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HomeMy WebLinkAboutAmended LT-2020-009Amended LT-2020-009-KEEN-Bl RD F EST- Amended EP 2O2O TODGING TAX SERVICES AGREEMENT BETWEEN KITTITAS COUNTY AND KITTITAS COUNTY ENVIROMENTAL EDUCATION NETWORK This Contract, effective January L,2O2O is made and entered into by and between KITTITAS COUNW ("County"), a subdivision of the State of Washington, and KITTITAS ENVIROMENTAL EDUCATION NETWORK ("Contractor"l,for the 2020 Yakima River Canyon Bird Fest ("Event"). WHEREAS, the purpose of this Agreement is to provide for activities and expenditures designed to increase tourism, NOW THEREFORE, in consideration of the terms and conditions contained herein, or attached and incorporated and made a part hereof, the County and the Contractor mutually agree as follows: Section 1. Scope of Work. a. Contractor shall provide the services and staff described in its Application for Lodging Tax Funds submitted to the Lodging Tax Advisory Committee, attached hereto as Exhibit '?" which is attached hereto and incorporated herein by this reference. b. Except as otherwise specifically provided in this Agreement, Contractor shall furnish the following as required to perform the services, described in Paragraph (a) above, in accordance with this Agreement: Personnel, labor and supervision; technical, professional and other services. All such services, property and other items furnished or required to be furnished, together with all other obligations performed, or required to be performed, by Contractor under this Agreement are collectively referred to herein as "Services." c. Contractor shall commence, perform and complete such Services in accordance with Exhibit "8" which is attached hereto and incorporated herein by this reference. Section 2. Pavment. a. As full compensation for satisfactory performance of the Contractor's Services, the County agrees to pay Contractor the sum of fifteen thousand dollars (5L5,000) (Kittitas Co. lodging tax funding). b. Additional payment terms: The County will make payment to the Contractor only on a reimbursement basis, as receipts/invoices for any items including marketing and/or advertising are submitted to the County, not to exceed the sum of fifteen thousand dollars (S15,000) (Kittitas Co. lodging tax funding). c. Services/Expenses that are reimbursed must be dated during the current year and final date to submit reimbursements requests is January L5,2O2t after this date funds lapse. d. Requests for reimbursements must be submitted to: Kittitas County Auditor Attn: Auditor's Accounting County Lodging Tax Funding Agreement Page 7 f Amended LT-2020-009-KEEN-BIRD FEST- Amended EP 205 West 5th Ave - Suite 105 Ellensburg, WA 98926 aud itorsaccou nting@co. kittitas.wa. us Reporting requirements of your events will be required on prescribed forms from the County Auditor. Contractor is eligible to claim reimbursement for the following items and amounts only: Advertising and promotion (Cornell Bird Lab, Facebook/Social Media, Bird Watchers Digest, NPR, AllAbout Bird). Design Fees (for posters and other promotional materials). Printing (for posters, flyers, and event program). a a a g. Contractor is not eligible to claim reimbursement for any items not listed in Section 2 (f) and is further expressly denied funding for the following items as requested in the application as defined in Section 1(a): No Mailing fees. h. Contractors requesting reimbursement for event-specific expenses shall submit all claims as no more than two reimbursement requests with supporting documentation. Contractors must complete the Lodging Tax Reimbursement online training course provided by the County Auditor's office prior to filing reimbursement claim. Requests for reimbursement will not be accepted by the County Auditor prior to the training being completed. The training may be found online at the Kittitas County Auditor's website at the fol lowing add ress: http ://www.co. kittitas.wa. us/a ud itor/defa u lt.aspx Section 3- Perfo rmance bv contractor Contractor shall not (by contract, operation of law or otherwise) delegate or subcontract performance of any Services to any other person or entity without the prior written consent of the County. Any such delegation or subcontracting without the County's prior written consent shall be voidable at the County's option. b. Contractor shall at all times be an independent contractor and not an agent or representa- tive of the County with regard to performing the Services. Contractor shall not represent that it is, or hold itself out as, an agent or representative of the County. ln no event shall Contractor be authorized to enter into any Agreement or undertaking for or on behalf of the County. lt is understood that the Contractor and the Contractor's staff and employees are not employees of the County and are not, therefore, entitled to any benefits provided employees of the County. c. Contractor shall comply with all applicable laws, ordinances, rules, regulations, orders, licenses, permits, and other requirements, now or hereafter in effect, of any governmental authority (including, but not limited to, such requirements as may be imposed upon the County and applicable to Services). Contractor shall furnish such documents as may be required to effect or evidence such compliance. All laws, ordinances, rules, and orders required to be incorporated into agreements of this character are incorporated into this a _2020 County Lodging Tax Funding Agreement Page 2 Amended LT-2020-009-KEEN-BIRD FEST- Amended EP Agreement by this reference. Contractor agrees to obtain all required licenses and permits, and further agrees to keep them in full force and effect during the term of this Agreement. d. The County and the Contractor agree that in fulfilling the terms and conditions of this Agreement neither shall discriminate on the basis of race, creed, color, national origin, age, sex, marital status, or the presence of a physical, sensory, or mental handicap. e. The Services shall at all times be subject to inspection by and approval of the County, but the County's making (or failure or delay in making) such inspection or approval shall not relieve Contractor of its responsibility to perform the Services in accord with this Agreement, notwithstanding the County's knowledge of defective or non-complying performance, or the substantiality or ease of discovering the same. Contractor shall provide the County with sufficient, safe, and proper facilities and equipment for such inspection and free access to such facilities. f. This contract is subject to review by any Federal or State auditor. Contractor shall promptly furnish the County or its designee, or such Federal or State auditor with such information related to the Services as may be requested by the applicable governmental entity. Contractor shall preserve and maintain all financial