HomeMy WebLinkAboutLT-2019-005 Kittitas Cty Historical SocietyLT-2019-005-KITTITAS CO HISTORICAL SOCIETY
2019 LODGING TAX SERVICES AGREEMENT
BETWEEN KITTITAS COUNTY AND KITTITAS COUNTY HISTORICAL SOCIETY, INC.
This Contract, effective January 1, 2019 is made and entered into by and between KITTITAS
COUNTY ("County"), acting as agent for and on behalf of the City of Ellensburg, a Washington
municipal corporation ("City"), a subdivision of the State of Washington, and Kittitas County
Historical Society, INC. ("Contractor").
WHEREAS, the purpose of this Agreement is to provide for activities and expenditures
designed to increase tourism,
NOW THEREFORE, in consideration of the terms and conditions contained herein, or
attached and incorporated and made a part hereof, the County and the Contractor mutually agree
as follows:
Section 1. Scope of Work.
a. Contractor shall provide the services and staff described in its Application for Lodging Tax
Funds submitted to the Lodging Tax Advisory Committee, attached hereto as Exhibit "A"
which is attached hereto and incorporated herein by this reference.
b. Except as otherwise specifically provided in this Agreement, Contractor shall furnish the
following as required to perform the services, described in Paragraph (a) above, in
accordance with this Agreement: Personnel, labor and supervision; technical, professional
and other services. All such services, property and other items furnished or required to be
furnished, together with all other obligations performed, or required to be performed, by
Contractor under this Agreement are collectively referred to herein as "Services."
c. Contractor shall commence, perform and complete such Services in accordance with Exhibit
"B" which is attached hereto and incorporated herein by this reference.
Section 2. Payment.
a. As full compensation for satisfactory performance of the Contractor's Services, the County
agrees to pay Contractor the sum of thirteen thousand, seven hundred-fifty dollars
($13,750.00) (City of Ellensburg funding).
b. Additional payment terms: The County will make payment to the Contractor only on a
reimbursement basis, as receipts/invoices for any items including marketing and/or
advertising are submitted to the County, not to exceed the sum of thirteen thousand, seven
hundred-fifty dollars ($13,750.00) (City of Ellensburg funding).
c. Services/Expenses that are reimbursed must be dated during the current year and final date
to submit reimbursements requests is January 15, after this date funds lapse.
d. Requests for reimbursements must be submitted to:
Kittitas County Auditor
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LT-2019-005-KITTITAS CO HISTORICAL SOCIETY
Attn: Judy Pless
205 West 5th Ave -Suite 105
Ellensburg, WA 98926
Judy.pless@co .kittitas.wa.us
e. Reporting requirements of your events will be required on prescribed forms from the
County Auditor.
f. Contractor is eligible to claim reimbursement for the following items and amounts only:
• Online advertising
• Radio marketing
• Press release writing and distribution fee
• Website updates
g. Contractor is not eligible to claim reimbursement for any items not listed in Section 2 (f) and
is further expressly denied funding for the following items as requested in the application as
defined in Section l(a): no funding for flyers
h. Contractors requesting reimbursement for event-specific expenses shall submit all claims as
no more than two reimbursement requests with supporting documentation at the
conclusion of the event.
I. Contractors must complete the Lodging Tax Reimbursement online training course provided
by the County Auditor's office prior to filing reimbursement claim. Requests for
reimbursement will not be accepted by the County Auditor prior to the training being
completed. The training may be found online at the Kittitas County Auditor's website at the
following address: http://www.co.kittitas.wa.us/auditor/default.aspx
Section 3. Performance by Cont ractor .
a. Contractor shall not (by contract, operation of law or otherwise) delegate or subcontract
performance of any Services to any other person or entity without the prior written consent
of the County and City. Any such delegation or subcontracting without the County's or
City's prior written consent shall be voidable at the County's or City's option.
b. Contractor shall at all times be an independent contractor and not an agent or representa-
tive of the County or City with regard to performing the Services. Contractor shall not
represent that it is, or hold itself out as, an agent or representative of the County or City. In
no event shall Contractor be authorized to enter into any Agreement or undertaking for or
on behalf of the County or City . It is understood that the Contractor and the Contractor's
staff and employees are not employees of the County or City and are not, therefore, entitled
to any benefits provided employees of the County or City.
c. Contractor shall comply with all applicable laws, ordinances, rules, regulations, orders,
licenses, permits, and other requirements, now or hereafter in effect, of any governmental
authority (including, but not limited to, such requirements as may be imposed upon the
County and applicable to Services). Contractor shall furnish such documents as may be
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required to effect or evidence such compliance. All laws, ordinances, rules, and orders
required to be incorporated into agreements of this character are incorporated into this
Agreement by this reference. Contractor agrees to obtain all required licenses and permits,
and further agrees to keep them in full force and effect during the term of this Agreement.
d. The County and the Contractor agree that in fulfilling the terms and conditions of this
Agreement neither shall discriminate on the basis of race, creed, color, national origin, age,
sex, marital status, or the presence of a physical, sensory, mental disability or any other
protected status recognized under local, state or federal law.
e. The Services shall at all times be subject to inspection by and approval of the County or City,
but the County's or City's making (or failure or delay in making) such inspection or approval
shall not relieve Contractor of its responsibility to perform the Services in accord with this
Agreement, notwithstanding the County's or City's knowledge of defective or non-
complying performance, or the substantiality or ease of discovering the same. Contractor
shall provide the County or City with sufficient, safe, and proper facilities and equipment for
such inspection and free access to such facilities.
f. This contract is subject to review by any Federal or State auditor. Contractor shall promptly
furnish the County or City, or their designee, or such Federal or State auditor with such
information related to the Services as may be requested by the applicable governmental
entity. Contractor shall preserve and maintain all financial records and records relating to
performance of Services under this Agreement for six (6) years after contract termination.
For such duration after the County or City makes final payment of compensation due
hereunder, Contractor shall provide the County or City access to (and the County or City
shall have the right to examine, audit and copy, with or without notice) all of Contractor's
books, documents, papers and records related to the Services or this Agreement.
g. Contractor understands and acknowledges that Contractor is solely responsible for its own
reporting and accounting of all state, federal, social security, and local taxes, of every nature,
arising from Contractor's performance of this Agreement. All compensation received by the
Contractor will be reported to the Internal Revenue Service at the end of the calendar year in
accord with the applicable IRS regulations.
Section 4. Release, Indemnity, and Hold Harmless.
The County or City assumes no liability for the Contractor's actions under this Agreement .
Contractor releases and shall defend, indemnify, and hold harmless the County and the City, their
officers and employees, agents, representatives, attorneys and/or volunteers, from and against all
claims, costs, liabilities, damages, and expenses, (including, but not limited to, reasonable attorney
fees) which arise or may arise or be alleged to arise out of or by reason of this Agreement
including:
• Any fault, negligence, strict liability or product liability of Contractor in connection with the
Services for this Agreement;
• Any lien asserted upon any property of the County or City in connection with the Services
for this Agreement;
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• Any failure of Contractor, or of the Services, to comply with any applicable law, ordinance,
rule, regulation, order, license, permit and other requirement, now or hereafter in effect, of
any governmental authority; or
• Any breach of or default under this Agreement by Contractor.
