HomeMy WebLinkAbout2017-016-Kittitas Valley Vintners Association2017-016 LT
2017 LODGING TAX SERVICES AGREEMENT
BETWEEN KITTITAS COUNTY AND KITTITAS VALLEY VINTNERS ASSOCIATION
This Contract,effective January 1,2017 is made and entered into by and between KITTITAS
COUNTY ("County"),a subdivision of the State of Washington,and Kittitas Valley Vintners
Association("Contractor").
WHEREAS,the purpose of this Agreement is to provide for activities and expenditures
designed to increase tourism,
NOW THEREFORE,in consideration of the terms and conditions contained herein,or
attached and incorporated and made a part hereof,the County and the Contractor mutually agree
as follows:
Section 1.Scope of Work.
a.Contractor shall provide the services and staff described in its Application for Lodging Tax
Funds submitted to the Lodging Tax Advisory Committee,attached hereto as Exhibit "A"
which is attached hereto and incorporated herein by this reference.
b.Except as otherwise specifically provided in this Agreement,Contractor shall furnish the
following as required to perform the services,described in Paragraph (a)above,in
accordance with this Agreement:Personnel,labor and supervision;technical,professional
and other services.All such services,property and other items furnished or required to be
furnished,together with all other obligations performed,or required to be performed,by
Contractor under this Agreement are collectively referred to herein as "Services."
c.Contractor shall commence,perform and complete such Services in accordance with Exhibit
"B"which is attached hereto and incorporated herein by this reference.
Section 2.Payment.
a.As full compensation for satisfactory performance of the Contractor's Services,the County
agrees to pay Contractor the sum of fifteen thousand dollars ($15,000.00).
b.Additional payment terms:The County will make payment to the Contractor only on a
reimbursement basis,as receipts/invoices for any items including marketing and/or
advertising are submitted to the County,not to exceed the sum of fifteen thousand dollars
($15,000.00).
c.Services/Expenses that are reimbursed must be dated during the current year and final date
to submit reimbursements requests is January 15,after this date funds lapse.
d.Requests for reimbursements must be submitted to:
Kittitas County Auditor
Attn:Auditor's Accounting
205 West 5th Ave -Suite 105
2017 County Lodging Tax Funding Agreement Page 1
Ellensburg,WA 98926
auditorsaccountinggaco.kittitas.wa.us
e.Reporting requirements of your events will be required on prescribed forms from the
County Auditor.
f.Contractor is eligible to claim reimbursement for the following items only:
•Advertising-print,radio,streaming,online &social media
g.Contractor is not eligible to claim reimbursement for any items not listed in Section 2 (f)and
is further expressly denied funding for the following items as requested in the application as
defined in Section 1(a):N/A
h.Contractors requesting reimbursement for event-specific expenses shall submit all claims as
no more than two reimbursement requests with supporting documentation.
I.**Contractors must complete the Lodging Tax Reimbursement online training course
provided by the County Auditor's office prior to filing reimbursement claim.Requests for
reimbursement will not be accepted by the County Auditor prior to the training being
completed.The training may be found online at the Kittitas County Auditor's website at the
following address:http://www.co.kittitas.wa.us/auditor/default.aspx
**new
Section 3.Performance by contractor.
a.Contractor shall not (by contract,operation of law or otherwise)delegate or subcontract
performance of any Services to any other person or entity without the prior written consent
of the County.Any such delegation or subcontracting without the County's prior written
consent shall be voidable at the County's option.
b.Contractor shall at all times be an independent contractor and not an agent or representa-
tive of the County with regard to performing the Services.Contractor shall not represent
that it is,or hold itself out as,an agent or representative of the County.In no event shall
Contractor be authorized to enter into any Agreement or undertaking for or on behalf of the
County.It is understood that the Contractor and the Contractor's staff and employees are
not employees of the County and are not,therefore,entitled to any benefits provided
employees of the County.
c.Contractor shall comply with all applicable laws,ordinances,rules,regulations,orders,
licenses,permits,and other requirements,now or hereafter in effect,of any governmental
authority (including,but not limited to,such requirements as may be imposed upon the
County and applicable to Services).Contractor shall furnish such documents as may be
required to effect or evidence such compliance.All laws,ordinances,rules,and orders
required to be incorporated into agreements of this character are incorporated into this
Agreement by this reference.Contractor agrees to obtain all required licenses and permits,
and further agrees to keep them in full force and effect during the term of this Agreement.
d.The County and the Contractor agree that in fulfilling the terms and conditions of this
Agreement neither shall discriminate on the basis of race,creed,color,national origin,age,
2017 County Lodging Tax Funding Agreement Page 2
sex,marital status,or the presence of a physical,sensory,or mental handicap,
e.The Services shall at all times be subject to inspection by and approval of the County,but
the County's making (or failure or delay in making)such inspection or approval shall not
relieve Contractor of its responsibility to perform the Services in accord with this
Agreement,notwithstanding the County's knowledge of defective or non-complying
performance,or the substantiality or ease of discovering the same.Contractor shall provide
the County with sufficient,safe,and proper facilities and equipment for such inspection and
free access to such facilities.
f.This contract is subject to review by any Federal or State auditor.Contractor shall promptly
furnish the County or its designee,or such Federal or State auditor with such information
related to the Services as may be requested by the applicable governmental entity.
Contractor shall preserve and maintain all financial records and records relating to
performance of Services under this Agreement for six (6)years after contract termination.
For such duration after the County makes final payment of compensation due hereunder,
Contractor shall provide the County access to (and the County shall have the right to
examine,audit and copy,with or without notice)all of Contractor's books,documents,
papers and records related to the Services or this Agreement.
g.Contractor understands and acknowledges that Contractor is solely responsible for its own
reporting and accounting of all state,federal,social security,and local taxes,of every nature,
arising from Contractor's performance of this Agreement.All compensation received by the
Contractor will be reported to the Internal Revenue Service at the end of the calendar year in
accord with the applicable IRS regulations.
Section 4.Release,Indemnity,and Hold Harmless.
The County assumes no liability for the Contractor's actions under this Agreement.Contractor
releases and shall defend,indemnify,and hold harmless the County,its officers and employees,
agents,representatives,attorneys and/or volunteers,from and against all claims,costs,liabilities,
damages,and expenses,(including,but not limited to,reasonable attorney fees)which arise or
may arise or be alleged to arise out of or by reason of this Agreement including:
•Any fault,negligence,strict liability or product liability of Contractor in connection with the
Services for this Agreement;
•Any lien asserted upon any property of the County in connection with the Services for this
Agreement;
•Any failure of Contractor,or of the Services,to comply with any applicable law,ordinance,
rule,regulation,order,license,permit and other requirement,now or hereafter in effect,of
any governmental authority;or
•Any breach of or default under this Agreement by Contractor.
Section 5.Compliance with Public Records Law.
2017 County Lodging Tax Funding Agreement Page 3
a,In compliance with Washington's public records law,the County will retain copies of any
documents associated with this Agreement,which may be required by law unless legally
exempt from such retention,for any applicable legally required retention period.
b.In the event a public records request is made to the County for documents created in
relation to this Agreement,should legal uncertainty arise regarding the disclosability of any
documents under federal or state public records laws,the County shall provide notice to
Contractor pursuant to Washington's public records act,chapter 42.56 RCW,to allow
Contractor to seek a court injunction.
c.The County specifically shall not be liable to contractor for the County's release under public
records laws of any documents not protected by trademark,copyright or other law.
Section 6.Industrial Insurance Waiver.
With respect to performance of this Agreement and as to any claims against the County,its Additional
Insureds,officers,agents and employees,the Contractor expressly waives its immunity under Title 51
of the Revised Code of Washington,the Industrial Insurance Act,for injuries to Contractor's employees
and agrees that the obligations to indemnify,defend and hold harmless provided in this Agreement
extend to any claim brought by or on behalf of any employee of the Contractor.This waiver is
mutually negotiated by the parties to this Agreement.
Section 7.Insurance and Endorsements.
a.The County may require through a request in writing that the Contractor provide the County
with a certificate,binder,or policy of liability insurance,acceptable to the County in an
amount specified by the County.
b.Such liability insurance shall be such as will protect Contractor,its employees,agents and
representatives,from all claims,losses,harm,costs,liabilities,damages and expenses
arising out of personal injury (including death)or property damage that may result from
performance of the Services or this Agreement,whether such performance is by Contractor
or any of its employees,agents or representatives.
c.Should the County require such liability insurance,the Contractor agrees to provide proof of
insurance prior to commencing performance of this Agreement.
d.Copies of the County's written request and the insurance documents provided by contractor
shall be attached to this Agreement and by this reference will be made part hereof.
e.Where insurance is requested by the County,all liability insurance policies shall be endorsed
to include the County as an Additional Insured and shall stipulate that the insurance
afforded by the policies shall be primary insurance,and that any insurance,self-insured
retention,deductibles,or risk retention trusts maintained or participated in by the Parties
shall be excess and not contributory to any other insurance maintained by the County.
Contractor shall furnish the County a certificate of insurance with Endorsement as evidence
that the required policies are in full force and effect.
2017 County Lodging Tax Funding Agreement Page 4
Section 8.Termination.