records and records relating to performance of Services under this Agreement for six (6) years after contract termination. For such duration after the County makes final payment of compensation due hereunder, Contractor shall provide the County access to (and the County shall have the right to examine, audit and copy, with or without notice) all of Contractor's books, documents, papers and records related to the Services or this Agreement. g. Contractor understands and acknowledges that Contractor is solely responsible for its own reporting and accounting of all state, federal, social security, and local taxes, of every nature, arising from Contractor's performance of this Agreement. All compensation received by the Contractor will be reported to the lnternal Revenue Service at the end of the calendar year in accord with the applicable IRS regulations. Section 4. Release. lndem nitv, and Hold Harmless. The County assumes no liability for the Contractor's actions under this Agreement. Contractor releases and shall defend, indemnifli, and hold harmless the County, its officers and employees, agents, representatives, attorneys and/or volunteers, from and against all claims, costs, liabilities, damages, and expenses, (including, but not limited to, reasonable attorney fees) which arise or may arise or be alleged to arise out of or by reason of this Agreement including: Any fault, negligence, strict liability or product liability of Contractor in connection with the Services for this Agreement; Any lien asserted upon any property of the County in connection with the Services for this Agreement; a Any failure of Contractor, or of the Services, to comply with any applicable law, ordinance, rule, regulation, order, license, permit and other requirement, now or hereafter in effect, of any governmental authority; or a Any breach of or default under this Agreement by Contractor a a _2020 County Lodging Tax Funding Agreement Poge 3 Amended LT-2020-009-KEEN-BIRD FEST- Amended EP Section 5. Comoliance Public Records Law ln compliance with Washington's public records law, the County will retain copies of any documents associated with this Agreement, which may be required by law unless legally exempt from such retention, for any applicable legally required retention period. b. ln the event a public records request is made to the County for documents created in relation to this Agreement, should legal uncertainty arise regarding the disclosability of any documents under federal or state public records laws, the County shall provide notice to Contractor pursuant to Washington's public records act, chapter 42.56 RCW, to allow Contractor to seek a court injunction. The County specifically shall not be liable to Contractor for the County's release under public records laws of any documents not protected by trademark, copyright or other law. Section 6. lndustrial lnsurance Waiver. With respect to performance of this Agreement and as to any claims against the County, its Additional lnsureds, officers, agents and employees, the Contractor expressly waives its immunity under Title 5L of the Revised Code of Washington, the lndustrial lnsurance Act, for injuries to Contracto/s employees and agrees that the obligations to indemnify, defend and hold harmless provided in this Agreement extend to any claim brought by or on behalf of any employee of the Contractor. This waiver is mutually negotiated by the parties to this Agreement. Section 7. lnsurance and Endorsements. The County may require through a request in writing that the Contractor provide the County with a certificate, binder, or policy of liability insurance, acceptable to the County in an amount specified by the County. b. Such liability insurance shall be such as will protect Contractor, its employees, agents and representatives, from all claims, losses, harm, costs, liabilities, damages and expenses arising out of personal injury (including death) or property damage that may result from performance of the Services or this Agreement, whether such performance is by Contractor or any of its employees, agents or representatives. Should the County require such liability insurance, the Contractor agrees to provide proof of insurance prior to commencing performance of this Agreement. d. Copies of the County's written request and the insurance documents provided by Contractor shall be attached to this Agreement and by this reference will be made part hereof. e. Where insurance is requested by the County, all liability insurance policies shall be endorsed to include the County as an Additional lnsured and shall stipulate that the insurance afforded by the policies shall be primary insurance, and that any insurance, self-insured a c County Lodging Tax Funding Agreement Poge 4 Amended LT-2020-009-KEEN-Bl RD FEST- Amended EP retention, deductibles, or risk retention trusts maintained or participated in by the Parties shall be excess and not contributory to any other insurance maintained by the County. Contractor shall furnish the County a certificate of insurance with Endorsement as evidence that the required policies are in full force and effect. Section 8 Termination. The County may, by written notice thereof to Contractor, terminate this Agreement as to all or any portion of the Services not yet performed, whether or not Contractor is in breach or default. Upon receiving such notice of termination, Contractor shall, except as otherwise directed by the County, immediately stop performing the Services to the extent specified in the notice. ln the event the County terminates the Contractor's Services, the Contractor is obligated and hereby agrees to refund to the County all monies paid for Services not yet rendered by the Contractor, if any, as of the date of the notice of termination. Section 9. Miscellaneous. a Contractor shall not (by contract, operation of law or otherwise) assign this Agreement or any right or interest in this Agreement without the County's prior written consent. b. This Agreement embodies the entire Agreement between the County and Contractor, and supersedes any and all prior oral or written communications, proposals, conditions, promises, representations, or understandings regarding the Services. No change, amendment or modification of any provision of this Agreement shall be valid unless set forth in a written amendment to the Agreement signed by both parties. Notice for any purpose under this Agreement, except service of process, shall be given by the Contractor to the Kittitas County Commissioners and the Kittitas County Auditor, 205 W. 5th Ave. Ste. 108, Ellensburg, WA 98926. For all purposes under this Agreement, any notice by the County to the Contractor shall be given to the Contractor's address provided on the signature page. Notice may be given by delivery or by depositing in the U.S. Mail, first class, postage prepaid, certified