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9129122,'12:24 PM LTAC Clerk Review <br />Tourism Seasons*From lhe list beloq what season will your project enhance tourism? Select any which apply <br />Year-round (January - December) <br />Off Season (November - February) <br />Shoulder Season (October or March - May) <br />High Season (June - September) <br />Application Questions: Part 1 <br />Please answer each question completely, in the order listed. Please include any supporting data within the <br />response narrative. <br />1 | ProjecUEvent Description <br />Please provide a description of your projecUevent. <br />Response 1. <br />ProjecUEvent <br />Description * <br />The Patch is a u-pick pumpkin patch and family farm <br />We focus on the 'experience', with our fall festival being our biggest and most well <br />received event. That said, we are pivoting away from a singular focus (fall) and <br />growing towards being a year-round seasonal, event-based farm. We plan to take <br />a "pop up" approach (i.e. open for a big Easter evenUclose down, open for a big <br />Mother's Day event, close down, etc.), offering guests event opportunities <br />throughout the year. <br />This application is solely for the Easter event. For those familiar with past <br />applications, we have always submitted funding requests for our fall festival. We <br />feelthat this event has become sustainable and will not be seeking fall festival <br />funding this year. To be frank, we had not planned on seeking Easter funding <br />either. <br />When we began our fall festival, we waited several years to apply for lodging tax <br />dollars, as we wanted to have enough "substance" or reason for guests to travel <br />for our event. Our intention was to do the same for our new Easter event. <br />However, we were surprised at the considerable out of county turnout for this first- <br />year event. While we'll go into numbers in greater detail elsewhere in this <br />application, I will quickly share that 20% (according to online ticket sales)were <br />from outside Kittitas, with several coming from as far as Olympia, Newcasfle and <br />Mountlake Terrace. And, this was without any tourist focused marketing. ln talking <br />with guests, we learned that they were already "Patch fans" and follow us on <br />Facebook, therefore seeing allof the organic marketing. The re-occurring theme in <br />talking with them all is that they were excited to have another reason to come, not <br />having to wait until fall. <br />Based on that 20% and the positive feedback we received, we felt that it was <br />timely to start growing this event as a tourist focused event as well. <br />Activities guest enjoyed in 2022: <br />Pictures with Earl the Easter Bunny <br />Foo hrrnt <br />lf-app-16-03.co.kittitas.wa.us/Forms/form/submission/history/77621186050?hideHeader=true 3t14