Sectlon 5 . Compliance with Public Records Law.
a. In compliance with Washington's public records law, the County will retain copies of any
documents associated with this Agreement, which may be required by law unless legally
exempt from such retention, for any applicable legally required retention period.
b. In the event a public records request is made to the County or City for documents created in
relation to this Agreement, should legal uncertainty arise regarding the disclosability of any
documents under federal or state public records laws, the County or City shall provide
notice to Contractor pursuant to Washington's public records act, chapter 42.56 RCW, to
allow Contractor to seek a court injunction.
c. The County or City specifically shall not be liable to Contractor for the County's or City's
release under public records laws of any documents not otherwise exempt from disclosure
by trademark, copyright or other law.
Section 6. Industrial Insurance Waiver.
With respect to performance of this Agreement and as to any claims against the County or City, their
Additional Insureds, officers, agents and employees, the Contractor expressly waives its immunity
under Title 51 of the Revised Code of Washington, the Industrial Insurance Act, for injuries to
Contractor's employees and agrees that the obligations to indemnify, defend and hold harmless
provided in this Agreement extend to any claim brought by or on behalf of any employee of the
Contractor. This waiver is mutually negotiated by the parties to this Agreement.
Section 7. Insurance and Endorsements.
a. The County may require through a request in writing that the Contractor provide the County
with a certificate, binder, or policy of liability insurance, acceptable to the County in an
amount specified by the County.
b. Such liability insurance shall be such as will protect Contractor, its employees, agents and
representatives, from all claims, losses, harm, costs, liabilities, damages and expenses
arising out of personal injury (including death) or property damage that may result from
performance of the Services or this Agreement, whether such performance is by Contractor
or any of its employees, agents or representatives.
c. Should the County require such liability insurance, the Contractor agrees to provide proof of
insurance prior to commencing performance of this Agreement.
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d. Copies of the County's written request and the insurance documents provided by Contractor
shall be attached to this Agreement and by this reference will be made part hereof.
e. Where insurance is requested by the County, all liability insurance policies shall be endorsed
to include the County and City as Additional Insureds and shall stipulate that the insurance
afforded by the policies shall be primary insurance, and that any insurance, self-insured
retention, deductibles, or risk retention trusts maintained or participated in by the Parties
shall be excess and not contributory to any other insurance or self-insurance maintained by
the County or City. Contractor shall furnish the County a certificate of insurance with
Endorsement as evidence that the required policies are in full force and effect.
Section 8. Termination.
The County may, by written notice thereof to Contractor, terminate this Agreement as to all or any
portion of the Services not yet performed, whether or not Contractor is in breach or default. Upon
receiving such notice of termination, Contractor shall, except as otherwise directed by the County,
immediately stop performing the Services to the extent specified in the notice. In the event the
County terminates the Contractor's Services, the Contractor is obligated and hereby agrees to
refund to the County all monies paid for Services not yet rendered by the Contractor, if any, as of
the date of the notice of termination.
Section 9. Miscellaneous.
a. The City is not a party to this Agreement but is an intended third-party beneficiary of this
Agreement and to the extent set forth herein certain of its provisions are for the benefit of
the City and are enforceable by City in its own name and capacity as a Washington municipal
corporation.
b. Contractor shall not (by contract, operation of law or otherwise) assign this Agreement or
any right or interest in this Agreement without the County's prior written consent.
c. This Agreement embodies the entire Agreement between the County and Contractor, and
supersedes any and all prior oral or written communications, proposals, conditions, promises,
representation~, or understandings regarding the Services. No change, amendment or
modification of any provision of this Agreement shall be valid unless set forth in a written
amendment to the Agreement signed by both parties.
d. Notice for any purpose under this Agreement, except service of process, shall be given by
the Contractor to the Kittitas County Commissioners and the Kittitas County Auditor, 205 W 5th
Ave. Ellensburg, WA 98926. For all purposes under this Agreement, any notice by the County
to the Contractor shall be given to the Contractor's address provided on the signature page.
Notice may be given by delivery or by depositing in the U.S. Mail, first class, postage prepaid,
certified mail, return receipt requested.
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e. The section and paragraph headings of this Agreement are for reference convenience only
and are not intended to restrict, affect or be of any weight in interpreting or construing the
provisions of such sections or paragraphs .
f. This Agreement may be executed in one or more counterparts and by facsimile, each of
which will be deemed an original, but all of which together will constitute one and the same
instrument.
g. Contractor warrants to the County that the individual signing on Contractor's behalf has the
requisite power and authority to enter into and to perform Contractor's obligations under
this Agreement. Contractor further warrants to the County that Contractor has made no
misrepresentation or misleading statement in connection with this Agreement, and is not in
violation of any applicable law, ordinance, or regulation the consequence of which will or
may materially affect Contractor's ability to perform its obligations under this Agreement.
h. If any term or condition of this Agreement or the application thereof to any person(s) or
circumstances is held invalid, such invalidity shall not affect the other terms, conditions or
applications which can be given effect without the invalid term, condition or application. To
this end, the terms and conditions of this Agreement are declared severable.
i. The exclusive venue for any action brought to enforce this Agreement or any of its terms
shall be in Kittitas County, State of Wash i ngton.
KITTITAS COUNTY
BOARD OF COUNTY COMMISSIONERS
~ Cha i r
ABSENT
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Deputy Prosecuting Attorney
2019 County Lodging Tax Funding Agreement
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[Address]
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[Telephone]
Page 6
CL TAC: Application for Lodging Tax Grant Funding
Grant Application
*· Workshop -2018
Submittal Instructions
& General
Information *
Dd you attend the G"ant Application \/\brkshop-2018 hosted by the KiMas County Oiarrber of Comrerce?
r-Yes
(" No
r-Yes ,
I have read and understand SUbnittal Instructions and General J1forrration for the 2018 Lodging Tax 0-ant Funding
R-ocess
EXH/B/T"A"
You are strongly encouraged to compose your responses to the questions of this form with a desktop text
editor and save your work , then copy and paste the information into the form. You may also save a draft by selecting
the button at the bottom of this page. When you do this you It.ill be logged out and must log back in to continue. In order
to save a draft you It.ill need to provide an email address and a password. After completing the save draft, you It.ill be
redirected to landing page containing a link to log back into the form. We suggest you save this link as a bookmark. The
link It.ill also be sent to you in an email.
Organization Information
Name of Organization * Kittitas County Historical Society , Inc .
Organization Address * Street Address
Website
Federal Tax ID#*
UBI#*
Organization is a:*
114 E 3rd Ave
Address Line 2
Oty
Ellensburg
R:istal / Zip Code
98926
http://www.kchm.org
91-6037783
600-167-001
r Government Entity
r-501(c)3
r 501(c)4
r 501 (c)6
r Other
State I R-ovince I ~ion
WA
Country
us
(Note: you must submit 501 (c)3, 501 (c)4, or 501 (c)6 approval documentation.)
Click here to view sample documents (redacted).
Upload Proof of irs letter.pdf
Organization Status * Acceptable file forrrats include : JR3, RF or llFF.