mail, return receipt requested. d. The section and paragraph headings of this Agreement are for reference convenience only and are not intended to restrict, affect or be of any weight in interpreting or construing the provisions of such sections or paragraphs. This Agreement may be executed in one or more counterparts and by facsimile, each of which will be deemed an original, but all of which together will constitute one and the same instrument. f. Contractor warrants to the County that the individual signing on Contractor's behalf has the requisite power and authority to enter into and to perform Contractor's obligations under this Agreement. Contractor further warrants to the County that Contractor has made no misrepresentation or misleading statement in connection with this Agreement, and is not in _2020 County Lodging Tax Funding Agreement Page 5 Amended LT-2020-009-KEEN-Bl RD FEST- Am ended EP violation of any applicable law, ordinance, or regulation the consequence of which will or may materially affect Contractor's ability to perform its obligations under this Agreement. g. lf any term or condition of this Agreement or the application thereof to any person(s) or circumstances is held invalid, such invalidity shall not affect the other terms, conditions or applications which can be given effect without the invalid term, condition or application. To this end, the terms and conditions of this Agreement are declared severable. h. The exclusive venue for any action brought to enforce this Agreement or any of its terms shall be in Kittitas County, State of Washington. The exclusive venue for any action brought to enforce this Agreement or any of its terms shall be in Kittitas County, State of Washington. The following provision is entered into effective upon adoption by the parties pursuant to section "9b", as reflected by the signature of the authorized representative(s) of each party. The performance of this Agreement is subject to termination without liability by either party upon the occurrence, or upon the prediction by the National Oceanic and Atmospheric Administration, any other agency of the United States Government, or any agency of the Government of the State of Washington of the occurrence of any circumstance beyond the control of either party- including, without limitation, acts of God, war, acts of terrorism within a fifty (SO) mile radius of Kittitas County, government regulations, disaster, pandemic/epidemic illness, strikes or threat of strikes (except that neither party may terminate this Agreement for situations involving that party's own employees), civil disorder, or curtailment of transportation facilities-to the extent that such circumstance makes it illegal , impossible or economically impracticable for the parties to complete the duties and mutual obligations agreed upon and imposed upon them herein. The ability to terminate this Agreement without liability pursuant to this paragraph is conditioned upon delivery of written notice from one party to the other within 10 days of such occurrence or upon delivery of written notice from one party to the other within 24 hours of the receipt of notice of the prediction of any of the above occurrences. To the extent feasible within the constraints imposed by any event of the type described above, the parties agree that if the triggering event is of apparently or likely transitory effect, the parties may negotiate such amendments to the agreement that are mutually satisfactory and not otherwise contrary to law, including but not limited to a change in the dates for completion of any portion or the entirety of this agreement. KITTITAS COUNTY BOARD O COUNTY M ERS 4lzl lz"[20 [Prin 7 / Vice _2020 County Lodging Tax Funding Agreement Page 6 Amended LT-2020-009-KEEN-BIRD FEST- Amended EP Commissioner ATTEST: lllllllr MIS sn)'l ".'..'i":, "..',! lAddressl -\ [Telephone] Cle APPROVED AS TO FORM:COUt't1l r,liltilrl Deputy Prosecuting Attorney _202O County Lodging Tax Funding Agreement Page 7 CLTAC: Application for Lodging Tax Grant Funding Grant Application Workshop - 2O1g* Submittal lnstructions & General lnformation * Dd you attend the gant Ap$ication V\irrkshop - 2019 hosted by the Kittitas County Chanlrcr of Connerce? C Yes GNo G Yes, ' have read ar.rd understand Subrritlal hstructions and Ceneral Inforrraticrr lor the 20'19 Lodging Tax Gant Frmding Frccess You are strongly encouraged to compose your responses to the questions of this form with a desktop text editor and save your work, ihen copy and paste the information into the form. You may also save a draft by selecting the button at the bottom of this page. When you do this you will be logged out and must log back in to continue. ln order to save a draft you will need to provide an email address and a passvucrd. After completing the save draft, you will be redirected to landing page containing a link to log back into the form. We suggest you save this link as a booknnrk. The link will also be sent to you in an email. Organization I nformation Name of Organization* Kitlitas Environmental Education Netr,rrrcrk Organization Address * SfreetAddress 414 South Willow St. Address line 2 oty Ellensburg tostallZip Code 98926 State / R'ovince / Region WA Country United States Website Federal Tax lD #* UBI #* ranmv^ycic.org 22-3489021 602-1 98-363 Organization is a:*i Government Entity {r 501(c)3 t- 501{c)4 .501(c)6 a othei (Note: you must submit 501(c)3, 501(c)4, or 501(c)6 approval documentation.) Click here to view sample documents (redacted). Upload Proof of InS Conf of Exempt Status under 50i (c)3.pdf Organization Status * AcceptaLle f ile forn€ts include: JpG FIT or IFF. Contact lnformation Last Name*Scheffer 46.61K8 First Name *Jill Phone Number*50s-55 1 -8807 - ..*tmarl kiititasee@gmail.com Project or Event lnformation ProjecVEvent Mme* Yakima River Canyon Bird Fest Event Dates Please provide any specific dates, oI ratrge of dates, on wtrich your event or project Wll be held. You may add as many dates or date ranges as necessary. Event Dates Start Dates* 51812020 ProjecVEvent Location * New or Ongoing ProjecVEvent? * Amount of Funding Requested * Funding Request Max 30,350 Tourism Seasons* Application Questions: Part 1 Fromthe list belcrvu, what seasorr will your prqiect enhance tourisn't Select any which ap$y. l- Year-round (January - December) l- Off Season (November - February) [7 Shoulder Season (October or March - May) [- High Season (June - September) End Dates 511012020 Helen McCabe Park, Umtanum Creek Recreation Area, and Canyon River Ranch Lodge C Ongoing ProjecVEvent (More than four years in existence) 6 New ProjectlEvent (Four or fevrer years in existence) $ 18700.00 lf you selected "Otgoing FIojecVEvent ' abore this anount nay not exceed 1 0/o of the total e><pense budget of this prqect. Please answer each question completely, in the order listed. Please include any supporting data within the response narrative. 