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Exhibit "B" <br />Guidelines and Requirements for <br />Expenditure Reimbursements from Lodging Tax <br />Section 1. Branding <br />Contractors who have been approved to utilize grant awards for advertising expenditures must <br />incorporate Kittitas County and the appropriate City of Cle Elum, Ellensburg, or Roslyn tourism <br />information as fol lows: <br />A. Websites and Social Media Sites must include the County's and appropriate City's tourism <br />website logo or URL with an operational link to the site(s). The logo must be displayed on the <br />contractor's home page, it must be sized no smallerthan% inch in height, and must be <br />surrounded by appropriate white space to allow easy recognition and legibility. Contractors <br />shall not change the logo(s) in color or appearance. <br />B. Print Advertising and Online Display Advertising of all types (including but not limited to <br />newspaper, periodicals, flyers, posters, billboards, direct mail, e-newsletters, third-party <br />websites, streaming displays, social media etc.) must include the County's and appropriate <br />City's tourism website logo (or URL with a one-click away operational hyperlink). The logo must <br />be sized no smaller than % inch in height and must be surrounded by appropriate white space to <br />allow easy recognition and legibility. Contractors shall not change the logo(s) in color or <br />appearance. <br />C. Video Advertising of all types (including but not limited to television, online, electronic kiosks, <br />motion billboards, etc.) must include the County's and appropriate City's tourism website logo. <br />The logo must be sized no smaller lhan1% inch in height, and must be surrounded by appropriate <br />white space to allow easy recognition and legibility. Contractors shall not change the logo(s) in <br />color or appearance. <br />All logos and website information may be obtained by contacting the Director of Tourism, Kittitas <br />County Chamber of Commerce. <br />Section 2. Advertising Reimbursements <br />Contractors seeking reimbursement from Lodging Tax Funds for advertising expenditures must adhere <br />to the following guidelines and requirements for each type of advertising media utilized. <br />A. Print Advertisins: <br />1". Print advertising placed with any media provider which operates exclusively outside of <br />Kittitas County may be reimbursed atTOO% of the cost, including any production costs. To <br />operate exclusively outside of Kittitas County, the provider must not be physically located in <br />the County and/or not distribute any media within the County. <br />2. Print advertising placed with any media provider which operates inside Kittitas County may <br />be reimbursed as follows: