Loading...
HomeMy WebLinkAboutLT-2019-014-KEEN-Yakima River Canyon Bird FestLT-2019-014-KEEN-YAKIMA RIVER BIRD FEST 2019 LODGING TAX SERVICES AGREEMENT BETWEEN KITTITAS COUNTY AND KITTITAS ENVIRONMENTAL EDUCATION NETWORK (KEEN) This Contract, effective January 1, 2019 is made and entered into by and between KITTITAS COUNTY ("County"), a subdivision of the State of Washington, and KEEN FOR THE YAKIMA RIVER CANYON BIRD FEST EVENT ("Contractor"). WHEREAS, the purpose of this Agreement is to provide for activities and expenditures designed to increase tourism, NOW THEREFORE, in consideration of the terms and conditions contained herein, or attached and incorporated and made a part hereof, the County and the Contractor mutually agree as follows: Section 1. Scope of Work. a. Contractor shall provide the services and staff described in its Application for Lodging Tax Funds submitted to the Lodging Tax Advisory Committee, attached hereto as Exhibit "A" which is attached hereto and incorporated herein by this reference. b. Except as otherwise specifically provided in this Agreement, Contractor shall furnish the following as required to perform the services, described in Paragraph (a) above, in accordance with this Agreement: Personnel, labor and supervision; technical, professional and other services. All such services, property and other items furnished or required to be furnished, together with all other obligations performed, or required to be performed, by Contractor under this Agreement are collectively referred to herein as "Services." c. Contractor shall commence, perform and complete such Services in accordance with Exhibit "B" which is attached hereto and incorporated herein by this reference. Section 2. payment. a. As full compensation for satisfactory performance of the Contractor's Services, the County agrees to pay Contractor the sum of twelve thousand, nine hundred and fifty dollars ($12,950.00) (Kittitas Co. lodging tax funding). b. Additional payment terms: The County will make payment to the Contractor only on a reimbursement basis, as receipts/invoices for any items including marketing and/or advertising are submitted to the County, not to exceed the sum of twelve thousand, nine hundred and fifty dollars ($12,950.00) (Kittitas Co lodging tax funding). c. Services/Expenses that are reimbursed must be dated during the current year and final date to submit reimbursements requests is January 15, after this date funds lapse. d. Requests for reimbursements must be submitted to: Kittitas County Auditor 2019 County Lodging Tax Funding Agreement Page 1 LT-2019-014-KEEN-YAKIMA RIVER BIRD FEST Attn: Auditor's Accounting 205 West 5th Ave — Suite 105 Ellensburg, WA 98926 auditorsaccounting@co.kittitas.wa.us e. Reporting requirements of your events will be required on prescribed forms from the County Auditor. f. Contractor is eligible to claim reimbursement for the following items and amounts only: • Living Bird magazine • NWPB • Program printing • Facebook ads • Bird Watcher's Digest g. Contractor is not eligible to claim reimbursement for any items not listed in Section 2 (f) and is further expressly denied funding for the following items as requested in the application as defined in Section 1(a): N/A h. Contractors requesting reimbursement for event -specific expenses shall submit all claims as no more than two reimbursement requests with supporting documentation. I. Contractors must complete the Lodging Tax Reimbursement online training course provided by the County Auditor's office prior to filing reimbursement claim. Requests for reimbursement will not be accepted by the County Auditor prior to the training being completed. The training may be found online at the Kittitas County Auditor's website at the following address: http://www.co.kittitas.wa.us/auditor/default.aspx Section 3. Performance by Contractor. a. Contractor shall not (by contract, operation of law or otherwise) delegate or subcontract performance of any Services to any other person or entity without the prior written consent of the County. Any such delegation or subcontracting without the County's prior written consent shall be voidable at the County's option. b. Contractor shall at all times be an independent contractor and not an agent or representa- tive of the County with regard to performing the Services. Contractor shall not represent that it is, or hold itself out as, an agent or representative of the County. In no event shall Contractor be authorized to enter into any Agreement or undertaking for or on behalf of the County. It is understood that the Contractor and the Contractor's staff and employees are not employees of the County and are not, therefore, entitled to any benefits provided employees of the County. c. Contractor shall comply with all applicable laws, ordinances, rules, regulations, orders, licenses, permits, and other requirements, now or hereafter in effect, of any governmental authority (including, but not limited to, such requirements as may be imposed upon the County and applicable to Services). Contractor shall furnish such documents as may be 2019 County Lodging Tax Funding Agreement Page 2 LT-2019-014-KEEN-YAKIMA RIVER BIRD FEST required to effect or evidence such compliance. All laws, ordinances, rules, and orders required to be incorporated into agreements of this character are incorporated into this Agreement by this reference. Contractor agrees to obtain all required licenses and permits, and further agrees to keep them in full force and effect during the term of this Agreement. d. The County and the Contractor agree that in fulfilling the terms and conditions of this Agreement neither shall discriminate on the basis of race, creed, color, national origin, age, sex, marital status, or the presence of a physical, sensory, or mental handicap. e. The Services shall at all times be subject to inspection by and approval of the County, but the County's making (or failure or delay in making) such inspection or approval shall not relieve Contractor of its responsibility to perform the Services in accord with this Agreement, notwithstanding the County's knowledge of defective or non -complying performance, or the substantiality or ease of discovering the same. Contractor shall provide the County with sufficient, safe, and proper facilities and equipment for such inspection and free access to such facilities. f. This contract is subject to review by any Federal or State auditor. Contractor shall promptly furnish the County or its designee, or such Federal or State auditor with such information related to the Services as may be requested by the applicable governmental entity. Contractor shall preserve and maintain all financial records and records relating to performance of Services under this Agreement for six (6) years after contract termination. For such duration after the County makes final payment of compensation due hereunder, Contractor shall provide the County access to (and the County shall have the right to examine, audit and copy, with or without notice) all of Contractor's books, documents, papers and records related to the Services or this Agreement. g. Contractor understands and acknowledges that Contractor is solely responsible for its own reporting and accounting of all state, federal, social security, and local taxes, of every nature, arising from Contractor's performance of this Agreement. All compensation received by the Contractor will be reported to the Internal Revenue Service at the end of the calendar year in accord with the applicable IRS regulations. Section 4. Release, Indemnity, and Hold Harmless. The County assumes no liability for the Contractor's actions under this Agreement. Contractor releases and shall defend, indemnify, and hold harmless the County, its officers and employees, agents, representatives, attorneys and/or volunteers, from and against all claims, costs, liabilities, damages, and expenses, (including, but not limited to, reasonable attorney fees) which arise or may arise or be alleged to arise out of or by reason of this Agreement including: • Any fault, negligence, strict liability or product liability of Contractor in connection with the Services for this Agreement; e Any lien asserted upon any property of the County in connection with the Services for this Agreement; + Any failure of Contractor, or of the Services, to comply with any applicable law, ordinance, rule, regulation, order, license, permit and other requirement, now or hereafter in effect, of any governmental authority; or 2019 County Lodging Tax Funding Agreement Page 3 LT-2019-014-KEEN-YAKIMA RIVER BIRD FEST • Any breach of or default under this Agreement by Contractor. Section 5. Compliance with Public Records Law. a. In compliance with Washington's public records law, the County will retain copies of any documents associated with this Agreement, which may be required by law unless legally exempt from such retention, for any applicable legally required retention period. In the event a public records request is made to the County for documents created in relation to this Agreement, should legal uncertainty arise regarding the disclosability of any documents under federal or state public records laws, the County shall provide notice to Contractor pursuant to Washington's public records act, chapter 42.56 RCW, to allow Contractor to seek a court injunction. c. The County specifically shall not be liable to Contractor for the County's release under public records laws of any documents not protected by trademark, copyright or other law. Section 6. Industrial Insurance Waiver. With respect to performance of this Agreement and as to any claims against the County, its Additional Insureds, officers, agents and employees, the Contractor expressly waives its immunity under Title 51 of the Revised Code of Washington, the Industrial Insurance Act, for injuries to Contractor's employees and agrees that the obligations to indemnify, defend and hold harmless provided in this Agreement extend to any claim brought by or on behalf of any employee of the Contractor. This waiver is mutually negotiated by the parties to this Agreement. Section 7. Insurance and Endorsements. a. The County may require through a request in writing that the Contractor provide the County with a certificate, binder, or policy of liability insurance, acceptable to the County in an amount specified by the County. Such liability insurance shall be such as will protect Contractor, its employees, agents and representatives, from all claims, losses, harm, costs, liabilities, damages and expenses arising out of personal injury (including death) or property damage that may result from performance of the Services or this Agreement, whether such performance is by Contractor or any of its employees, agents or representatives. c. Should the County require such liability insurance, the Contractor agrees to provide proof of insurance prior to commencing performance of this Agreement. d. Copies of the County's written request and the insurance documents provided by Contractor shall be attached to this Agreement and by this reference will be made part hereof. 2019 County Lodging Tax Funding Agreement Page 4 LT-2019-014-KEEN-YAKIMA RIVER BIRD FEST e. Where insurance is requested by the County, all liability insurance policies shall be endorsed to include the County as an Additional Insured and shall stipulate that the insurance afforded by the policies shall be primary insurance, and that any insurance, self-insured retention, deductibles, or risk retention trusts maintained or participated in by the Parties shall be excess and not contributory to any other insurance maintained by the County. Contractor shall furnish the County a certificate of insurance with Endorsement as evidence that the required policies are in full force and effect. Section 8. Termination. The County may, by written notice thereof to Contractor, terminate this Agreement as to all or any portion of the Services not yet performed, whether or not Contractor is in breach or default. Upon receiving such notice of termination, Contractor shall, except as otherwise directed by the County, immediately stop performing the Services to the extent specified in the notice. In the event the County terminates the Contractor's Services, the Contractor is obligated and hereby agrees to refund to the County all monies paid for Services not yet rendered by the Contractor, if any, as of the date of the notice of termination. Section 9. Miscellaneous. a. Contractor shall not (by contract, operation of law or otherwise) assign this Agreement or any right or interest in this Agreement without the County's prior written consent. b. This Agreement embodies the entire Agreement between the County and Contractor, and supersedes any and all prior oral or written communications, proposals, conditions, promises, representations, or understandings regarding the Services. No change, amendment or modification of any provision of this Agreement shall be valid unless set forth in a written amendment to the Agreement signed by both parties. c. Notice for any purpose under this Agreement, except service of process, shall be given by the Contractor to the Kittitas County Commissioners and the Kittitas County Auditor, 205 W. 5th Ave. Ste. 108, Ellensburg, WA 98926. For all purposes under this Agreement, any notice by the County to the Contractor shall be given to the Contractor's address provided on the signature page. Notice may be given by delivery or by depositing in the U.S. Mail, first class, postage prepaid, certified mail, return receipt requested. d. The section and paragraph headings of this Agreement are for reference convenience only and are not intended to restrict, affect or be of any weight in interpreting or construing the provisions of such sections or paragraphs. e. This Agreement may be executed in one or more counterparts and by facsimile, each of which will be deemed an original, but all of which together will constitute one and the same instrument. f. Contractor warrants to the County that the individual signing on Contractor's behalf has the requisite power and authority to enter into and to perform Contractor's obligations under 2019 County Lodging Tax Funding Agreement Page 5 LT-2019-014-KEEN-YAKIMA RIVER BIRD FEST this Agreement. Contractor further warrants to the County that Contractor has made no misrepresentation or misleading statement in connection with this Agreement, and is not in violation of any applicable law, ordinance, or regulation the consequence of which will or may materially affect Contractor's ability to perform its obligations under this Agreement. g. If any term or condition of this Agreement or the application thereof to any person(s) or circumstances is held invalid, such invalidity shall not affect the other terms, conditions or applications which can be given effect without the invalid term, condition or application. To this end, the terms and conditions of this Agreement are declared severable. h. The exclusive venue for any action brought to enforce this Agreement or any of its terms shall be in Kittitas County, State of Washington. KITTITAS COUNTY BOARD OF COUNTY COMMISSIONERS CONTRACTOR Chair Vice Chair Commissioner ATTEST: Clerk of the Board APPROVED AS TO FORM: Deputy Prosecuting Attorney [Print Name] [Address] [Telephone] 2019 County Lodging Tax Funding Agreement Page 6 56 CLTAC: Application for Lodging Tax Grant Funding EXHIBIT "A" Grant Application did you attend the Grant Application Workshop- 2018 hosted by the Kttitas County Charrber of Conmrce? Workshop - 2018 * r Yes r No Submittal Instructions r Yes, & General I have read and understand Subnittal Instructions and General Inforrration for the 2018 Lodging Tax Grant Funding Information * Process You are strongly encouraged to compose your responses to the questions of this form with a desktop text editor and save your work, then copy and paste the information into the form. You may also save a draft by selecting the button at the bottom of this page. When you do this you will be logged out and must log back in to continue. In order to save a draft you will need to provide an email address and a password. After completing the save draft, you will be redirected to landing page containing a link to log back into the form. We suggest you save this link as a bookmark. The link will also be sent to you in an email. Organization Information Name of Organization* Kittitas Environmental Education Network Organization Address* Street Address 414 South Willow Street Address Line 2 Oty Ellensburg Fbstal / Zip Code 98926-3147 Website Federal Tax ID #* UBI # * Organization is a:* vmw.ycic.org 22-3849021 602-198-363 r Government Entity r 501(c)3 r 501(c)4 r 501(c)6 r Other State / Province / Region WA Country United States (Note: you must submit 501(c)3, 501(c)4, or 501(c)6 approval documentation.) Click here to view sample documents (redacted). Upload proof of KEEN IRS Determination Letter.pdf Organization Status* Acceptable file fcmals include: JPG, PDF orTFF. Contact Information First Name* Jill Last Name* Scheffer 73.91 KB A. Phone Number* 509-551-8807 Email * kittitasee@gmail.com Project or Event Information Project/Event Name* Yakima River Canyon Bird Fest Event Dates Please provide any specific dates, or range of dates, on which your event or project will be held. You may add as many dates or date ranges as necessary. Event Dates Start Dates* End Dates 5/10/2019 5/12/2019 Project/Event Helen McCabe Memorial State Park Location * New or Ongoing f Ongoing Project/Event (More than four years in existence) Project/Event?* 6 New Project/Event (Four or fewer years in existence) Amount of Funding $ 12950.00 Requested * W you selected "Ongoing R oject/Eveff above this arrount rray not exceed 10% of the total expense budget of this project. Funding Request Max 24,100 Tourism Seasons * Fromthe list below, what season will your project enhance tourisrrf? Select any w hich apply. r— Year-round (January - December) r— Off Season (November - February) rJ Shoulder Season (October or March - May) r— High Season (June - September) Application Questions: Part 1 Please answer each question completely, in the order listed. Please include any supporting data within the response narrative. 11 Project/Event Description Please provide a description of your project/event and identify the specific tourism audience/market that your organization will target with these funds. You must include an itemized list of exactly how any grant funds awarded will be utilized. Response 1: Come bird with KEEN for 3 -days during the second weekend of May and discover Project/Event the natural beauty of Central Washington State! The Yakima River Canyon is an Description* Audubon Important Bird Area (IBA) with some of the highest densities of passerines and birds of prey in the State. The Yakima River Canyon Bird Fest will offer expert -led field trips, vendors, extended field trips, lectures and keynote speakers, social events and music, and a plethora of bird watching during early spring! Yakima River Canyon Bird Fest will be a family -friendly event targeting birders throughout the Pacific Northwest and from around the world. Birders travel thousands of miles to add to their 'life lists' and our festival will fall right in between two complimentary festivals — the Grays Harbor Shorebird Festival in late April and the Leavenworth Bird Festival in late May. Birders plan their travel calendars to engage in as many birding opportunities as they can, and this festival in May is the best time to see colorful, diverse and rare bird species in the Canyon. Yakima River Canyon Bird Fest will feature Friday afternoon registration at festival headquarters based in Helen McCabe Park. Most attendees will stay overnight in hotel rooms, camp in the Canyon, or stay at the Yakima River RV Camp. In addition, we will secure partnerships with Canyon River Ranch Lodge and other local hotels to provide reduced and/or group rates for festival attendees. Friday evening activities will include owl hooting and bat field trips as well as music and drinks at a local venue to be determined. Saturday morning will begin with very early field trips, and activities will continue throughout the day capping off the evening with our keynote speaker. Complementary Get Intimate with the Shrub - Steppe (another KEEN event) activities occur on Saturday as well. Sunday morning will have more early morning field trips and the festival will wrap up at noon on Sunday. This schedule will ensure our attendees will stay over both Friday and Saturday nights. Lodging tax funds will be used exclusively for advertising for facebook ads, Living Bird Magazine print and online ads, Bird Watcher's Digest online ads, radio ads through NWPB, and program printing. 2500 character lirrit List of Intended Use of Funds* Living Bird Magazine - $2,200 NWPB - $3,500 Program Printing - $5,000 Facebook Ads - $1,500 Bird Watcher's Digest - $750 21 Projections of Increased Tourism Please provide the following estimates of how any money received will result in increases in the number of people traveling for business or pleasure on a trip: 1. Away from their place of residence or business and staying overnight in paid accommodations; 2. To a place fifty miles or more away from their place of residence or business for the day or staying overnight; 3. or from another country or state outside of their place of residence or business. You must provide the evidence utilized in determining your projections. Response 2.1: 1. Away fromtheir place of residence or business and staying overnight in paid acconTrodations; Projection* With over 1.1 million annual drivers and thousands of birders visiting the Canyon annually, the Yakima River Canyon Bird Fest is sure to be a very well attended event. KEEN anticipates 500 attendees in our third year. Based on 2018 attendance, we estimate that 60% of event attendees will be considered tourists (-300 people) and 80% of them will be staying in paid overnight accommodations (-240 people). 2500 character limt Response 2.1: We estimated attendance numbers based on similar bird watching festivals in the Evidence* state that regularly attract many hundreds of attendees, a survey we conducted in 2014, Kittitas County Tourism and Recreation Plan that identifies wildlife viewing as the third most popular activity and among the highest day -trip expenditure category, and WA State SCORP with nearly 60% of tourists engaging in wildlife viewing activities. We also based our 3rd year numbers on attendance results from last year - our second year of the event. Because of this information, we knowthat birders visiting the Yakima River Canyon Scenic Byway are split equally between males and females with an average age of 61 years old and over. The majority of respondents lived in Western Washington (King, Pierce, Skagit, and Snohomish Counties) with an income between $100,000 and $149,000. Birders that participated in the survey said that they typically travel about 100 miles, but will travel between 100 miles and 500 miles to seek out great birding opportunities that have a wide variety and rare bird species. Several survey respondents take yearly trips out of state or country for birding experiences. When traveling for birding excursions away from home, most stay overnight for approximately 2 nights in a motel/hotel. The majority of birders who took this survey said that they have been to the Yakima River Canyon Scenic Byway for birding excursions. What they like best about the Yakima River Canyon Scenic Byway is the variety and number of birds that show up due to the diversity of habitat. We also base our projections on use statistics that we receive from the Bureau of Land Management about their recreation sites in the Yakima River Canyon Scenic Byway. Recently released use survey numbers show a steady and significant use pattern in the Canyon that shows nearly 400,000 overnight stays in the Canyon during 6 months (May -Oct) in 2017. 2500 character lirrit Response 2.2: 2.To a place fifty rriles or rrore away fromtheir {lace of residence or business for the day or staying overnight; Projection* With over 1.1 million annual drivers and thousands of birders visiting the Canyon annually, the Yakima River Canyon Bird Fest is sure to be a very well attended event. KEEN anticipates 500 attendees in our third year. Based on 2018 attendance, we estimate that 60% of event attendees will be considered tourists (-300 people) and 20% of them will be staying for the day or staying overnight in non -paid accommodations (-60 people). 2500 character limit Response 2.2: We estimated attendance numbers based on similar bird watching festivals in the Evidence* state that regularly attract many hundreds of attendees, a survey we conducted in 2014, Kittitas County Tourism and Recreation Plan that identifies wildlife viewing as the third most popular activity and among the highest day -trip expenditure category, and WA State SCORP with nearly 60% of tourists engaging in wildlife viewing activities. We also based our 3rd year numbers on attendance results from last year - our second year of the event. We further base our estimates on a survey of birders visiting the Yakima River Canyon Scenic Byway we conducted in 2014. Because of that survey, we knowthat birders visiting the Yakima River Canyon Scenic Byway are split equally between males and females with an average age of 61 years old and over. The majority of respondents lived in Western Washington (King, Pierce, Skagit, and Snohomish Counties) with an income between $100,000 and $149,000. Birders that participated in the survey said that they typically travel about 100 miles, but will travel between 100 miles and 500 miles to seek out great birding opportunities that have a wide variety and rare bird species. Several survey respondents take yearly trips out of state or country for birding experiences. When traveling for birding excursions away from home, most stay overnight for approximately 2 nights in a motel/hotel. The majority of birders who took this survey said that they have been to the Yakima River Canyon Scenic Byway for birding excursions. What they like best about the Yakima River Canyon Scenic Byway is the variety and number of birds that show up due to the diversity of habitat. We also base our projections on use statistics that we receive from the Bureau of Land Management about their recreation sites in the Yakima River Canyon Scenic Byway. Recently released use survey numbers show a steady and significant use pattern in the Canyon that shows nearly 400,000 overnight stays in the Canyon during 6 months (May -Oct) in 2017. 2500 character lint Response 2.3: 3. or from another country or state outside of their place of residence or business. Projection* With over 1.1 million annual drivers and thousands of birders visiting the Canyon annually, the Yakima River Canyon Bird Fest is sure to be a very well attended event. KEEN anticipates between 500 attendees in our 3rd year. Based on last years attendance, we estimate that 60% of event attendees will be considered tourists (-300 people) and that 30% of them will be from another state or out of Country (-90 people). 2500 character linit Response 2.3: We estimated attendance numbers based on similar bird watching festivals in the Evidence* state that regularly attract many hundreds of attendees, a survey we conducted in 2014, Kittitas County Tourism and Recreation Plan that identifies wildlife viewing as the third most popular activity and among the highest day -trip expenditure category, and WA State SCORP with nearly 60% of tourists engaging in wildlife viewing activities. We further base our estimates on a survey of birders visiting the Yakima River Canyon Scenic Byway we conducted in 2014. Because of that survey, we know that birders visiting the Yakima River Canyon Scenic Byway are split equally between males and females with an average age of 61 years old and over. The majority of respondents lived in Western Washington (King, Pierce, Skagit, and Snohomish Counties) with an income between $100,000 and $149,000. Birders that participated in the survey said that they typically travel about 100 miles, but will travel between 100 miles and 500 miles to seek out great birding opportunities that have a wide variety and rare bird species. Several survey respondents take yearly trips out of state or country for birding experiences. When traveling for birding excursions away from home, most stay overnight for approximately 2 nights in a motel/hotel. The majority of birders who took this survey said that they have been to the Yakima River Canyon Scenic Byway for birding excursions. What they like best about the Yakima River Canyon Scenic Byway is the variety and number of birds that show up due to the diversity of habitat. We also base our projections on use statistics that we receive from the Bureau of Land Management about their recreation sites in the Yakima River Canyon Scenic Byway. Recently released use survey numbers show a steady and significant use pattern in the Canyon that shows nearly 400,000 overnight stays in the Canyon during 6 months (May -Oct) in 2017. 2500 character lirrit Application Questions: Part 2 31 Measuring Results What tools will you use to measure your event's impact on tourism? Please be specific and provide examples. Include the following information: A. Is your project/event year-round or is it seasonal or date -specific? Go to definitions of terms. B. What strategies will you employ to assure you are attracting tourists from at least 50 miles away? C. What strategies will you use to assist in marketing all of Kittitas County as a tourist destination Wth your event/project funding request? Response 3: What tools will you use to rmasure your event's impact on tourismf? Rease be specific and provide examples. Measuring Results* A. The Yakima River Canyon Bird Fest is a date specific event. B. Pre -registration will be required for events, lectures, and field trips. We can track attendee information this way through our online ticket sales. In addition, Yakima River Canyon Bird Fest headquarters will be located at Helen McCabe Park and everyone attending the event will be required to check in, receive their event materials, and in this way, we will be able to track attendees' destinations and overnight stay statistics. We will conduct an in-person survey in 2019 in order to increase survey responses and get direct overnight stay data. We have found that our online surveys