1 I ProjecUEvent Description Please provide a description of your projecVevent and identify the specific tourism audiencelmarket thal your organization will target with these funds. You must include an itemized list of exactly how any grant funds awarded will be utilized. Response 1: ProjecVEvent*uescnpilon Come bird with KEEN for 3-days during the secorrd weekend of May and discover the natural beauty of Central Washinglon State! The Yakima River Canyon is an Audubon lmportant Bird Area (lBA) with some of the highest densities of passerines and birds of prey in the State. The Yakima River Canyon Bird Fest will offer epert-led field trips, vendors, extended field trips, lectures and keynote speakers, social events and music, and a plethora of bird watching during early springl Yakima River Canyon Bird Fest will be a family-friendly event targeting birders throughout the Pacific Northrivest and from around the u,rcrld. Birders travel thousands of miles to add to their 'life lists' and our festival will fall right in betu€en ttro complimentary festivals - the Grays Harbor Shorebird Festival in late April and the Leaven'rurrth Bird Festival in late May. Birders plan their travel calendars to engage in as many birding opportunities as they can. and this lestival in May is the best time to see colorful. diverse and rare bird species in the Canyon" Yakima River Canyon Bird Fest will feature Friday afternoorr registration at festival headquarters based in Helen McCabe Park. Most attendees will stay overnight in hotel roonrs, camp in ihe Canyon, or stay at the Yakima River RV Camp. ln addition, vrc will secure partnerships with Canyon River Ranch Lodge and other local hotels to provide reduced and/or group rates for festival attendees. Friday evening activities will include or,ti hooting and bat field trips as well as music and drinks at a local venue lo be determined. Saturday morning will begin with very eady field trips, and activities will continue throughout the day capping off the evening Wth our keynote speaker. Conrplementary Get Intimate with the Shrub- Steppe (another KEEN event) activities occur orr Saturday as urell. Sunday morning will have more early morning field trips and the festival will wrap up at noon on Sunday. Itemized List of Grant Fund Litilization: Advertising and Promotion (Cornell Bird Lab, FacebooklSocial Media, Bird Digest, NPR, All About Birds, Cherry Creek) Design Fees (for posters and other promotional materials) Printing {for posters,flyers and event program) Mailing Costs (to send posters and flyers to remote locations) 2500 characler liirit List of lntended Use of Funds * Advertising and Promotion (Cornell Bird Lab, Facebook/Social Media, Bird Digest, NPR, AII About Bird Design Fees (for posters and other promotional materials) Printing (for posters,flyers and event program) Mailing Costs (io send posters and flyers to remote locations) 2l Projections of lncreased Tourism Please provide the following estimates of howany money received will result in increases in the rrumberof people traveling for business or pleasure on a trip: 1. Away from their place of residence or business and staying overnight in paid accommodations; 2. f o a place fifty miles or more a\ffay from their place of residence or business for the day or staying overnight; 3. or from another country or state oulside of their place of residence or business. You must provide the evidence utilized in determining your projections. Response 2.1..*ProJectron Response 2.1*tsvtoence Response 2.2:..*Prolectron 1. Away fromtheir place of residence or business and staying ovenright in paid acoorn'ndations: With over 1.1 nrillion annual drivers and thousarrds of birders visiting the Canyon annually, the Yakima River Canyon Bird Fest is sure to be a very \ /ell attended event. KEEN anticipates 500 attendees in our third year. Based on 2018 atlendance, raie estimate that 60% of evenl attendees Wll be considered tourists (-300 people) and B0% of lhem will be staying in paid overnight acconrmodations (-240 people). 2500 character linit We estimated attendance numbers based on similar bird watching festivals in the state that regularly attract many hundreds of attendees, a survey \i\,e conducted in 2014, Kittitas County Tourism and Recreation Plan that identifies wildlife viewing as the third most popular activity and among the highest day{rip ependiture category, and WA State SCORP with nearly 60% of tourisis engaging in wildlife viewng activities. We also based our 3rd year numbers on attendance results from last year - our second year of the event. Because of this information, r,r,e knowthat birders visiting ihe Yakima River Canyon Scenic Byway are split equally between males and females with an average age ol 61 years old and over. The majority of respondents lived in Western Washington (King, Pierce, Skagit. and Snohomish Counties) wilh an inconre betra,een $100,000 and $149,000. Birders that participated in the survey said that they typically travel about 100 miles, bLrt will travel betrareen 100 nriles and 500 miles to seek out great birding opportunities that have a wide variety and rare bird species. Several survey respondents take yearly trips out of state or country for birding e>periences. When traveling for birding excursions away from home, most stay overnight for approximately 2 nighis in a motellhotel. The majority of birders wiro took this survey said that they have been to the Yakima River Canyon Scerric Byvray for birding excursions. What they like best about the Yakima River Canyon Scenic Byway is the variety and number of birds that show up due to lhe diversity of habitat. We also base our projections on use statistics that we receive from the Bureau of Land Management about their recreation sites in the Yakima Rrver Canyon Scenrc Byuay. Recently released use survey numbers show a steady and significant use pattern in the Canyon that shous nearly 400,000 overnight stays in the Canyon during 6 months (May-Oct) in 2017. 2500 characler linit 2.To a place fifly niles or *ore away fronrtheir place of residence ol business for the day or stayirrg overnrght: With over 1.1 million annual drivers and thousands of birders visiting the Canyon annually, the Yakima River Canyon Bird Fest is sure to be a very well attended event. KEEN anticipates 500 attendees in our third year. Based on 2018 attendance, we estimate that 60% ot event attendees will be considered tourists (-300 people) and 20% of them will be staying for the day or staying overnight in non-paid accommodations (-60 people). 2500 character lirrit Response 2.2:*hvrdence Response 2.3:..