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Applicants should identify: <br />• Project milestones and timelines (e.g., phases of construction, anticipated <br />completion date) - The city plans to be under contract with a developer by October <br />1, 2025, permitting completed by March 1, 2026, and construction starting April 1, <br />2026 with a completion date of June 1, 2027. Doors will be open to the public July 1, <br />2027. <br />• How the project will be promoted through tourism channels once completed - <br />Once completed, the fieldhouse will be promoted through the following tourism <br />channels and strategies: <br />• Positioning as a Four -Season Anchor Venue: The fieldhouse will be <br />featured as a premier indoor destination for sports tourism, youth <br />tournaments, recreation events, and wellness activities —helping to fill <br />seasonal gaps in visitation and drive overnight stays during off-peak periods. <br />• Inclusion in Countywide Campaigns: Through collaboration with the <br />Kittitas County Chamber of Commerce and other Destination Marketing <br />Organizations (DMOs), the fieldhouse will be incorporated into tourism <br />collateral, seasonal marketing campaigns, the county visitor guide, digital <br />itineraries, and the Chamber's "Move, Shop, and Visit" platform. <br />• Event and Group Travel Promotion: As the Tourism Plan emphasizes <br />growing group travel and event -based tourism, the fieldhouse will serve as a <br />venue to attract sports tournaments, expos, and regional events —supported <br />by customized promotion to event organizers and travel planners. <br />• Cross -Promotion with Local Experiences: The fieldhouse will be <br />marketed in tandem with Ellensburg's creative district, walkable downtown, <br />dining, lodging, and nearby recreation —creating bundled experiences that <br />highlight both wellness and culture. <br />• Digital and Paid Media Strategy: With an emphasis on digital reach in the <br />Tourism Plan, the fieldhouse will be promoted via the Chamber's website, <br />social media, SEO-optimized blog content, targeted email newsletters, and <br />paid campaigns highlighting its amenities and accessibility. <br />• How the facility or infrastructure will support tourism -related activity (events, <br />visitor services, recreational use, etc.) Keyways the facility will support tourism: <br />*Event Hosting & Sports Tourism: The fieldhouse will provide a venue for <br />regional and statewide sporting events —including basketball, volleyball, <br />pickleball, futsal, and other court/turf-based sports. These events will attract <br />