Contact Information
First Name *
Last Name *
Sadie
Thayer
-------------------
44.31 KB
Phone Number* 509-925-3778
Email* sadie.thayer@kchm.org
Project or Event Information
Project/Event Name* KCHS Special Event Advertising 2019
Event Dates
Please provide any specific dates, or range of dates, on which your event or project will be held. You may add as many
dates or date ranges as necessary.
Event Dates
Start Dates*
1/1/2019
Project/Event
Location*
New or Ongoing
Project/Event?*
Amount of Funding
Requested*
End Dates
12/31/2019
Kittitas County
("' Ongoing Project/Event (More than four years in existence)
r-New Project/Event (Four or fewer years in existence)
$ 14375.00
If you selected "Olgoing A'ojecVBlent" above this arrount rray not exceed 10% of the total expense budget of this
project.
Funding Request Max 16,517
Tourism Seasons* From the list below, what season will your project enhance tourism? Select any which apply ,
~ Year-round (January -December)
r Off Season (November -February)
r Shoulder Season (October or March -May)
r High Season (June -September)
Application Questions: Part 1
Please answer each question completely, in the order listed. Please include any supporting data within the
response narrative.
11 ProjecUEvent Description
Please provide a description of your project/event and identify the specific tourism audience/market that your
organization will target with these funds. You must include an itemized list of exactly how any grant funds
awarded will be utilized.
Response 1:
Project/Event
Description *
This project is designed to increase tourism, attendance, and historical awareness
by continuing to apply new and exciting promotions through social media marketing
and website development regarding Kittitas County history. These funds will be
used wisely to continue a new successful marketing and advertising campaign that
was unveiled in 2018 geared toward tourism and the primary mission of our
Museum through its events and activities.
As a result of previous support through the Lodging Tax Grant, we have been able
to fulfill expectations, increase attendance, and continue community outreach
through advertising and in-house activities. In 2018, we continued our marketing in
the Seattle-Tacoma and Portland, Oregon, areas, where an increase in the
demographics and frequency of advertising reached new audiences for our events
and activities . We plan to continue advertising in these areas for 2019, as well as
reach out throughout the Pacific Northwest for specific events.
Some of the funds will be utilized to inform individuals about our walking tours along
with advertising our lecture series . These tours, which were unveiled in 2017, have
proven to be very successful with nearly full registration. Attendees have travelled
1-2 hours based on zip-code data from the registration form, and even museum
guests have also taken the opportunity to go on these tours, including international
visitors, to learn more about the community.
Our lecture series has reached an all-time high with standing-room only cro\M:ls . In
2018, we expanded our series from 5 presentations to 8 and increased the variety
of topics presented. The number of attendees increased by 25-30% depending on
the topic, and we had new attendees at every lecture. We also connected with
presenters to provide digital-only presentations, which will begin this coming winter.
Some of the funds will be used to highlight special events and activities happening
throughout the year. The Museum will continue promoting its exhibit schedule and
general programming as well through the advertising, connecting to these new
events and activities. The exhibits also tie to other area museums, historic sites,
and events, which add experience and exploration of the community to a visit, and
are rotated monthly.
A small allotment of the funding IMlUld be used toward updating our website as
events and programs are announced.
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List of Intended Use of Funds*
$12,500.00 Online Advertising
$1,000.00 Radio marketing
$500.00 Press release writing and distribution fee
$250.00 Website Updates
$125.00 Event flyer design and printing costs
21 Projections of Increased Tourism
Please provide the following estimates of how any money received will result in increases in the number of people
traveling for business or pleasure on a trip :
1. Away from their place of residence or business and staying overnight in paid accommodations;
2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight;
3. or from another country or state outside of their place of residence or business.
You must provide the evidence utilized in determining your projections.
Response 2 .1:
Projection*
1 Away fromlheir place of residen ce or business and staying overnight in paid accommdations ;
By advertising in the Seattle/Tacoma, Portland, Oregon, and Eastern Washington
areas, we will draw travelers to and through Ellensburg and Kittitas County. We
know at present many of our guests are from outside of the Kittitas County area,
especially more than 50 miles away , as all major cities in the Pacific Coast region
are more than 50 miles away.
In a recent assessment of our register book, we found that between January 1 and
July 31 of 2018 , 64% of our visitors who signed it were from areas more than 50
miles , total ing 456 visitors of an overall 742 . Of these individuals , when inqu ired ,
half had indicated they were staying overnight due to comments such as "heard
from the hotel" verbally or vvritten. This is out of a current total of 4,397 people who
have visited the museum; with 3,042 attending for exhibit or general purpose.
Our Facebook page reflects primary visitation by individuals from 50+ miles ,
including Portland , Oregon and the major Washington cities of Seattle, Spokane ,
Tacoma, Spokane, Vancouver, Kennewick , and Puyallup all within the top 10 cities
following our page.
We anticipate based on current numbers that vis itation and overnight stays will
increase due to advertising in 2019 . We have already had several individuals from
out of the area stay overnight as part of a Haunted Legends walking tour or an
evening lecture, or they came with the Museum intended as their destination for
research purposes and stayed overnight as a result. We expect that as our
activities increase, visitation and overnight stays will increase as well.
We plan to roll out special deals with local hotels for upcoming events which then
gives an option for visitors to stay overnight. Visitors have indicated to us that
multiple venues on certain weekends justify them staying overnight. Many of these
events will add to existing events or create an opportunity to extend their stay in the
Ellensburg and Kittitas County area .
In similar activities polled throughout Washington, most guests stayed overnight,
attended other activities in and around their cities including food, shopping, and
other museums and historical sites.
Through th is data, we can project that with targeted advertising to the Seattle-
Tacoma market and the areas of Portland, Oregon and Eastern Washington, we
can see an increase in overnight stays and longer visits to our community.
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Response 2.1 :
Evidence*
In a recent assessment of our register book, we found that between January 1 and
July 31 of 2018, 64% of our visitors who signed it were from areas more than 50
miles, totaling 456 visitors of an overall 742. Of these individuals, when inquired,
half had indicated they were staying overnight due to comments such as "heard
from the hotel" verbally or vvritten. This is out of a current total of 4,397 people who
have visited the museum; Vvith 3,042 attending for exhibit or general purpose.
Most of these individuals inquired about other activities in and around Ellensburg
and Kittitas County, such as food, shopping, educational offerings, other museums
and historical sites. Of these, we are certain that at least 50% Vvill purchase meals,
gas, gifts, and more while passing through Kittitas County. Guests to the museum
have identified they come from locations outside Kittitas County and the state of
Washington. We also direct visitors to local attractions in and around Kittitas
County and Ellensburg, such as museums, historic sites, recreational opportunities
and more.
Our Facebook page reflects primary visitation by individuals from 50+ miles,
including Seattle, Spokane, Tacoma, Portland, Spokane, Vancouver, KenneVvick,
and Puyallup, all Vvithin the top 10 cities folloVving our page.
We have been collecting data from individuals who sign up for our tours through
our website including zip codes and email addresses. These individuals also
receive a questionnaire which asks about the event, their experience, and
questions such as length of stay, place of stay, etc. This Vvill continue as long as we
have the Walking Tour program.
