LT-2023-018-CLE ELUM DOWNTOWN - Laserfiche WebLink

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9129122, 12:21 PM Response 3: Measuring Results* LTAC Clerk Review Describe how you will promote your evenUactivity/facility to attract tourists. we are excited to be on the ground floor promoting our downtown. As more and more stores remodel or reopen, the opportunity to draw visitors into our downtown has become easier and gaining popularity. Using our collaborative process of working with existing and new partnerships we will continue to build our marketing campaign, increase partnerships, and with lodging facilities to draw more visitors, and increase overnight stays. Our strategic methods to reach audiences 50 miles or farther will continue to include working with lodging businesses. since 2021, two of our major hotel chains and a local resort have changed their position on distributing materials that market events in cle Elum. we continue to work in building relationships to reengage all three entities. we are offering them the opporlunity to network through social media by tagging the cle Elum Downtown Association and in turn, our social media tools will help their reach to travelers. This next year we will be introducing ihe idea of adding links to our business directory and tourism information to their websites, again giving their guests more resources and reasons to visit and stay overnight in Cle Elum. The cle Elum Downtown Association is known to for being collaborative, and supportive of businesses and encouraging of new business growth. lt is our hope that reinstating our network and co-marketing partnership will lead to the ability to also distribute printed material which will increase our ability to capture zip code information and help us to identify audiences / locations for further marketing. we will continue to work in collaboration to co-market and plan events. strong partnerships have provided shared opportunities for markeiing and the ability to expand our reach to multiple locations as well as audiences. Another outcome is that it has allowed for greater exposure while not increasing our budgets significantly. our business community is an important partner is promoting and supporting the events being planned. Their involvement is gaining every year and with every event. 2500 character limit Application Questions. Part 3 4l Collaboration lf your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomp!ished? lf-app-16-03.co.kittitas.wa.us/Forms/form/submission/history/77506/85664?hideHeader=true 8/1 I