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Response 1: <br />ProjecVEvent <br />Description * <br />Video Link <br />List of lntended Use of Funds* <br />ON Ll NE : Social Media/Digitallr/Vebsite/E-News <br />Advertising including designiproduction fees = <br />$12,000 <br />OTT/Streamed Media Video Advertising including <br />design/production fees = $3,800 <br />This is the second year that the Washirrgton State Ski & Snowboard Museum <br />(WSSSM) (wwwwsssm.org) will be applying for a Kjttitas County Lodging Tax Grant. <br />The museum has been opened since 2015 and is in Kittitas County up on <br />snoqualmie Pass. at rhe Pass Life development next to the sr-rmmlt ski area. ideally <br />situated in between two exlremely popular venues. conrmonwealih restaurant and <br />Drubru brewery. <br />The current Board of Directors for WSSSM includes: <br />. Dave Moffett. Founder & President. former Owner of The Sumrnjl at Snoqualmie <br />" Kirby Gilbert, Vice Presidenl & Ski Hjstorian <br />. Leeds Chamberlain, Secretary, Museologist. specialist in teaching women to ski <br />. Deb Arnrstrong. Ski lnstructor & Coach and Olympic Gold Medal Wjnner <br />. John Forsen, Video/Movie Producer & Director, and life-long skier <br />" Christy King, WSSSM volunteer & marketing expeft <br />. Guy Lawrence, General Manager. The Summrt at Snoqualmie <br />" John W Lundin, Ski Historian, and author of "Early Skiing on Snogualmie pass" <br />. Lowell Skoog. Ski Mountaineering Experl <br />" John Sutherland. WSSSM volunteer & ski and resort industry veieran <br />. Hugh Armstrong. Co-Founder & Emeritus Board Mentber <br />. Dollie Armstrong. Co-For.rnder & Emerjtus Board Member <br />As a non-profit. WSSSM has developed broad and consistent support from <br />individual and corporate donors across the state. including The Summit at <br />Snoqualmie. Nodhwest Winter Sports Foundalion, Ski Washington. K2 Skis, Mervjn <br />and more. <br />The museum does not charge admission (always FREE) and is a story-telling <br />museum. digital hands-on museum. with our most popular exhibits on our State,s <br />Olynrpians, Washington Snow Sports Venues (skr area map). Ski Manufacturers. Ski <br />Mountaineering, Outdoors for All Foundation Nordic and Alpine Traditions. <br />Avalanche Dogs. and more. The museum is run and staffed by one paid employee <br />r,rrho manages our operatrons & volunteers. <br />Due to Covid-19, the museum was closed forthe key ski rlronths of January and <br />February 2O21 . and we pivoted to online events and events with partners. We <br />utilized the 202'1 Lodging Tax Funds (spent on one print adin425 magazine and <br />targeted Facebook advertising from May-December 2021) which increased our <br />visitor levels back to pre-pandemic levels in the summer of 2021 . <br />lf awarded, WSSSM would use the Lodging Tax funds to support three primary <br />areas in 2022. <br />1. General Museunr Awareness/Marketing/TourismA/isit Us Campaign which will <br />change by season for 2Q22 <br />2. New Snowboarding Exhibit <br />3. ln person everrts in 2022 <br />2500 ch2ssals1 1;p;;1 <br />pleasep!ovr{leuslinkio3brielvideo3Lirtmaryqf y{tut)tgat\izalotisevefti/pr"jeci. /oullUfllbeDresi?t1i;lr*.e <br />Ol:A meelino ifi Ncventiler to qualil-y tor liilrdinrt. <br />https.l/youtu. be/PQxiCqRwklw