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LT2024-010-PNW TIMBERFEST
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03. March
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2024-03-05 10:00 AM - Commissioners' Agenda
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LT2024-010-PNW TIMBERFEST
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Last modified
5/6/2024 8:11:54 AM
Creation date
5/6/2024 8:11:28 AM
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Meeting
Date
3/5/2024
Meeting title
Commissioners' Agenda
Location
Commissioners' Auditorium
Address
205 West 5th Room 109 - Ellensburg
Meeting type
Regular
Meeting document type
Fully Executed Version
Supplemental fields
Item
Request to Approve Lodging Tax Contract Agreements LT-2024-001 through LT-2024-025
Order
4
Placement
Consent Agenda
Row ID
115019
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5l Future Plans <br />Please explain what plans exist to allow this project to become seli-sustaining. lnclude any plans for ticket sales, event <br />sponsors, arrd other cost-recovery models. <br />Future Plans *Transitioning PNW Timberfest from a free event to a self-sustaining model involves <br />careful planning and revenue straiegies: <br />Ticket Sales: <br />lntroduce admission fees, offering various pricing tiers and early bird discounts. <br />lmplement loyalty programs for repeat attendees. <br />Event SponsoEhips <br />Attract sponsors from local businesses, corporations, and relevant brands. <br />Ofler branding opportunities, exclusive marketing rights, and on-site activations. <br />Vendor and Exhibitor Fees: <br />Charge vendors and exhibitors fees, varying by booth size and location <br />Promote their padicipation ihrough evenl marketing channels. <br />Merchandise Sales: <br />Create event-specific nrerchandise for sale, including apparel and $ouvenirs <br />Food and Beverage Sales: <br />Offer concessions and a beer garden to generate revenue. <br />Membership and Loyalty Programs: <br />Establish a membership program with exclusive benefits, annual lees, and VIP <br />experiences. <br />Online and Digilal Presence: <br />Develop an efficient e-commerce website for ticketing, merchandise, and <br />sponsorships. <br />Utilize online advertising and affiliate marketing for increased ticket sales. <br />Data Monetization: <br />Use attendee dala for targeted marketing campaigns while ensuring data privacy <br />compliance. <br />Year-Round Er']gagement: <br />Organize smaller evenls or workshops related to timbersports to maintain <br />engagement and generate revenue throughoul the year. <br />Grant Funding: <br />$eek grant opportunities from government agencies, iourism boards, and <br />foundations supporting cultural and sports events. <br />Cost Control and Efficiency: <br />Optimize budget allocation to manage evenl expenses effectively. <br />Secure in-kind sponsorships to recluce infrastructure and equipmenl costs. <br />Snnnqor A.tivalinn
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