The County may,by written notice thereof to Contractor,terminate this Agreement as to all or any
portion of the Services not yet performed,whether or not Contractor is in breach or default.Upon
receiving such notice of termination,Contractor shall,except as otherwise directed by the County,
immediately stop performing the Services to the extent specified in the notice,In the event the
County terminates the Contractor's Services,the Contractor is obligated and hereby agrees to
refund to the County all monies paid for Services not yet rendered by the Contractor,if any,as of
the date of the notice of termination.
Section 9.Miscellaneous.
a.Contractor shall not (by contract,operation of law or otherwise)assign this Agreement or
any right or interest in this Agreement without the County's prior written consent.
b.This Agreement embodies the entire Agreement between the County and Contractor,and
supersedes any and all prior oral or written communications,proposals,conditions,promises,
representations,or understandings regarding the Services.No change,amendment or
modification of any provision of this Agreement shall be valid unless set forth in a written
amendment to the Agreement signed by both parties.
c.Notice for any purpose under this Agreement,except service of process,shall be given by
the Contractor to the Kittitas County Commissioners and the Kittitas County Auditor,205 W.
5'"Ave.Ste.108,Ellensburg,WA 98926.For all purposes under this Agreement,any notice by
the County to the Contractor shall be given to the Contractor's address provided on the
signature page.Notice may be given by delivery or by depositing in the U.S.Mail,first class,
postage prepaid,certified mail,return receipt requested.
d.The section and paragraph headings of this Agreement are for reference convenience only
and are not intended to restrict,affect or be of any weight in interpreting or construing the
provisions of such sections or paragraphs.
e.This Agreement may be executed in one or more counterparts and by facsimile,each of
which will be deemed an original,but all of which together will constitute one and the same
instrument.
f.Contractor warrants to the County that the individual signing on Contractor's behalf has the
requisite power and authority to enter into and to perform contractor's obligations under
this Agreement.Contractor further warrants to the County that Contractor has made no
misrepresentation or misleading statement in connection with this Agreement,and is not in
violation of any applicable law,ordinance,or regulation the consequence of which will or
may materially affect Contractor's ability to perform its obligations under this Agreement.
g.If any term or condition of this Agreement or the application thereof to any person(s)or
circumstances is held invalid,such invalidity shall not affect the other terms,conditions or
applications which can be given effect without the invalid term,condition or application.To
this end,the terms and conditions of this Agreement are declared severable.
2017 County Lodging Tax Funding Agreement Page 5
h.The exclusive venue for any action brought to enforce this Agreement or any of its terms
shall be in Kittitas County,State of Washington.
KITTITAS COUNTY
BOA NTYCOMMISSIONERS CONTRACTOR
Chair (P me
Vice
îrA 2..b
ioner [Address]
[Telephone]
?,Clerk of the Board
AS TO FORM:
Deputy Prosecuting Attorney
2017 County Lodging Tax Funding Agreement Page 6
EXHIBIT "A"
Submission Checklist
For office use only
Please mark "yes"or "no"to each criteria below:
Applicant filled out the proper application version for this
grant cycle.
Applicant answered each question.
A budget is attached which includes revenues,expenses
and anticipated profit or loss (plus previous 3 years
actuals for ongoing projects/events).A/E
The applicant has signed and dated the certification
statement required in item 10 of the application.
t S The application was submitted on time.
O Proof of non-profit status is included (if applicable).
Please date stamp the application and initial.
County-wide Lodging Tax Application For Office Use Only P a ge |15
KlTTITAS VAsLLEY Kittitas Valley Vintners
September 30,2016
Kittitas County Commissioners
Attn:Lodging Tax Grant Application
205 West 5th,Suite 108
Ellensburg,WA 98926
Re:Request for Proposals,2017 Lodging Tax Fund
Thank you for the opportunity to present a request on behalf of our organization.Attached for your
review is our application.In general,we are presenting a means to augment tourism throughout
Kittitas County by providing organized Agro-Tourism throughout the year from Rosly/Cle Elum
east to Ellensburg and Kittitas.
The association was formed in 2005 and has grown to 5 wineries and 9 vineyards with more
development on the drawing boards today.This growth parallels the success of wine regions of
Washington State.We are excited about continuing making our mark as a destination wine tourism
region for Kittitas County.
This year we started the process of formalizing this association into a non-profit.In the process we
changed our name and logo as part of the branding.Our new name is Kittitas Valley Vintners.
Should you have any questions or need additional informationplease contact me at 509-607-3417
or my email below.
Sincerely,
Kim Goodreau
Vice President
Kittitas Valley Vintners
509-607-3417
kimú¾hrallwinery.com
111 Dodge Road,Ellensburg,WA 98926 ***Phone 509-925-4110 ***Fax 509-925-5423
Request for Proposals,B Lodging Tax Fund
Presented by
KITTITAS VALLEY
VINTNERS
Prepared by
Kimberly Goodreau
Vice President
September 30,2016
Request for Proposals
2017 Lodging Tax Fund
Submission Deadline:Friday,September 30,2016
Kittitas County Commissioners
205 W 5th Avenue,Suite 108,Ellensburg,WA 98926
509-962-7508
2017 Lodging Tax Funds-General Information
Various municipalities within Kittitas County impose a lodging tax assessed on the sale or
charge made for furnishings of lodging according to RCW 67.28.180 and RCW 67.28.181.In
accordance with the tax and Washington State Law,Lodging Tax Advisory Committees may also
be established by various jurisdictions.The committees'purpose is to advise and recommend
to the legislative authority of the city or county how excise taxes on lodging should be allocated
to support tourism which in turn generates revenue.
Uses According to Law:
According to State Statute and the interlocal agreement between the Kittitas County and the
Cities of Cle Elum,Ellensburg,and Roslyn,funds awarded under this process may be used for
the following:
1.Tourism marketing;
2.The marketing and operations of special events and festivals designed to attract
tourists;
3.Supporting the operations of tourism-related facilities owned or operated by
nonprofit organizations described under 26 U.S.C Sec.501 (c)(3)and 26 U.S.C.
Sec.501 (c)(6)of the internal revenue code of 1986,as amended.
Definitions included in state law which should be considered in any application requesting
funding include:
(1)Tourism means economic activity resulting from tourists,which may include
sales of overnight lodging,meals,tours,gifts,or souvenirs.
(2)Tourism promotion means activities,operations,and expenditures designed to
increase tourism,including but not limited to advertising,publicizing,or
otherwise distributing information for the purpose of attracting and welcoming
tourists;developing strategies to expand tourism;operating tourism promotion
agencies;and funding marketing or the operation of special events and festivals
designated to attract tourists.
(3)Tourism-relatedfacility means real or tangible personal property with a usable
life of three or more years,or constructed with volunteer labor that is:(a)(i)
Owned by a public entity;(ii)owned by a nonprofit organization described under
section 501(c)(3)of the federal internal revenue code of 1986,as amended;or
(iii)owned by a nonprofit organization described under section 501 (c)(6)of the
federal internal revenue code of 1986,as amended,a business organization,
destination marketing organization,main street organization,lodging
association,or chamber of commerce and (b)used to support tourism,
performing arts,or to accommodate tourist activities.
Review Process:
Cle Elum,Roslyn,Ellensburg,and Kittitas County have all agreed to collaborate in review of
grant applications and awarding lodging tax funds for special events and festivals.Each
municipality's committee or designees will review all complete applications,score them based
on the information provided by the application,rank the applications,recommend any funding
County-wide Lodging Tax Application P a ge |1
awards,and forward the score sheets,ranking,and funding recommendations to Kittitas
County.
County staff will compile the score sheets,rankings,and funding recommendations for further
consideration by a county-wide Lodging Tax Advisory Committee (LTAC).The county-wide LTAC
will be comprised of an equal number of members from each participating jurisdiction.The
county-wide LTAC will receive the scoring,ranking,and recommendations list and will conduct
a public meeting where each applicant which received a funding recommendation will have the
opportunity to present their application and answer questions.The county-wide LTAC will
publicly deliberate on the applications and the list to produce a final recommendation which
will be forwarded to each participating jurisdiction's legislative authority for final action.
Scoring sheets which determine the overall ranking of applications are included in this packet
for your reference and information.Applications which do not receive an average minimum
score of at least 50 points or who do not follow the submission instructions will not be
eligible for funding.
Local Policy on Disallowed Uses:
The Lodging Tax Advisory Committees have determined that certain types of activities are not
eligible for funding awards even if they may be tourism related.These include anything
affiliated with the following:prizes for contestants,resale items,food and drink,beautification,
fundraising,and membership drives.This list should not be considered comprehensive and all
funding recommendation decisions are at the discretion of the committees and subject to
change by majority opinion.
Application Definitions:
Below is a list of terms and phrases which have specific meaning within this application.It may
be helpful for you to review these as you prepare responses so that you have a better
understanding of the reviewers'expectations.
Date-specific is an event or project which occurs over less than one month.
Matching Funds is the amount of funding your organization is contributing to the
project or event.This includes both direct and indirect fund support.Direct funds can
be in the form of cash funding from your organization or funding secured from
elsewhere but dedicated to the project or event such as other grants,loans,donations,
etc.Indirect funding support includes in-kind support like labor,volunteer support,
supplies,and services which directly relate to the project or event,including those
provided by your organization and others.