We have received commitment from some of our organizations that meet at the
museum that the attendees Vvill be staying in the area overnight. We have
commitment from 6 of our upcoming presenters for hotel stays (1 night each), and
one Museum Association group (totaling 6 nights). We have also had an additional
individuals stay in Ellensburg solely to visit the Museum and its events (16 stays).
As we are an add-on to many experiences, we have found that while we do not
directly generate a high number of stays, we add to the stay and most Vvill stay an
extra night to take part of an event.
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Response 2.2 :
Projection*
2.To a place fifty niles or JTOre away from their place of residence or business for the day or staying overnight ;
By targeting our marketing to the SeattlefTacoma, Portland, Oregon, and Eastern
Washington areas, we Vvill reach a market that is already predisposed to driving for
more than 50 miles or staying overnight. 64% of our current visitors have identified
themselves through our register book. These individuals are seeking either a day
or overnight experience in and around Ellensburg and Kittitas County.
Our evening lecture series and walking tours already draw many individuals from
the 50+ miles demographic, visiting for the event and then returning home or
staying overnight depending on specific interest. We currently have had a
response of individuals attending from the Tri-Cities, Issaquah, Longview, Moses
Lake, and Portland, OR beyond those from Kittitas County. In most cases, most
had heard about the lectures from social media marketing and promotion.
We anticipate Vvith more lectures we Vvill have more guests from the 50+ mile
distance. Tm of the 2019 presenters are known to draw attendees from the Tri-
Cities, Northeast Oregon, and Spokane .
The walking tours have had registered guests from Hillhurst, Oak Harbor, Tacoma,
Federal Way , KenneVvick, Seattle, Everett, East Wenatchee, Sammamish, and Gig
Harbor in Washington; Madison, South Dakota; and Honolulu, Hawaii.
We anticipate based on current numbers that visitation and overnight stays Vvill
increase due to advertising in 2018. We have already had several individuals from
out of the area stay overnight as part of a Haunted Legends walking tour or an
evening lecture, or they came Vvith the Museum intended as their destination for
research purposes and stayed overnight as a result. We expect that as our
activities increase, visitation and overnight stays Vvill increase as well.
We plan to roll out a special deal Vvith local hotels for our upcoming events and
tours which then gives an option for visitors to stay overnight. Visitors have
indicated to us that multiple venues on certain weekends justify them staying
overnight. Many of these events Vvill add to existing events or create an opportunity
to extend their stay in the Ellensburg and Kittitas County area.
Additional events and activities , including new exhibits, have always proven to be of
interest to those looking to day-trip or overnight in Ellensburg and Kittitas County.
We are looking to promote exhibits between historical sites and museums in and
throughout Ellensburg and Kittitas County as well as Central Washington.
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Response 2 .2:
Evidence*
Response 2 .3 :
Projection*
By revievVing our guest register and through verbal interaction vVith guests, we have
found that 64% of our guests between January 1 and July 31, 2018 ( 456 of 7 42)
were from the 50+ mile range. We have found vVith the 2018 offerings that more
individuals vVill visit for a day-trip or overnight trip from the 50+ mile distance.
Additionally, our reach has been predominately to those outside of the 50+ mile
distance, vVith 49,279 of 56 ,041 total reached being from the 50+ mile
demographic.
We have ascertained the data from our register book that indicates lecture
attendees came from as far as the Tri-Cities, Issaquah, Longview, Moses Lake,
and Portland, OR beyond those from Kittitas County. In most cases, most had
heard about the lectures from social media marketing and promotion .
We anticipate vVith more lectures we vVill have more guests from the 50+ mile
distance . T'MJ of the 2019 presenters are known to draw attendees from the Tri-
Cities , Northeast Oregon, and Spokane. With the planned promotions , we expect
greater interest and visitation from the areas of Seattle-Tacoma, Portland, Oregon,
and Eastern Washington.
The walking tours have had registered guests from Hillhurst, Oak Harbor , Tacoma,
Federal Way, KennevVick, Seattle, Everett, East Wenatchee, Sammamish , and Gig
Harbor in Washington ; Madison , South Dakota; and Honolulu , Hawaii . We expect
that by expanding the types of tours, including a 21-and-over option, a living
history cemetery tour, and event promotion vVith other local walking tours, the tour
numbers vVill increase and draw folks from more than 50 miles away .
Additional events and activities, including new exhibits, have always proven to be of
interest to those looking to day-trip or overnight in Ellensburg and Kittitas County.
We are looking to promote exhibits between historical sites and museums in and
throughout Ellensburg and Kittitas County as well as Central Washington . Exhibit
plans currently include a great partnership in 2019 vVith the other museums and
historic s it es throughout Kitt itas County.
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3 or from another country or state outside of their pace of reside nce or business.
In 2018 , we increased the frequency of our advertising to the Portland , Oregon
area along vVith that of the Seattle-Tacoma and Eastern Washington areas . While
we plan to continue our advertising to these demographics through social media,
we have found that the current advertising has drawn visitors from other states
throughout the United States and those who are visiting from another country.
Visitors from other states in the US make up a high percentage of our visitation.
Often a visitor is driving across the country and stopping through Ellensburg and
Kittitas County, and they vVill spend time in the community before continuing on
their way. However, a few are directly connected to business or family vVithin the
area .
According to our guest register , we have found that 456 out of 742 guests signing
the guest register were from outside of the 50+ mile basis. Of these, 239 listed
another state or country as their origin. As this number aligns vVith the data from
2017, we anticipate that for 2019 , it vVill remain the same or increase slightly as we
plan to increase advertising to the Portland, Oregon area.
We also anticipate that along vVith the expansion of our exhibits, events, and
activities , more advertising vVill draw more individuals from outside of Washington
State as well as internationally.
25 00 character linit
Response 2.3:
Evidence*
By reviel.l'ving our guest register and through verbal interaction l.l'vith guests, we know
that visitors come from outside of the state and internationally.
Of these, 3% of our guests between January 1 and July 31, 2018 have been
international visitors. We have had visitors from Austria, Australia, Brazil, Canada,
China, Germany, Holland, Ireland, Italy, Mexico, the Netherlands, New Zealand,
Scotland, the United Kingdom, and Zambia.
Visitors from other US States have totaled 4 7% of those who signed the guestbook
were from 50+ miles away. These states were Arkansas, California, Colorado,
Connecticut, Florida, Georgia, Hawaii, Idaho, Indiana, Louisiana, Massachusetts,
Maryland, Michigan, Minnesota, Montana, North Carolina, North Dakota, New
Mexico, Nevada, NewYork, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island,
South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Vermont,
Wisconsin, and Wyoming.
While our advertising is directed toward the Seattle-Tacoma area market and
Eastern Washington, along l.l'vith Portland, Oregon, social media marketing is l.l'vider
spread through organic posts and shares. By engaging those around the
community, 1M:Jrd of mouth is spread about the museum making us a destination
instead of an add-on. Through also participating in local events and activities,
including having exhibits, we add a value to ongoing efforts and activities which
might draw people into the Museum or add to their experience.
