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9129122,'10:48 AM LTAC Clerk Review <br />Tourism Seasons*From the list below, what season will your project enhance tourism? Select any which apply <br />Year-round (January - December) <br />Off Season (November - February) <br />Shoulder Season (October or March - May) <br />High Season (June - September) <br />Application Questions: Part 1 <br />Please answer each question completely, in the order listed. Please include any supporting data within the <br />response narrative. <br />1 | ProjecUEvent Description <br />Please provide a description of your projecUevent. <br />Response 1: <br />ProjecUEvent <br />Description * <br />Video Link <br />List of lntended Use of Funds* <br />Facebook <br />lnstagram <br />Twitter <br />2023 is the 100th Anniversary of the Ellensburg Rodeo. We plan to add many <br />different features to celebrate the 100th Anniversary. We are requesting these <br />funds to be able to market to states that we don't normally market to. We normally <br />marketto Washington, ldaho, Oregon and Montana, June to Labor Day. We plan <br />to use these funds to specifically target stay and play packages in all of Kittitas <br />County for our event. The dates we wish to use the funds are April 1 to June 30 <br />2023. We plan to advertise in Wyoming, Nebraska, Colorado, Nevada, Utah, <br />North Dakota, South Dakota and Norlhern California. Our marketing will be done <br />on Facebook, Twitter, lnstagram, TIKTOK, YouTube, Reddit and SNAPCHAT. Our <br />marketing will be tracked using advertising pixels to see which ad mediums are <br />converting to links to our site, as well as cross referenced with the number of <br />tickets purchased during these dates from residents from these dates. The two <br />date ranges listed are for the time of the campaign and the dates of the event. <br />2500 character limit <br />Please provide us link to a brief video summary of you organization's evenVproject. You MUST be present at the <br />Q&A meeting to qualify for funding. <br />https://spaces. h ig htai l. comireceive/M Pq D U5 <br />I kl 1 /fi-d b86c32d -30ac-460 b-99 1 e- <br />1 70 1 0338 1 0 4dltu -cfl 6922f -e1 96-4201 - <br />ae9e-63fcdfb1 2f01 /lMG 1 844. mov <br />3t11