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Roslyn Market Study{$anruFrr MULDRow5RetaiJ. Leakagre AnalysisIntroductionThe retail- leakage analysis identifies potential opportunitj-es for retaif growth based ondemand within the local market. "Retail Leakage" is a supply and demand stuOy that refersto the difference between the retail expenditures of residents living in a parti-culargeography and the sales produced by stores located in the same geography. If residents arepurchasing more than stores are selling, dol-l-ars are leaking outside the trade areas toother locations. Leakage translates directly to demand.The data presented in thls section comes from Envlronics Analytics, a nati-onal- retailmarketing service used by town planners, retail & restaurant site planners, and nationafchaj-ns for their market research. Environics Analytics gets its data from a number ofsources including: Census of Retail Trade; Annual Survey of Retaif Trade; Census ofEmployment and Wages, Sales Tax Reports, and various trade associations. This data is abroad look at the market and should not supplement for more detailed market research. Itdoes, however, provide an overalf view of what the market potential can be.Trade Area Retai1 Leakage10-MinuteDrirrc lfi.ne$136. 96million#1 4 .99mil-l-ion5-MinuteDrive Time$32 mlllion$25.1 millionRoslyn$21.91miflion$21-.L'/mil-IionStores SeJ.LConsunersS1)etd16