*ProJectron We estimated attendance numbers based on similar bird vvatching festivals in the state that regularly attract many hundreds of attendees, a survey lre conducted in 2014, Kittitas County Tourism and Recreation Plan that identifies Wldlife viewing as the third most popular activity and among the highesi day-trip ependiture category, and WA State SCORP with nearly 60% of tourists engaging in wildlife viewing activities. We also based our 3rd year numbers on attendance results from last year - our second year o{ the event. We further base our estimates on a survey of birders visiting the Yakima River Canyon Scenic Byway lve conducted in 2014. Because of that survey, ra,e know that birders visiting the Yakima River Canyon Scenic Bplay are split equally between males and females with an average age of 61 years old and over. The majority of respondents lived in Western Washington (King, Pierce, Skagit, and Snohomish Counties) with an income betueen $100,000 and $149,000. Birders that participated in the survey said that they typically travel about 100 miles, but will travel between 100 miles and 500 miles to seek out great birding opportunities that have a wide variety and rare bird species. Several survey respondents take yearly trips out of state or counlry for birding eperiences. When traveling for birding excursions auay from home, most stay overnight for approximately 2 nights in a motel/lrotel. The majority of birders rltto took this survey said that they have been to the Yakima River Canyon Scenic Byway for birding excursions. What they like best about the Yakima River Canyon Scenic Byriray is the variety and number of birds that show up due to the diversity of habitat. We also base our projections on use statistics that rir.e receive fronr lhe Bureau of Land Management about their recreation sites in the Yakima River Canyon Scenic Byiray. Recently released use survey numbers show a steady and significant use patlern in the Canyon that shorir,s nearly 400,000 overnight stays in the Canyon during 6 months (May-Oci) in 2017 2500 character limt 3. or tromanolher country or slate outside ol their f,ace of residence or business. With over 1,1 million annual drivers and thousands of birders visiting the Canyon annually, the Yakima River Canyon Bird Fest is sure to be a very well attended event. KEEN anticipates between 500 attendees in our 3rd year. Based on last years attendance. raie estimate that 60% of event attendees will be considered tourists (-300 people) and that 30% of them will be from another state or out of Country (-90 people). 2500 character linit Response 2.3:*tvrclence Application Questions: Parl 2 We estimated attendance numbers based on similar bird vtatching festivals in the state that regularly attract many hundreds of attendees, a survey raire conducted in 2014, Kittitas County Tourism and Recreation Plan that ideniifies wildlife viewing as the third most popular activity and among the highest day-trip ependiture category, and WA State SCORP with nearly 60% of tourists engaging in wildlife viewing activities. We furlher base our eslimates on a survey of birders visiting the Yakima River Canyon Scenic Byway we conducted in 2014. Because of that survey, u,e know that birders visiting the Yakinra River Canyon Scenic Byway are split equally between males and lemales with an average age of 61 years old and over. The majority of respondents lived in Western Washington (King, Pierce, Skagit, and Snohomish Counties) with an income betraeen $100,000 and $149,000. Birders that participated in the survey said that they typically travel about 100 miles. but will travel beti,veen 100 miles and 500 miles to seek out great birding opportunities that have a wide variety and rare bird species. Several survey respondents take yearly trips out of state or country for birding experiences. When traveling for birding excursiorrs avmy from home, most stay overnight for approximately 2 nights in a motel/hotel. The majority of birders wtro took this survey said that they have been to the Yakima River Canyon Scenic Byway for birding excursions. What they like best about the Yakima River Canyon Scenic Byuay is the variety and number of birds that show up due to the diversity of habitat. We also base our projections on use statistics that \ /s receive from the Bureau of Land Managenrent about their recreaiion sites in the Yakima River Canyon Scenic Byuay. Recently released use survey numbers show a steady and significant use pattern in the Canyon that shows nearly.400,000 overnight stays in the Canyon during 6 months (May-Oct) in 2017. 2500 character linit 3lMeasuring Results What tools Wll you use to nrcasure your event's impact on tourism? Please be specific and provide examples. lnclude the following information: A. ls your project/event year-round or is it seasonal or date-specific? Go to definitions of terms. B. What strategies will you employ to assure you are attracling tourists from at least 50 miles araay? C. What strategies will you use to assist in marketing all of Kittitas County as a tourist destination with your event/project funding request? Response 3: Measuring Results* Response 3 A: Measuring Results* \4*tat tods will you use to neaslrre yo"rr event s irpact crl tourrsrrfl Hease be specific and provide e,xanples. A. The Yakima River Canyon Bird Fest is a date specific event. B. Pre-regisiration will be required for events, lectures, and field lrips. We can track attendee information this raay through our online ticket sales. ln addition, Yakima River Canyon Bird Fesi headquarters will be located at Helen McCabe Park and everyone attending the event will be required to check in, receive their event materials, and in this v1€y, !1,e will be able to track attendees' destinations and overnighi stay statistics. We will conduct an in-person survey in 202A in order to increase survey responses and get direct overnight stay data. We have found that our online surveys are not vrell-responded to (we believe that this is due to the older age of our event attendees). We are constantly refining our advertising methods. Our partnership with Living Bird Maga2ne will begin earlier, and add prinl to their digital presence. They will. at the conclusion of the publishing/financial cycle, provide ihe data which will demonslrate their effectiveness. C. We have a link to the Chamber rrr,ebsite, provide Chamber materials in the lgo bags' for every participant. and provide the hotel registralion widget on our festival page. ln 2020 \ Ae will strive to intprove the event and increase attendance through appropriate adjustments to the information gathered. Survey questions may include: -Zip code of residence? -Staying the night? -With a friend or in paid accommodations? -Best part of the event? -What vuculd you change? -What wruld you like to add? -Did you think the event uas well organized? -Will you attend next year? -Will you invite friends to attend with you? -ls there a band you recommend that yoir would travel to see? -Howdid you hear about this event? -What is the best way for you to hear about events like this? -Will you spend any extra leisure iime eploring Ellensburg and Kittitas County? We will have a supply of helpful publications, maps, and event schedules provided by the ChamberA/isitor Center that are included in our registration packets for atlendees. 