are not well -responded to (we believe that this is due to the older age of our event attendees). We are constantly refining our advertising methods. Our partnership with Living Bird Magazine will begin earlier, and add print to their digital presence. They will, at the conclusion of the publishing/financial cycle, provide the data which will demonstrate their effectiveness. C. We have a link to the Chamber website, provide Chamber materials in the 'go bags' for every participant, and provide the hotel registration widget on our festival page. In 2019 we will strive to improve the event and increase attendance through appropriate adjustments to the information gathered. Survey questions may include: -Zip code of residence? -Staying the night? -With a friend or in paid accommodations? -Best part of the event? -What would you change? -What would you like to add? -Did you think the event was well organized? -Will you attend next year? -Will you invite friends to attend with you? -Is there a band you recommend that you would travel to see? -How did you hear about this event? -What is the best way for you to hear about events like this? -Will you spend any extra leisure time exploring Ellensburg and Kittitas County? We will have a supply of helpful publications, maps, and event schedules provided by the Chamber/Visitor Center 2500 character limit Response 3 A: A. Is your project/event year-round or is it seasonal or date -specific? Measuring Results* r Year Round r Seasonal r Date Specific Your selection here should be supported by the dates you provided above, in the Reject or Event Information section. Response 3 B: B. What strategies will you employ to assure you are attracting tourists from at least 50 miles away? Measuring Results* Yakima River Canyon Bird Fest is a date specific shoulder -season event. We will advertise on national birding websites and through Facebook ads with a targeted audience identified as birders and bird enthusiasts from around the Pacific Northwest. Our 2018 final report shows our online targeted audience locations for all ads on Facebook, Living Bird Magazine, and Bird Watcher's Digest (they focus on Seattle area, Spokane area, Portland area, and Vancouver BC area). All our advertising will follow the required guidelines for branding as specified in the grant. KEENs website and FB pages will identify funders and sponsors with appropriate recognition. Further we will identify affinity events happening during the same time of year in Kittitas County as a way to identify opportunities to extend stays before and after the event. 2500 character limit Response 3 C: G What strategies will you use to assist in marketing all of Kittitas County as a tourist destination with your Measuring Results* event/project funding request? Traveling to Kittitas County in the spring is one of the best times to visit our area. We will followthe rules of the contract on our marketing items with appropriate logos, and will also work to increase attendance by encouraging other activities while here. KEEN will use our social media accounts to share and cross -post recreation, farmers markets, wineries and local breweries to the same audience. Birders travel thousands of miles to add to their 'life lists' and our festival will fall right in between two complimentary festivals — the Grays Harbor Shorebird Festival in late April and the Leavenworth Bird Festival in late May. Birders plan their travel calendars to engage in as many birding opportunities as they can, and this festival in May is the best time to see colorful, diverse and rare bird species in the Canyon. To the extent possible, we will cross post to these other festivals and gain audience and ad reach that way. Each attendee receives the Chamber handout packet in their event go bags, we link to the Chamber website on our website, and we put the hotel registration widget on our website for ease of travel arrangements. 2500 character limit Application Questions: Part 3 41 Collaboration If your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomplished? Collaboration * 51 Future Plans Yes, KEEN partners with several groups in Kittitas County and across the state to promote and encourage tourism. For Bird Fest we specifically partner with Kittitas and Yakima County Audubon groups and the Kittitas County Field and Stream Club. These organizations provide expertise, field trip leaders, event volunteers, and planning committee members. We also work with CWU interns and professors, expert field trip leaders from around the state, and WA State Parks for the location of the event. This event would not be successful without these partnerships! 2500 character limit Please explain what plans exist to allow this project to become self-sustaining. Include any plans for ticket sales, event sponsors, and other cost -recovery models. Future Plans* KEEN increased sponsorship levels, vendor's fees, and other cost -covering fees for participation in 2018. As the event grows vie believe that our sponsorship levels will increase and we will attract more vendors over time causing this to continue to be a revenue positive event for KEEN and eventually to become self-sustaining. As happens in the bird -watching world, once an event is established, birders start to look for event details earlier and earlier (we have in fact, as of this writing, already heard from several birders looking for 2019 details). 2500 character lirrit Application Questions: Part 4 61 Additional Information Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your project and its benefit to tourism. Additional Information The first page of our event program from 2018 is attached. Also our main event poster and a screen shot of our 2018 facebook event page. 2500 character limit Supporting Documents You rray upload any supporting docurrents such as graphs, irrages, diagrams, rrarketing rraterials, etc. Bird Fest 2018 Program front page final.jpg 1.07MB Bird Fest Poster - big format final.jpg 1.79MB FB Event Page screen shot.JPG 87.55KB You are allowed to submit up to 3 single page (US Letter) docurrents in JFG, FDF or TIFFforrrat 71 Previous Lodging Tax Grant Information Previous Years I -hs your event received Lodging Tax funds in previous years? Awarded Lodging Tax r No, this event/project has not previously received Lodging Tax Funding. Grants* r Yes, 1 year previous r Yes, 2 years previous r Yes, 3 or more years previous How many participants and spectators attended last year's activity and/or will attend this year? Prior Year* Projected * 300 500 How many days did/will your event occur? Prior Year* Projected * 3 3 How many paid overnight stays were and/or will be booked as a result of your project/event? Prior Year* Projected * 120 180 Paid Overnights' Data Support Explain howthe room nights data above from the prior year was collected and how the projection for the next year is derived. (For example, if there was a survey conducted for the prior year, explain the methodology. For the projections, what are they based upon and how is that basis justified?) Prior Year Paid 2017 and 2018 Bird Fest overnight data was collected through an online survey Overnight's Stay sent to all attendees and strategically extrapolated based on ticket sales address Response* data. We had a low response to our online survey after the event in 2018. We believe this is due to the fact that our event attendees are over 65 for the most part and are not accustomed to completing online surveys. This year, we are asking the question about overnight stays on the registration form so that we don't have to rely only on a survey after the fact. We will also conduct in-person surveys during registration pick up (every event attendee is required to come to the registration tent at Helen McCabe State Park to pick up their registration packets). Registration data is attached from 2018. This reflects registration of just the ticket buyer - most buyers purchased at least 2 or more weekend passes and other ticket types so it does not reflect the total number of attendees, but does reflect the distance traveled to attend the event. 