New Projects/Events are projects/events which are in the first four years of existence.
For example,a proposal for a barbeque competition which is in its third year would be
defined as a new project/event.Likewise,a project by an existing museum which
expands its current offerings,or a specific new strategy for appealing to a different
target market that is in its first year,would be considered a new project.Ongoing
general marketing and advertising campaigns or general operational support requests
for organizations/event which have existed for longer than four years are not defined as
a new project/event.
County-wide Lodging Tax Application P a ge |2
Ongoing Projects/Events are defined as projects/events that have been established for
more than four years.Applications that qualify under this definition may be awarded up
to 10%of the project's/event'sexpense budget.
Partnerships are agreements between events/organizations/groups which enhance the
overall project/event by providing additional value-added benefits or opportunities for
attendees as well as the participating partners.For instance,as part of your event,you
may have partnered with a local hotel or campground for a special group rate for
overnight attendees.You may have also partnered with a local restaurant to provide a
special meal discount or drink offer.You may have also agreed to refer your attendees
to another event simultaneously occurring in another part of the county.
Project Budget is a written description of the complete budget for your project or event.
It must include anticipated revenues,expenses,and any potential profit or loss.
Seasonal means a project or event which operates at least 1 month and up to 6 months,
and during at least 2 seasons (Spring,Summer,Fall,Winter).
Self-Sustaining is being able to provide for your own needs without the assistance of
grant funds.
Supports County as a Tourism Destination means including strategies within your
proposal which will assist in attracting tourists to our County during times of the year
other than for your project/event alone.This may include cross-promotion agreements
with other projects/events,it may include active marketing of other projects/events at
your project/event,it may include referring attendees directly to other tourist
opportunities in the County,etc.
Year-round means a project or event is ongoing and actively working to attract tourists
for at least 6 months,and at least 3 seasons (Spring,Summer,Fall,Winter).
County-wide Lodging Tax Application P a ge |3
SUBMITTAL INSTRUCTIONS
Please return ONE COPY of the entire original application (including the cover sheet and
instructions sheets)and answers to narrative questions to:
Kittitas County Commissioners
Attn:Lodging Tax Grant Application
205 West 5'"Ave,Suite 108
Ellensburg,WA 98926
Applications must be received no later than 5:00 p.m.,Friday September 30,2016 or
postmarked no later than September 30,2016.
Incomplete and/or late applications will not be considered.Applications may not be changed
or amended by the applicant after the deadline for submission.
Electronic submissions:
Applications may be submitted to the following email address:bocc@co.kittitas.wa.us
Applications may be faxed to:509-962-7679
Schedule:
•Applicant Workshops (attendance at one workshop is strongly encouraged)
Ellensburg City Hall Council Chambers 8/18/2016,5:30 PM &8/25/2016,5:30 PM
Upper Kittitas District Court,Cle Elum 8/16/2016,5:30 PM &8/23/2016,5:30 PM
Application deadline 9/30/2016
Oral presentations of proposals to county-wide LTAC 11/18/2016
Applicant Award Notification and fund availability 1/1/2017
Project Management:
Successful applicants shall be required,as a condition of the funding award,to enter into a
contract.The agreement may include,but not be limited to,the specific amount of the award
and what it may be used for,all reporting requirements associated with this funding,payment
terms,and any and all other appropriate terms of the funding.Kittitas County will be the
contracting agent for all approved projects.A condition of the grant award which includes
funding from the City of Ellensburg may be that the MyEllensburg.com website be named on
any organizational website.
All funds awarded under this program will be available in the form of reimbursable grants.The
funds will be available for reimbursement beginning January 31 and ending December 31 of the
calendar year immediately following award notification.Any unexpended funds will be
returned to the Lodging Ta× accounts from where they came and made available for re-
appropriation.All requests for reimbursement shall be made to the Kittitas County Auditor's
office at the following address:
County-wide Lodging Tax Application P a ge |4
Kittitas County Auditor
Attn:Lodging Tax Grant Funds Reimbursement
205 W 5th Ave,Suite 105
Ellensburg,WA 98926
auditorsaccounting@co.kittitas.wa.us
For specific information and requirements regarding the reimbursement process,please
contact the Auditor's office at 509-962-7502.
Project Reporting Requirements:
State law requires that all recipients of Lodging Tax revenues must submit a report to the
municipality describing the actual number of people traveling for business or pleasure on a trip:
A.Away from their place of residence or business and staying overnight in paid
accommodations;
B.To a place fifty miles or more one way from their place of residence or business for the
day or staying overnight;or
C.From another country or state outside of their place of residence or their business.
A report form will be provided as part of the contract for receiving funds.We ask that you
provide this information within 60 days after your event is complete once you have critiqued
your event.
In addition,any reports which are produced as a result of a grant award must be submitted
within 60 days of completion as part of your project reporting requirements.This will provide
evidence that the work paid for by the grant has been completed.
Applicant Categories and Eligibility:
Grants from lodging tax funds are provided for two types of applicants,New Projects/Events
and Ongoing Event Support.An organization may apply for funding from one or both
categories.If applying for funding from both categories,the application must clearly identify
the different funding categories requests.The categories are defined as follows:
The New Project/Events category is for applications from events/projects which are
within the first four years of existence.Applications may be considered in this category
from established events (older than four years)which are proposing a new or expanded
project designed to increase tourism as part of an ongoing event.
The Ongoing Project/Event Support category is for applications from established events
(ongoing for more than four years)which may request continuingsupport.Grant
awards are limited in this category to no greater than 10%of the event's expense
budget.This category includes project/eventswhich may be operating under a new
board or organization,moving venues,changing dates,or implementing other non-
substantial changes to a project/event which is ongoing for more than four years.
Other Information:
Insurance:As part of its contract for performance,a municipality may require contractors to
maintain liability insurance in the amount of $1,000,000 or more and name the municipality as
an additional insured on its liability insurance policy.
County-wide Lodging Tax Application P a ge |5
Application Form:This packet will be available on the website of each participating
municipality as a word document and as a pdf.It can also be obtained directly as a hard copy or
in digital format by contacting the Kittitas County Board of Commissioners office at 509-962-
7508.Website addresses where the application may be found are as follows:
www.ci.ellensburg.wa.us
•www.cityofeleelum.com
•www.ci.roslyn.wa.us
•www.co.kittitas.wa.us
Grant Preferences:
In the review of applications,the Lodging Tax Advisory Committee or designees will grant
preference to those proposals which (1)increase tourism,and (2)demonstrate ability toward
eventual self-sustainability.Applications from not-for-profit organizations will be given
preference over those from for-profit entities.
Guidelines and Requirements for Advertising Expenditures of Lodging Tax:
Branding
Contractors who have been approved to utilize grant awards for advertising
expenditures must incorporate Kittitas County and the appropriate City of Cle Elum,
Ellensburg,or Roslyn tourism information as follows:
A.Websites and Social Media Sites must include the County's and appropriate
City's tourism website logo with an operational link to the site(s).The logo must
be displayed on the contractor's home page,it must be sized no smaller than ½
inch in height,and must be surrounded by appropriate white space to allow easy
recognition and legibility.Contractors shall not change the logo(s)in color or
appearance.
B.Print Advertising and Online Display Advertising of all types (including but not
limited to newspaper,periodicals,flyers,posters,billboards,direct mail,e-
newsletters,third-party websites,streaming displays,etc.)must include the
County's and appropriate City's tourism website logo.The logo must be sized no
smaller than ½inch in height,and must be surrounded by appropriate white
space to allow easy recognition and legibility.Contractors shall not change the
logo(s)in color or appearance.
C.Video Advertising of all types (including but not limited to television,online,
electronic kiosks,motion billboards,etc.)must include the County's and
appropriate City's tourism website logo.The logo must be size no smaller than ½
inch in height,and must be surrounded by appropriate white space to allow easy
recognition and legibility.Contractors shall not change the logo(s)in color or
appearance.
All logos and website information may be obtained by contacting the Director of
Tourism,Kittitas County Chamber of Commerce.
County-wide Lodging Tax Application P a ge |6
Advertising Reimbursements
Contractors seeking reimbursement from Lodging Tax Funds for advertising
expenditures must adhere to the following guidelines and requirements for each type of
advertising media utilized:
A.Print Advertising:
1.Print advertising placed with any media provider which operates exclusively outside
of Kittitas County may be reimbursed at 100%of the cost,including any production
costs.To operate exclusively outside of Kittitas County,the provider must not be
physically located in the County and/or not distribute any media within the County.
2.Print advertising placed with any media provider which operates inside Kittitas
County may be reimbursed as follows:
a.For date-specific events,advertising the day of the event and up to10 days
prior to the event may be reimbursed at 100%of the cost,including any
production costs.
b.For seasonal or year-round events,or for date-specific events outside of the
time-frame in Section 2 A,(2)(a)above,advertising reimbursement requests
must include a statement from the media provider specifying the percentage
distribution to areas outside of Kittitas County.Reimbursements will be allowed
for the amount distributed outside of Kittitas County,including any production
costs.
