters, virtual lectures, or maintain our website with our limited staff and fesources. This u,ould effectively silence a great opportunity to engage with individuals fronr all across the \.rcstern region of the United States wtro have expressed interest in our Museum. and our lecture series, while we have limited capacity and ability until COVID-19 restrictions are lifted. 2500 charact--r linit. Matching Funds Percentage 59.44 % Tltis field willauto fillwil.h the cor.recl peroentage based {r''} your input to budget section bdour 9l Project Budget Overview Please complete budget for this project/proposal. lf your agerrcy operates independently of this project application it may not be necessary to submit the entire agency budgel. You must submit a budget which specifically pertains to the project/event for which you are requesting funding and adheres to the basic budget format shown below. The budget must include anticipated revenues, ependitures, and any potential profit or loss. For projects/events which are ongoing for more than one (1) year, please also submit actuals from the previous three (3) years of operations (need not be consecutive) for the projectlproposal if applicable. For anyclaimed in-kind contributions valued at $500 or more and related to marketing/advertising, you must submit verifying documentation which assures the contribution will be provided. For instance. if you are claiming in-kind contributions in the form of advertising match, a binding contract iiemilng the matching value and obligating each party musi be provided. ATTENTION: ln an effori to allow an adequate level of flexibility for all applicants, not all fields in the budget portion are required to be filled before this form is submitted. Providing all applicable data is your responsibility, failure to do so will potentially jeopardize your application's chance for review. Verification of ln-kind Contributions Fr:r any claired in-knd contribuliofls vaft"ted al $500 or rrcre and relaled io nurketingladvedising, you nust subnit ve|ifying clocunentation which assures the conlribution will be provided. Budget Year Edit if necessary 2017 2018 2019 Revenues From Consolidated Lodging Tax Grant Past Actual 2 $ 8,000.00 Past Actual 2 $ 5809.01 Past Actual 2 $ 13809.01 Past Actual 1 $ 15,000.00 Past Actual 1 $ 3750.03 Past Actual 1 $ o.oo Past Actual 1 $ 18750.03 2021 Projected $ 27,760.00 Projected $ 16500.00 Prolected $ 0.00 Projected $ 44283.56 LTAC Grant Funding Past Actual 3 $ 13,750.00 All Other Revenues Account Name Past Actual 3 Museum Coffers $ 3500.00 Revenue Totals Past Actual 3 $ 17250.00 ln-Kind Contributions (except volunteerism) Account Name Past Actual 3 Past Actual 2 $ 0.00 $ 0.00 Contributions of Volunteer Time Past Actual 3 Past Actual 2 Number of Hours Calculated Value of $ 23.56 Projected Volunteer Time Past Actual 1 Projected Expenses Account Name Advertising Expense Totals Profit & Loss Past Actual 3 $ 13875.03 Past Actual 3 $ 13875.03 Past Actual 3 $ 3374.97 Past Actual 2 $ 14686.60 Past Actual 2 $ 14686.60 Past Actual 2 $ -877.59 Past Actual 1 $ 16890.58 Past Actual 1 $ 16890.58 Past Actual 1 $ 1859.45 Projected $ 27760.00 Projected $ 27760.00 Projected $ 16523.56 Application Certification The applicanl here certifies and affirms: 1. That it does not nory nor will it during the performance of any contract arising from this application, unlawfully discriminate against any employee, applicant for employment, client, customer, or other person u,ho might benefit from said contract, by reason of age, race, color, ethniciiy, sex, religion, military status, serual orientation, creed, place of birth, or disabiliiy; 2.Thalil will abide by all relevant local, state and federal laws and regulations and; 3. That it has read the information contained in the lnstruciions on pages 1 and 2 and understands and will comply with all provisions thereof. Certified by: rfurasfi@rogut. Name * Applicant's Title * Sadie Thayer Museum Director -!*r Internal Revenue Service Director, Exery)t Organizations Date: Oetcber 1.8, 2001 K]TTITAS COUNTY HTSTORICAIJ SOCIE?Y INCG.IRE!T PO BOX 460 SLLENSBURG WA 98926_0460 Departnent of the TreasuryP.o. Box 2508Cincinnati, ohio 45201 Ferson to Contact-fD# : 31-07325 Agent Wj.lliam C ,farvj- Contaet Telephone Numbersl 877-829-5500 Phone 513-263-3?56 FAX Federal fdentifi.cation Nurrrber : 9L*60377 83 Dear $i-r or Madam: This is in reference to your retter.of May 11, 2001_, requesting aruling regarding your qualification for status as an exempi operatingfoundation as defined in section 4940id) (2) of the rnternal Revenue cade, out records indicate you rdere recognized. as exempt from federalincome Lax under section 50L(c)(3) of the Code effective September of 1974.ft was determined the organj-zation was not a private foundation within themeaning of section 509 {a) of the code because it i_s an organizationdesc,ribed in Section 1?0(b) (1) (A) (vi) and 509(aj . you have also beendatermined to be a private operating foundation withii: the meaning ofsection 4942tt, {3) of the Code as of January L, 1996. The informati-on submitted indicates your governing body is broadlyrepresentative of the general public as evidenced by the large number ofarea residents of various occupations makj-ng up the Board- No BoardMembers are disqualified persons section 4940 (a) or the code provides for the imposition on eachexempt private foundation of an encise tax egual to 2 percent sf the netinvestment income of such foundation for the taxable year, Section 4940(d)(1) of the Code provides no tax shall be imposeci undersection 4940 on any private foundation which is an exempt operatingfoundation for the taxable yea4. Section 4940 {d} ef the Code was enacted pursuant to the Tax ReformAct of L98q, 1984-3 C.B; {Vol. 1)l (the rtAct,, } . Section 4940(d) (2) of the Code provides the term "exempt operatingfoundation" means with respect la any taxable year, any private foundationif* such foundation is an operating foundation (as defined insection 494? (S ) (3) ; such foundation has been publi-cly supported for at reast 10taxable years; a b The Kittitas County Historical Museum is a private, nonprofit charitable organization. With only two paid staff and 17 volunteers, we plan to continue building awareness of the museum, which will reflectively increase our further sustainability. ln 2013, we embarked on a new advertising campaign after having been denied funding the previous year. Through the new program we saw a positive response from visitors. Overall, we saw a consistent 25-28o/o increase in attendance yearly, especially in our targeted market. Our museum attendance nearly doubled from 4,975 in 2013 to 8,697 in 2015, and while 2016 decreased in visitation to 7,359, it was a higher annual visitation rate than previous years. ln 201-8, we ended the year with 8,20L visitors. Our Museum Monthly Attendance numbers continue to show multi-year highs in our visitor attendance, and at the end of 2OL9, we had 8,328 which was a slight increase over 2018 numbers. ln the midst of 2O2O, we have not yet regained a glimpse of 2019 numbers but we are at a monthly high of 3O% of our monthly attendance, averaging 290 visitors. We have also had yearly increases in donations to the museum and gift shop sales as a result of the increased visitation. Our donations are at I08% of the anticipated amount for 2020. Gift shop sales are already exceeded the expected annual income at a rate of I09%. We have invested more into the gift shop in 2019 which has in turn increased sales. We plan to increase our offerings again for 2021-, tying to events and programming. As another direct result of increased visitation, the museum has experimented with its hours to meet the needs of the community. For example, the Museum was open for 3 Sundays to coincide with major events in 201-9 (Spirit of the West, Jazzin the Valley, and the Kittitas County Fair/Ellensburg Rodeo). These openings have resulted in increased visitation to the museum as a whole, with an audience that often has never had the opportunity to visit previously due to timing. We did not have the opportunity to do that this year due to cancelled events but plan to resume this in 2021. By continuing to build on a successful model, we plan to attract a new audience that has had an increased interest in the Kittitas County Historical Museum, Ellensburg, and Kittitas County. Through the months of June to August 20L9, we have had a noticeable increase in visitors from the Seattle-Tacoma area and the Portland area. Whether it was indicated in print or verbally, we found that most of these visitors were day-trippers (-75%) with another destination, such as Spokane or British Columbia. Others (-25%l were staying overnight in Ellensburg while attending an event or activity and visiting the downtown. By advertising to these markets, we are targeting a demographic already predisposed to visit the museum. These individuals are already interested in history and are more apt to visit the museum and local attractions. By producing the advertising, we will be able to add more information and an overall access and view of the museum to the advertising which may attract more visitors. With a program building on the success of social media marketing, we can increase visits to the museum, Ellensburg, and Kittitas County. By the increased attendance and gift shop sales, along with possible museum memberships, this will provide further sustainability and allow for the museum to host a wider array of events, public programming, classes and educational opportunities, exhibits, and more, as well as draw many folks in from throughout the Pacific Northwest. At present, we have had success in drawing visitors to our events from the Tri- Cities, Renton, Spokane, northeastern Oregon (Umatilla area), and Wenatchee. Fig. L Snopshot of Museum Monthly Attendance Count Fig.2 Snopshot of Museum Actuol v. Budget for 2020 ALL CATEGAR,ES OF MUSEUM USE 2018 336 672 551 598 675 751 814 824 803 I 441 476 360 B3o1' Av 29',| 486 419 582 566 583 72? 597 623 855 449 447 5413 Total by 2019 2020 Month 389 352 5810 326 701 9715 571 275 8it84 595 0 116/A 734 0 {1884 745 4A 12233 BBB 25S 15{88 76? ?77 125d,0 723 10450 1409 17107 665 8984 521 8{36 A T u X May 10 1 2 a 4: o A 7 U 11 SeptembertiOctober November 14 December 1a Totats Ordinary lncome/Expense lncome 50102 " Gift Shop lncorne 50105 Donation box 50'106 - Mer*bership Dues 50113 " Contributions & $ Donations $ $ $ $ C D E F I ? 11 3 4i I H % 202A budget spent 2020 Budget Thru 11t15t20 Thru $ 11115/19 Change % Change 7,500 3,500 4.500 1,000 46% o01g/o -24Yo -32% 109% 108% 9794 913% 8"206 3"780 4_374 9,1 30 8.206 3,780 4.374 9,1 30 2.580 281 -1.394 4,206 Exhibit "8" Guidelines and Requirements for Expenditure Reimbursements from Lodging Tax Section 1. Branding Contractors who have been approved to utilize grant awards for advertising expenditures must incorporate Kittitas County and the appropriate City of Cle Elum, Ellensburg, or Roslyn tourism information as follows: A. Websites and Social Media Sites must include the County's and appropriate City's tourism website logo with an operational link to the site(s). The logo must be displayed on the contractor's home page, it must be sized no smaller than% inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. B. Print Advertisine and Online Displav Advertisins