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Appendix C: College Town Examples <br />Ellensburg is often known for either the Ellensburg Rodeo or as the home of Central Washington <br />University. The strategic plan committee discussed various ways that Ellensburg and CentralWashington <br />University might collaborate more closely. Committee members and stakeholders interviewed had <br />diverging views on Ellensburg leaning more into its college town image. The following are examples of <br />how other towris of roughly sinnilar size have collaborates with their colleges of roughly similar size. <br />University of ldaho I Moscow, ldaho <br />Population: 25,L46 College enrollment: LL,7BA <br />1. Cross-referencing on website. Visitmoscowid.com shows a collaboration with with Visit ldaho, <br />the City of Moscow, University of ldaho and Moscow Chamber of Commerce <br />a) Messaging is inclusive of university. Video tagline on homepage is "University. Diversity. <br />Cu riosity." <br />b) Website promotes University of ldaho sporting events. <br />c) Promotes University of ldaho facilities. For example, the university arboretum is included <br />under Outdoor Recreations & Rentals <br />d) They don't post on social anymore, but their old posts include images of the university <br />a) https://www.instagram.com/visitmoscowidaho/ <br />2. College banners on main street <br />3. Collaborativeevents: <br />a) Annualtrick-or-treatine where community members go on-campus <br />b) Annual downtown block partv hosted by U of I and the City of Moscow <br />c) Annual fair is free which makes it very welcoming to students <br />d) Annual Lionel Hampton Jazz Festival which partners with a lot of local businesses, a lot of locals <br />are involved as well <br />e) Annual Paint the Palouse event where students paint the homes of people in need <br />f) Welcoming signs at Farmers Markets for students (above) <br />City of li{ensburg <br />Firre-Year Tourism Sirategic Pian2r119 o1