B.Television Advertising:
1.Television advertising placed with any media provider outside the Yakima/Kittitas
DMA will be reimbursed at 100%of the cost,including any production cost.
2.Television advertising placed with any media provider inside the Yakima /Kittitas
DMA will be reimbursed as follows:
a.For date-specific events,advertising the day of the event and up to 7 days
prior to the event may be reimbursed at 100%of the cost,including any
production costs.
b.For seasonal or year-round events,or for date-specific events outside of the
time-frame in Section 2 B,2(a)above,advertising may be reimbursed at the rate
of 70%of the total cost,including any production costs.
C.Online Advertising:
1.Online advertising and promotion may be reimbursed at 100%of the cost,including
any production cost.
2.Streamed media (radio,television,other)requests for reimbursement must include
a statement from the media provider specifying the percentage of recipients which
are outside of Kittitas County.Reimbursements will be allowed for the percentage
distributed outside of Kittitas County,including any production costs.
County-wide Lodging Tax Application P a ge |7
D.Direct Mail:
1.Direct mail advertising may be reimbursed at 100%of the cost,including any
production cost,for each item mailed or shipped to a destination outside of Kittitas
County.In order to receive reimbursement,a list of the addresses and a signed
statement from the contractor that the list is accurate,or other proof of delivery,
must be provided along with other required documentation.
E.Flyers/Posters:
1.Flyers or posters which are placed outside of Kittitas County may be reimbursed at
100%of the cost,including any production cost.In order to receive reimbursement,
a list of the locations where flyers or posters were posted outside of Kittitas County
and a signed statement from the contractor that the list is accurate must be
provided along with other required documentation.
F.Radio Advertising:
1.Radio advertising placed with any media provider located outside of Kittitas County
may be reimbursed at 100%of the cost,including any production cost.
2.Radio advertising placed with any media provider located inside of Kittitas County
may be reimbursed as follows:
a.For date-specific events,advertising the day of the event and up to 7 days
prior to the event may be reimbursed at 100%of the cost,including any
production cost.
b.For seasonal or year-round events,or for date-specific events outside of the
time-frame in Section 2 F,2(a)above,advertising may be reimbursed at the rate
of 30%of the total cost,including any production costs.
Order of Documents Requirements:
Complete applications must be submitted with documents in the following order to receive
consideration for funding:
1.Submission Checklist;
2.Application form;
3.Answers to application form questions;
4.Grant application rating form;
5.Applicant checklist;
6.Budget documents;
7.Additional information (limited to 3 pages);
8.Proof of non-profit status (if any).
County-wide Lodging Tax Application P a ge |8
APPUCATION QUESTIONS
Please answer each question completely,in the order listed,on a separate sheet attached to
this application.Please include any supporting data within the response narrative.
1.Please provide a description of your project/event and identify the specific tourism
audience/market that your organization will target with these funds.You must include
an itemized list of exactly how any grant funds awarded will be utilized.
2.Please provide the following estimates of how any money received will result in
increases in the number of people traveling for business or pleasure on a trip:
I.Away from their place of residence or business and staying overnight in
paid accommodations;
II.To a place fifty miles or more away from their place of residence or
business for the day or staying overnight;or
III.From another country or state outside of their place of residence or
business.
You must provide the evidence utilized in determining your projections.
3.What tools will you use to measure your event's impact on tourism?Please be specific
and provide examples.Include the following information:
I.Is your project/event year-round or is it seasonal or date-specific?
II.What strategies will you employ to assure you are attracting tourists from
at least 50 miles away?
III.What strategies will you use to assist in marketing all of Kittitas County as
a tourist destination with your event/project funding request?
4.Does your organization have,or have you applied for,grant funding from other sources?
If not,why not?If yes,please list the available funding you have for the project,
including any volunteer and in-kind sources,and/or the sources and amounts for which
you have applied.Please note which funding sources are secured and in hand so a true
matching fund determination may be determined.What changes would occur if the
project couldn't be funded?
5.If your organization collaborates or has created partnerships with other organizations,
groups,or other events to cross-promote in an effort to encourage county-wide
tourism,how is this accomplished?
6.Please explain what plans exist to allow this project to become self-sustaining.Include
any plans for ticket sales,event sponsors,and other cost-recovery models.
7.Additional information:Provide any additional information which will assist the Lodging
Tax Advisory Committee in evaluating your project and its benefit to tourism.Please
limit any additional written information to one page and any other additional
attachments to 3 pages.Regardless of how much additional information is included,
only the first 3 pages will be provided to reviewers.
8.Project Budget:Please attach a copy of the complete budget for this project/proposal.
If your agency operates independently of this project application it may not be
County-wide Lodging Tax Application P a ge |10
necessary to submit the entire agency budget.You must submit a budget which
specifically pertains to the pro|ect/eventfor which you are requesting funding and
adheres to the basic budget format shown below.
The budget must include anticipated revenues,expenditures,and any potential profit or
loss.For projects/events which are ongoing for more than one (1)year,please also
submit actuals from the previous three (3)years of operations for the project/proposal
if applicable.Also,please supply any narratives necessary to understand the budget
being submitted and list separately any in-kind or volunteer contributions.If applying
for funding for both "New Project/Event"and "Ongoina Project/Event Support"you
must clearly identify the different requests.This may be most easily accomplished by
submitting separate budgets for each request category.
For any claimed in-kind contributions valued at $500 or more and related to
marketing/advertising,you must submit verifying documentation which assures the
contribution will be provided.For instance,if you are claiming in-kind contributions in
the form of advertising match,a binding contract itemizing the matching value and
obligating each party must be provided.
Please assure your budget,and actuals from previous years (if applicable),are in the
following basic format:
Revenues:
Cash
Donations/Sponsorships
Sales
Vendor Fees
Grants
Etc.
Total Revenues
In-Kind Contributions:
Volunteer Labor
Donated Services
Donated Materials
Etc.
Total In-kind
Expenses:
Venue
Insurance
Services
Advertising
Security
Etc.
Total Expenses
Profit/Loss (Revenue less Expenses)
County-wide Lodging Tax Application P a ge |11
9.Has your event received Lodging Tax funds in previous years?
Yes XX No
If yes,please list each year and the amount received for that year.
All applicants must also provide the following information regarding the event/project:
Prior Year Projected
A.How many participants and spectators
attended last year's activity and/or will
attend this year?~21,320 ~21,320
B.How many days did/will your event occur?360 360
C.How many room nights were and /or will be
booked as a result of your project/event?
(You must provide a verifiable source of information as
evidence for your response to item C.Failure to do so
will disqualify your application.)97 104
10.Application certification:
The applicant here certifies and affirms:1.That it does not now,nor will it during the
performance of any contract arising from this application,unlawfully discriminate
against any employee,applicant for employment,client,customer,or other person who
might benefit from said contract,by reason of age,race,color,ethnicity,sex,religion,
military status,sexual orientation,creed,place of birth,or disability;2.That it will abide
by all relevant local,state and federal laws and regulations and;3.That it has read the
information contained in the Instructions on pages 1 and 2 and understands and will
comply with all provisions thereof.
Certified by:(signature)
(print name)Kimberly Goodreau
Title:Vice President
Date:9/30/2016
County-wide Lodging Tax Application P a ge |12
APPUCATION FOR 2017 LODGING TAX GRANT FUNDING
Name of Organization:Kittitas Valley Vintners Association
Organization mailing address:111 Dodge Road
Ellensburg,WA 98926
Organization contact person &title:Kimberly Goodreau
Vice President
Organization/contact phone:Cell:509-607-3417
Email:info@kittitasvalleyvintners.org
Organization Website:www.KittitasValleyVintners.org
Federal Tax ID Number:81-3672009 UBI Number:604-029-102
Organization is a (select one):Government Entity
501(c)3
Pendme 501(c)6
Other Wash St Approved/FederalApplication Submitted
(note:you must submit 501(c)3,501(c)4,or 501(c)6 approvaldocumentation -see sample document)
.Kittitas County Wine Tourism (Wine Trail Brochure,WeblSocial Media,&Marketing)Project/Event Name.
Project/Event Date:Year Long
Project/Event Location:Upper and Lower County
Amount of Funding Requested:$20,994.33
For which funding category do you qualify (check one)(see instructions for definitions):
xx_New Project/Event
Ongoing Project/Event Support
Estimated #of overnightstays:104
Tourism Seasons:From the list below,what season will your project enhance tourism?Please
indicate the appropriate season.
Season:Months:
XX Year-round January -December
Off season November -February
Shoulder season October or March -May
High season June -September
County-wide Lodging Tax Application P a ge |9
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
Below are our answers per the application:
1.Project/Event Description:
Our Year-Round project is designed to increase tourism in Kittitas
County by marketing the awareness of our local vineyards,
wineries and tasting rooms as a destination attraction.We will
accomplish this through the use of:
*Print
*Radio,including cost effective streaming opportunities
such as Pandora
+Social media (Facebook,Website,Instagram,etc.)
*Specific target linking to websites that promote
Washington State Wine tourism
+Educating our local hotels,motels and campsites staff of
the wine related activities available in Kittitas County.
These funds will be used wisely to achieve the continued
successful branding campaign that we have recently developed.
