LT-2023-014-GalleryOne - Laserfiche WebLink

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9129122, 10:54 AM LTAC Clerk Review 6l Additional lnformation Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your project and its benefit to tourism. Additional lnformation From the Chamber of Commerce (2019)- Nearly 37 percent visited [Kittitas Countyl for an event with an additional 5 percent visiting for art and history specifically, and in ranking the vacation-worthy features of Ellensburg, respondents ranked visiting shops, museums and galleries in historic downtown were at the top of their list. ln 2021 , 23,513 visitors clicked museums and galleries on the Chamber Tourism page. On MyEllensburg.com, they had a 39.96% increase in users on our Museums and Galleries page in 2020, showing traveler interest in this sector now more than ever. Over the years we have learned about the impact of the cultural tourist (as per the Dean Runyan report's average of $200/ day in spending) and we seek to be a draw to that market segment. The cultural tourist typically spends more and stays longer than other type of U.S. traveler. The U.S. cultural traveler spends 60 percent more, approximately $1 ,319 per trip compared with gB20 for domestic leisure travelers. The cultural traveler also takes more trips than general U.S. travelers: 3.6 vs. 3.4 trips annually - Americans for the Arts 73 percent of Millennials "want to engage a destination's arts and cultural assets"- the highest rated activity of importance. Cultural interests also rate high in importance for Baby Boomers (64.8 percent) and Gen Xers (67.8 percent). More than two thirds of all Millennials also rated "authenticity" in experiences as extremely important. Racially diverse and technologically savvy, the Millennial generation (born 1977-1994) - Americans for the Arts According to the Travel lndustry Association of America, roughly eighty percent of the 150,000,000+ adults who travel more than fifty miles from their homes can be considered "cultural tourists." Thirty percent of adults state that specific arts or a cultural or heritage event influenced their choice of destination on their last trip. Cultural tourism and the interest in culture among travelers--particularly affluent, active, and frequent travelers-- is on the rise. https://culturaltourism.thegossagency.com/culturaltourism-whitepaper/ 2500 character limit Supporting Documents You may upload any supporting documents such as graphs, images, diagrams, marketing materials, etc. 212ZGalleryOne Supplemental Materials.pdf 869.66KB You are allowed to submit up to 3 single page (US Letter) documents in JPG, PDF or TIFF format 7l Previous Lodging Tax Grant lnformation lf-app-16-03.co.kittitas.wa.us/Forms/form/submission/history/77511185646?hideHeader=true 8t15