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Application Questions: Part 2
31 Measuring Results
What tools l.l'vill you use to measure your event's impact on tourism? Please be specific and provide examples. Include the
follol.l'ving information:
A. Is your project/event year-round or is it seasonal or date-specific? Go to definitions of terms.
B. What strategies l.l'vill you employ to assure you are attracting tourists from at least 50 miles away?
C. What strategies l.l'vill you use to assist in marketing all of Kittitas County as a tourist destination l.l'vith your
event/project funding request?
Response 3:
Measuring Results*
Response 3 A:
Measuring Results*
V\Alat tools will you use to rreasure your event's irrpact on tourism? Rease be specific and provide exarrples.
The Kittitas County Historical Museum's project is year-round. We expect
advertising to draw individuals to Kittitas County from western Washington, wth the
targeted demographics of more than 50 miles, including those in the Seattle-
Tacoma area, the Portland, Oregon region, and in Eastern Washington, the larger
municipalities of Spokane and the Tri-Cities.
We currently keep a daily count of visitors, and we compare the visitor count each
year to previous years to help us measure the success of our campaigns and
areas in need of improvement. The museum also has a register book that shows
the extent of our geographical draw and method of hearing about us. See the
attached two exhibit pages which show the daily count and register book.
Our social media accounts and website also have options to track insights and
demographic data. By comparing information from past years to the present
campaign, it wll give us an understanding of whether the campaign is working. In
reviewng the 2018 campaign, advertising of lectures resulted in a 48% increase in
attendance, and most had indicated they had learned about the lecture online
(through social media or the website).
Our website also collects information when individuals register for the walking tours.
We collect zip codes and email addresses, and send a survey upon the completion
of the event. The survey includes questions about their visit including where they
are from, if they stayed overnight in Kittitas County and where they stayed.
Most of our events and activities partner wth organizations throughout Kittitas
County. Each aspect wll direct individuals to partner organizations, like the Roslyn
Museum, Roslyn Cemetery, Olmstead Place State Park, the Carpenter House
Museum, and the Washington State Ski and Sno1MJoard Museum, or wll tie to local
events and anniversary dates. These events wll help to draw visitors across Kittitas
County making it more of a tourist destination instead of a stop along the way.
2500 character linit
A. Is your project/event year-round or is it seasonal or date-specific?
r-Year Round r Seasonal r Date Specific
Your selection here should be supported by the dates you provided above, in the R-oject or Bient lnfomation section .
Response 3 B:
Measuring Results*
B. Wiat strategies will you errpoy to assure you are attract ing tourists from at least 50 niles away?
We currently keep a daily count of visitors, and we compare the visitor count each
year to previous years to help give us an understanding of the success of our
campaigns and areas in need of improvement. The museum also has a register
book that shows the extent of our geographical draw and method of hearing about
us. We Vvill contact those IM'lO leave their email addresses to complete a survey
relating to their recent visit. Information Vvill include IM'lether they stayed overnight
and if so, IM'lere they stayed .
Our social media accounts and website also have options to track insights and
demographic data. By compar ing information from past years to the present
campaign, it Vvill give us an understanding of 1M1ether the campaign is \M'.Jrking . In
revieVving the 2018 campaign , advertising of a lecture resulted in a 48% increase in
attendance, and most had indicated they had learned about the lecture online
(through social media or the website). Of the increased numbers, 17% were from
50+ miles .
Our website also collects information IM'len individuals register for the walking tours.
We collect zip codes and email addresses, and send a survey upon the completion
of the event. The survey includes questions about their visit including IM'lere they
are from, if they stayed overnight in Kittitas County, and IM'lere they stayed.
By revieVving the data, we can ascertain that we are actively attracting tourists from
at least 50 miles away through our advertising.
2500 character linit
Response 3 C:
Measuring Results*
C Wiat strategies will you use to assist in rrarketing all of Kittitas Oiunty as a tourist destination with your
event/project funding request?
The Museum seeks funding to support advertising for general awareness of its
exhibit rotation, the lecture series, walking tours, and special events. The
advertising links our projects to ongoing projects and events in the county in order
to provide a INider audience.
The exhibits connect wth places, people, events and activities throughout the
County. One event in 2019 is the 75-year anniversary of the Women Airforce
Service Pilots and the loss of Mary Webster and others from World War II. We \Nill
look to partner INith the Roslyn Cemetery, the Ronald-Roslyn-Cle Elum Heritage
Club, and the Northern Kittitas County Historical Society to tell a complete story of
those lost during this major historical event. We are already discussing to have a
presentation and other events.
There are other events that are collaborated INith throughout Ellensburg and
Kittitas County. We \Nill be partnering \Nith the City of Roslyn, Roslyn Museum, and
the Roslyn-Ronald-Cle Elum Heritage Club to further develop our living history
cemetery event in order to provide a cross-county activity. We also try to include
information in our exhibits about other displays in Kittitas County or other available
information, including directing researchers and interested parties to other
organizations.
Our Lecture Series includes presentations on various aspects of Kittitas County
history, such as geology, Native American history, and interesting tidbits of local
lore and legend. Presenters encourage the participants to visit locations
throughout the County, and brochures are provided to further encourage visitors
and event attendees.
The Walking Tours also highlight community history. Often the tour guides discuss
the surrounding communities, and we provide copies of self-guided walking tour
maps for Cle Elum and Roslyn Cemetery for those wio participate. We also
correlate information in Ellensburg to that of its neighboring communities, such as
our Haunted Legends discuss Thorp and Roslyn.
We also share posts on social media, highlighting and promoting local exhibits,
events, and activities.
Through these activities, we help to further interest in and around Kittitas County,
especially as a tourist destination.
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Application Questions: Part 3
41 Collaboration
If your organization collaborates or has created partnerships with other organizations, groups, or other
events, how is this accomplished?
Collaboration*
SI Future Plans
Throughout the year, the KCHM hosts special exhibits, programs, and events to
promote the topic of a particular exhibit. We 1MJrk IIVith local businesses and other
non-profits to co-market these events 'Mlich increase exposure for both parties. In
the past and present, we have sought assistance IIVith the Kittitas County Chamber
of Commerce, 'Mlich has been beneficial. Through co-sponsoring events, having a
booth, etc., we have increased our presence at events throughout Kittitas County.
We expect to continue expanding our community presence in 2019.
We partner IIVith organizations to provide exhibits, information, or provide
involvement that helps to enhance community events. A few of those are:
Spirit of the West Cooooy Gathering: An exhibit on cooooy culture;
Jazz in the Valley: Exhibit on local music history plus a children's craft activity;
Cruisin ' for Hospice Car Show: Provide antique cars for display;
Ellensburg Rodeo/Kittitas County Fair: Exhibit on event history and provide
historical photos and information for display at the event;
Moments to Remember: An annual exhibit that focuses on an aspect of local
nostalgia; and
Puget Sound Energy Wild Horse Wind Farm: Items loaned for annual display and
partnership for the annual Ellensburg Rodeo Parade.
Walking Tours: Partnership IIVith Gallery One Visual Arts Center, Ellensburg
Downtown Association, Haunting Ellensburg, and more, to provide themed walking
tours in and around Ellensburg.