We have geared this campaign toward out of county tourism that
will result in approximately 104 overnight stays.
Because this is our third year,fewer funds will be spent on
production costs,with the majority of funds being capitalized on
continued branding by increasing the number of people reached
and to continue to expand areas of our state.Last year's grant
(2016)was hugely successful in creating a user friendly Kittitas
Valley Vintners Association website.The branding power of our
new logo and the new website will NOT need to be re-created,
merely maintained.So we feel the numbers of stays will
dramatically increase over our conservative estimates.
Kittitas Valley Vintners Page 1of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
The target audiences we are expecting to reach are those who are
interested in our small towns,rich outdoor experiences,
agricultural tourism,dining,gift buying and lodging.Primarily we
are targeting the coastal pacific northwest counties (Seattle-
Tacoma-Olympia-Everettarea contain almost two-thirds of
Washington's population),but because of bundled buying power,
our chamber is able to extend marketing to Central and Eastern
Counties,which include Spokane and Coeur d'Alene,Idaho.
WEBSITE
Website Updates performed by Genesis Marketing $116.00
Online Calendar for Upeotning Events function $84-00
Online Web builder Membership hosting for 1 yr $144-00
Go Daddy Domain renewal for
centralwashingtonwinetours.com 1yr $16-38
Go Daddy Domain renewal for
corkedincentralwashington.com 1yr [4/23]and $38.17
kittitasvalleyvintners.org1 yr [6/23]
ONLINE
Online marketing-Facebook,1nstagmm,Twitter generic
$12,125-00promotion
Online ad production fee $1,818-75
Organic Posting on Facebook,Google+,Instagram,and
$2,500.00Twitterfor10months
Live streaming on Facebook $1,402.03
PRINT
BROCHURE
Brochure Design $750-00
Brochure Printing +Shipping $2,000.00
TOTAL $20,994.33
Kittitas Valley Vintners Page 2 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
2.Estimate of how any money received will result in:
I.Away from place of residence or business in Paid
accommodations:
At last year's grant submittal,the Kittitas County Chamber of
Commerce did a telephone polling on our behalf to a large portion
of the major chain hotel and motel's key staff and asked for the
reasons why people booked their overnight stays.Based on that
telephone poll,roughly 97 rooms were booked,listing wineries,
tasting rooms and vineyards as a reason to visit and stay the
night.Using the standard 3%(to 5%)increase,we stated 101
rooms booked last year.(this year's grant project is not yet
complete,so the grand total of overnight stays cannot be tallied,
however the verification of overnight stays related to wine
tourism from Brew House Boarding is 76;which is well on our way
to meeting 101goal.)For 2017,one could safely assume another
3%increase in the overnight stays for next year to be roughly 104
paid accommodations.
II.To a place 50 miles or more away:
In addition to using the Chamber's polling of key chain hotels,an
article (shown below)written by The Yakima Herald on August 22,
2016 which quotes the Bureau of Land Management as having
tracked 300,000 visitors to the Yakima Canyon Scenic By-way this
season!Because of on-line bookings for campsites,BLM could
easily follow demographics and was quoted as saying that most
Kittitas Valley Vintners Page 3 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
Friday and Saturday overnight stays were bookings from the
Seattle area (more than 50 miles away),and that Sundays
overnight camping was booked primarily from the Selah and
Yakima area (from an outside county).
Akima River Canyon a hot spot as summer winds down
af mit linnemamanmy macan polulle kom Salah,Wkima amdWeiburgenstuxiays"
liymtvenotiendmorepoopla Hasaktik alturyco¾naisushmthankinativerCattynutodataftenionlinermervatlomforBah.xwimandConMhlspe,yn,BIATruniphtithmianfteredup'alonit and dowil the rivel:Tata is the
OY¢n.Illtall 5000:Nlysarphopishavebene
Modugestantländimitirrunger ableturenervemnipituspotsforthaWkhonvarcapron.Ell"*
Said ant weekend was tnebastasi Recentir,BIAf implantenind
N
11Wil seen in the fhur yours he's yonoruund ibe (almad of havingriinitathecaroisa"ko mana"whichhstedkeni
-...,tim.»Mm•J6148ept4tuhalpwith
thSO Ug WJih ihø 0Mier rn ,thD incNWNB in Ona thle to tnomIsaninemitseta):rmte t i YhifterA Cravemmhldiareare
beasht'YeoploOluingintheir ItinnallWeberthuilt.kca:nis'sthtirrahsbefore noboCI startA 5%axplAin My tile igtu;y
TL'A chg enterf all itt ent Bring Is inviteldkli to yene round lbenpop.f bed.and it omL umY¾the si wai marn wru ner.in ihn da.Y ust ond iz ioping ibenrivneRanotabadwaytonpeadaAgroupfloatsartstitiesandrunsontheWidmaRhrernearwtuslaviheorite,whtellarugsk"canyon hand south of Liciuma Crash in enrit August,a tu
Reprinted article from Yakima Herald
Kittitas Valley Vintners Page 4 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
Using those on line booking numbers,and an average of 4 people
to a camp site,that's roughly 75,000 paid overnight stays!
Conservative math guess even 50%from coastal counties (further
than 50 miles away)that's an impressive possible 37,5000 paid
overnight visitors in camp sites that have our wineries,vineyards,
and tasting room at their door step to enhance their visit,give
reason to dine in our downtown communities and purchase
additional gas,gifts and groceries.We have seen a significant
increase in foot traffic to our facilities from these campers.
III.From another country or state:Our sign in guest sheets
show signatures from Montana,Idaho,California,and Texas.
Kittitas Valley Vintners Page 5 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
3.Tools used to measure impact:
Through the Chamber's connection with Genesis Marketing,
google analytics are being kept,analyzed and processed.
Attached is a synopsis of the activity for the month August,2016.
Our website alone received 1,457 views
CLICKS s,tee r
-REACH
---I
AMOUW $1.14LB3suur
I
KIMA KEPR
I
1,457 PAGE VIEWS
AT KITTITASVAL
Kittitas Valley Vintners Page 6 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
Promoting Kittitas Valley Vintners,their wineries,vineyards and
tasting rooms is a Year-Round activity.Our current and future
contract with the Chamber of Commerce affords us the buying
power of not only the west side,but as far east as the Idaho
border.All media is geared towards audiences 50 miles or more
away.Additionally,all of our new campaigns strategies have
included links,logos and direct access to the Live Life in Color and
Discover Cle Elem marketing campaigns,as well as all county
farmer market websites,links to visitor's guides and of course to
the many overnight accommodation choices of motels,hotels,
and camp sites.
One strategy that we have not tried,that we are committed to
doing this year is to better educate the front desk staff of local
hotels,motels and campsites.It seems that the days of extended
concierge services have gone by the way side.Two members of
our Association spent two busy weekends this summer promoting
our wine trail map to hotel guests within the City of Ellensburg.
Guests were happy to the have this tourist option and many of
them visited us that same day,but more eye opening was the fact
100%of the staff we spoke to,had no idea that a Wine Trail map
even existed for Kittitas Valley.We believe that the education of
the first points of contact i.e.check-in desk staff is key to
furthering wine tourism.With this education in mind,our
Association has formed a task force that will personally meet with
front line staff to discuss,educate and distribute material
regarding all aspects of enhancing a tourist's visit by visiting our
vineyards,wineries and tasting rooms.In turn,all vineyards,
wineries and tasting rooms will offer information on overnight
accommodations,places to dine,shop,and visit.
Kittitas Valley Vintners Page 7 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
4.Funding Sources:
Starting with our first grant application in 2015,we began
collecting association dues of $250 per member.2016 has gained
us one new member and as of writing this application,one new
wine shop has inquired about joining the association (which
would require a policy amendment)and the association in general
has had extensive conversation about including micro-breweries
in our "tasting trail"--all of this is to further the potential of
creating additional tourism activities and/or heading towards self-
sufficiency,or if we were to receive less funding,the inclusion of
non-wine related entities would be a part of a business cost
recovery plan.
But the biggest forward progress of our association this year that
will benefit the possibility of seeking further outside funding was
filing for and being granted our Washington State Non-Profit
status.We have also filed for Federal recognition.
Regarding in-kind monetary sources,three of the seven
association members in 2016 have secured the blue Washington
State DOT Motorist Information Signs (MIS)"Washington State
Tourism"signs.
Kittitas Valley Vintners Page 8 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
These are not signs that advertise fast food,gas or hotels;but
rather state approved and appointed TOURIST destinations.The
out of pocket expense on these signs would be cost prohibitive for
the Vintners Association,but rather it shows a deep commitment
by members of our association as having a whole lot off skin in
the game.Between these 3 members,we have a total of 9
Tourist signs.
These signs have been proven by WADOT to be an effective way
to pull from the 31,000 average daily vehicle trips into the
communities where they are located.
Our 9 signs cover exits in both the upper and lower county.
I
I I
Sample Association Member MIS Sign
Kittitas Valley Vintners Page 9 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
5.Collaboration:
Our word is strong when it comes to a county wide campaign
commitment.We are represented at the Roslyn and Ellensburg
Famers Market,both by our presence and links to social media.
Our individual addresses and community presence is well
established in Cle Elum (Swiftwater),City of Kittitas (Thrall &
Dodge Winery),and Ellensburg (Gard,Spring Board,Brix,ECW &
The Ellensburg Distillery).We are local and we are loyal.We have
developed very strong ties in the Valley.Many of us have Barn
Quilt Art,we all participate throughout the entire year in the
numerous events going on in our area.Kittitas Burn Out,Jazz in
the Valley,Rodeo weekend etc.and dedicate one entire panel of
our wine trail brochure that lists county wide,year long events.
One noteworthy collaboration is between Thrall &Dodge Winery
and Tasting Room and the Brew House Boarding Vacation Rental
Suites in downtown Kittitas.Having a tasting room and overnight
accommodations in the same building has been a win-win
situation.Attached is a letter of support from Brew House
Boarding.Please note that the total number of overnight stays
for this year totals 76!All guests receive information about our
Vintners Association and are encouraged to visit all tasting rooms.
The majority of these bookings,said given the choice,they
specifically choose these rooms because of the close location to
visiting tasting rooms and vineyards as compared to a downtown
or county wide accommodation option.
Kittitas Valley Vintners Page 10 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
6.Becoming Self-Sustaining:
In the past 2 years we've seen considerable growth within our
Vintner's Association.Having just obtained our non-profit status,
more doors and greater opportunities are available.We plan to
avail ourselves to these opportunities.Examples would be eligible
for reduced rate seminars,classes,lectures and on-line webinars.
As an Association we are committed to creating a business plan
that includes advancing our business savvy sense.Members of
our Association are currently taking advantage of the Lunch and
Learn business advice meetings.We will learn who to navigate,
update and maintain our own website.We will seek to work with
the Chamber to develop a 2-year business plan that would
coincide with the 5th year expiration date of this current funding
source.Within this business plan,we will identify private partners
and seek an event sponsor for a yearly wine experience event
such as a winter barrel tasting festival.
We are testing this event this year during the Christmas Festival
events the first weekend of December.
Kittitas Valley Vintners Page 11 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
7.Additional Information:
We have included copies of the brochure that was distributed
throughout the state of Washington.We targeted the major
population density to maximize the results.
We also included snippets of the TV and Facebook ads that were
targeted to the same areas.
In just 2 years,we have seen more and more support from locals.
I realize the intent of this grant is to draw people from out of our
area.But the more the locals know of us and visit us,every time
they have friends and family visit from out of town,they bring
them to us.There is no doubt that we are getting the desired
affect from our marketing through the Chamber.But equally as
important,we are finally being recognized by a group of our
peers,fellow small business owners,farmers,educators,etc.that
are loyally supporting us year-round.They will continue to bring
in their out of town guests because they have firsthand
knowledge of our wine trail.
Kittitas Valley Vintners Page 12 of 13
ANSWERS TO THE 2017 LODGING TAX FUND APPLICATION
8.Project Budget
Included in Section 8 of the proposal for your reference are our
budgets.This includes the following:
*Overall budget,including the previous 2 years.We did not
include a third year because we did not apply at that time.
*Included detail description of this year's proposal.
+Included the Association In Kind Contributions
+Included back up receipts for the In kind Contribution
Kittitas Valley Vintners Page 13 of 13
Lodging Tax
Grant Application Rating Form
Criteria Points Possible Application Questions Points Awarded
Supports County 15
as Tourism yes =up to 15 Question 2,3,5,7
Destination No =0
15
Length of Impact Date specific =5
Seasonal =10 Question 3
Year Round =15
15
Attracts Tourists yes =up to 15
from at least 50 miles No =0 Question 3
away
20
Less than 5%=0
Applicant's 5%-25%=5
Matching Funds 25%-49%=10 Question 4,8
50%-99%=15
100%or more =20
5
Partnerships Yes =5
No =0 Question 5
10
Sustainable Future yes =10
Funding Identified No =0 Question 6
20
0 =0
Attributable 1-30 =5
Lodging Stays 31-100 =10 Question 9
101-250 =15
More than 250 =20
Total Points:|100
County-wide Lodging Tax Application P a ge |13
Applicant Checklist
For applicant use prior to submission
XX My application title page states:Request for Proposals,2017 Lodging Tax Fund.
XX My application is for a new project/event and/or for an ongoing project/event as
defined on page 2 of the application packet.
XX
I have attached proof of non-profit status if applicable which matches the
sample document provided.
XX
l have included an itemized list in response to item 1 in the application of how any grant
funds awarded will be utilized.
XX
l have attached additional information in response to item 7 in the application,if
needed,which includes written information limited to one page and other attachments
limited to three pages.
XX
I have attached a project budget,properly formatted according to item 8 in the
application.
XX If this event is ongoing for more than one year,I have also submitted actual financial
data from the previous three years if applicable,formatted properly according to item 8
in the application.
XX The application certification in item 10 is signed and dated by the proper authority.
XX
I have included one copy of the entire original application according the submittal
instructions on page 4.
XX My application is being sent on or prior to September 30,2016 and will be delivered by
5:00 PM either in person or electronically (email or fax)or postmarked on that date.
XX My application is being delivered to:
Kittitas County Commissioners
Attn:Lodging Tax Grant Application
205 W 5th Avenue,Suite 108
Ellensburg,WA 98926
Or,is being emailed to:bocc(iDco.kittitas.wa.us
Or,is being faxed to:509-962-7679
County-wide Lodging Tax Application P a ge |14
Kittitas Valley Vintners
Budget
Previous Years Budget
2014 2015 2016 2017
Revenues:
Cash N/A $-$-$-
Donations/Sponsorship N/A $-$-$-
Sales N/A $-$-$-
Vendor Fees N/A $-$-$-
Grants N/A $7,886 $21,013 $20,994 *
Etc.N/A $-$-$-
Total Revenues $-$7,886 $21,013 $20,994
In-Kind Contributions:
Volunteer Labor N/A $2,130 $2,500 **
Donated Services N/A $-$-$-**
Donated Materials N/A $900 $2,860 $3,000 **
Mileage,Etc N/A $-$646 $1,000 **
Total In-kind $-$900 $5,636 $6,500
Expenses:
Venue N/A $-$-$-
Insurance N/A $-$-$-
Services N/A $-$-$-
Advertising N/A $7,886 $21,013 $20,994 ***
Security N/A $-$-$-
Etc.N/A $-$-$-
Total Expenses $-$7,886 $21,013 $20,994
Profit/Loss (Revenue less Expense)$-$-$0 $(0)
*per application request
**see attached members contribution
***See attached breakdown
Members contribution Budget
Kittitas Valley Vintners
2016 Fiscal Year
Budget
Category Item Cat Amount Notes Total
Brochures -Development,Distribution,Ett $1,314.48
Distribution Hours 1 $375.00 Hourly Rate at $15/hour
Mileage 4 $354.48 Mileage per Volunteer rate $0.14/mile
Additional donation hours 1 $450.00 Hourly Rate at $15/hour
Development Hours 1 $135.00 Hourly Rate at $15/hour
Marketing Events -6 Each (Taste of Washington,Spokane,Etc $1,011.52
Event Hours 1 $720.00 Hourly Rate at $15/hour
Events 4 $100.00
Meals/Travel/Expenses 4 $191.52 Mileage per Volunteer rate $0.14/mile
Miscellaneous $737.00
Webhosting 3 $228.00
Domain 3 $59.00
Hosting /Facebook Hours 1 $450.00 Hourly Rate at $15/hour
Freeway Signs $2,573.00
Thrall &Dodge Winery 3 $683.00 standard WSDOT RATE -I-90 Receipt Attached
Swiftwater Cellars 3 $683.00 Standard WSDOT RATE -I-90 Receipt Missing (but Paid -see ECW &Thrall)
Ellensburg Canyon Winery 3 $1,207.00 standard WSDOT RATE -i-90 &I-82 Receipt Attached
$5,636.00
Summary (Transferred to 2016 Budget)
In-Kind Contributions:
1 Volunteer Labor $2,130
2 Donated Services $
3 Donated Materials $2,860
4 Mileage,Etc $646
Total In-kind $5,636
Washlmuumsame Billing Invoice /Customer StatementDepartmenteiHansportalom
Invoice Number:5090458 Invoice Date:05/20/2016
Customer:Thrall &Dodge Winery,LLC Make Checks Payable To:
Project:Motorist Information Signing Department of Transportation
Project Title:Permit &installation fees
To:Thrall &Dodge Winery,LLC Mail Check To:
111 Dodge Road Department of Transportation
Ellensburg,WA 98926 ATTN:Cashier
PO Box 47305
Olympia,WA 98504-7305
Description Amount
Permit Direct Inquiries to:
5090458 Jared Doll 509 577-1991
d_Type Description No.of Signs d_Sign Fee
New Permit &installation ...............4 .....$683.00
fees
Total of invoice $683.00
PLEASE RETURN A COPY OF THIS INVOICE WITH YOUR PAYMENT.
WSDOT Accountina Coding:Fund -784 Agency -405 Revenue Source -0299 30
WashingtonState g¡ggg gggggggDepartmentofWansportagiën
Inv Date:05/12/2016 Due date:06/19/2016 Amount due:$1,207.00Reference:Motorist SignInvoice:RE 31C RIOOOO40538 Customer:300824759 Bill code:8115
Please remit to:WIFNSBURG CANYON WINERY DEPT.OF TRANSPORTATION
221 CANYCN VISTA WAY CASHIER
WIFNSBURG WA 98926-9153 V P.O.BOX 47305
OLYMPIA WA 98504-7305
Please return one copy of this invoice with DAVID BUTLER
payment and include invoice number on your check.Ph.360-705-7530
Annual Permit Fee for Motorist Information Sign
Permit location Description Amount
5090448 221 CANYON VISTA-PRT#1 LOW ÃOT ONE-WAY $342 .00
5082452 221 CANYON VISTA-PRT#2 IDW ADT FREEWAYS $683.00
5821039 221 CANYON VISTA-PRT#3 CONV HWY ONE-WAY $182 .00
Subtotal $1,207..00
Amount due this invoice $1,207 .00
PER RCW 43.17.240 INTEREST WILL BE CHARGED AFTER DUE DATE
QUESITONS ABOUT YOUR SIGN CALL SCDIT BUSBY (509)577-1983
DOT AMO7-002 (Rev.2/2007)Page 1 AR11M
Kittitas Valley Vintners Association 2017
Year Round 2017 -OPTION 2
WEBSITE
Website Updates performed by Genesis Marketing $116.00
Online Calendar for Upcoming Events function $84.00
Online Web builder Membership hosting for 1yr $144.oo
Go Daddy Domain renewal for.$16.38centralwashmgtonwinetours.com1yr
Go Daddy Domain renewal for
corkedincentralwashington.com 1yr [4/23]and $38.17
kittitasvalleyvintners.org l yr [6/231
ONLINE
Online marketing-Facebook,Instagram,Twitter generic
$12,125.00promotion
Online ad production fee $1,818-75
Organic Posting on Facebook,Google+,Instagram,and
$2,500.00Twitterfor10months
Live streaming on Facebook $1,402.03
PRINT
BROCHURE
Brochure Design $75o.oo
Brochure Printing +Shipping $2,000.00
TOTAL $20,994.33
Campaign Overview
WEBSITE :
Fees maintain existing Weebly accounts,and current use URLs.Addition of Calendar
widget at price of $84/year and Genesis to help maintain this feature.
ONLINE :
March -December promotion of Kittitas Valley Vintners to Seattle/Tacoma Metro,
Wenatchee,Yakima,Moses Lake.
Interests:Wine,Wineries,Wine Tours,Vineyards,Vineyard Tours,
Viticulture,Vintner,Wine Tasting
Added Value:
Exposure on CentralWashingtonColor.com and CentralWashingtonColor Social Media
Kittitas Valley Vintners Association 2017
Year Round 2017 -OPTION 2
Partnership Budget Approval
This partnership will be handled through the Kittitas County Chamber office and
agency of record Genesis Marketing.Upon Signature below,initial 50%of budget
will be invoiced and due within 30 days.All invoices will be submitted to you by Amy
McGuffin with the Kittitas County Chamber of Commerce and will be due within 30
days of invoice.
A bulleted list of topics for scripts and online ads,as well as any logos and photos
desired must be provided a minimum of 1 month prior to each buy's "air"date.Any
proofs must be approved within 48 hours or they will run as is.In addition,there will
be a fee to any additional radio or TV ad revisions after the spots are already
produced provided that the scripts match the produced spot &pronunciation is
correct.
If approved,please sign and date below
Partnership Committee:Date:
Kittitas County Chamber:Date:
(Amy McGuffin)
Campaign may be modified Initial
Sample of 2016 Brochure
se e -
•.UR
STIN MS
Junit-tiquen in the Burg
Ered of Aprli -
Kumasvalb yispwginogtn¢ficolomorer M FM
Wurarigion Sisle,making dequasigni to
dansmynnianawanaryrensne Enerimbrimitardoo
around ina smes ande hair waypoint utbbr Dhy Wooxend i .
'Ña eter
Waaningkin Universnys Wruki Wine
Progata.KÄlnes Valley e rieb weth wine
nors inq reins·W powirra N suENSBURG
winoder Nurrmousaceralissaounu
inoughall WW year,lecksiing Cin Elums
PionentDays(FourthofJulyWeekend)
Eneminorge Pro-Aximo(LatgrDay
Westervi),F.wners haaskets ut Rogyn anin
end Ellensburg,and Bam Quilt Tbtra,innt
onamentowlWtimonynelMiinsend
nemmranocation,10ttiasWileysiho I
nmuraigaten y to WasN glen sistas i I --
G A AD
H
epringboardwineryoom
ONitrn IDmmuinuiçñmgWh Soodisthkkerthanwaterandwineis
thiildt ilddWinas.Thtp somewhereinbetween Weareafamily
hiive nd coffth Wilfl owned winery collaborating with friends,
tilease arbispec appett-riam0.combining the passion of wine making and art
a al aid nos .Wearelocalandloyalsomewhereinbetween
honour estile nho and
IBMkOndWill¾\OHÌ I?¾nŠ&
thernenbléatt df%Muitgensit
4toust
VACATION RENTAL SUITES
CREAG DUBH,LLC DBA BREW HOUSE ENTERPRISES
109 N MAIN ST./PO BOX 828 KITTITAS,WA 98934
September 12,2016
To whom it may concern:
I am writing this letter in support of the Kittitas Valley Vinters.On June 1st of this year,I
opened Brew House Boarding,vacation rental suites,on main street in Kittitas,WA.
The unexpected success of the business,has a great deal to do with the Kittitas Wineries
open to the public for wine tasting.
Thrall&Dodge Winery shares the same building the suites are in.They provide free wine
tasting to anyone who books with us.We keep Kittitas Valley Vintners brochures in the room
so our guest have the informationto continue their wine tasting excursions.
The booking data below is the whole of my bookings since opening on June 1st through
pending reservations throughthe end of 2016.Keep in mind this will increase as we move into
the actual months listed.Bookings are often made the same week or within days of a guests
arrival.I offer only 2 suites.The below data is for both.
MONTH IST WEEK 2ND WEEK 3RD WEEK 4TH WEEK TOTAL
JUNE 4 NIGHTS 5 N1GHTS 9
JULY l NIGHT 2 NIGHTS 6 NIGHTS 9
AUGUST 5 NIGHTS 5 NIGHTS 6 NIGHTS 9 NIGHTS 25
SEPTEMBER 6 NIGHTS 6 NIGHTS 7 NIGHTS 6 NIGHTS 25
OCTOBER l NIGHT I NIGHT 2
NOVEMBER 6 NIGHTS 6
DECEMBER
TOTAL 2 RMS 76
Regards,
Brenda McPherson
Owner /Manager
Sample of the Redisgn Web site
+I:lalF
Kittilas Valley Vintners Association
MM *anevvay to W hinginnu.Wirm ainuay
Llir Í
\
About Us
lGulinsMilleyWoms:AnscristioraalsokummaWazilasvalleyViraners,a
en sapni..tlun of passimmte creatie pape grotmera vinirass md brandy
datillerm
ProsshabethepimsylaiMasidrgansWilmroursry,wereduiverkg
ImmeschstareBLŒXBLETER$lGI
InsisilingtheKinhuValleyviroien ansaciminnmmmbers,youran
EXPECTthellNOGit_TED,wdihdelighlimityrefrembrytasiasmul
surrtumdryunpisileiksgeL4gilframinlEttedpm¢etehnKNOW
WINEendarernessersatdssilingsnia
kinhanValleyWitrassAm.fieletionsannedin2007,inpumatetheWW .
rydliy wäle gFapes af tha emergiry regicer joining tqpiher in crema lim
gpimmy mi ynasNaqpuds Wirm Crasury.We me dedicaand la pmvid ng
crutinuirig erscallon iur aur trasmimrs o mehärg wakadierai nnd ering
P'
Tle majority ni air inernbess are ines]axiividusk with hmds on
Ir.pavernentinavinny..dsarmlwrieryWeallbmengwarmi
comtrgunnsainprudrathebustgrqpesaraleinep
Varissa!¡purain nt gachiced in um Ktifras valley.she gnieway ta
Wehingtm s Wran Courary.Induik
cdiemen renne
nie.ling
u.rsat
Mulhee
u onma
Emiggins Blans
Wruvikarmuragandpilinduzirt mibled.klolbkantandotdshearts.
th-LWurg to agi¡mrt our rnernharti piname at lf you me intertsand in joining
¢EU-e coniacL in.
½w>s st il-Mkwa :ÏIs azLaat.U nks-vL-.xm¢¾Lat e ts wzlitryp t i mme l :|:lyysl•ry
LN
fleiç=Umwartartral m.hirgia cierquell
TATES OF 4
Secretary of State
I,KIM WYMAN,Secretary of State of the State of Washington and custodian of its
seal,hereby issue this
CERTIFICATE OF INCORPORATION
to
KITTITAS VALLEY VINTNERSASSOCIATION
alan WA Non-Profit Corporation.Charter documents are effective on the date indicated
below.