2500 charactet"linit A. ls your prc{ecVeverrl year-round or is it seasonal or datespeci{ic? C Year Round i Seasonal l? Date Specific Your sdectton here sl-}c'l.rld be sLrpported by the dates you govided above, in ihe Rclect or Everrt hrfornetion seclig't. Response 3 B: Measuring Results* Response 3 C: Measuring Results* Application Questions: Part 3 B. \Atnt strategies will you enploy to assure you are attracting tourisls fromat least 50 niles away? Yakima River Canyon Bird Fest is a date specific shoulder-season event. We will advertise on national birding websites and through Facebook ads with a targeted audience identified as birders and bird enthusiasts from around the Pacific Northwest. Our 2018 final report shows our online iargeted audience locations for all ads on Facebook, Living Bird Magaine, and Bird Waicher's Digest (they focus on Seattle area, Spokane area, Portland area, and Vancouver BC area). All our adveriising will followthe required guidelines for branding as specified in the grant. KEENs uebsite and FB pages and social media will identify funders and sponsors with appropriate recognition. Further u,le will identify affiniiy evenls happening during the same time of year irr Kittitas County as a way to identify opportunities to extend siays before and after the event. 2500 character limt C. Wrat slrategies wlll you use to assisl in nzrkelirrg all of l(tlitas OoLrnty as a tourist destination with yclur evenvgoject f unding request? Traveling to Kittitas County in the spring is one of the best times to visit our area. We will follow the rules of the contract on our marketing items with appropriate logos, and will also \,erk to increase attendance by encouraging other activities while here. KEEN will use our social media accounis to share and cross-post recreaiion, farmers markets, wirreries and local brera,eries to the same audience Birders travel thousands of miles to add to their 'life lists' and our festival will fall right in bel!rcen two complimentary festivals - the Grays Harbor Shorebird Festival in late April and the Leavenra,orth Bird Festival in late May. Birders plan their travel calendars to engage in as many birding opportunities as they can, and this festival in May is the best time to see colorful, diverse and rare bird species in the Canyon. To the extent possible. we will cross post to these other festivals and gain audience and ad reach that v\€y. Each attendee receives the Chamber handout packet in their event go bags, u,e link to the Chamber vrcbsite on our uebsite, and u,e pui the hotel registration widget on our rarebsile for ease of travel arrangements. 2500 character linit r".::, 4lCollaboration lf your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomplished? Collaboration *Yes, KEEN partners with several groups in Kittitas County and across the state to promote and encourage tourrsm. For Bird Fest \nie specifically partner with Seattie, Klttitas and Yakima County Audubon groups and the Kittitas County Field and Streanr ClLrb. These organizations provide epertise, field trip leaders, evenl volunteers, arrd planning committee members. We also rrvrrk with CWU interns arrd professors, epert field trip leaders from around the slate, and WA State Parks for the location of the event. This event would not be successful without these partnerships! We also partner with Canyon River Ranch Lodge for the dinner, auction, and social gathering for the event. 2500 character lirnt 5l Future Plans Please explain what plans exist to allow this project to become self-sustaining. lnclude any plans for ticket sales, event sponsors, and other cost-recovery models. Future Plans*KEEN increased sponsorship levels, vendor's fees, and other cost-covering fees for participation in 2018. As the event grows we believe ihat our sponsorship levels will increase and rare will attract more vendors over time causing this to continue to be a revenue positive event for KEEN and eventually to become self-sustaining. As happens in the bird-watching uorld, once an event is established, birders start to look for event details earlier and earlier (we have in fact, as of this writing, already heard from several birders looking lor 2020 deiails). 2500 character limt Application Questions. Parl 4 6l Additional lnformation Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your project and its benefit to tourism. Additional lnformation Unfortunately KEEN was nol be able to undertake the Yakima River Canyon Bird Fest in 2019 and lvas forced to decline the lodging tax funding rir,e vr,ere avrarded. The Washington Ornithological Society planned their annual meeting and field trips (essentially the exact same model as our event) for the same r.q,eekend in Moses Lake. Many of our field trip leaders are members with that organization and could not attend both. We could not move our uieekend due to other conflicting dates within our organization and oiher nearby bird festivals. WOS nroves their conference location every year, but this year it happened to conflict with ours. We u,ere intensely disappointed, and expressed our concerns to WOS clearly, but ultimately decided that we couldn't compete with something so similar so close by. Please eryress our deep appreciation to the nrembers of the combined Lodging Tax Advisory Commiltee. We are thankful for their support and look forraard to applying again for 2020 and having another successful Bird Festl 2500 character linit Supporting Documents You nuy upload arry supporlirrg docun€nts suclr as graphs, irmqes, {jiagran6, rrurkelitrg nelerials, elc. Save the Date.jpg B7.02KB You are allo,ved to subrrit up to 3 single page (uS Le$er) docr-rnents in JFG FDF or TIFF fornst 7l Previous Lodging Tax Grant lnformation Previous Years l-hs your event received Lodging Tax luncls in previous years? Awarded Lodging Tax a No, this event/project has not previously received Lodging Tax Funding Grants* f Yes, 1 year previor-rs l? Yes,2years previous f Yes, 3 or more years previous How many participants and spectators attended last year's activity and/or will attend this year? Prior Year* Projected * 300 750 How many days did/will your event occur? Prior Year*Projected * 3 3 How many paid overnight stays were and/or will be booked as a result of your projectlevent? Prior Year* 120 Paid Overnights' Data Support Prior Year Paid Overnight's Stay^*Kesponse Explain how the room nights data above from the prior year uas collected and how the projection for the next year is derived. (For example, if there vras a survey conducted for the prior year, explain the methodology. For the projections, ilhat are they based upon and how is