2500 character lirrit. Prior Year Paid In addition to field above, you rray upload the evidence to supportthe prior years' roomnight information. Overnight Stay Data Yakima River Canyon Bird Fest 2018 Registration (Responses) - Final 55.39KB pre -registrant list.pdf You xray upload up to three single pages (lJS Letter), of inforrretion. If you a single rrulti-page decurrent, only the first three pages will be considered. The following forrrats, will be accepted: JFG, FDF or TIFF Application Questions: Part 5 81 Funding Does your organization have, or have you applied for, grant funding from other sources? If not, why not? If yes, please list the funding you have for the project, including any volunteer and in-kind sources in Question 91 Project Budget Overview. Funding sources and amounts which have not yet been secured wit be listed separately, in the field(s) directly below. Finally, what changes would occur if the project couldn't be funded? Other Funding * Does your organization have, or have you applied for funding from other sources? r Yes C No Explanation * If not, why not? There are a couple of grants we will apply for in the fall of 2018 (but not prior to the deadline for this grant). Common sources of our support are the National Environmental Education Foundation, Mountaineers Foundation, and other similar private foundations. 2500 character lirrit Funding Shortfalls* Mat changes would occur if the project couldn't be funded? If advertising funds are not supported through this process we will likely reduce the number of ads we place in print format - as that is the most expensive format. Specifically the Living Bird Magazine print format is quite expensive. In addition, we'd limit the number of NPR ads purchased. 2500 character limit. Matching Funds 131.27 Percentage % This field will auto fill with the correct percentage based on your input to budget section below. 91 Project Budget Overview Please complete budget for this project/proposal. If your agency operates independently of this project application it may not be necessary to submit the entire agency budget. You must submit a budget which specifically pertains to the project/event for which you are requesting funding and adheres to the basic budget format shown below. The budget must include anticipated revenues, expenditures, and any potential profit or loss. For projects/events which are ongoing for more than one (1) year, please also submit actuals from the previous three (3) years of operations (need not be consecutive) for the project/proposal if applicable. For any claimed in-kind contributions valued at $500 or more and related to marketing/advertising, you must submit verifying documentation which assures the contribution will be provided. For instance, if you are claiming in-kind contributions in the form of advertising match, a binding contract itemizing the matching value and obligating each party must be provided. ATTENTION: In an effort to allow an adequate level of flexibility for all applicants, not all fields in the budget portion are required to be filled before this form is submitted. Providing all applicable data is your responsibility, failure to do so will potentially jeopardize your application's chance for review. Verification of In-kind For any clairred in -Rind contributions valued at $500 or rrore and related to r arketing/advertising, you must submt Contributions verifying documentation which assures the contribution will be provided, Budget Year Edit if necessary 2017 2018 Revenues From Consolidated Lodging Tax Grant Past Actual 3 Past Actual 2 Past Actual 1 LTAC Grant $ 0.00 $ 10,000.00 $ 7,000.00 Funding All Other Revenues 2019 Projected $ 12,950.00 Account Name Past Actual 3 Past Actual 2 Past Actual 1 Projected Sponsorships $ 0.00 $ 1000.00 $ 2645.00 $ 5000.00 Collateral Sales $ 0.00 $ 250.00 $ 500.00 $ 1500.00 Vendor Fees $ 0.00 $ 0.00 $ 0.00 $ 1500.00 Ticket Sales $ 0.00 $ 3000.00 $ 6565.00 $ 9000.00 In -Kind Contributions (except volunteerism) Account Name Past Actual 3 Past Actual 2 Past Actual 1 Projected $ 0.00 $ $ $ Contributions of Volunteer Time Past Actual 3 Past Actual 2 Past Actual 1 Projected Number of Hours 1,000 1,012 1,236 Evidence of Volunteer Ftease upload a single file which offers evidence in support of the projected volunteer hours. Contributions* Volunteer Labor Calculation.pdf 117.98KB Calculated Value of $ 29,120.16 Projected Volunteer Time Past Actual 3 Past Actual 2 Past Actual 1 Projected Revenue Totals $ 0.00 $ 14250.00 $ 16710.00 $ 59070.16 Expenses Account Name Past Actual 3 Past Actual 2 Past Actual 1 Projected Advertising $ 0.00 $ 10000.00 $ 7000.00 $ 7950.00 Collateral $ 0.00 $ 3500.00 $ 0.00 $ 1000.00 Purchases $ 0.00 $ -6225.00 $ 980.00 $ 34970.16 Insurance $ 0.00 $ 1500.00 $ 1500.00 $ 1500.00 Bus Rental $ 0.00 $ 2000.00 $ 400.00 $ 600.00 Speaker Fees $ 0.00 $ 1000.00 $ 1000.00 $ 1500.00 Entertainment $ 0.00 $ 0.00 $ 0.00 $ 500.00 Program Printing $ 0.00 $ 1500.00 $ 1100.00 $ 5000.00 Supplies $ 0.00 $ 675.00 $ 430.00 $ 750.00 Ticket Selling Fees $ 0.00 $ 300.00 $ 300.00 $ 300.00 Catering & Venue $ 0.00 $ 0.00 $ 4000.00 $ 5000.00 Rental Past Actual 3 Past Actual 2 Past Actual 1 Projected Expense Totals $ 0.00 $ 20475.00 $ 15730.00 $ 24100.00 Profit & Loss Past Actual 3 Past Actual 2 Past Actual 1 Projected $ 0.00 $ -6225.00 $ 980.00 $ 34970.16 Application Certification M9 The applicant here certifies and affirms: 1. That it does not now, nor will it during the performance of any contract arising from this application, unlawfully discriminate against any employee, applicant for employment, client, customer, or other person who might benefit from said contract, by reason of age, race, color, ethnicity, sex, religion, military status, sexual orientation, creed, place of birth, or disability; 2. That it will abide by all relevant local, state and federal laws and regulations and; 3. That it has read the information contained in the Instructions on pages 1 and 2 and understands and will comply with all provisions thereof. Certified by: * 01171111 c5APO-IoAt Name* Jill Scheffer Applicant's Title* President Internal Revenue Service Date: April 21, 2007 KITTITAS ENVIRONMENTAL EDUCATION NETWORK % JILL A ARANGO 421 N PEARL ST STE 216 ELLENSBURG WA 98926 Dear Sir or Madam: Department of the Treasury P. O. Box 2508 Cincinnati, OH 46201 Person to Contact: T, Wilson 29-65046 Customer Service Representative Toll Free Telephone Number: 877-829-5500 I -Federal Identification Number± 22-3849021 This Is in response to your request of April 20, 2007, regarding your organization's tax- exempt status, In July 2002 we Issued a determination letter that recognized your organization as exempt from federal Income tax, Our records indicate that your organization is currently exempt under section 501(c)(3) of the Internal Revenue Code, Our records Indicate that your organization Is also classified as a public chanty under sections 509(a)(1) and 170(b)(1)(A)(vi) of the Internal Revenue Code, Our records Indicate that contributions to your organization are deductible under section 170 of the Code, and that you are qualified to receive tax deductible bequests, devises, transferr-or-gifts-and-.r-eectlon 2066, 2106 or 2-622 of-tiio lntemal-Rewnu"ode•.