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•SmallAgency,5visits•MediumAgency,10visits•LargeAgency,15visits•ProfessionalPreventionPartners(SafeKids,PowerSquadron,USCGAuxiliary,etc.):Engagingpannerscanmultiplytheeffectivenessofamarinelawenforcementprogram'seffectivenessbyincreasingitsareaofinfluenceandleveragingtheresourcesofpartners.Partneringactivitiesincludemeetings,conferencecalls,eventparticipation,andactualon-watertime.AgenciesshouldreportthehoursspentworkingwithPreventionPartnersconductingRBSactivitiesintheirjurisdictionsaswellasmeetings,conferencecallsetc.•SmallAgency,1hour•MediumAgency,3hours•LargeAgency,5hoursMediaContacts:Agenciesshoulddistributerecreationalboatingsafetycontentthroughtheirownsocialmediachannels,socialmediachannelsoftheirpartners,orthenewsmedia.•OwnedMedia:Thisisthenumberofhoursspentonthisactivityandthenumberofpostsorarticlesdistributedthroughcommunicationchannelsthatareownedandmanagedbytheagency,liketheagencywebsite,socialmediachannels(Facebook,Twitter),newsletters,etc.•SmallAgency,4hours•MediumAgency,8hours•LargeAgency,16hours•EarnedMedia:Thisisthenumberofhoursspentonthisactivityandthenumberofarticlesbroadcastthroughmediachannelsthatarenotmanagedbytheagency.Examplesincludestoriesinthenewspaper,radio,television.Agenciesshouldalsocountthenumberofrecreationalboatingsafetypostsonthesocialmediachannelsofpartnerorganizationswhentheagencycanshowthatthepostsaretheresultofitsinteractionwiththatpartner.•SmallAgency,4hours•MediumAgency,8hours•LargeAgency,16hours•Campaigns;OperationDryWater,SpringAboard,NationalSafeBoatingWeek,andSafePaddlingWeek:SeetheSOARwebformforreportingrequirements,andgoalsforallagenciesregardlessofsizeisparticipationinthesecampaigns.TheStateParksRecreationalBoatingSafetyCommunicationstaffwilldistributecontenttoallagenciesforeachofthecampaigns,makingparticipationquickandsimple.Thesecampaignscanhaveapowerfulimpactifallagenciesparticipate.•TheOperationDryWatercampaiqnisanationalcampaignfocusedonthedeterrenceofboatingundertheinfluence.Participationinthiscampaignismandatoryforallagenciesthatreceiveafederalassistancegrant.ItisacombinationofemphasispatrolsandmediatheweekendbeforetheFourthofJuly.•TheSprinqAboardcampaianisanationalcampaigndesignedtoencourageallboaterstotakearecreationalboatingsafetyclass.ItoccursinlateMarch.•NationalSafeBoatinaWeekisanationallyobservedweekfocusedonencouragingallboaterstoweartheirlifejackets.Inadditiontomediaposts,agenciesareencouragedtoUpdated10/1/2021Page19of25