that basis justified?) Projected * 325 2417 and 2018 Bird Fest overnight data was collecled through an online survey sent to all attendees and strategically extrapolated based on ticket sales address data. We had a low response to our online survey after the event in 2018. We believe this is due to the fact that our event attendees are over 65 for the most part and are not accustomed to completing online surveys. For 2020, we will ask the question about overnight stays on the registration form so thai ure don'i have to rely only on a survey after the fact. We will also conduct in-person surveys during registration pick up (every event attendee is required to come to the registration tent at Helen McCabe State Park to pick up their registration packets). Registration data is attached from 201 B. This reflects registration of just the ticket buyer - most buyers purchased at least 2 or more weekend passes and other ticket types so it does not reflect the total number of attendees, but does reflect the distance traveled to attend the event. 2500 character limt. Prior Year Paid Overnight Stay Data h addition lo tield 3lxrve. yol nay upload the evidence to sLrppod the prior years' roon/night i,.rfor.,rEtion. Yakima River Canyon Bird Fest 2018 Registration (Responses) - Final 55.39K8 pre-registrant list.pdf You nay upload up to three single pages {LS Letter). of iniornatbn. ll you a single nuhlpage doc$rtnt, only the tirst ihree pages will be consideretJ. The followirrg forr:r:is. will be accepted: JE FS or TIF:I: Application Questions: Part 5 SlFunding Does your organization have, or have you applied for, grant funding fronr other sources? lf not. why not? lf yes, please list the funding you have lor the project, including any volunteer and in-kind sources in Question 9l Project Budget Overview. Funding sources and amounts r,rhich have not yet been secured will be listed separately, in the field(s) directly below. Finally. what changes would occur if the projecl couldn't be funded? Other Funding *Does yor-rr oruanization bave. ol have you apdied lor fundinq fromother sources? 6Yes fNo Funding for which you have applied but not yet secured Funding Source Amount National Environmental Education Foundation $ 5,000.00 Mountaineers Foundation $ 2,500.00 Kittitas Audubon g 5,000.00 Funding Shortfalls * Wrat chang€s wculd occLrr il the proiecl coutdn't be {urded? lf advertising funds are not supported through this process r,re will likely reduce the number of ads rrre place in print format - as that is the most e4ensive format. Specifically the Living Bird Magalrre print fornrat is quite epensive. ln addition, u,e'd limit the number of NPR ads purchased as that is another expensive option. 2500 characler linrt. Matching Funds Percentage Verification of ln-kind Contributions 9l Project Budget Overview Please complete budget for this project/proposal. lf your agency operates independently of this project application it may not be necessary to submit the entire agency br-rdget. You must submit a budget which specifically pertains to the projectlevent for which you are requesting funding and adheres to the basic budget fornrat shown below. The budget musi include anticipated revenues, expenditures, and any potential profit or loss. For projectslevents which are ongoing for more than one (1) year, please also submjt actuals from the previous three (3) years of operations (need not be consecutive) for the project/proposal if applicable. For anyclaimed in-kind contributions valued at $500 or more and related to marketingladvertising, you must submit verifying documentation which assures the contribution will be provided. For instance, if you are claiming in-kind contributions in the form of advertising nratch, a binding contract itemiZng the matching value and obligaiing each party must be provided. ATTENTION: ln an effort to allow an adequate level of flexibility for all applicants, not all fields in ihe budget portion are required io be filled before this form is submitted. Providing all applicable data is your responsibility, failure to do so will potentially jeopardize your application's chance for review. 113.64 lhis lieltl will aub fill wiih the correct pefcenl:rqe based on yrNr tnpr,rt to br-rdget section belo\,v For any clainred irrkrnrJ crxriributions valued at 5500 or rrnre arrd rdated b nnrketimlacivertrsin<1. you rrust sulnrit verifying docunentatiol which assures lhe c$lribulio'r will be prr:vided. Budget Year Edit if necessary 2017 2018 0 Revenues From Consolidated Lodging Tax Grant Past Actual 3 $ 10,000.00 Past Actual 3 $ 1000.00 $ 250.00 $ 0.00 $ 3000.00 Past Actual 3 $ 0.00 Past Actual 3 $ 14250.00 Past Actual 3 $ 10000.00 $ 3500.00 $ 1500.00 $ 2000.00 Past Actual 2 $ 7,000.00 Past Actual 2 $ 2645.00 $ 500.00 $ 0.00 $ 6565.00 Past Actual 2 $ 0.00 Past Actual 2 $ 16710.00 Past Actual 2 $ 7000.00 $ 0.00 $ 1500.00 $ 400.00 Past Actual 1 $ 0.00 Pasi Actual 1 $ o.oo $ o.oo $ o.oo $ 0.00 Past Actual 1 $ 0.00 Past Actual '1 Past Actual 1 $ o.oo Past Actual 1 $ 0.00 $ 0.00 $ 0.00 $ o.oo 2020 Projected $ 18,700.00 Projected $ 5500.00 $ 750.00 $ 2500.00 $ 12500.00 Projected $ 0.00 Projected 1,022 Projected $ 64028.32 Projected $ 14500.00 $ 1000.00 $ 1500.00 $ 600.00 121.98K8 LTAC Grant Funding All Other Revenues Account Name Sponsorships Collateral Sales Vendor Fees Ticket Sales ln-Kind Contributions (except volunteerism) Account Name Contributions of Volunteer Time Past Actual 3 Past Actual 2 Number of Hours 't ,000 1,012 Evidence of Volunteer Rease upload a single f ile which ofiers e,vidence irr supprort ol the prclected volunteer hours. Contributions* yRCBirdFestVolunteerJustification.pdf Calculated Value of $ 24,A78.32 Projected Volunteer Time Revenue Totals Expenses Account Name Advertising Collateral Purchases lnsurance Bus Rental Account Name Speaker Fees Entertainment Program Printing Supplies Ticket Selling Fees Catering and Venue Rental Hospitaliiy Mailing Costs Design Past Actual 3 $ 1000.00 $ o.oo $ 1500.00 $ 675.00 $ 300.00 $ 0.00 $ 500.00 $ o.oo $ 0.00 Past Actual 2 $ 1000.00 $ 0.00 $ 1847.00 $ 430.00 $ 300.00 $ 4000.00 $ 500.00 $ o.oo $ o.oo Past Actual 2 $ 16977.00 Past Actual 2 $ -267.00 Past Actual 1 $ o.oo $ 0.00 $ 0.00 $ o.oo $ 0.00 $ o.oo Projected $ 1500.00 $ 500.00 $ 2500.00 $ 750.00 $ 300.00 $ 5000.00 $ 500.00 $ 200.00 $ 1500.00 Projected $ 303s0.00 Projected $ 33678.32 Expense Totals Profit & Loss Past Actual 3 $ 20975.00 Past Actual 3 $ -6725.00 $ o.oo $ 0.00 $ 0.00 Past Actual 1 $ 0.00 Past Actual 1 $ o.oo Application Certification The applicant here cerlifies and affirms: 1. That it does not now, nor will it during the performance of any contract arising from ihis application, unlawfully discriminate against any employee, applicant for employment, client, customer, or other person triro might benefit from said contract, by reason of age, race. color, ethnicity, sex, religion, military