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4.3 Host Hotel* <br />Timber Lodge lnn <br />5l Future Plans <br />Pleaseexplainwhatplansexisttoallowthisprojecttobecomeself-sustaining. lncludeanyplans{orticketsales, <br />event sponsors, and other cost-recovery models. <br />Future Plans*l-he Cle Elurn Rounduo Assocratron js corrtinuing to build a strong boarcl olcltrectcts <br />\,vith nre.nbers who aie {ocused oir meelinq lhe crganizational mission. Additionally. <br />lhe board is ut:lizing best business practices aionE wilh policies arrd procecl*res that <br />i,vill allow for strategic planning and l*ng{ernr self-sustairlabtlity. <br />Sorne of the lxmedrate plar:s ale: <br />Uttlize liered aqd farnily package prrcing fcr Friday n;gl':t io encourage weeknighl <br />attendance & ccntinue t. sell oul all performances. <br />lrr 2[]'19 we identifteci lhe need ior ir:creaseil seatinq cacactlv. We coniinue to urork <br />vrith the lacility to deveiop a plan for a iong,ternt s€3li4g soluiion. Hclvever. lor 2J?1 <br />'r.re made th-. declsion to renl ten'lpct'ary bleach-.rs to increase our seaitng capactt/ <br />2021 Roundirp ticket sales were lrmiterl only ciue to seating capacity. The rentai <br />bieachers have l]]any limitaiions and are cltiy a lempo.atV seating solr-rlron. <br />Peilrranerrl ;ealing is oi the utmost irnporiance to tne successful gtowth of the <br />Round',.;p. However. it also pt-esents substarrtral challenqes orie io soace availability <br />& venue lrranis/needs. as well as. permittilrg. site ptep. instailatton, labor, and <br />rraterial costs. The lcng-lertt berrefits of pernranent seatinq aliows lor betier s€lt- <br />sustairability of nol only the Ror:riiup bui also olher events held at the venue There <br />wouid be a fevenue rncraase frr:m additrnnal tjckets sales and ttered tic<et pr;cing <br />based on seat lcc,llion- <br />ln2A22vte will contirrue lo evolve our ticket sales rvrth multrpte perf,:rmances anrl <br />fanrily tickel pacKs, as well as pa{nerslrips with lccai holels & VRSO cn packages to <br />guarantee ov€rniqht staVS. <br />ln 2A22we rryill :.;iilize sponsorship levels thai better align oiir revenue goals arid <br />offols consislent rnessaging to our'dorrors- This lvill help to pi.eserve lon3-lenn,Jr:nor <br />relations. as well as altraci ne',v supporiers. There has been a positiv€ supportei <br />response thus far. <br />Irt 2022 we will be increasing conlestanl patti.apaiion lvllh hlgh-level arena grorincl <br />rnanagenrent- We will increase our added money for all errents and give go-round <br />ptizes. The contestants,aved abcut oi-f glourld and the gas car,js we gave away rn <br />202 1. Finaliy. we rvrll work \,vith our stock contracto,, PRCA & Colunrbia River Circuit <br />to nelp increase our Rough St3ck padicipatior <br />ln 2022 we are looktng io increase revenLie lvith lxore corrintunity suppo{tirrough <br />an annual mernbershrp club. VIP seating. and expanding ihe event and specialty <br />acts. <br />:la)ilii .lrai c.:t.. kriti <br />Application Questiorrs: Part 4 <br />6l Additional lnformation <br />Provide any additional information which will assist the Lodging Tax Advisory Committee in evaluating your <br />project arrd its benefit to tourism. <br />N': <br />Y,::