We also serve as a resource for historical artifacts, photographs , and information
for events such as the Haunting Ellensburg annual haunted house , new
businesses, the Barn Quilts of Kittitas County group, and more.
We also partner IIVith other organizations through our exhibits and programming,
such as the Roslyn Museum, the Northern Kittitas County Historical Society
(Carpenter House Museum and Cle Elum Telephone Museum), Thorp Mill, the
Cascade Association of Museums and History, and other local and regional events.
Our annual Lecture Series is made possible through collaboration IIVith the
Humanities Washington Speakers Bureau and potential partnerships IIVith a number
of local and regional groups, such as Central Washington University, the Mountains
to Sound Greenway, and more.
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Please explain what plans exist to allow this project to become self-sustaining. Include any plans for ticket
sales, event sponsors, and other cost-recovery models.
Future Plans* The Kittitas County Historical Museum has plans to make th is program self-
sustaining .
Due to the success of the advertising , the Museum's Board of Directors has
become educated about the rate of re t urn of the advertising investment and
maintains a budget line of $2,500 to match any advertising or reach alternative
markets.
We have received an increased rate of donations to the museum as a result of
increased visitation to the museum, vvhich we attribute to the current advertising
campaign. We have also increased our membersh ip program in vvh ich the fees go
towards funding events, activities , and programs.
Walk ing Tours:
With the success of the walking tour program, we are develop ing the tour program
into some free tour opportunities vvhile some 1MJuld be at cost.
Anticipated models forecast offer the follovving for planned income and expense:
Tour projected gross income:
8 tours x 15 people per tour x $10 per person= $1 ,200 income. Th is may be
adjusted depend ing on specific tour or event but reflects an average offering .
Tour projected expense :
8 tours x 15 people per tour x $5 per person fee tour-guide fee = $600 expense .
Depending on the specific tour, the expense may be adjusted . The Museum 1MJuld
also incur all processing fees for credit-card transactions.
We are also planning a 21-and-over walking tour that vvill be packaged through a
local hotel and restaurant/bar. These IMluld be $25 per person and IMJUld include a
drink at the end of the tour. The cost model currently looks at approximately $1 ,250
in gross income . Expenses are be ing researched as we reach out to partner
organizations and hotels .
Addit ional tours are available at a cos t of $10 per person vvith a minimum of 5
people , and 1MJuld have reflect ive expenses as listed above . We anticipate at least
2 private tours in 2019.
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Application Questions: Part 4
61 Additional Information
Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your
project and its benefit to tourism.
Additional Information 25 00 character lirrit
Supporting Documen ts You rrey upload any support ing docurrents such as graphs, irreges, diagram,, rrerketing rreterials, etc.
Grant1 .pdf 105 .7 1 KB
You are allowed to subrrit up to 3 single page (US Letter) docurrents in JFG, RJ= or llFFforrret
71 Previous Lodging Tax Grant Information
Previous Years f-as your event rece ived Lodg ing Tax fund s in prev ious years?
Awarded Lodging Tax r No , this event/project has not previously received Lodging Tax Funding .
Grants* r Yes, 1 year previous
r Yes, 2 years previous
r-Yes , 3 or more years previous
How many participants and spectators attended last year's activity and/or will attend
this year?
Prior Year*
7,990
Projected*
9,000
How many days did/will your event occur?
Prior Year*
365
Projected*
365
How many paid overnight stays were and/or will be booked as a result of your
project/ event?
Prior Year*
38
Paid Overnights' Data Support
Projected*
55
Explain how the room nights data above from the prior year was collected and how the projection for the next year is
derived. (For example, if there was a survey conducted for the prior year, explain the methodology. For the projections,
what are they based upon and how is that basis justified?)
Prior Year Paid
Overnight's Stay
Response*
Prior Year Paid
Overnight Stay Data
While hard to quantify, we confirmed reservations and stays as a result of events
hosted by the museum (lecture series), along IAiith researchers and groups that use
the museum. These numbers have been confirmed via email and through hotel
rooms reserved for the lecture series by the museum. We confirmed stays by four
individuals (4 nights), 4 lecturers plus their guests (6 nights), and two groups of 14
individuals (2 nights per each = 28 nights).
We anticipate a greater overnight hotel stay rate in 2019 due to the planned
events and activities. It is our expectation IAiith also as the Museum is an added
benefit to someone's stay, it may not create the initial hotel room reservation but
may add one or two nights stay on an existing one.
2500 character lirrit.
In addition to field above, you rray upload the evidence to support the prior years' room'night inforrration.
You rray upload up to three single pages (US Letter), of inforrration . W you a single rrult~page docurrent, only the first
three pages will be considered The following forrrats, will be accepted: JR3, R:F or TIFF
Application Questions: Part 5
81 Funding
.,
Does your organization have, or have you applied for, grant funding from other sources? If not, why not? If yes, please
list the funding you have for the project, including any volunteer and in-kind sources in Question 91 Project Budget
Overview.
Funding sources and amounts which have not yet been secured IAiill be listed separately, in the field(s) directly below.
Finally, what changes would occur if the project couldn't be funded?
Other Funding* DJes your organization have, or have you applied for funding from other sources?
(.' Yes r No
Funding for which you have applied but not yet secured
Funding Source Amount
KCHS Advertising Budget Line $ 2,500.00
Funding Shortfalls * Wiat changes would occur if the project couldn't be funded?
If not funded, we would adjust our plans to reflect the decreased budget. With the
Museum's budgeted amount of $2,500 , we would allocate funding toward social
media advertising but would reduce the anticipated market or frequency of the
advertising.
2500 character lirrit
Matching Funds 8 .35
Percentage %
This field will auto fill with the correct percentage based on your input to budget section below .
91 Project Budget Overview
Please complete budget for this project/proposal. If your agency operates independently of this project application it may
not be necessary to submit the entire agency budget. You must submit a budget which specifically pertains to the
project/event for which you are requesting funding and adheres to the basic budget format shown below.
The budget must include anticipated revenues, expenditures , and any potential profit or loss . For projects/events INhich
are ongoing for more than one (1) year, please also submit actuals from the previous three (3) years of operations
(need not be consecutive) for the project/proposal if applicable.
For any claimed in-kind contributions valued at $500 or more and related to marketing/advertising, you must
submit verifying documentation which assures the contribution will be provided. For instance, if you are
claiming in-kind contributions in the form of advertising match , a binding contract itemizing the matching value and
obligating each party must be provided.
ATTENTION: In an effort to allow an adequate level of flexibility for all applicants, not all fields in the budget portion are
required to be filled before this form is submitted. Providing all applicable data is your responsibility, failure to do
so will potentially jeopardize your application's chance for review.
Verification of In-kind For any clairred i11-kind contributions valued at $500 or rrore and related to rrarketin~advertising, you rrust subnit
Contributions verifying docurrentation which assures the contribution will be provided.