status, serual orienlalion, creed, place of birth, or disability; 2. That it will abide by all relevant local, state and federal larnrs and regulations and: 3" That ii has read the information coniained in the lnstructions on pages 1 and 2 and understands and will comply with all provisions thereof. Certified by: Name*Jill Scheffer Applicant's Title*President Sign Exhibit "B" Guidelines and Requirements for Expenditure Reimbursements from Lodging Tax Section 1. Branding Contractors who have been approved to utilize grant awards for advertising expenditures must incorporate Kittitas County and the appropriate City of Cle Elum, Ellensburg, or Roslyn tourism information as follows: A. Websites and Social Media Sites must include the County's and appropriate City's tourism website logo with an operational link to the site(s). The logo must be displayed on the contractor's home page, it must be sized no smaller than/z inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. B. Print Advertisins and Online Displav Advertisine of all types ( including but not limited to newspaper, periodicals, flyers, posters, billboards, direct mail, e-newsletters, third-party websites, streaming displays, etc.) must include the County's and appropriate City's tourism website logo. The logo must be sized no smaller than% inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. C. Video Advertising of all types (including but not limited to television, online, electronic kiosks, motion billboards, etc.) must include the County's and appropriate City's tourism website logo. The logo must be sized no smaller than/z inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. All logos and website information may be obtained by contacting the Director of Tourism, Kittitas County Chamber of Commerce. Section 2. Advertising Reimbursements Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere to the following guidelines and requirements for each type of advertising media utilized. A. Print Advertising: 1'. Print advertising placed with any media provider which operates exclusively outside of Kittitas County may be reimbursed at t00o/o of the cost, including any production costs. To operate exclusively outside of Kittitas County, the provider must not be physically located in the County and/or not distribute any media within the County. 2. Print advertising placed with any media provider which operates inside Kittitas County may be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to L0 days prior to the event may be reimbursed at looo/o of the cost, including any production costs. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2 A, (2)(a) above, advertising reimbursement requests must include a statement from the media provider specifying the percentage distribution to areas outside of Kittitas County. Reimbursements will be allowed for the amount distributed outside of Kittitas County, including any production costs. B. Television Advertisins: t. Television advertising placed with any media provider outside the Yakima/Kittitas DMA will be reimbursed at LOO% of the cost, including any production cost. 2. Television advertising placed with any media provider inside the Yakima /Kittitas DMA will be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed al ].0o% of the cost, including any production costs. b. For seasonal or year-round events, or for date-specific events outside of the time- frame in Section 2 B, 2(al above, advertising may be reimbursed at the rate of 70o/o of the total cost, including any production costs. C. Online Advertisine 1'. Online advertising and promotion may be reimbursed atIOO% of the cost, including any production cost. 2. Streamed media (radio, television, other) requests for reimbursement must include a statement from the media provider specifying the percentage of recipients which are outside of Kittitas County. Reimbursements will be allowed for the percentage distributed outside of Kittitas County, including any production costs. D. Direct Mail: L Direct mail advertising may be reimbursed at J:OO% of the cost, including any production cost, for each item mailed or shipped to a destination outside of Kittitas County. ln order to receive reimbursement, a list of the addresses and a signed statementfrom the contractor that the list is accurate, or other proof of delivery, must be provided along with other required documentation. E. Flvers/Posters: 1. Flyers or posters which are placed outside of Kittitas County may be reimbursed at 100% of the cost, including any production cost. ln orderto receive reimbursement, a list of the locations where flyers or posters were posted outside of Kittitas County, a signed statement from the contractor that the list is accurate and a copy of the poster/flyer must be provided along with other required documentation. 2. Banners which are placed inside of Kittitas County may be reimbursed at IOO% of the cost, including any production costs. ln order to receive reimbursement, the banner cannot list a specified date or location. Request can only be made one time. 3. Signage (site layout use only)which are placed inside of the venuefacility of the event may be reimbursed at 100% of the cost, including any production costs. ln order to receive reimbursement, the signage cannot list specified date or location. Request can only be made one time. (i.e. ADA Parking/Parking, Loading Zone, Evacuation Route, Bathrooms, and Stage locations) F, Radio Advertisine: L. Radio advertising placed with any media provider located outside of Kittitas County may be reimbursed at I0O% of the cost, including any production cost. 2. Radio advertising placed with any media provider located inside of Kittitas County may be reimbursed as follows: a. For date-specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed al looo/o of the cost, including any production cost. b. For seasonal or year-round events, or for date-specific events outside of the time- fra me in Section 2 F,Z(al above, advertising may be reimbu rsed at the rate of 3O% of the total cost, including any production costs. G. Operation Reimbursement: 1'. Operation costs may be reimbursed 700o/o of the paid invoice cost. ln order to receive reimbursement operations invoice must an approved cost from the Consolidated Lodging Tax committee members list. lnvoice provided must include notation of payment with proof of payment. 2. Mileage reimbursements that are outside of 50 miles of Kittitas County may be reimbursed at 100% of cost. ln order to receive reimbursement, a signed statement from the receiver along with other required documentation. Mileage reimbursement subject to IRS mileage reimbursement rates which may change annually. 3. ltems not eligible for reimbursement: a. Salaries of employees b. Capitol purchases- any item with 3+ years life and over 55,000.c. Licenses, permits, insurance, or credit card fees