of all types ( including but not limited to newspaper, periodicals, flyers, posters, billboards, direct mail, e-newsletters, third-party websites, streaming displays, etc.) must include the County's and appropriate City's tourism website logo. The logo must be sized no smaller than% inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. C. Video Advertising of all types (including but not limited to television, online, electronic kiosks, motion billboards, etc.) must include the County's and appropriate City's tourism website logo. The logo must be sized no smaller than% inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. All logos and website information may be obtained by contacting the Director of Tourism, Kittitas County Chamber of Commerce. Sectroj 2. Advertising Reimbu rsements Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere to the following guidelines and requirements for each type of advertising media utilized. A. Print Advertisins: 1. Print advertising placed with any media provider which operates exclusively outside of Kittitas County may be reimbursed at IOO% of the cost, including any production costs. To operate exclusively outside of Kittitas County, the provider must not be physically located in the County and/or not distribute any media within the County. 2. Print advertising placed with any media provider which operates inside Kittitas County may be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 10 days prior to the event may be reimbursed att00% of the cost, including any production costs. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2 A, (2)(a) above, advertising reimbursement requests must include a statement from the media provider specifying the percentage distribution to areas outside of Kittitas County. Reimbursements will be allowed for the amount distributed outside of Kittitas County, including any production costs. B. Television Advertisine: L. Television advertising placed with any media provider outside the Yakima/Kittitas DMA will be reimbursed at 100% of the cost, including any production cost. 2. Television advertising placed with any media provider inside the Yakima /Kittitas DMA will be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed at1,OO% of the cost, including any production costs. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2 8,2(al above, advertising may be reimbursed at the rate of 70% of the total cost, including any production costs. C. Online rtisine: t. Online advertising and promotion may be reimbursed at 100% of the cost, including any production cost. 2. Streamed media (radio, television, other) requests for reimbursement must include a statement from the media provider specifying the percentage of recipients which are outside of Kittitas County. Reimbursements will be allowed for the percentage distributed outside of Kittitas County, including any production costs. D. Direct Mail: 1'. Direct mail advertising may be reimbursed at 100% of the cost, including any production cost, for each item mailed or shipped to a destination outside of Kittitas County. ln order to receive reimbursement, a list of the addresses and a signed statement from the contractor that the list is accurate, or other proof of delivery, must be provided along with other required documentation. E. Flvers/Posters: 1. Flyers or posters which are placed outside of Kittitas County may be reimbursed at I00Yo of the cost, including any production cost. ln order to receive reimbursement, a list of the locations where flyers or posters were posted outside of Kittitas County, a signed statement from the contractor that the list is accurate and a copy of the poster/flyer must be provided along with other required documentation. 2. Banners which are placed inside of Kittitas County may be reimbursed at LOO% of the cost, including any production costs. ln order to receive reimbursement, the banner cannot list a specified date or location. Request can only be made one time. 3. Signage (site layout use only) which are placed inside of the venue/facility of the event may be reimbursed at 100% of the cost, including any production costs. ln order to receive reimbursement, the signage cannot list specified date or location. Request can only be made one time. (i.e. ADA Parking /Parking, Loading Zone, Evacuation Route, Bathrooms, and Stage locations) F. Radio Advertising: t. Radio advertising placed with any media provider located outside of Kittitas County may be reimbursed attOO% of the cost, including any production cost. 2. Radio advertising placed with any media provider located inside of Kittitas County may be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed attOO% of the cost, including any production cost. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2F,2(al above, advertising may be reimbursed atthe rate of 3O%of the total cost, including any production costs. G. Ooeration Reimbursement: t. Operation costs may be reimbursed 1O0% of the paid invoice cost. ln order to receive reimbursement operations invoice must an approved cost from the Consolidated Lodging Tax committee members list. lnvoice provided must include notation of payment with proof of payment. 2. Mileage reimbursements that are outside of 50 miles of Kittitas County may be reimbursed at LOO% of cost. ln order to receive reimbursement, a signed statement from the receiver along with other required documentation. Mileage reimbursement subject to IRS mileage reimbursement rates which may change annually. 3. ltems not eligible for reimbursement: a. Salaries of employees b. Capitol purchases- any item with 3+ years life and over 55,000. c. Licenses, permits, insurance, or credit card fees