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9129122, 11:'12 AM 3l lmpact Response 3: Measuring Results* LTAC Clerk Review Describe how you will promote your event/activity/facility to attract tourists. By targeting our marketing to the Seattle/Tacoma, Portland, Oregon, and Eastern Washington areas, we will reach a market that is already predisposed to driving for more than 50 miles or staying overnight. 29o/o of our current visitors have identified themselves through our register book, which often represent one person for several individuals (as we have many units of family or friends visit). These individuals are seeking either a day or overnight experience in and around Ellensburg and Kittitas County. Our evening lecture series and activities already draw many individuals from the 50+ miles demographic, visiting for the event and then returning home or staying overnight depending on specific interest. We currently have had a response of individuals attending from the Seattle, Tri-Cities, Moses Lake, Bellingham, Kent, and Spokane areas beyond those from Kittitas County. ln most cases, most had heard about the pub crawl, lectures, or special activities from social media marketing and promotion. We anticipate with more lectures, pub crawls, and activities we will have more guests from the 50+ mile distance. One proposed presenter of the 2023 series is known to draw attendees from the Tri-Cities, Northeast Oregon, and Spokane, and while the others are not yet confirmed, we anticipate similar crowds from them. Our pub crawl alone drew guests from all across the northwest, and we expect to revitalize our walking tour offerings in the post-Pandemic world while still offering our Downtown Scavenger Hunt and free self-guided walking tours. Additionalevents and activities, including new exhibits, have always proven to be of interest to those looking to daytrip or overnight in Ellensburg and Kittitas County. We are looking to promote exhibits between historical sites and museums in and throughout Ellensburg and Kittitas County as wellas Central Washington. Exhibit plans and programming currently include great partnerships under developmentin2023 with the Cle Elum and Roslyn institutions, as well as with the Ellensburg Rodeo and many other groups, organizations, and local businesses. 2500 character limit Application Questions: Part 3 4l Gollaboration lf your organization collaborates or has created partnerships with other organizations, groups, or other events, how is this accomplished? lf-app-16-03.co.kittitas.wa.us/Forms/form/submission/history/7766'l /85650?hideHeader=true 8t18