- If you'have any questions, please call us at the telephone number shown in the heading of this letter, Sincerely, Michele M. Sullivan, Oper. Mgr. Accounts Management Operations 1 A'A A Friday May 11'fljilift,'pFfay 13 2018 Ellensburg Washington 1111 LIVE LIFE IN COLOR CENTRALWASHINGTONCOLOR COM 30" Q..Scott REAL ESTATE Nf," %vjnGqPAn www.ycicoorg AI[DUC T1. [TWQ www.yC1C.9RQ =4ECW Ellensburg Canyon Winery Yakima River Canyon Bird Fest Register Online at www.ycic.or Kittitas Audubon Society N fs" n", Cull lob Ilk ei C 21 N C rA U � b U) W C > LU ro E cao � m LL 2 .y N I I:JI Q C;l C) i r_ - 7 0 U t 4 U Li W C t LL 2 .y -2 W 06 0 `Jr i C CU W W tr.. UI cuY T E L�`7 y li Z . L c C r_ - t 4 U Li Yakima River Canyon Bird Fest Volunteer Planning Committee Tasks/Leaders Hours Per Total Hours Value Meeting 27 216 ($24.69) $5,333 Meetings — Bi -Weekly October- January for 9 volunteers over 8 meetings 27 432 Meetings — Weekly February- $10,666 May for 9 volunteers over 16 meetings Additional Work Between Meetings Feb -May (12 weeks) Deb Essman — Kittitas County 4 48 $1,185 Field and Stream Club Laura Busby — Kittitas County 4 $1,185 48 Audubon Society Jan Demorest — Kittitas County 4 48 $1,185 Audubon Society 4 48 $1,185 Jill Scheffer — KEEN Jerry Scoville — KEEN 4 48 $1,185 Thatcher Montgomery — KEEN 4 48 $1,185 Stefanie Wickstrom — KEEN 4 48 $1,185 Sarah Maes —KEEN 48 $1,185 _ 4 Landon Shaffer — KEEN 4 48 $1,185 Weekend Event Volunteers — 6 60 $1,481 10 people 12 Volunteer Field Trip Leaders 8 96 $2,370 TOTAL 1,236 $30515.00 c C C c C C L L O L L r O O O � OI OI � O O Y Y Y M _ _ a) LL aoi v c c C C c c c C J J J 7 J J J Y > > > > > N N y N N N N y N N N N N N N N N N y N N O y N N N N N N y N N N N y a7 N N N N N N m m } Y Y Y Y Y E Y Y Y> Y> Y>}}}>} E}>}} Y>} Y Y Y}} E E Y Y Y Y E} E E C N a) W L m 7 m cu L J > 0 w O � N L 30 U 2 LL a)mN ma) N mN NN CDN NdNN y yyai mm m m m m m 6 m m_5 U) � U) U) U) Ummm m U co U) U) U (D (D U) U) C .(D a) ¢ Q °? a Q¢ �' :¢¢ 'E a s .°' °' a E co.01 Q¢¢¢ a Q¢ a a a; °; m¢ 4! °' ¢ 2 �° Q a a a Q d d m a U n 7 7 Z) D Z) Z) D D D 7 D 0 D Z) 7 M Z) 7 7 n Z) Z) D=) Z) 7 m=) Z) 7 D 0 Y Z) D=) 0 5=5 :3 7 5 �O 1 N N N m m WO V M M CD (D CO N W N m m (D m 10 10 W M O W N m W [D W l0 m 10 m m W O W Co N m N O Cl) N N N N O O N N m r W N N N N M M (D W O N N M O V W N N N N M m N N N N N LO M In m m m 00 M Nm m m m V r M O O O m m m O O W N l0 O m O l0 W m M O N N O N m m m m m W W W co co W OD m m W n m m m 00 OD m OD 00 m W m W CO 00 m OD CO W m CO W m W WW Co W W W W W W m W W m m m m m m m m m m m m m 0) m mm m m mm m m m m m mm m m m m m m m m m m m m m m mm m (D d v 0 U a N c c c c cc c c c c c c c O O O O O O O O O O O O O C C C C C C C C C 0) Oc) D) C O L L L L LL L L L L L L L y N N N N N N y N N N N y in 3 O w o p m m= m m c rn rn rn a) v rn E E w rn m m N d ~ a] a) 3 a) 3 E J J J T a] E J j > J 7 L L> T J 7 E J E Q) d m N y m Q T c y y p E y o J—— a a pJ o .a J a EL> pJQ n n rn m y a a J a J C C C Z '� 10 E E C C 8 N W ; ? C C C O m E W C D_ E C " C C C C m C C W C W N N 7 m 7 al m a) — O a) N m N O N J J a1 a) N N N _T N W a] _T 'j N N N C N 2 y a) y U U) U) F C F W W W w 0_ }} W W H U) d U❑❑ W W W m m> J O U W 2 0 O> W W m m J W W U W U W a Q n a m Q > N o >-> N N U C 'O a Q Q C W W W O O O d O N Z[5 Z o o o v= u01 ai OEO E o v 'o Z az U) (D > i m W y > y Y Z• 2 � Q Y O O i ¢ Q > N N L v o .> S N% O O O s N > V Q Y L Q L O y c +O-. N C N ID �' Q y L L a (0 l0 lA N a) y n l0 (/) U) L'a n m J N C L L ` N E 7 N L N m m J= C a] a a s `m `m n 2❑ 2 N z m m m v n Q u1 O N O Q m U (n O n O O O. N > N N ry c L L m m X N W j --NO M rj N O Q W 0 li U_0 N m M �o ❑ N❑ Z Z W M M Z Z Z m N W W W m umi c D_ h m Z 2 0 0 v v Z C7 m 2 0¢ 0 0 0 O m O m O N m 1!] M M M M N �0 p O N lD N vO O L0 U1 cn L) U N Z W N m m '� 0- O n p O n i0 p n O O m m O N O N N N N N �O 10 0 0 0 O O n O N O n m m n 0 O � O O m fND M r M N M N YNO lmD LO � Iq N W � r r n N N W D_ N V � N N OR O! N m m N m W M 0_ d E N N N Z V C w c T L j. N c❑ a) a) T O T a] r m L 'C >` O E E N ami 'm c m o d c E a) Baa r m u y y c m m m t `m o `m = E o v m °� rn m 'c° ii H U W Q U U (n U D H U) Q d Y U) ❑ m m m Q m fn Q Z Y Y_ 3 v a T 10 P J m a) T C N N _ a) ` cc E m a E > N c C 0 8 v 3 a � U U U) O O m E Z C Z O N O. 3 O uucN Cl a 0 ❑ Z C YJ C C w L W ¢ N c0 y W U c C a O m N a) L a) Z C E W Y __ j N v J N J j m C C [l y W y C C 7 ._ — [l Z V c W a C J J m Ya L C J +O-. a) Y c C N d y C J❑ E C Fn E W C E= O m a) J l0 W r o c c c N W — T N = 7 'w O � a) J C N m O O w J O L J q 11. Y 7 W¢ 3 ¢ 0_ ti W C N o 0 0 Y Q li Q Q a Y w Q O ii 3 m L .O .E Q Q C.) > Y a)mN ma) N mN NN CDN NdNN y yyai mm m m m m m 6 m m_5 U) � U) U) U) Ummm m U co U) U) U (D (D U) U) C .(D a) ¢ Q °? a Q¢ �' :¢¢ 'E a s .°' °' a E co.01 Q¢¢¢ a Q¢ a a a; °; m¢ 4! °' ¢ 2 �° Q a a a Q d d m a U n 7 7 Z) D Z) Z) D D D 7 D 0 D Z) 7 M Z) 7 7 n Z) Z) D=) Z) 7 m=) Z) 7 D 0 Y Z) D=) 0 5=5 :3 7 5 �O 1 N N N m m WO V M M CD (D CO N W N m m (D m 10 10 W M O W N m W [D W l0 m 10 m m W O W Co N m N O Cl) N N N N O O N N m r W N N N N M M (D W O N N M O V W N N N N M m N N N N N LO M In m m m 00 M Nm m m m V r M O O O m m m O O W N l0 O m O l0 W m M O N N O N m m m m m W W W co co W OD m m W n m m m 00 OD m OD 00 m W m W CO 00 m OD CO W m CO W m W WW Co W W W W W W m W W m m m m m m m m m m m m m 0) m mm m m mm m m m m m mm m m m m m m m m m m m m m m mm m (D d v 0 U a N c c c c cc c c c c c c c O O O O O O O O O O O O O C C C C C C C C C 0) Oc) D) C O L L L L LL L L L L L L L y N N N N N N y N N N N y in 3 O w o p m m= m m c rn rn rn a) v rn E E w rn m m N d ~ a] a) 3 a) 3 E J J J T a] E J j > J 7 L L> T J 7 E J E Q) d m N y m Q T c y y p E y o J—— a a pJ o .a J a EL> pJQ n n rn m y a a J a J C C C Z '� 10 E E C C 8 N W ; ? C C C O m E W C D_ E C " C C C C m C C W C W N N 7 m 7 al m a) — O a) N m N O N J J a1 a) N N N _T N W a] _T 'j N N N C N 2 y a) y U U) U) F C F W W W w 0_ }} W W H U) d U❑❑ W W W m m> J O U W 2 0 O> W W m m J W W U W U W a Q n a m Q > N o >-> N N U C 'O a Q Q C W W W O O O d O N Z[5 Z o o o v= u01 ai OEO E o v 'o Z az U) (D > i m W y > y Y Z• 2 � Q Y O O i ¢ Q > N N L v o .> S N% O O O s N > V Q Y L Q L O y c +O-. N C N ID �' Q y L L a (0 l0 lA N a) y n l0 (/) U) L'a n m J N C L L ` N E 7 N L N m m J= C a] a a s `m `m n 2❑ 2 N z m m m v n Q u1 O N O Q m U (n O n O O O. N > N N ry c L L m m X N W j --NO M rj N O Q W 0 li U_0 N m M �o ❑ N❑ Z Z W M M Z Z Z m N W W W m umi c D_ h m Z 2 0 0 v v Z C7 m 2 0¢ 0 0 0 O m O m O N m 1!] M M M M N �0 p O N lD N vO O L0 U1 cn L) U N Z W N m m '� 0- O n p O n i0 p n O O m m O N O N N N N N �O 10 0 0 0 O O n O N O n m m n 0 O � O O m fND M r M N M N YNO lmD LO � Iq N W � r r n N N W D_ N V � N N OR O! N m m N m W M 0_ d E N N N Z V C w c T L j. N c❑ a) a) T O T a] r m L 'C >` O E E N ami 'm c m o d c E a) Baa r m u y y c m m m t `m o `m = E o v m °� rn m 'c° ii H U W Q U U (n U D H U) Q d Y U) ❑ m m m Q m fn Q Z Y c c v L`o O > a7 m d C C C ; E a C C Ol a r Lr N C C a) O C y N �e Q CD w O m ¢ r O O O p m tm O D) m O O O p Y Y Y a) _ _ Y a a v v m 3 > > > > c > > > i o> > > O y m m O y N O N N N N m N N y N y N N N N y m N yN N N y y N N N y y N N N N N N N N y N N E} E E E}} r r> r E} E r i r r r r r r r r>} y r i r}> r r r }0 c aD � E x rn d o c_ m N c m m m a o c m > 0o r o 0 Z a a n a a n° m O LLJ W a) a) U LL i m LL Y LL LL w w LL m v L`o O > a7 m N > m m a ; E a °' YO C Ol a r Lr N C C a) O C y N �e Q CD w O m ¢ LL m d E o d U m o y O L c Y C C N 00O O y 7 O1 L >O ¢ m 3 Lm) > > O dN LL ¢ Q L 7 m C Z j j Zy N C 7 a) L L W a s m m a� N W LY al w > 3 3 Ln Q in Y •a •E LL w N N y y N N N y N y N N N ma) a) y a) y a) a) a) N W m m m m m m m m 005 cz 13 65 05 65 05 c M m a a v cv a v v v a a a a .°� Q Q Q Q Q .� .w Q Q Q Q Q an Q a¢ Q¢ Q Q .°� Q¢ Q Q :: °� w Q Q Q C U) U) U) a Q U) U) cn c U) U) c U) U) w U) U) V) w cL .c -E U) U) c U) U) C c U) U) U) c U U) U) U) U) U) C c Z co U) U) tD n m m CO m CO m CO m N N m M In m m m n N N It m M Ln CO m n r n N N n Cl) m m N M N t0 to UO o N N M N N N N0 N O m O N N r r N W LO n m ID O IT N o N w O M m O O O O m M M N M N O N N r N N m m m m m m V m It M m m m O m M M O N N It m O w o O r N N m M M V' N V O O O m m m m m m m m m m m m m n n m m o aom m m m m m m m m m m m n n ao m m m m n m m m m m ao ao m m m m m m m m m m m m m m m m m m m m m m mm m m m m m m m m m m m m m m m m m m m m m m Z O F c c C c c z O O O O O Z c c m C C 001 m 0) m m M L m L L O L O L 4) NC yNO LfCq NCN N>01N> E 0 C c CN C C Lm m m m w YCYC .c m coa N U v Noya v E E 7cZ❑❑Z ❑O❑ E m oc c O c WWC mN y O m LN m Nam O alN aam Om m W 2 W W W W H W H U) U U W❑ O W tr LY y m LL U' H W af U Y Y U) a a W > Y y d❑ Q W W U) U) 0 N c i vrn ¢ Q> W W 3 m X g m W Q w w Z Z c v v y LL Z of $ Z Z ¢ 3 c - 6> v v 3 3 °� °� > o o .c w o m� v °8 z ? Z o > v u� ai o LY a) d m m m m w 3 to a> in m m�� m � � 4) 3: 3: W C 'C Q W l6 O L G) N== Of Y m 'm C LL a O N d ~ > m T C LL Q v v N N d N m a v O Q L V) V) in in d d L D D > a O O y Q c O L o o> d x wx > d LY LY v v n v) > L L L L n m —y m OOD a a U LL LL y U U L U U L L �% m L m U N N Q W W ¢ L N al N iq y� « L¢ In m C7 tO r v v r (n ❑ LL m m m m w W Q Q U—— ,L> co o .M W 7 o Z Z Z p m m Z o LO ° r2 w U) rn U) Z Z m m CN N U) w N U) Y Y W r W U) .n- W W m m m O n N m m m M M O OmI Omf Y m O O o J m PN] m n O O 1!] Z Z V C N N N V N o w N O O N N N N O N tN'I m m O a N V O m m V 000 m n n n O O O m O M V m n N N N �O m m lD m 'C-4 n � V m N N N M M N r r W W d N r N d N T r r r l0 m m r m m O r a M r m r r r M r r 2 r N m w m a n n m r r � C C N v° LD m c w e m T� a_m) c m v w c 3 °� t °� c c m INi! Z t S L > m U L O N .� L O a C C d c O` E j O_ c N c j., >` E N as t W L m y m `y m m m N N m m m t m t o Q 2 (7 } p fn E N y li h- Q d U) V) N N o_ C7 U) L- Y m` 0 J C7 m` Y m J U) U l m U) i U O o m m L v m m 7 n {0 U1 N Vl Ul N N N N 10 ED U w Q Q E (n [n Z) D D N o M N o [O N r mn rn (Dm m O 3: Exhibit "B" Guidelines and Requirements for Advertising Expenditures of Lodging Tax Section 1. Brandin EXHIBIT "B" Contractors who have been approved to utilize grant awards for advertising expenditures must incorporate Kittitas County and the appropriate City of Cle Elum, Ellensburg, or Roslyn tourism information as follows: A. Websites and Social Media Sites must include the County's and appropriate City's tourism website logo with an operational link to the site(s). The logo must be displayed on the contractor's home page; it must be sized no smaller than % inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. B. Print Advertising and Online Display Advertisine of all types ( including but not limited to newspaper, periodicals, flyers, posters, billboards, direct mail, e -newsletters, third -party websites, streaming displays, etc.) must include the County's and appropriate City's tourism website logo. The logo must be sized no smaller than % inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. C. Video Advertising of all types (including but not limited to television, online, electronic kiosks, motion billboards, etc.) must include the County's and appropriate City's tourism website logo. The logo must be sized no smaller than % inch in height, and must be surrounded by appropriate white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in color or appearance. All logos and website information may be obtained by contacting the Director of Tourism, Kittitas County Chamber of Commerce. Section 2. Advertisine Reimbursements Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere to the following guidelines and requirements for each type of advertising media utilized. A. Print Advertising: 1. Print advertising placed with any media provider which operates exclusively outside of Kittitas County may be reimbursed at 100% of the cost, including any production costs. To operate exclusively outside of Kittitas County, the provider must not be physically located in the County and/or not distribute any media within the County. Print advertising placed with any media provider which operates inside Kittitas County may be reimbursed as follows: a. For date -specific events, advertising the day of the event and up to 10 days prior to the event may be reimbursed at 100% of the cost, including any production costs. EXHIBIT "B" b. For seasonal or year-round events, or for date -specific events outside of the time- frame in Section 2 A, (2)(a) above, advertising reimbursement requests must include a statement from the media provider specifying the percentage distribution to areas outside of Kittitas County. Reimbursements will be allowed for the amount distributed outside of Kittitas County, including any production costs. B. Television Advertising: 1. Television advertising placed with any media provider outside the Yakima/Kittitas DMA will be reimbursed at 100% of the cost, including any production cost. 2. Television advertising placed with any media provider inside the Yakima /Kittitas DMA will be reimbursed as follows: a. For date -specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed at 100% of the cost, including any production costs. b. For seasonal or year-round events, or for date -specific events outside of the time- frame in Section 2 B, 2(a) above, advertising may be reimbursed at the rate of 70% of the total cost, including any production costs. C. Online Advertisin : Online advertising and promotion may be reimbursed at 100% of the cost, including any production cost. 2. Streamed media (radio, television, other) requests for reimbursement must include a statement from the media provider specifying the percentage of recipients which are outside of Kittitas County. Reimbursements will be allowed for the percentage distributed outside of Kittitas County, including any production costs. D. Direct Mail: 1. Direct mail advertising may be reimbursed at 100% of the cost, including any production cost, for each item mailed or shipped to a destination outside of Kittitas County. In order to receive reimbursement, a list of the addresses and a signed statement from the contractor that the list is accurate, or other proof of delivery, must be provided along with other required documentation. E. Flyers/Posters: Flyers or posters which are placed outside of Kittitas County may be reimbursed at 100% of the cost, including any production cost. In order to receive reimbursement, a list of the locations where flyers or posters were posted outside of Kittitas County, a signed statement from the contractor that the list is accurate and a copy of the poster/flyer must be provided along with other required documentation. F. Radio Advertising: 1. Radio advertising placed with any media provider located outside of Kittitas County may be reimbursed at 100% of the cost, including any production cost. EXHIBIT "B" 2. Radio advertising placed with any media provider located inside of Kittitas County may be reimbursed as follows: a. For date -specific events, advertising the day of the event and up to 7 days prior to the event may be reimbursed at 100% of the cost, including any production cost. b. For seasonal or year-round events, or for date -specific events outside of the time- frame in Section 2 F, 2(a) above, advertising may be reimbursed at the rate of 30% of the total cost, including any production costs.