Budget Year
Edit if necessary 2016 2017 2018 2019
Revenues From Consolidated Lodging Tax Grant
Past Actual 3 Past Actual 2 Past Actual 1 Projected
LTAC Grant $ 8,000.00 $ 10,000.00 $ 13,000.00 $ 14,375.00
Funding
All Other Revenues
Account Name Past Actual 3 Past Actual 2 Past Actual 1 Projected
Tour Fees $ 0.00 $ 0.00 $ 170.00 $ 1200.00
Museum Coffers $ 5809.01 $ 3750.03 $ 1516.60 $ 0.00
In-Kind Contributions (except volunteerism)
Account Name Past Actual 3
$ 0.00
Past Actual 2
$ 0.00
Contributions of Volunteer Time
Past Actual 3 Past Actual 2
Number of Hours
Past Actual 1
$ 0.00
Past Actual 1
Projected
$ 0 .00
Projected
40
Evidence of Volunteer Reas e upload a sing le file whi ch offers ev id en ce in support of the proj ected volunt ee r hours
Contributions *
Calculated Value of
Projected Volunteer
Time
Revenue Totals
Expenses
Account Name
Advertising
Tour Guide Fees
General advertising
costs beyond the
LTAC
Expense Totals
Profit & Loss
Grant2 .pdf
$ 942.40
Past Actual 3
$ 13809.01
Past Actual 3
$ 13809.01
$ 0.00
$ 0.00
Past Actual 3
$ 13809.01
Past Actual 3
$ 0.00
Application Certification
Past Actual 2 Past Actual 1 Projected
$ 13750.03 $ 14686 .60 $ 16517.40
Past Actual 2 Past Actual 1 Projected
$ 13750.03 $ 14686.60 $ 14375.00
$ 0.00 $ 0 .00 $ 600 .00
$ 0.00 $ 0.00 $ 1542.40
Past Actual 2 Past Actual 1 Projected
$ 13750.03 $ 14686.60 $ 16517.40
Past Actual 2 Past Actual 1 Projected
$ 0.00 $ 0.00 $ 0.00
69 .74KB
A
The applicant here cert ifies and affirms: 1. That it does not now, nor Vvill it during th e performance of any contract arising
from this application, unlawfully discriminate against any employee , applicant for employment, client, customer, or other
person who might benefit from sa id contract, by reason of age, race , color, ethnicity , se x, religion , military status , sexual
orientation, creed , place of birth , or disability; 2 . That it Vvill abide by all relevant local , state and federal laws and
regulations and; 3 . That it has read the information contained in the Instructions on pages 1 and 2 and understands and
Vvill comply Vvith all provisions thereof.
Certified by: *
Name* Sadie Thayer
Applicant's Title* Museum Director
Internal Revenue Service
Director, Exempt organizations
Date: October 18, 2001
KITTITAS COUNTY HISTORICAL SOCIETY INC
G JR & W
PO BOX 460
ELLENSBURG WA 98926-0460
Dear Sir or Madam:
Department of the Treasury
P.O. Box 2508
Cincinnati, Ohio 45201
Person to Contact-ID#:31-07326
Agent William C Jarvi
Contact Telephone Numbers:
877-829-5500 Phone
513-263-3756 FAX
Federal Identification Number:
91-6037783
This is in reference to your letter of May 11, 2001, requesting a
ruling regarding your qualification for status as an exempt operating
foundation as defined in section 4940(d) (2) of the Internal Revenue Code.
Our records indicate you were recognized .as exempt from federal
income tax under section S0l{c) {3) of the Code effective September of 1974.
It was determined the organization was not a private foundation within the
meaning of Section 509(a) of the Code because it is an organization
described in Section 170(b) (1) (A) (vi) _and 509(a}. You have also been
determined to be a private operating foundation within the meaning of
section 4942(j) (3) of the Code as of January 1, 1996.
The information submitted indicates your governing body is broadly
representative of the general public as evidenced by the large number of
area residents of various occupations making up the Board. No Board
Members are disqualified persons.
Section 4940(a) of the Code provides for the imposition on each
exempt private foundation of an excise tax equal to 2 percent of the net
investment income of such foundation for the taxable· year.
Section 4940(d) (1) of the Code provides no tax shall be imposed under
section 4940 on any private foundation which is an exempt operating
foundation for the taxable year.
Section 4940(d) ~f the Code was enacted pursuant to the Tax Reform
Act of 1984, 19B4-3 c. B~ (Vol. 1) 1 (the "Act").
Section 4940(d) (2) of the Code provides the term "exempt operating
foundationll means with respect to any taxable year, any private foundation
if-.
a. such foundation is an operating foundation (as defined in
section 4942(j)(3);
b. such foundation has been publicly supported for at least 10
taxable years;
The Kittitas County Historical Museum is a private, nonprofit charitable organization. With only
two paid staff and 25 volunteers, we plan to continue building awareness of the museum,
which will reflectively increase our further sustainability.
In 2013, we embarked on a new advertising campaign after having been denied funding the
previous year. Through the new program we saw a positive response from visitors. Overall, we
saw a consistent 25-28% increase in attendance yearly, especially in our targeted market. Our
museum attendance nearly doubled from 4,975 in 2013 to 8,697 in 2015, and while 2016
decreased in visitation to 7 ,359, it was a higher annual visitation rate than previous years.
Our Museum Monthly Attendance numbers continue to show multi-year highs in our visitor
attendance, and as of July 31, 2018, we have had 4,397 overall visitors compared to 4,399 in
2017; however with August and September's numbers, the 2018 year-end is expected to far
exceed that of 2017.
We have also had yearly increases in donations to the museum and gift shop sales as a result of
the increased visitation . Our donations are at 406% of the anticipated amount for 2018, and we
have already received 67% compared to last year's amount. Gift shop sales are already
exceeded the expected annual income at a rate of 191%. We have invested more into the gift
shop in 2018 which has in turn increased sales . We plan to increase our offerings again for
2019, tying to events and programming. The Museum also plans to publish a couple books on
local history in early 2019.
As another direct result of increased visitation, the museum has experimented with its hours to
meet the needs of the community. For example, the Museum was open for 3 Sundays this year
to coincide with major events (Spirit of the West, Jazz in the Valley, and the Kittitas County
Fair/Ellensburg Rodeo). These openings have resulted in increased visitation to the museum as
a whole, with an audience that often has never had the opportunity to visit previously due to
timing. This is the third year we have done this, and we have had more visitors overall than the
previous year: 116 versus 85. Most visitors had not been in our museum before and took the
opportunity of the special hours to visit.
We also provide an evening venue for events and meetings. Further hour changes are being
discussed for 2019 to coincide with more events, including Girls Night Out, Buskers in the Burg,
and more, in addition to taking a more visible presence in the community by hosting booths at
events throughout the County.
By continuing to build on a successful model, we plan to attract a new audience that has had an
increased interest in the Kittitas County Historical Museum, Ellensburg, and Kittitas County.
Through the months of June to August 2018, we have had a noticeable increase in visitors from
the Seattle-Tacoma area and the Portland area. Whether it was indicated in print or verbally,
we found that most of these visitors were day-trippers (-75%) with another destination, such as
Spokane or British Columbia. Others (-25%) were staying overnight in Ellensburg while
attending an event or activity and visiting the downtown. By advertising to these markets, we
are targeting a demographic already predisposed to visit the museum. These individuals are
already interested in history and are more apt to visit the museum and local attractions. By
producing the advertising, we will be able to add more information and an overall access and
view of the museum to the advertising which may attract more visitors.