Date:8/16/2016
UBI Number:604-029-102
STA Tp Given under my hand and the Seal of the State
of to State Capital
Kim Wyman.Secretary of State
1889
Date Issued:8/18/2016
Form 1024 Application for Recognition of Exemption OMB No.1545-0057
(Rev.September 1998)Under Section 501(a)
if exempt status is approved.Departrnent of the Treasury this application will be openInterrelRevemaServiceforpublicInspection,
Read the instructions for each Part carefully.A User Fee must be attached to this application.
If the required information and appropriate documents are not submitted along with Form 8718 (with paymentoftheappropriateuserfee),the application may be returned to the organization.Complete the Procedural Checklist on page 6 of the instructions.
Part I.Identification of Applicant (Must be completed by all applicants;also complete appropriate schedule.)Submit only the schedule that applies to your organization.Do not submit blank sctiedules.
Check the appropriate box below to indicate the section under which the organization is applying:
a Section 501(c)(2)-Tule holding corporations (Schedule A,page 7)
b Section 501(c)(4)-Curic leagues,social welfare organizations (including certain war veterans'organizations),or local associations of
employees (Schedule B.page 8)
c Section 501(c)(5)-Labor,agricultural,or horticultural organizations (Schedule C,page 9)
d Section 501(c)(6)-Business leagues,chambers of commerce,etc.(Schedule C,page 9)
e Section 501(c)(7)-Social clubs (Schedule D,page 11)rO Section 501(c)(8)-Fratemal beneficiary societies,etc.,providing life,sick,accident,or other benefits to members (Schedule E.page 13)
g O Section 501(c)(9)-Voluntary employees'beneficiary associations (Parts I through IV and Schedule F,page 14)hO Section 501(c)(10)-Domestic fraternal societies,orders,etc.,not providing life,sick,accident,or other benefits (Schedule E,page 13)
I Section 501(c)(12)-Benevolent life insurance associations,mutual ditch or irrigation companies,mutual or cooperative telephone
companies,or like organizations (Schedule G,page 15)
j Section 501(c)(13)-Cemeteries,crematoria,and like corporations (Schedule 6)kO section so1(c)(15)-Mutual insurance companies or associations.other a ine eaule I,page 17)k
:O Section 501(c)(17)-Trusts providing for the payment of supplemental iniemp sati nefits (Parts I through IV and Schedule J,page 18)
m Ü Section 501(c)(19FA post,organization,auxiliary unit,etc.,of past or pr of I rmed Forces of the United States (Schedule K,page 19)nO section 601(c)(25)-Tllte holding corporations or trusts (Schedu ge 7)
1a Full name of organi2ation (as shown in organizing nt 2 Employer identification number (EIN)(if
none,see Specific Instructions on page 2)Kittitas Valley Vintners Association ¶\(ggggg
1b c/o Name (if applicable)3 Name and telephone number of person to be
contacted if additkinal Information is needed
Troy Goodreau
1c Address (number and street)Room/Suite
111 Dodge Road
1d City,town or post office,state,and ZIP +4 If you have a foreign address,see SpecificInstructionsforPartI,page 2.
Ellensburg,WA 98926 (509 )925-5423
1e Web site address 4 Month the annual accounting period ends 5 Date in orp rated or formedwww.kittitasvalleyvintners.org December gg gg
6 Did the organization previously apply for recognition of exemption under this Code section or under any other section of the Code?O ves O No
If "Yes."attach an explanation.
7 Has the organization filed Federal income tax returns or exempt organization inforrnation returns?.......O ves O No
if "Yes,"state the form numbers,years filed,and Internal Revenue office where filed.
8 Check the box for the type of organization.ATTACH A CONFORMEDCOPY OF THE CORRESPONDINGORGANIZING DOCUMENTSTO
THE APPLICATION BEFORE MAILING.
a Corporation-Attach a copy of the Articles of incorporation (including amendments and restatements)showing approval by the
appropriate state official;also attach a copy of the bylaws.bO Trust--Attach a copy of the Trust Indenture or Agreement.including all appropriate signatures and dates,
c Assoclation-Attach a copy of the Articles of Association,Constitution,or other creating document,with a declaration (see instructions)or
other evidence that the organization was formed by adoption of the document by more than one person.Also include a copy
of the bylaws.
If this is a culpulatiun ur an unincorporated association that has not yet adopted Dylaws.check here .....A O
I declare under the pe Ries of perjury that I am authorized to sign this application on behalf of the above orgonhallon.anc that I have examinedthisalicanon,Ig the accompanying schedules and anachments,and to the best of my knowledge R is true,conec1,end complete.PLEASE
SIGN _______...joy oodreau
HERE (signature)(rype or print name and title or authority of skyner)e)
For Paperwork R Act Notice,see page 5 of the instructions.cet No.12343K
EXHIBIT"B"
Exhibit "B"
Guidelines and Requirements for
Advertising Expenditures of Lodging Tax
Section 1.Branding
Contractors who have been approved to utilize grant awards for advertising expenditures must
incorporate Kittitas County and the appropriate City of Cle Elum,Ellensburg,or Roslyn tourism
information as follows:
A.Websites and Social Media Sites must include the County's and appropriate City's tourism
website logo with an operational link to the site(s).The logo must be displayed on the
contractor's home page;it must be sized no smaller than ½inch in height,and must be
surrounded by appropriate white space to allow easy recognition and legibility.Contractors
shall not change the logo(s)in color or appearance.
B.Print Advertising and Online Display Advertising of all types (including but not limited to
newspaper,periodicals,flyers,posters,billboards,direct mail,e-newsletters,third-party
websites,streaming displays,etc.)must include the County's and appropriate City's tourism
website logo.The logo must be sized no smaller than ½inch in height,and must be surrounded
by appropriate white space to allow easy recognition and legibility.Contractors shall not change
the logo(s)in color or appearance.
C.Video Advertising of all types (including but not limited to television,online,electronic kiosks,
motion billboards,etc.)must include the County's and appropriate City's tourism website logo.
The logo must be sized no smaller than ½inch in height,and must be surrounded by appropriate
white space to allow easy recognition and legibility.Contractors shall not change the logo(s)in
color or appearance.
All logos and website information may be obtained by contacting the Director of Tourism,Kittitas
County Chamber of Commerce.
Section 2.Advertising Reimbursements
Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere
to the following guidelines and requirements for each type of advertising media utilized.
A.Print Advertising:
1.Print advertising placed with any media provider which operates exclusively outside of
Kittitas County may be reimbursed at 100%of the cost,including any production costs.To
operate exclusively outside of Kittitas County,the provider must not be physically located in
the County and/or not distribute any media within the County.
2.Print advertising placed with any media provider which operates inside Kittitas County may
be reimbursed as follows:
a.For date-specific events,advertising the day of the event and up to 10 days prior to
the event may be reimbursed at 100%of the cost,including any production costs.
b.For seasonal or year-round events,or for date-specific events outside of the time-
frame in Section 2 A,(2)(a)above,advertising reimbursement requests must include a
statement from the media provider specifying the percentage distribution to areas
outside of Kittitas County.Reimbursements will be allowed for the amount distributed
outside of Kittitas County,including any production costs.
B.Television Advertising:
1.Television advertising placed with any media provider outside the Yakima/Kittitas DMA will
be reimbursed at 100%of the cost,including any production cost.
2.Television advertising placed with any media provider inside the Yakima /Kittitas DMA will
be reimbursed as follows:
a.For date-specific events,advertising the day of the event and up to 7 days prior to
the event may be reimbursed at 100%of the cost,including any production costs.
b.For seasonal or year-round events,or for date-specific events outside of the time-
frame in Section 2 B,2(a)above,advertising may be reimbursed at the rate of 70%of
the total cost,including any production costs.
C.Online Advertising:
1.Online advertising and promotion may be reimbursed at 100%of the cost,including any
production cost.
2.Streamed media (radio,television,other)requests for reimbursement must include a
statement from the media provider specifying the percentage of recipients which are
outside of Kittitas County.Reimbursements will be allowed for the percentage distributed
outside of Kittitas County,including any production costs.
D.Direct Mail:
1.Direct mail advertising may be reimbursed at 100%of the cost,including any production
cost,for each item mailed or shipped to a destination outside of Kittitas County.In order to
receive reimbursement,a list of the addresses and a signed statement from the contractor
that the list is accurate,or other proof of delivery,must be provided along with other
required documentation.
E.Flyers/Posters:
1.Flyers or posters which are placed outside of Kittitas County may be reimbursed at 100%of
the cost,including any production cost.In order to receive reimbursement,a list of the
locations where flyers or posters were posted outside of Kittitas County,a signed statement
from the contractor that the list is accurate and a copy of the poster/flyer must be provided
along with other required documentation.
F.Radio Advertising:
1.Radio advertising placed with any media provider located outside of Kittitas County may be
reimbursed at 100%of the cost,including any production cost.
2.Radio advertising placed with any media provider located inside of Kittitas County may be
reimbursed as follows:
a.For date-specific events,advertising the day of the event and up to 7 days prior to
the event may be reimbursed at 100%of the cost,including any production cost.
b.For seasonal or year-round events,or for date-specific events outside of the time-
frame in Section 2 F,2(a)above,advertising may be reimbursed at the rate of 30%of
the total cost,including any production costs.