With a program building on the success of social media marketing, we can increase visits to the
museum, Ellensburg, and Kittitas County. By the increased attendance and gift shop sales, along
with possible museum memberships, this will provide further sustainability and allow for the
museum to host a wider array of events, public programming, classes and educational
opportunities, exhibits, and more, as well as draw many folks in from throughout the Pacific
Northwest. At present, we have had success in drawing visitors to our events from the Tri-
Cities, Renton, Spokane, northeastern Oregon (Umatilla area), and Wenatchee.
1 tAL L-CAlEciaRIE$-QE-MUS EUM USE
Total by
2 2017 2018 Month Av
3 January 223 336 5069 282
4 February 612 672 8688 483
5 March 388 551 7538 419
_? __ ,April 1?66 598 11053 614
_!__ May 533 675 11150 1187
8 June 594 751 11 448 603
9 _ July 783 814 1404 1 739
10 August 720 824 11501 605
11 1 September 839 8924 496
12 October 1242 14257 792
13 November 389 7843 436
14 December 401 7255 403
L1_5 ___ 7i_o_ta_fs __ ....!,r==7=99=0""'t ==52=2,,,,11l-1_18_7_6_7 __ 6_2
___J
61 Fig . 1 Snapshot of Museum Monthly Attendance
Count
% 2018
2018 Thru Thru $ % budget
1 Budget 9/15/18 9/15/17 Change Change spent
2 Ordinary Income/Expense
3 Income
4 50102 -Gift Shop Income $ 2,000 3,827 1,897 1,930 102% 191%
7 50105 · Donation box $ 3,500 2,894 2,730 165 6% 83%
8 50106 · Membership Dues $ 5,500 4,179 4,543 -364 -8% 76¾
11 50113 · Contributions & $ Donations $ 750 3,045 1,821 1,224 67% 406%
Fig. 2 Snapshot of Museum Actual v. Budget for 2018
• Oo I I
Kittitas County Historical Museum
114 E Third Ave
Ellensburg, WA 98926
509.925.3778
www.kchm.org
KCHM Lodging Tax: Volunteers
Linda Knudson
Moriah Kauer
Keith Eslinger
Unnamed Intern
Events agreed upon:
10 lectures at 3 hours per lecture (5:30pm-8:30pm)
Special event support anticipated: 10 hours
Section 1. Branding
Exhibit "B"
Guidelines and Requirements for
Advertising Expenditures of Lodging Tax
EXHIBIT "B"
Contractors who have been approved to utilize grant awards for advertising expenditures must
incorporate Kittitas County and the appropriate City of Cle Elum, Ellensburg, or Roslyn tourism
information as follows :
A. Websites and Social Media Sites must include the County's and appropriate City's tourism
website logo with an operational link to the site(s). The logo must be displayed on the
contractor's home page ; it must be sized no smaller than ½ inch in height, and must be
surrounded by appropriate white space to allow easy recognition and legibility . Contractors
shall not change the logo(s) in color or appearance .
B. Print :A.dvertis1ng and Online Displa.y Advertising of all types ( including but not limited to
newspaper, periodicals, flyers, posters, billboards, direct mail, e-new_sletters, third -party
websites, streaming displays, etc.) must include the County's and appropriate City's tourism
website logo. The logo must be sized no smaller than½ inch in height, and must be surrounded
by appropriate white space to allow easy recognition and legibility. Contractors shall not change
the logo(s) in color or appearance .
C. Video Ad vertising of all types (including but not limited to television, online, electronic kiosks,
motion billboards, etc.) must include the County's and appropriate City's tourism website logo.
The logo must be sized no smaller than½ inch in height, and must be surrounded by appropriate
white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in
color or appearance.
All logos and website information may be obtained by contacting the Director of Tourism, Kittitas
County Chamber of Commerce.
Se cti o n 2. Advertisi ng Rei m burs e ments
Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere
to the following guidelines and requirements for each type of advertising media utilized .
A. Print Ad vertising:
1. Print advertising placed with any media provider which operates exclusively outside of
Kittitas County may be reimbursed at 100% of the cost, including any production costs . To
operate exclusively outside of Kittitas County, the provider must not be physically located in
the County and/or not distribute any media within the County.
2. Print advertising placed with any media provider which operates inside Kittitas County may
be reimbursed as follows:
a. For date-specific events, advertising the day of the event and up to 10 days prior to
the event may be reimbursed at 100% of the cost, including any production costs.
EXHIBIT "B"
b. For seasonal or year-round events, or for date-specific events outside of the time-
frame in Section 2 A, (2)(a) above, advertising reimbursement requests must include a
statement from the media provider specifying the percentage distribution to areas
outside of Kittitas County. Reimbursements will be allowed for the amount distributed
outside of Kittitas County, including any production costs.
B. Te lev ision Ad vertising :
1. Television advertising placed with any media provider outside the Yakima/Kittitas DMA will
be reimbursed at 100% of the cost, including any production cost.
2. Television advertising placed with any media provider inside the Yakima /Kittitas DMA will
be reimbursed as follows:
a. For date-specific events, advertising the day of the event and up to 7 days prior to
the event may be reimbursed at 100% of the cost, including any production costs.
b. For seasonal or year-round events, or for date-specific events outside of the time-
frame in Section 2 B, 2(a) above, advertising may be reimbursed at the rate of 70% of
the total cost, including any production costs.
C. Online Adv ertising :
1. Online advertising and promotion may be reimbursed at 100% of the cost, including any
production cost .
2. Streamed media (radio, television, other) requests for reimbursement must include a
statement from the media provider specifying the percentage of recipients which are
outside of Kittitas County. Reimbursements will be allowed for the percentage distributed
outside of Kittitas County, including any production costs.
D. Direct Mail :
1. Direct mail advertising may be reimbursed at 100% of the cost, including any production
cost, for each item mailed or shipped to a destination outside of Kittitas County. In order to
receive reimbursement, a list of the addresses and a signed statement from the contractor
that the list is accurate, or other proof of delivery, must be provided along with other
required documentation .
E. Flyers/Posters:
1. Flyers or posters which are placed outside of Kittitas County may be reimbursed at 100% of
the cost, including any production cost. In order to receive reimbursement, a list of the
locations where flyers or posters were posted outside of Kittitas County, a signed statement
from the contractor that the list is accurate and a copy of the poster/flyer must be provided
along with other required documentation.
F. Ra d io Advertising:
1. Radio advertising placed with any media provider located outside of Kittitas County may be
reimbursed at 100% of the cost, including any production cost.
EXHIBIT "B"
2. Radio advertising placed with any media provider located inside of Kittitas County may be
reimbursed as follows:
a. For date-specific events, advertising the day of the event and up to 7 days prior to
the event may be reimbursed at 100% of the cost, including any production cost.
b. For seasonal or year-round events, or for date-specific events outside of the time-
frame in Section 2 F, 2{a) above, advertising may be reimbursed at the rate of 30% of
the total cost, including any production costs.